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916 Uppsatser om Cross-channel synergies - Sida 31 av 62
Hotells internetnärvaro : En jämförande studie mellan Karlstads kedjehotell och oberoende hotells exponering på Internet.
In today?s society Internet is evolving the tourism industry and it?s the pioneers that use this marketing channel to further their brands that?s that reap the benefits of early adoption. In this essay we research how well two kinds of ownership structures, private ownership and chain ownership, in the hotel market match up against each other in Internet presence and the steps they have taken to encourage guests too book via their websites. We determined that the hotel market in Karlstad was sufficient to study the different kinds of ownership structures as it?s small enough to see the competition between private ownership and chain ownership clearly instead of as normal in more densely populated cities where chain owned hotels dominates the marked due to sheer size. The scientific research consists of two types of methods.
Och kvinna : en kritisk analys av den mediala diskursen kring kvinnliga politiker
The aim of this paper is to describe, visualise- and analyse media’s discursive representations of female politicians in Swedish printed media. The focus of the analysis is to show if, and how these images can be understood and interpreted in terms of a socially constructed gender stereotyped suborder. The paper takes it's theoretical and methodological departure in the discourse analysis, which is combined with feminist political theory. Feminist political theory is concretised in the use of what Yvonne Hirdman calls the "gender system" which arranges the sexes into their respective genders and is based upon two rules/principles/logics: 1) the rule of distinctive separation, and 2) the male norm. Closely related to the aim of the paper lies also the critical theoretic assumption that people has to be aware of their own part in the production and reproduction of the discourse in order to change make a change.
Att effektivt sälja Sverige : Värdet av VisitSwedens tillvägagångssätt för att attrahera utländska resenärer
Our main objective with this essay was to study VisitSweden?s effort to sell Sweden to foreign markets.This has been studied in relation to VisitScotland work and approach. We collected empirical data consisting of document studies and interviews with representatives of VisitSweden and VisitScotland. In addition, we have supplemented with an interview with a representative of Svensk Destinationsutveckling AB. We based our analysis of our empirical data on previous research in destination marketing.
?Verksamhetsmålen, jag vet att de finns!? - en studie av en glesbygdskommuns verksamhetsmål utifrån personalens perceptioner inom Socialpsykiatrin
Blood-borne infectious diseases such as Human Immunodeficiency Virus (HIV)and Hepatitis C Virus (HCV) spread when the addicts share needles and injecting equipmentwithin contact networks. A quantitative cross-sectional study was conducted in Winnipeg,Canada in December 2003 - September 2004. Through a special questionnaire, respondentswere asked to answer questions about themselves and about their contacts, about relationshipsand how they shared syringes and other injection supplies. Blood tests were used to identifywhether they carried any blood-borne infectious diseases. We selected some variables from theoriginal data set.
Open access och spridning : En kvantitativ analys av hur open access-publicerade artiklar citeras och sprids pa? webben
To publish research articles by the means of open access is to provide them for free to the reader. An increasing number of universities around the world have begun to institute open access policies regarding their researchers academic output, requiring them to primarily publish in open access journals and / or archive their pre- or post- prints in institutional archives.The aim of this this thesis is to explore how the adoption of the open access policy at the Swedish Universi- ty of Agricultural Sciences in 2008 has affected how their researchers publish and if this has had any effect on how their academic output are cited and distributed online. To reach this goal a combination of bibliometric and altmetric methods were used as well as cross-referencing between Scopus, Altmetric.com, Google Scholar and the SHERPA/RoMEO database.The results points towards a mostly open access positive trend with an increase in articles published in jour- nals that allow archiving of both pre- and post-prints. There also seems to be a correlation between these journals and which kind of articles gets the most mentions in social media..
Kontorsanställdas psykiska välmående i relation till deras fysiska aktivitetsnivå
Background: There have been doping usage as far back as as ancient Greece and around the early 1900s started the doping we have today. In 2008 it was 22,000 men aged 15-54 years old who had any kind of experience with doping in Sweden. The problem of doping use are all over the world and to overcome this problem, we need to work across borders.Objectives: The purpose of this study is to investigate whether there is any connection between the use of supplements and attitude to doping. The study is based on the questions: is there any connection between the use of supplements and positive attitude to doping? is there any connection between the use of supplements/doping substances and high training frequency? and is there different use of supplement/doping substances between girls and boys?Method: A survey in form of a cross-sectional study and a waiting room survey was conducted with 63 respondents of whom 57,1% were women.
Borrning efter interstadiala sediment vid Ultevisplatån, Norrbotten
The purpose of this study is to find datable interstadial sediments in the core area of the LateWeicheslian ice sheet extent. Based on geomorphological evidence, three coring sites wereidentified close to the Ultevis plateau in Norrbotten, northern Sweden. Sediment coring wascarried out in two pre-Late Weichselian stream channels and in a sediment basin. Stratigraphyfrom one of the sites, a 100 meter wide meltwater channel, was chosen for further analysis. Thestudied core was 5,93 m long and ended in a lower till unit.
Automatisk genreklassifikation : en experimentell studie
This thesis aims at examining to what extent a few, algorithmically very easily extractable document features can be used to classify electronic documents according to genre. A set of experiments is therefore carried out, using only 11 such simple features in an attempt to classify 84 documents belonging to electronic academic journals into three manually identified genres: table of contents, article, and review. The 11 features are also divided into three sets, containing metrics of words and sentences; punctuation marks; and URL links, respectively. The performance when using these sets of features is then measured with regard to classification accuracy, using a k-NN classifier, four different values of k (1, 3, 5, 7), and both leave-one-out and 10-fold cross-validation. Best results are achieved when using all three feature sets (i.e.
Riskbeteende och sociala nätverk : Spridningen av blodburna infektionssjukdomar
Blood-borne infectious diseases such as Human Immunodeficiency Virus (HIV)and Hepatitis C Virus (HCV) spread when the addicts share needles and injecting equipmentwithin contact networks. A quantitative cross-sectional study was conducted in Winnipeg,Canada in December 2003 - September 2004. Through a special questionnaire, respondentswere asked to answer questions about themselves and about their contacts, about relationshipsand how they shared syringes and other injection supplies. Blood tests were used to identifywhether they carried any blood-borne infectious diseases. We selected some variables from theoriginal data set.
Att förändra det gemensamma
This bachelor thesis is studying the INTERREG cooperation between Denmark and Germany, and if there has been a change to the organization and the individual conditions due to the Danish regional reform in 2007. The research method used is semi-structured interviews and the participants are a mixture of politicians and civil servants. The study is based on two themes, change in work routines and cooperation, and change in visions and targets.The participants have experienced change, both positive and negative, in work routines and cooperation and to a lesser extent in visions and targets. Preparation is the key to success and makes the transition much easier, which has been the case for Denmark. Other mentioned aspects are more work due to more complicated applications, and that the politicians so far lack a regional perspective and tend to stick to the local.
Intern materialflödeseffektivisering
Projektet visar hur man med relativt lite kunskap om programmering kan ta fram en lo?sning som ba?de a?r cross-platform och enkel att underha?lla och vidareutveckla med ytterligare funktioner i framtiden. Systemet a?r gjort i Filemaker Pro 13/14 som ocksa? a?r klienten fo?r Mac OS X och anva?nds fo?r mobila enheter via Filemaker Go 13/14.Personalen pa? kostymavdelningen pa? NorrlandsOperan har tidigare arbetat med en struktur da?r information och bilder kring produktionen sparats i olika Excel eller Word-dokument fo?r att sen sparas pa? en gemensam filserver. Detta arbetssa?tt skapar problem kring dokumentation, att hitta information och att jobba mobilt.Lo?sningen a?r framtagen fo?r att understo?dja personalen i deras arbete och fo?ljer en tydlig ordning med vilka objekt som a?r relaterade till vilka andra objekt.
Bortom ?könet?? : om Simones förvandling, avslöjande och återställande i Ulf Starks Dårfinkar & dönickar (1984)
The aim of this paper is to analyse how subject, gender and sexuality is constructed in the book Dårfinkar & dönickar (1984), by Ulf Stark. In relation to this I have also analysed how the main character, Simone, develops from being a child into becoming a teenager.Queertheory is the theoretical basis of this paper. Queer theory questions heteronormativity and aims to dissolve conceptions and notions that function in an excluding and limiting way. Queer theory also questions conceptions that seem obvious and/or natural, for example ?woman?/?man? and ?homo-/heterosexuality?.I have chosen to focus the analysis on a number key events in the book and they are categorised according to Tiina Rosenberg`s three dramaturgic concepts: transformation, unveiling and restoration.
Höjning av vattennivån i Mälaren : Ett hot mot Stockholms centrala delar vid en framtida klimatförändring?
In today?s World is climate change an important and hot topic. Climate scenarios for Sweden show a warmer climate, especially during the autumn, winter and spring. The same climate scenarios also show that the precipitation will increase during this part of the year, however, during the summer the opposite is expected to occur. The purpose of this essay is to examine how future climate change will affect Stockholm especially the expected increase in precipitation, which may lead to a rising level of the Lake Mälaren. During 2000/2001 was Stockholm hit by a flood. This flood nearly resulted in major consequences and showed that there were significant risks for the city of Stockholm and increasing precipitation will result in even more water in the drainage systems of Lake Mälaren. The results presented here show that it is important to increase the drainage capacity of Lake Mälaren in order to reduce the risks of flooding in the central parts of Stockholm.
Sociala krav i byggentreprenader : En tillfällig trend eller här för att stanna?
Europe has, since the economic crisis of 2007, gained increasing social segregation. The gap between rich and poor has increased and the large number of hidden statistics regarding people excluded from the labor market is greater than in many years. Social exclusion has thus taken a toll on community groups that already before the crisis had a hard time getting included. Groups such as young, elderly, immigrants and people with mental of physical disabilities. To curb this development, the European Commission have, since the 2004 directives, enabled public sector clients to, through procurement of goods, services and contracts, include measures that promote social consideration.Social consideration is a term that have been a part of Swedish procurement legislation since 2007, and was updated in 2010.
En resa över kulturer : En undersökning om hur företag X expatriater i Sverige upplever företagets hantering av expatrieringsprocessen
With increased globalization more companies are sending their employees abroad in order for the company?s survival on the market. Many studies in the field of International Business describe unsuccessful foreign assignments and the importance of intercultural support regarding expatriation. Due to the fact that company X is an international organization we found an interest in studying how the company handles their expatriation process in Sweden. This became the purpose of our study.