AbstractSpotify is currently the largest and fastest growing online music service. They started in 2006 and has since established itself in several European countries. Their financial revenue comes from advertising spots on the client and registered paid subscribers. Together with Spotify, we have come to a certain focus area where Spotify themselves feel that there is potential for improvement. This area of focus concerns the conversion from using Spotify's free "Open" to the payment options Unlimited and Premium.Objective: We will use an innovation process to achieve an innovation grant that will create more attraction to the payment services.

The internet has fundamentally changed the way people communicate. With all the information that we are sharing over the internet, and the ways which companies want to use our information, the importance of keeping our private information secure has increased. This thesis aims to discover what attitudes internet users have against privacy on the internet, and what ? if anything ? they are doing to protect their personal privacy.We distributed an online survey to internet users in the Stockholm area, and conducted three interviews with persons in our target population. The results of these studies show that people in general are very aware of privacy concerns on the internet, but that their attitudes toward how important personal privacy on the internet is, differ somewhat..

The study deals with three questions concerning attitudes to singing: When does the joy of singing with girls and boys change to a feeling of ?I can not sing?? What is it that affects them? Are there any differences between girls and boys attitudes to singing?A questionnaire with 12 questions about singing was distributed to 5 girls and 5 boys in (Swedish) grade 1, 4 and 8. It turned out that the girls in the study ?play with singing? together or by themselves, while the boys are satisfied singing in school on music lessons. Because of this, the singing interest for boys gets lower and lower between 10 and 14 years.

Investor Relations is a function used by companies to compete for capital by creating relations with investors. It is a young function, earlier practiced by the same people who had responsible for exercising the Public Relations.Investor Relations has evolved a great deal lately but there are still no concrete theories behind the function. The aim though is clear and there are literature explaining how to practice the different parts. The most research within Investor Relations uses the theory of Relationship Marketing. Lately the two authors Hägg and Preiholt have started to examine what they call Financial Marketing since Investor Relations is about relations between actors on financial markets primarily.In this paper, we examine the aspect of information in Investor Relations.

A recent trend in the technological evolution has been to increase the mobility of the end-user. A contributing factor is the fast rate of improvement in the smartphone area. This, in turn, has changed the expectations end-users have on the availability of services, which has allowed mobile applications, apps, to find their place in everyday life.This study has been conducted at Scania?s Fleet Management department that offers a web-based service where haulage contractors can administer, monitor and follow up on their vehicle fleets. The purpose of this study was to investigate if Scania?s existing web service should be extended into the mobile area, and if so, what organizational and technical challenges app development imposes.

I denna rapport undersöker vi om en personal shopper tjänst är bra att införa i en modekedja med en bred målgrupp inom lågprissegmentet. Vi samarbetar med Gina Tricots huvudkontor där vi ska utveckla tjänsten tillsammans med Fredrik Appelqvist, retail ansvarig på Gina Tricot. I rapporten tar vi reda på om målgruppen är intresserad av tjänsten och hur de i så fall vill att den ska vara utformad. Detta för att se om det är ett strategiskt val för modekedjan Gina Tricot att starta upp en personal shopper tjänst ute i butik.I detta arbete har vi tillämpat några modeller för att undersöka på vilket sätt kunderna tar sina köpbeslut. Modellerna används för att se vart personal shoppern kan komma in och påverka kundens köpbeslut, för att kunden ska bli nöjd och sprida en positivitet om företaget.

Our surroundings are currently vulnerable. People can not know when or how to expect nor prepare for a disaster or an accident. The purpose of this essay was to perform a study of the organization and accessibility of psychological and social support in a crisis situation within the community of Lund.To be able to carry out this study we put up a couple of questions that we hoped would guide us, for example; how do the community prepare and set up the service for people in need of support in connection to a crisis situation? As a method we have used qualitative interviews and literature.The results of our study have shown a discrepancy between the ways the community organizes their service for people in a crisis situation caused either by a catastrophe or an untimely death. In case of an untimely death, ordinary resources are estimated to be sufficient while in case of a catastrophe, extraordinary resources are required.

This report is an analysis of the gender representation in Swedish sports media, a comparison between sport in public service television for adults and children. The study explores the differences between the number of male and female sports in the matter of air time and also the number of male and female appearances in the TV shows. The programs studied in this report are the Swedish SVT?s Sportspegeln and Lilla sportspegeln. When we began this analysis we were under the impression that men would be over-represented, but that representation in sports television for children would be more gender equal than the adult counterpart. The result of the analysis confirmed previous studies stating that men dominate the sports programs in Swedish public service television.

Konkurrensen mellan hotellen idag ökar kraftigt. Hotellen måste fokusera på att verkligen göra gästerna nöjda för att de ska kunna konkurrera på marknaden. Oavsett hur bra service hotellen har så har det visat sig att misstag i servicen är oundvikliga, vilket ställer höga krav på hotellen att reparera sig från dessa misstag. För att hålla gäster nöjda krävs en god "service recovery", att vända missnöjda gäster till att bli nöjda. Receptionisterna är de personer som möter flest klagomål eftersom de interagerar med gästerna kontinuerligt.

The purpose of this study is to describe and analyze how companies offering tailor made products on the internet, can work with their marketing and their customer relationships. The study will answer the purpose from a service management perspective and there will also be presented theories from an Electronic Commerce perspective.The starting point for this study was the qualitative method. The essay builds its empirical material from interviews with knowledgeable persons in the subject and the owner of the company whose products are tailor made and sold on the internet. It was conducted seven interviews, four of which were face-to-face, two conducted by mail and finally there was made a telephone interview.Conclusions have been drawn based on the empirical material and theory. The study has been able to identify three concepts that are central to this type of product: Site-building, customer involvement and promotion & relationship management..

Syftet med denna studie är att analysera hur SVT jobbar med och använder sig av förändringar i koncept och om detta i sin tur påverkar varumärket. Vi vill se till det unika i SVT:s situation i och med deras public serviceuppdrag och om detta påverkar arbetet med programmen. Vi ämnar studera detta genom två av SVT:s mest populära program, för att se om vi kan se dem som varumärken och vad som förändrats efter att framträdande attribut har bytts ut.Vi har i denna studie sett till vad ett varumärke är, vilka beståndsdelar ett varumärke har enligt Aaker (2002). Vi ser till hur förändringar av ett varumärke kan gå till utifrån Kapferers (2004) modell samt teoretikers ord om icke- kommersiella organisationers svårigheter.Empirin är hämtad från tre olika intervjuer, den första med varumärkesansvarig på SVT, den andra med På spårets producent och den tredje Så ska det låtas projektledare. Vi har även sett till den information SVT ger ut via sin hemsida och sina public servicerapporter.Vid förändringar ser vi att de båda programmen förändrar med en viss försiktighet och verkar för att behålla programmens kärna.

Problematisering:E-handeln är en av globaliseringens och informationsteknologins frukter. Denna konstant utvecklandes affärsområde innebär många fördelar för dess aktörer. Trots detta existerar det svårigheter kring dess kundserviceaspekt. Det är denna faktor som utgör uppsatsens centrala studieämne. Syfte: Uppsatsens ändamål är att förstärka våra kunskaper av e-handeln, sett ur en service management perspektiv.

Laws, regulations and generally accepted accounting principles hold options on how companies should recognize revenue. Generally accepted accounting principles are determined by standard-setting bodies as the Accounting Standards Board and the Financial Supervisory Authority, which is influenced by international standard-setting bodies as the IASB. Service revenue is generally recognized when performance is completed, but there are variations in when a performance is considered complete. The different accounting options available create difficulties in comparing companies over time and between companies, which in turn creates difficulties to achieve a true and fair view. By clarifying what methods and principles in accounting for service income the unlisted companies in Sweden are using and why these differences exist, we have been able to study how the comparability and the true and fair view is affected by these differences. The aim was to study the underlying factors that companies do their financial report differently.

The aim of this study was to find out how journalism students at two universities in Sweden, Gothenburg University and Linnaeus University in Kalmar, use the social networking service Twitter. We were primarily interested in whether the students are using Twitter as a journalistic tool, which includes gathering, production and distribution of material. The study focused on journalism students because they soon will enter the working life and therefore can provide an indication of whether Twitter is a part of the future of journalism. We have used theories of mass communication to describe the development in the area and explore how journalism has adapted to this change. The study was conducted in the form of a survey in which the students answered questions about how they use Twitter and what they think about the social networking service.

Uppsatsens huvudsakliga syfte är att undersöka dels vilket rättsområde som skall användas vid hyresberäkning av gemensamhetsytor vid särskilt boende, dels vilket stöd i lagstiftning, prejudikat eller doktrin som finns för att använda sig av antingen 12 kap. JB (hyreslagen) eller lagen om stöd och service till vissa funktionshindrade (LSS) i hyresättning av gemensamhetsytor. Jag har avgränsat mig till LSS boende med inriktning mot hyressättning av gemensamhetsytor. I uppsatsen presenteras hyreslagen, socialtjänstlagen och lagen om stöd och service till vissa funktionshindrade och deras relation till särskilda boenden. Litteraturstudier och intervjuer ligger till grund för uppsatsen.