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2401 Uppsatser om Customer behaviour - Sida 48 av 161

?Vi kanske glömde ställa frågan till killarna??- Skolkurativt stöd till killar med självskadebeteende: Definition, problembild och förståelse

The main purpose for this study was to examine how boys with destructive and self-harming behaviour are perceived and comprehended by school counsellors and literature. The study assessed how boys who harm themselves are defined both in practice and in theory by using a social constructivist point of view and a gender perspective. The study was divided in two parts concerning gathering knowledge of the matter. The authors, using a method called qualitative semi-structured interviews, interviewed nine school counsellors. To acquire scientific knowledge, the authors implemented a literature review and researched books and journal articles regarding boys who self-harm.

Inverkan av ensilagets partikelstorlek på beteende och beteendestörningar hos mjölkraskvigor :

Modern milk production have come a long way when it comes to accommodating the nutritional and physiological needs of the animals, but unfortunately the behavioural and psychological needs of cows and heifers are often left unfulfilled. A long time for eating is beneficial for the digestion and also gives the cattle something to do and decreases the risks for developing abnormal behaviours. An important factor that influences eating- and ruminating time is the particle size of the roughage. The aim of the study was to find out if particle size influences the behaviour of dairy heifers, in particular with regard to eating behaviour and abnormal behaviours. The study was conducted at Uddetorp farm high school in Skara. Forty-two heifers of the breeds SR and SF were housed in 8 slatted floor pens.

UNGDOMAR OCH ALKOHOL : - En fråga om attityd?

Syftet med studien var att undersöka ungdomars uttryckta attityder gentemot alkoholrelaterade handlingar samt att ta reda på hur de upplever den subjektiva normen från föräldrarna. Frågeställningarna var: Vilken attityd uttrycker ungdomen gentemot alkoholrelaterade handlingar? Hur uppfattar ungdomen den subjektiva normen från föräldrar och vänner när det gäller alkoholrelaterade handlingar? Finns det något samband mellan ungdomens uttryckta attityd gentemot alkoholrelaterade handlingar och upplevelsen av föräldrarnas attityd gentemot alkoholrelaterade handlingar? Hur skiljer sig de uttryckta attityderna åt mellan ungdomarna beroende på kulturell bakgrund och kön? Den kvantitativa utgångspunkten valdes för studien och Theory of Planned Behaviour användes som teoretisk utgångspunkt. Resultatet visade att respondenterna uttrycker främst negativa attityder gentemot alkoholrelaterade handlingar. Respondenterna upplever en negativ subjektiv norm från föräldrarna.

Konsumentbeteende vid köp av färsk fisk : en kvalitativ studie för utveckling av ett produktkoncept hos ICA

Health and convenience trends dominate the food industry and retailing business of today. The health consciousness is spreading while appealing product attributes concerning taste and packaging also are increasingly important. At the same time, the competition is growing fierce in the Swedish market with hard discount formats and niche concepts who also are trying to provide the market with perishables. Therefore, the pressure to lower prices is increasing making economies of scale and rationalization progressively more important. In 2004, ICA launched private label meat packaged in a modified atmosphere. Consequently, many stores went from in-store cutting-up and packaging to selling centrally packaged and distributed meat. ICA is now developing a concept with fresh fish in modified atmosphere packages and needs to increase the knowledge about the market and the consumer.

Globalisering - Att möta en ny marknad

Title: Globalization ? Meeting a new market Author: Anna Nubäck Supervisor: Anders Nilsson Institution: School of Management, Blekinge Tekniska Högskola Course: Master in business administration, 15 credits (FED006) Purpose: The purpose of this essay is partly to create an understanding of the decision to establish a branch in Japan and especially to look at if and how the Swedish company in this study has adjusted its corporate culture to suit the Japanese market. Method: Data is collected thru a number of semi constructed interviews. A first telephone interview was followed by an interview made face to face that was also followed up by interviews performed over telephone. E-mails have been used to clear and correct collected data. I have also studied company reports, closely related literature, articles and papers on the Internet. Conclusion: My conclusion is that the company in this study based the decision to open a branch in Japan on the demand from one big customer and the potential to grow globally.

Att bygga kundrelationer med hjälp av communities

The advancements in digital technology and its availability contribute to the transfer of companycentricproduct development and value creation to networks or communities. It also changes the basisfor creation of customer relationships as described in previous research on Customer relationshipmanagement (CRM). The purpose of this case study was to gain an understanding of how companieslike our case study object Memoto who developed a physical product which gets added-value fromdigital product-related services looks upon product-centered communities as a way of buildingcustomer relationships. How Memoto looks upon incentives for participation in product-centeredcommunities was also examined.Our research indicated that firms in the start-up phase (which Memoto was when this study wasconducted) initially want to have more control over the process of innovation and hence have directcontact with end-customers. The reason for this is because they see a need to define the basis forfurther innovation work.

Hur agilt bedrivs agil systemutveckling egentligen? En studie som undersöker hur renlärigt svenska IT-företag bedriver sina agila systemutvecklingsprojekt

Agile systems development has in recent years become very popular, and many companies today claims to be working agile. At the same time there are studies about agile system development that indicate that there are difficulties in fully adopting the agile way. The purpose of this qualitative study has been to examine how true Swedish IT-companies conduct their agile system development compared to agile theory, and we have specifically for the purpose of the study designed a framework that has been used as an analytical tool. The framework helped us to maintain a structured and objective approach when we examined the participating companies and their practices. The study showed that there were differences regarding how true to agile theory the different companies conducts their agile projects, and that the differences in part depends on how long the companies have been working agile.

Dold marknadsförings effektivitet i sociala media

In this paper the authors examine three questions: 1) Is stealth marketing messages posing as status updates on Facebook a more effective way of advertising than traditional web banners? 2) What impact has learning about stealth marketing practices in social media on consumer attitude and post purchase behaviour? And finally 3) Will different generations respond differently to these questions?Our findings show that stealth marketing in social media is not more effective than traditional web banners. Furthermore, the result indicates that when consumers find out about stealth marketing practices it will have a negative impact on future purchase intensions and brand image. Most consumers will also have strong feelings of being deceived, which could instigate harmful post purchase behaviour such as negative word-of-mouth and possibly, based on some earlier cases, boycotts.The result of our research shows that the brand perceptions and future purchase intentions of Generation Y, persons between 18 and 30 years of age, are affected in a less negative way than the brand perceptions and future purchase intentions of older generations when finding out about stealth marketing practices in social media. However Generation Y:s reaction is still negative and they do consider traditional web banners to be more credible than status updates on Facebook.

Linjeutvidningens värde : Konsumenternas utvärdering av linjeutvidgade produkter och dess relation till prissättningen

A common assumption in marketing is the wider variety of product a corporation has, the better for the consumer: more product - more choices. Companies often develop a line extension to broaden consumer range through product attributes including quality, function and design. These developed attributes within the product are not always optimal for the consumer. As a result, companies often become entangled in having a price higher than the cost and benefit of the products. This essay aims to analyze the consumer value of line extension products and how these evaluations relate to extended line product pricing.

Den h?gerpopulistiska paradoxen: Varf?r st?djer personer med invandrarbakgrund Sverigedemokraterna? En kvantitativ studie om h?rkomsten och medborgarskapets p?verkan p? st?det av radikala h?gerpartier bland invandrare

During the last decade millions of people have migrated to Europe. Parallel to this development, we see that many countries are becoming more hostile towards immigration. The success of radical right-wing parties (RHP) has been accredited to natives within the receiving countries turning to RHP to reduce their perceived threat from immigrants. Paradoxically, the RHP-support has also increased significantly among the immigrant population given the common assumption that immigrants are in solidarity with regards to shared experiences of immigration. In this dissertation, I argue for the importance of considering the increased RHP-support amongst immigrants, something that has been neglected in contemporary research.

Att som missbrukare inte vilja leva mer - om samband mellan missbruk av alkohol och droger och suicidala handlingar

The purpose of this study was to explore the connection between substance abuse and completed/attempted suicide. Central questions were who the substance abusers who commit suicidal actions were. The study also tries to find out which factors that contributes to this behaviour and why it is so common amongst substance abusers. All from the point of view of three scientist and three persons working with treatment of addicts who were interviewed. The results of these interviews were analysed on an individual level with a psychological theory.

Strategi och kapitalstruktur - Finns det en ömsesidig påverkan? En studie av svenska börsnoterade modebolag

Syftet med uppsatsen är att öppna upp en diskussion kring frågan om huruvida ett företags pris- och outputstrategi och tillväxt påverkas av eller påverkar kapitalstrukturen i samma företag.Vi har utifrån en deduktiv ansats använt oss av både kvalitativ samt kvantitativ data.Vi har valt följande begrepp och teorier för att förklara sambanden mellan kapitalstruktur och strategi: Aggressiv och defensiv strategi, konservativ och offensiv strategi samt Limited liability, Predatory behaviour och Investment effect theory.Vi har genom kvantitativ data samlat in sekundärdata från respektive företags hemsida samt från deras årsredovisningar. Genom kvalitativa metoder har vi samlat in primärdata i form av telefonintervjuer.Våra resultat tyder på att det kan finnas ett samband mellan kapitalstrukturen och de aspekter av strategi som vi valt att undersöka. Dock kan vi inte dra några generella slutsatser då vår population är alltför liten. Vissa av de teorier som vi har byggt vår uppsats på behöver utvecklas för att passa på ett tillfredsställande sätt till detta problem..

Att kommersialisera och sa?lja en plats : en analys av resereklam, representationer och geografiska fo?resta?llningar

Pictures are often used when marketing a tourist destination. Photographs of a place, a destination, are used to convince customers and stimulate daydreaming in order to turn a potential customer into a real customer. For some people the photographic representations of a place is the only one they experience. With this in mind, it is reasonable to question how representations of places and geographical imaginations are being (re)produced when marketing a destination by using photographs. This paper aims to study how representations of place and people are used when marketing a tourist destination via travel commercial.

Dolda fel i fastigheter : En studie om reglerna kring dolda fel i fastigheter.

Event is something that an increasing number of Swedish cities are investing in since it contributes to higher attractiveness of cities and generate economic revenues. New arenas are built around Sweden to meet the increasing demands to host such events. Event projects are carried out in Sweden and it is important that the planning phase is carried out thoroughly to get a successful project. This thesis aims to look more closely at selected organizations and how they plan their projects and whether it is possible to follow project plans in the event projects. Karlstad has many events that recur annually, including the Swedish Rally.

Beteende inför lek hos odlad respektive vild lax (Salmo salar L.) i Klarälven

In many regulated rivers, authorities have stocked hatchery salmon to compensate for loss of wild populations. However, hatchery fish have not always behaved as wild fish do, and stocking them has not always fully compensated for the loss of wild fish. The purpose of this study was to compare swimming behaviour in the river before spawning, the choice of spawning areas and body size between wild and hatchery-reared salmon in the river Klarälven. Salmon behaviour in the river before spawning was analyzed using radio telemetry. The salmon were caught at Forshaga power plant, radio-tagged and returned to Klarälven at Ekshärad, 107 km from the river?s mouth.

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