The aim of this thesis is to investigate how purchasingmanagers in bookshops and public librarians reason withregards to their selection of fiction literature. Nineinterviews have been conducted in this qualitative studymade in the spring of 2013; four librarians, four bookmerchants, as well as a market director of a major chain ofbookstores. Our focus has been particularly directed toascertaining what influence the cultural-political mission oflibraries have had on the process of selection, as well as theextent to which factors such as demand and quality play apart in both organizations. We have been interested inseeing how libraries and bookstores compare with regards tothese factors, because of obvious differences in their goalsand purposes. Librarians see both the benefits and flaws intheir way of working, as well as in the way in whichbookstores conduct their business, and vice versa, that theyare often successful in cooperating, like when arrangingvisits from authors etc.

This Master?s thesis provides insights into adult women?s fictional reading within the conceptual phrase ?a good book?. Eight qualitative and semi-structured interviews were performed in order to examine the nature of response and perceived benefits. The collected data were analyzed by Louise M. Rosenblatt?s reception-oriented transactional theory of reading and the cognitive psychology-based model of reading developed within the joint Nordic project SKRIN.

Until recently, the art market has expanded for several consecutive years. The primary art market is characterized by an unclear pricing mechanism and an infinite as well as limited supply. Previous business studies have so far primarily focused either on art as an investment or on the gallery?s activities. This thesis takes an explorative approach and aims to shed a light on the art collector?s behavior on the Swedish market for contemporary art.

Syftet med studien är att kartlägga innehållet hos vätskorna i de indirekt energiöverförande kylsystemen och att uppskatta deras potentiella miljöpåverkan vid utsläpp. På vätskeprover från system 5 till 8, som är tagna i returledningen på köldbärare 1 i respektive system, har det uppmätts hög syrgashalt, konduktivitet och COD (chemical oxygen demand), vilket ger stor risk för nedbrytning och korrosion. Dessa systemvätskor borde avgasas eller bytas ut. Systemvätskan från system 3, 7 och 8 överskrider gränsvärdena för zink och nickel och de skulle ha toxisk/ - mycket toxisk effekt på vattenlevande djur och växter. Koppar, zink och nickel är nitrifikationshämmande vilket innebär att de påverkar det biologiska reningssteget vid avloppsreningsverket negativt ifall vätskan släpps ut till det kommunala avloppsledningsnätet. Det framgick utifrån den använda värderingsmallen att de sju största miljöaspekterna är relaterade till föroreningsvariablerna: COD (chemical oxygen demand), zink, syrgas, kväve, järn, nickel och pH. Miljöeffekterna uppträder i form av påverkan från metaller och utarmning av naturtyper, biotoper, arter etc.

This paper researches how the palimpsest concept is used in relation to landscape, and how it can function as a tool within landscape architecture. Palimpsest originally refers to old parchment handwritings, where new text has been applied on top of effaced, but still discernable, earlier writing. Superimposition of information is the core of the palimpsest concept, used within a range of scientific as well as cultural fields. The purpose of this paper is to find how a landscape palimpsest can be distinguished among the many different layers of landscape, such as historical or cultural, and to examine the potential use of the concept in theory and practice of the landscape architecture field. The study is conducted as a literature survey, examining the use of the palimpsest concept within academic works related to landscape.

Society has depended on fossil-based fuel for a long time, which has led to a fundamental increase of greenhouse gases in the Earth?s atmosphere. To tackle this problem the international community has agreed that action is necessary. Focus is now directed towards local extraction of energy from renewable sources such as biogas.Utö is participating in the Green Island project, which aims to investigate the possibility of making the island climate neutral. This report has been implemented on behalf of Skärgårdsstiftelsen, the main partner responsible for the Green Island project in Sweden.

The purpose of this thesis is to illustrate how non-profit organizations map the market of potential donors and how they apply their knowledge about the motives of the potential donors. The case-study of Church of Sweden Aid shows how a Swedish non-profit organization applies this in the daily work. In its strategic marketing the organization actively use marketing surveys in different forms. By employing an analyst Church of Sweden Aid has a possibility to make another step forward in order to understand its donor market and to adjust its strategic marketing plan to it. Church of Sweden Aid says that they don?t work with the donor?s motives.

Lao People?s Democratic Republic (PDR) is a country where the majority of the population works within the sector agriculture in one way or another. The number of goats are increasing and the animals can be an important income source for families. However, during the dry season, lack of feed is a great problem for the farmers. Fodder trees have shown great potential as dry season feeding, due to that the trees often hold green and fresh leaves a long time into the season, compared to grass that dry out quickly.

In recent years, global organizations safeguarding financial stability has started to track commercial property markets. One of the reasons for this refers to the fact that commercial property constitutes a large share of bank lending. Simultaneously, bank exposures to commercial property are extensive and risky since collateral values are strongly correlated to borrowers cash flows. Since banks are viewed to play a key role for financial stability, studying the relationship is well motivated. To better understand how commercial property markets interact with financial stability, this paper develops an econometric model for studying the commercial rental market.

Syftet med denna studie var att undersöka hur inredningsbranschen, genom IKEA som fallföretag, skulle kunna utveckla sin kommunikation för att ta till vara den potential och köpkraft som tros finnas inom rekordgenerationen. Rekordgenerationen är ett segment som har tid och pengar. Inredning är i sin tur produkter, för rekordgenerationen, som konsumeras i syfte att påvisa en identitet som är en del i den moderna och materiella utvecklingen. Vår undersökning visar att IKEA missar ett stort och köpkraftigt segment och en av anledningarna är bristande kommunikation. Genom att använda sig av marknads-kommunikation som vänder sig till rekordgenerationen och matchar deras preferenser kommer företaget att kunna ta tillvara den potential som segmentet besitter..

Platser med höga globala respektive lokala integrationsvärden har, enligt Space syntax-teorin, visats bli välbesökta. Handelshamnen i Karlskrona är en plats som innehar dessa egenskaper. Ett nytt promenadstråk längs med kajen har därför potential att bli välbesökt samtidigt som det finns potential att skapa ett attraktivt bostadsområde på platsen. Examensarbetet ger förslag på en utformning av bostäder längs med Handelshamnen samt även hur de lokala- och globala korrrelationsvärdena på platsen kan höjas för att bidra till ett välbesökt promenadstråk. Detta utan att de bostadsmiljöerna drabbas av den förväntade ökade andelen gångtrafikanten längs med kajkanten..

Purpose: The purpose of this thesis is to study the causal relationship between bank sector development and economic growth in four Nordic countries (Sweden, Finland, Denmark and Norway).Method: Our thesis is based on a quantitative method. The study consists of a compilation and analysis of key financial indicators that represent economic growth and bank sector development. A Granger causality test has been conducted on the time series in order to measure the causal link between economic growth and bank sector development.Theoretical framework: The study is based on the theory of endogenous growth and the causal relationship between bank sector development and economic growth also known as the demand following and supply leading hypothesis. Results: The results of the four countries are ambiguous. Except for Denmark, that follows the supply leading hypothesis, the remaining countries do not show a unanimous result..

Background: The construction industry is Sweden?s single most important industry branch with a significant influence on Sweden?s wealth. The political restrictions that once controlled the industry are today almost gone. This combined with an unbalanced supply and demand situation on the Swedish constructions market, caused by urbanisation, has led to increased pressure on the Swedish construction companies who now are forced to find new methods in their struggle to contain or increase their competitive advantage. Purpose: The purpose of this thesis is to survey: which strategic variables are of great importance in today?s Swedish construction industry with focus on the four main actors, JM, NCC, PEAB and Skanska.

The eutrophication of lakes and seas with the algal bloom and deficiency inoxygen that follow, has been given priority by the Swedish government as oneof 16 environmental objectives. The purpose of this project was to develop a toolbased on a simple model, limited amount of data and geographic informationsystem (GIS) to identify areas with risk for phosphorus losses due to surfacerunoff. This tool can act as a decision support to decide where appropriatemeasures should be applied with the aim of reducing phosphorus losses and bythat the eutrophication.The method that has been used is a combination of two models, one calculatingthe potential erosion while the other one identifies areas of erosion (net erosion)or deposition. This ability is of great importance because potential erosionshould be calculated on areas with net erosion. Areas with high potential erosionhave an increased risk for phosphorus losses due to surface runoff.The potential erosion was calculated based on factors which describe how topography(LS), land use (C), soil type (K) and precipitation (R) effect the erosion.All of them have been modified to a greater or lesser extent.

Indien är en tillväxtmarknad med många möjligheter; det är en plats för nytänkande och frugala innovationer. Frugala innovationer är ett fenomen som Indien är välkänt för. I grunden uppstår frugala innovationer genom sparsamhet i processen för att ta fram effektiva lösningar. Kunskapen om frugala innovationer och dess förhållningssätt kopplat till svenska energiföretag som är inom branschen för förnybara energikällor är dock begränsad. Därför är innovationsmyndigheten Vinnova och Energimyndigheten intresserade av att se om det finns potential för ett antal svenska energiteknikföretag att lyckas etablera sig på Indiens marknad för förnybara energikällor, där effektivitet och sparsamhet är viktigt.