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713 Uppsatser om Direction of impression - Sida 20 av 48

Alkoholkonsumtion - irrationell eller rationell : En studie av priselasticiteter och konsumtion av en beroendeframkallande vara

The aim of the study was to describe parents' experiences of empty nest. The sample consisted of individuals who had experienced one child moving out of the parental home. Data were collected through qualitative semi-structured interviews and were analyzed by using thematic analysis. The thematic analysis revealed four themes, Concerns about the new time in life, Changing roles, Socializing in the family and Testing the relations. Due to the themes participants' stories reveal anxiety facing the time that will come when children takes the step to leave the nest.

Attitudes concerning conservation in two different wildlife areas in Kenya

All over the world, scientists agree that to succeed with a conservation project, it is important to have a good relationship with the local people. If they do not receive a good impression of the project, they will not be willing to collaborate and the project will probably fail. According to previous studies, there are different factors affecting attitudes to conservation, like the level of education of the participant. Many studies have shown that the higher education the people have, the more positive attitude they have to adjacent conservation areas. Economical factors are also important, it is often stated that having more money results in a better attitude.

Hur formas tonårstjejers attityder till sex och samlevnad? : sexualundervisning, media, familj och vänner

The purpose of this essay was to increase the knowledge of and understanding about how teenage girls form their attiutdes towards sexuality and relations. The focus has been on discussing the research-question from four factors of influence chosen by the writers; sexual education, media, friends and family. Our intention with the study was also to take part of the teenagegirls´thoughts, attitudes and opinions in the matter, which is to keep the discussion on a structural level. The study is based on qualitativ interviews, in so called focusgroups, with all toghether eight girls in the ages 14-15 years, students in the ninth grade. The study has a postmodern feministic approach combined with a fenomenological and hermeneutic position.

Värdering för markåtkomst vid järnvägs- och motorvägsbyggnation : en fallstudie av intrångsvärdering i området mellan Örebro och Arboga

The purpose of this work has been to investigate if there are any differences in the valuation process at infringements when highway and railway are built. The work has mainly been concentrated on the negotiation process in which The National Railway Department (Banverket) and The National Road Administration (Vägverket) try to get agreements with the land owners. The agreement includes compensation for infringement effects that affects the landowner?s property. The National Road Department uses the road law (Väglagen) when a highway shall be built.

Mannen, myten... Stereotypen? : En kvalitativ innehållsanalys av hur manliga stereotyper konstrueras i tidningen Cafés reklamannonser

The discussion about gender and ideals shown in mass media is a subject of great importance for the society in general. Media is playing an essential part when it comes to establish standards and values and we are constantly exposed to all types of impressions, whether we are aware or not. It is therefore of great importance that we understand how stereotypes are built and to gain a deep knowledge that would enrich the area of Media and Communication Studies.The aim and focus of this study was to analyze how male stereotypes is communicated in print advertising and how visual means of expressions helps to construct the masculinities shown. From a semiotic analysis of seven print adverts appearing in the Swedish lifestyle Magazine Café were we able to gain a thorough understanding about how male stereotypes are communicated and built.The result showed that different kinds of stereotypes are in fact used but it is still a hegemonic masculinity that is predominating. Traditional male characteristics are still in use but we were able to see strong indications of effemination, sexualizing and objectifying.

Så gör vi gott för Norrland - : En kvalitativ studie av Norrmejeriers visuella kommunikation

In a time where information overload is a fact, well formulated messages is required and communication is a big contributing element for building strong brands. In the north of Sweden, Norrmejerier is one of the big actors with dominance on the dairy factor market. Through making milk products that lands in the consumers refridgerators, they are not only working for economical interest but also for improving the nature of the north of Sweden. Through visual communication, Norrmejerier shows the consumers a beneficial view of the north of Sweden which corresponds to the populations own impression of their part of the country. This contributes to a feeling of belonging that makes strong and loyal consuments. The feeling of belonging is also reflected in Norrmejeriers commercial movies, that uses the consumers conscience to make costumers. By two group interviews and a semiotic analysis of Norrmejeriers commercial movies, this study aims to examine how Norrmejerier uses qualities of the north of Sweden when building their brand.

Subventioner och hyresrätter? En bostadspolitisk studie

Since the early 1940s in Sweden, subsidies have been a recurring feature in housing politics.Throughout history, these have been used as a management measure to control theconstruction of housing and to promote the Swedish welfare state. The political parties aretoday disagreeing on how much responsibility the state should carry for citizens housing. Tosolve the conflict, the dwelling has to be defined. Is the dwelling to be considered a socialright, like education and healthcare or is the dwelling to be considered a product for the freemarket, driven by supply and demand?The positive population growth in Stockholm has lead to an increased demand for dwellings.The supply of dwellings has not been growing at the same rate, which has implied higherhousing prices and longer wait for rented apartments.

Storytelling i Umeå : En studie av storytelling hos två turismrelaterade företag

The purpose of this study was to analyze two local tourism related organizations in Umeå and how they used the marketing method Storytelling. The aim of this study was to examine what kind of stories the tourism related organizations were using, what these stories said in a direct, or in-direct way and how the reception was of the stories and the destinations. A qualitative study in the form of a discourse analysis based on Laclau and Mouffe's view on discourse analysis was conducted. The results of this study shows that storytelling is more effective when it is incorporated in the whole destination/organization when it comes to tourism related organizations and destinations. It also shows that storytelling in itself isn't only an innocent and positive tool and can cause negative feelings if used wrongly for an organization/destination.

Tolvmansgården : -en skärgårdsträdgårds historia och framtid

Summary The place I have been working with is a garden, belonging to a family estate, called Tolvmansgården. It is located on an island northeast of Norrtälje in Roslagen. The frontage is red with white corners like so many other houses in the neighbourhood, but ours is one of the oldest houses on the island. Today the house and garden is own by my mother, Pia Johansson. Since I?ve started my education in garden design my interest for our country garden has increased.

Individen i det offentliga, familjen i det privata - en jämställdhetspolitisk paradox? : en diskursanalys av regeringens arbetsmarknads- och familjepolitik

This paper takes it points of departure in a gender equality perspective and the perceived paradox between the governmental labour market policy and family policy. The first policy area has the aim to put people to work, whereas the other introduces a reform, vårdnadsbidraget, that point in the opposite direction. Which are the problem representations within the two policy areas and are the problem representations concordant or contradictive? From a constructivist perspective, langue is closely related to power through defining and ascribing meaning to reality. Drawing on political documents, speeches and articles formulated within the government, this paper analyzes problem representations through the use of discourse analysis and feminist political theory.

Fallstudie av två företag, om etnisk mångfald

The purpose of our essay was to understand better how two companies manage ethnical diversity in their organization and standards of a multicultural organization. For study objects we selected two companies nominated as ?good examples? of companies working with ethnical diversity in their organization. The study objects are Föreningsparbanken and Pågen AB in Sweden. The result verifies that both companies have by some term a heterogenic staff of workmen in some parts of the organization although the heterogeneity occurs only on a lower level at the organizational hierarchy.

Kartläggning av snökanoner över Östersjön

Convective snowbands is a weather phenomenon that is associated with heavy snowfall in a limited area. They are formed over ice-free parts of e.g. the Baltic Sea when there is a cold easterly airflow over relatively warm water. These convective snowbands can cause large amounts of snow along the Swedish east coast, often causing traffic hazards. Sometimes they can even paralyze an entire community.  In this study, convective snowbands that have formed over the Baltic Sea during the period 1980-2009 are examined, in order to find out how often they occur, what place they are most common and in what month they usually appear.

Förankring av ett salutogent perspektiv och arbetssätt i ett äldreomsorgsteam i Kalmar kommun. : -En processanalys

The aim of this study is to describe and analyse an elderly care team?s prerequisite to anchor a salutogenic perspective and approach in an elderly care team in Kalmar municipality. The study identifies factors that could impede or promote the anchoring and examine how the organisation aims to work in a single direction even if the multidisciplinary team processes a diversity of knowledge, education and abilities. The study is based on qualitative semi-structured interviews from representatives of all professions in the multidisciplinary team; social workers, paramedical professions, nurses and care-givers. The theoretical frame consisted of a translating perspective, leadership and ideas of interaction and power.

En för alla och alla för en : En jämförande studie mellan traditionellt grupparbete och kooperativt lärande

This is a comparative study between traditional group work and cooperative learning among 9 graders at a Swedish high school. The classes did an assignment that involved translating and then both students and teachers answered a questionnaire. An example of how profitable cooperative learning is is the fact that the speech activity was more equal in the cooperative groups. All the students in the cooperative groups had to contribute to the assignment in order to fulfill the assignment. The reason for higher speech activity is the structure of cooperative learning, which involves roles suited for the assignment.

Produktnedläggning : - En jämförande undersökning på fem ABB-bolag

Title:Product abandonment ? A comparative study of five ABB-units Level:Master thesis in Business administration, spring 2011.Purpose:The purpose of this paper is to through a comparative analysis examine how different companies, within the same group, works with product abandonment and what factors influence the process.Problem:How important is situational and product specific factors in a product abandonment process in which the organizational factors are constant?Method:This study is based on primary as well as secondary data where interviews represent the primary data. Interviews, following the same interview guide, were made with five companies within the same group.Result:The results from the empirical studies presented in the text below recurring themes derived from the framework.Conclusions:Our conclusions are that the importance of product specific factors is of significant matters in a product abandonment process, even when organizational factors are constant. We base that on that although the companies are within the same group, under the same strategic direction and constructed according to the same organizational structure the product abandonment process is different for the respective companies.Keywords:Product abandonment, product deletion, product elimination, weak products, ABB .

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