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11132 Uppsatser om Customer-based equity - Sida 43 av 743

att synas på internet - ett praktiskt företagsperspektiv

Today Internet is clogged up and packed with homepages and information from both private persons and commercial companies. This has led to a decreased availability for a company to be noticed. The most common tool for consumers to use while searching for products online is via search engines. But because of the nature of these, not all companies can have good placements. Our research question was, "How do small online-companies attract consumers to their website"? The purpose of this thesis is to identify how a company works through online-communications and how to attract consumers to their home page.

Bubblor och kapitalstruktur : Förändringar i kapitalstruktur i samband med bubbelsituationer.

Financial bubbles are characterized by a large increase in the economic growth on the market as a whole or in specific industries. The change gives rise to an increase in the capital needed to finance this growth. Companies typically have a choice between equity and debt capital to finance its business and the mix of these types of capital is often referred to as the company?s capital structure. There has been a lot of research done in the field of financial bubbles and ofcapital structure, as of yet no studies seem to address these two areas in combination.The aim of this study is to examine if financial bubbles affect a company?s capital structure and through this also examine if the supposed changes in capital structure can be generalized.The study comprise of two identical time-series which examines the changes in leverage and the choice of financing during the Swedish real estate bubble in the early nineties and the IT-crash at the end of the 2000th century.

Förvärvskalkyler : Hur kan riskkapitalbolag bjuda högre än en strategisk köpare

Denna uppsats beskriver skillnader i förvärvskalkyler och hur olikheter i värdering därigenom uppkommer. Anledningen är att riskkapitalbolag verksamma inom private equity tycks vinna budstrider mot strategiska köpare, vilka har för avsikt att förvärva bolag för att skapa synergieffekter. Detta tycks ologiskt då riskkapitalbolagen snarare borde värdera förvärven lägre, till följd av att de inte kan inräkna synergieffekter. Studien utgår ifrån en jämförelse av ett riskkapitalbolag och en strategisk köpare, båda aktiva i Sverige. Vi undersöker deras värderingsmetodik och inställning till förvärvsfinansiering, samt påverkan av företagens verksamhetsinriktning.

Organisationsprocesser på hotell i Sverige : En jämförande studie mellan nyöppnad och löpande verksamhet

Sweden?s tourism increases and new hotel opens. Since 1978 to 2011, the hotel rooms in Sweden doubled. International congresses, sports- and artistic events are a few examples of what affects the hotel industry. Sweden is seen as an attractive destination and future forecast looks to have a positive trend.

Service i privat sektor ? En kvalitativ studie om servicearbetarens upplevelse av sitt jobb

The aim of this qualitative study of service work in the private sector is to examine how the service worker experiences his/her work. There are three dimensions of the service workers experience in focus, and they are the base of my formulation of questions. The first dimension refers to how the service worker experiences the emotional labor demands from the employer. The second dimension concerns the relation between service worker and customer, from the view of the service worker. The third dimension problematizes how service workers experience efficiency.I have interviewed three call center customer workers and two hotel receptionists, using semi-structured interview technique.

Marknadsundersökning av färdigkapade produkter

An increased demand for processed goods on the property market has contributed toinvestments within the Swedish sawmill industry. The purpose with this study is to make amarket investigation of pre cut lengths within a defined geographic area. The constituent forthis investigation is HAL (AB Hilmer Andersson) who invests in a new plane facility and twofinger jointing machines in affiliation to their sawmill in Lässerud, the vest part of Värmland.To investigate the demand of pre cut lengths and identifies the value creating factors and costfactors which the customer within the segments industry and property market perceive, havedifferent customer value theories been used. Theories of customer value and the theory aboutoffering has been the source of creating the qualitative interview with a selection of currentand new potential customers for HAL.The result of the study first gives an introduction of HAL?s new offering and a description ofHAL?s current customers, which gives the reader an understanding of why searching for newcustomers is made in the defined area.

Den villkorliga självkänslans relation till self-efficacy

A self-esteem that is contingent on affirmation from others leaves the individual psychologically vulnerable. Ccontingent self-esteem has been shown to be either relationship or competence based. The aim of the current study was to examine the relationship between relationship based self-esteem, competence based self-esteem, the under dimensions of those, and self-efficacy. Questionnaires were handed out to 69 university students. The results indicated that competence based self-esteem predicted a significantly low self-efficacy.

Bostadsrättssäljarnas kriterier vid val av fastighetsmäklare

Every year a number of tenant-owner flat deals are concluded and the availability of real estate agents on the market is today very widespread. It has become increasingly difficult for estate agents to distinguish themselves in a way that makes the estate agent the customer?s choice. Estate agents must have a good understanding of what is important to the customer. An apartment deal is, for most people, an important event in their life.

Access to the market - a question of collaboration?

When contemplating entering an alliance the rationale behind the decision should differ depending on the size of the companies involved as well as on other important factors. The important factors influencing the decision are related to the resource pooling potential of the alliance, the power structure along with the business network the companies are a part of. The analysis has shown proof of a need for cooperation if one wish to succeed in the telecommunication industry and it has also determined which resources that are deemed to be most important to get in touch with, for our study object, to facilitate its access to the market. Those resources are defined as a direct channel to the customer, funds/capital and the access to relevant business networks. To get in touch with these lacking resources, three alternative approaches has been proposed; all of them involving a strategic alliance decision.

Bubblor och kapitalstruktur : Förändringar i kapitalstruktur i samband med bubbelsituationer.

Financial bubbles are characterized by a large increase in the economic growth on the market as a whole or in specific industries. The change gives rise to an increase in the capital needed to finance this growth. Companies typically have a choice between equity and debt capital to finance its business and the mix of these types of capital is often referred to as the company?s capital structure. There has been a lot of research done in the field of financial bubbles and ofcapital structure, as of yet no studies seem to address these two areas in combination.The aim of this study is to examine if financial bubbles affect a company?s capital structure and through this also examine if the supposed changes in capital structure can be generalized.The study comprise of two identical time-series which examines the changes in leverage and the choice of financing during the Swedish real estate bubble in the early nineties and the IT-crash at the end of the 2000th century.

Livespelningars organisering : Hur organiseras och styrs dagens liveunderhållning?

The purpose of our study is to provide a deeper understanding of the organization at alive concert. We want to identify and bring together different agents implicit knowledge and make it explicit. We contribute to the theoretical discussion by examining how liveconcerts are organized and why, what goals there are to participate in the organizationof the concerts as well as how the organization manage and control towards these goals.Our study is based on 15 interviews with different agents involved in the creation of liveconcerts. The study has shown that the organization of live concerts is similar to atemporary, imaginary organization because there is a temporary and implicit structure.Relationships are created by the agents? cooperation and customer relations with thesubcontractors.

Social E-handel?: - Hur närvaro av andra besökare påverkar utvärderingen av en webbsida

Internet - and the website - has developed into an essential key for the relationship between enterprises and its customers. Today, a website might be the first or only impression a customer gets of a company. With this in mind we have focused our study on customer evaluations on websites. Social presence and its impact on people have so far mostly been given attention in the research of behavior in physical environments. However, in the electronic marketplace this has so far been overlooked, which is why our aim is to study how the presence of visitors impacts other visitors on the same website.

SAS arbete för att bli Europas punktligaste flygbolag : -en fallstudie utifrån ett kvalitetsperspektiv

In 2010, SAS received the "On time performance service" award by Flightstats. This award was an affirmation of long-term work, both in projects and as an ongoing process, which the company sought to systematically improve punctuality on its flights. The extent to which SAS followed the values and the underlying theories of the cornerstone model for total quality management was the main issue in this essay. Whether there are conditions for the company to get even further by working in other ways was also investigated. In addition, the importance of punctuality in relation to customer satisfaction was discussed.

Preferensaktier och obligationer som fastighetsfinansiering

The recent turbulence in the financial markets has contributed to the banks becoming more restrictive to lend to real estate financing. Deleveraging in Europe's banking sector has also contributed to banks reducing their leverage and increasing capital adequacy to meet the new requirements. Loan-to-value ratios in real estate loans have fallen while banks' interest margins have increased, which has made property investors to look for alternative sources of funding in the capital markets. The two most interesting forms of financing for real estate right now is bonds and preferred shares as they fit property companies that generate stable and predictable cash flows. A bond is an interest-bearing debenture certifying that the purchaser has lent money to the company that issued the bond.

Hur nya företag skapar konkurrensfördelar på marknaden för fordonsbesiktning

The Swedish market for vehicle inspection is re-regulated since June 2010. More than four years after the re-regulation there are eight companies in the market. Two of these companies are a result of the former monopolist's owners divided the business among themselves. The remaining six companies have entered the market through acquisitions or by building up their business from scratch, these are known as new entrants in the study. The competition has developed slowly and the former monopolist still has the highest market share.

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