This work aims to improve our knowledge about Swedish video game journalists, a new occupation in a quickly expanding business. Through a survey sent out to over 50 Swedish video game journalists, the result indicate some unexpected facts. Men largely dominate the profession; just 10 % of the work forces are females. This relation was notable in our survey, as well as in earlier studies. Video game journalists between 26 and 35 years old seems to be the largest age group, which we think is a bit surprising considering how new this form of journalism is, and the fact the internet provides opportunities for every enthusiastic video game writer.

Title: Schibbye och Persson?s Journey: a qualitative analysis of Göteborgs-Posten?s coverage of ?etiopiensvenskarna? from a narrative perspective.Authors: Viktor Eriksson and Max SommersteinSubject: Undergraduate research paper in journalism studies, Dept. of journalism, media and communication (JMG) University of GothenburgTerm: Autumn 2013Supervisor: Mats Ekström, JMG, Gothenburg UniversityPages: 35Purpose: To examine how the narrative-model the hero?s journey is represented within the Swedish newspaper Göteborgs-Posten?s articles on Johan Persson and Martin Schibbye, two Swedish journalists who were imprisoned while conducting journalism in Ethiopia.Method: A combination of Ethnographic content analysis (ECA) and Compositional Interpretation (image-analysis).Procedure: A strategic selection of articles published in the supplement Skenprocessen i Addis Abeba, in Göteborgs-Posten.Results: The narrative model the hero?s journey is clearly represented as cultural frames in Göteborgs-Posten?s articles about Martin Schibbye and Johan Persson. The framing of the events are used to simplify the facts and to make them emotionally accessible.

This paper aims to clarify how four customer magazines and digital versions of the magazines are being used by their target group. It focuses on the Ikea customer magazine specifically. After the analysis the conclusion is that out of the four companies customer magazines only one, Ikeas Live magazine, fully re-used the editorial content from the printed magazines on their digital platform. The interviewees were six readers of Ikeas customer magazine Live and two experts from a Stockholm based content firm. After the conducted interviews it became clear that none of the interviewees read the digital version of Ikeas magazine Live.

Internet and digital technology has changed the way we live our lives. As individuals we've found new ways to communicate, educate and experience. But what's the effect on B2B marketing? Previous research presents transactional benefits such as lower costs and easier access to information, but there is limited research done on more complex and long term relationships as well as on modern digital tools. The purpose of this thesis is to investigate whether a deeper long term B2B relationship can be created and nurtured using digital tools for communication, and if so, how these tools and processes can be described and understood.

Sekretessbelagd.

Syftet med denna studie var att jämföra vilken mening digital kompetens har mellan två parter: statlig förvaltningsmyndighet, Arbetsförmedlingen, och en kommersiell förvaltningsorganisation, Manpower AB. Varje part var sedd utifrån tre perspektiv: rekryterare/arbetsförmedlare/jobbcoacher, arbetande, arbetssökande. De 24 deltagarna - med 12 deltagare från varje part - har genom intervjuer svarat på frågor som är relaterade till begreppet ?digital?, ?kompetens? och uttrycket ?digital kompetens.? Deras svar skapade tre huvudkategorier; mål, ansvar och personliga villkor i resultatet. Utifrån perspektivet mål framvisas vilken roll organisationerna har i relation till individen och vilken roll individen har i relation till organisationerna.

With a new digital world that runs parallel with our physical one, we are also facing a new type of architecture and new materials that this new architecture is built on. In this thesis I examine pixels and vectors, two of the digital materials used to create pictures. By approaching them as digital materials, I have mapped their different qualities, when and where one or the other is more or less applicable and the reason behind it. My main research question asked was the following: Are the (digital) materials challenged outside their primary fields of application, and in that case, in which way? With this question in mind, I carried out a semiotic picture analysis on four pictures, later on dividing them into four different categories, based on their different qualities and their ability to deliver information.

Many reports in recent years are suggesting that young people should be involved in the development of the digital society. The Swedish government's Digidel campaign launched in 2011 involved adolescents to train elderly people. This thesis builds on the campaign with its major aim being to investigate how young people think about digital society and their own knowledge and skills to promote digital inclusion.The research questions were set to examine how adolescents look upon the competencies needed in today's digital society, what specific skills and capital the adolescents suggest that they have which can promote digital inclusion and how projects in this direction are perceived by the participants. The theoretical framework is based on theories about social capital. It encompasses Bourdieu's theories about symbolic capital and people's habitus, Putnam's theories about social capital and the power of the organization and Gidden's vision about how people are organizing themselves in the modern world.

In the fragmented network economy of toady remote work for creative designers becomes mor eand more prevalent. This is good for a number of reasons. Mainly, creative designers can find work inside and outside of their region irrespective of where they choose to live. However, competing for jobs in a global market is harder, and the online presence of the creatives becomes their main shopping window. We have conducted a study, interviewing digital creatives in Västerbotten.

Digital marketing has been changing continuously and rapidly since the introduction of Web2.0 ten years ago (Lin, Li, Deng, & Lee, 2013). Companies are now engaging their users intheir digital marketing by providing with interactive contents in digital campaigns. The digitalcampaigns are getting more converge with SNS (social networking sites) in order to let the usershare the content with others and therefore the e-WOM (electronic word of mouth) helps thecompanies digital campaigns to be shared by more users (Moran, Muzellec, & Nolan, 2014).The interactive content in the digital campaigns have shown to provide for engaged users andtherefore leads to loyal users. The reason for this has its roots in the culture of consumptionthat has brought our everyday consumption to a whole new level where we no longer justconsumes a product, we are the brand (Davis, 2013).The study, Click here for solidarity, aims to explain the interactive phases and rhetorical elementsthat companies use to engage the user to interact with the content of the digital campaigns.The study is based on four digital campaigns in four different market areas in order to providewith an overall picture of how companies work with interactive and rhetorical elements. Thusthe study falls into the area of marketing and branding.

Syftet med uppsatsen är att identifiera effekter av införandet av digital fakturahantering genom att jämföra arbetsprocessen före och efter. Företag investerar i ny teknik med förhoppning om att uppnå ekonomiska vinster och effektivitetsökningar i organisationen. Digital fakturahantering berör ett företags leverantörsfakturor. Fakturorna scannas till digitala bilder då de anländer och skickas digitalt till användare för attest och kontering. Sökningar i efterhand av redan behandlade fakturor sker i systemet för digital fakturahantering.

This study aims to gain greater knowledge about the use of framing in local sports journalism. We did this by doing a qualitative content analysis of the local Swedish newspaper Barometern/OT and it?s coverage of the largest local football team, Kalmar FF. We randomly selected six of the team?s games during 2014 and analysed all the texts that had to do with the games, except for shorter texts and texts that are supposed to be based on personal opinions, such as chronicles.

The purpose of this paper is to examine how the two Swedish cross-country skiers, Charlotte Kalla and Marcus Hellner are portrayed in the tabloids Aftonbladet and Expressen. The study is based on theories of sports journalism, media- and gender studies. Within these theories there are beliefs that men and women are portrayed differently in sports journalism. Sports journalism is described as a subject where there is a hierarchy in which the man is often framed as dominant in relationship to the woman.This study was made in an attempt to examine whether this was the case in the Swedish tabloid magazines Aftonbladet and Expressens coverage of the winter Olympics. Articles published about Charlotte Kalla and Marcus Hellner in the 2010 Vancouver Olympics, and the Olympic Games in Sochi in 2014 were analyzed by a quantitative content analysis.

The purpose of this thesis is to deepen the understanding of our contemporary description of digital literacy using the perspective on knowledge from the Nicomachean Ethics by Aristotle. I have chosen to deal with the problem using a hermeneutic approach. The method of inquiry is based on close reading of the selected literature. The selection itself has been made after a strategic selection regarding perspective on knowledge and digital literacy. It appears in the thesis that there are substantial differences but also similarities between our contemporary description of digital literacy from Recommendation of the European Parliament and of the Council of 18 December 2006 on key competences for lifelong learning and the perspective on knowledge from the Nicomachean Ethics by Aristotle.Still, the result has been possible to use for the purpose of the thesis since the problem has an answer and a deepened impression of the understandings of digital literacy..

The purpose of this study is to examine in what extent primary school teachers, teaching children in the age of 6 to 9, choose to use digital tools in their teaching of mathematics. I also want to examine what these teachers think, in terms of advantages and disadvantages, about using digital tools on their mathematics lessons. Finally I want to examine what skills they possess about digital tools.I am using a quantitative method to collect my data. The quantitative survey consisted of a questionnaire survey of ten questions that 38 primary school teachers have answered.The results of my study show that the teachers to some extent use digital tools when they teach mathematics and that the availability of various digital tools are generally good. But it turns out that the availability of tools is not a guarantee that they are used in teaching of mathematics.