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2381 Uppsatser om Creative product exposure - Sida 50 av 159
Kappor inom damkonfektion - från grund till modell
Bakgrunden till rapporten var att det företag som medverkat i studien ville utveckla ett grundmönster för damkappor. Syftet med arbetet blev därför att utarbeta ett grundmönster med två ärmtyper som graderas mellan storlek 32-50, samt konstruera en kappmodell från samma grund. Utöver detta skulle även detaljkonstruktioner och specifikationer utformas. Frågeställningarna som styrde arbetet kretsade därför kring hur man på bästa sätt tar fram detta.All konstruktion utfördes i Lectra´s Modaris. För att ta fram grundmönstret jämfördes två arbetssätt för att sedan välja en av de grunder som konstruerats.
Ekskolan
"Ekskolan" is a monumental school placed in the middle of the new town area "Mariehäll" in Stockholm, Sweden. 600 pupils between preeschool until year 5 will use the school and its big schoolyard between the townsquare and the public park.The school will be built in massiv wood, both for human reasons with a environment of good, healthy and suitable material for the people and the school activity.The school is seperated in 3 volymes that organises different years; house B and C, and the common facilities: house A. The scool has a cultural profile with rooms for creative activites, documentation and exhibition.To mark the border to the public places that surround the scool and to meet the inclined topography, the schoolhouses will stand on a terrace. The terrace creates rooms between the houses that can be used to utdoor teaching. Likewise, the terrace creates a opened sightline between the public rooms and all the way down to the river..
Ungdomars syn på kvalitet vid inköp av kläder
Teenagers are the group that spends most money on clothing. When choosing clothes, the so called internal and external signals could affect the perceived quality of the teenagers. The external signals are for example price, brand and place of purchase while the internal signals are the physical composition of the product as for example garment and size. The perceived quality is the attributes that the teenagers perceive that the specific article of clothing has. Today?s marketing, within the fashion line, is mostly to present the design of the product and aim the marketing for curtain segments and to keep a distance to others that are not within the segment group.
Flås, svett och inkongruens - En studie om effekterna av träning och tematisk inkongruens på annonser
Previous research about contextual effects on advertising has mainly focused on the editorial context, while advertisements' broader context has been overlooked. This paper aims to take a broader perspective on advertisement context. Its purpose is to get an understanding on how physical exercise influence the effectiveness of print advertisements, and furthermore to look at the effects of thematic incongruence between ad and the physical environment. We hypothesize that physical exercise increase ad effectiveness through affective priming and that thematic incongruence is beneficial for ads' effectiveness, especially after training when awareness about the environment is higher. A 2×2 experiment was conducted in a gym, where each respondent was exposed to either an incongruent or less incongruent ad, before or after physical exercise.
Identitet på marknaden, Varumärkesbyggande marknadskommunikation - En studie av företaget LL1903 ?
Dagens konsument exponeras dagligen av en stor mängd reklambudskap. Här spelar företags varumärke en viktig roll. Varumärket fungerar som en identitetsbärare och ger företaget en möjlighet att sticka ut på marknaden. Lyckad marknadskommunikation skapar konkurrensfördelar och resulterar i goda relationer till kunden. Varumärket är en samling tankar, känslor och åsikter som kanaliseras i en både medveten och omedveten förväntan på en produkt eller tjänst.
Illustrerad samtid : En studie av hur tre filmer skildrar 1960-talets Sverige med särskilt avseende på konsumtion och välfärd
This paper studies how the ?Swedish model? has influenced the Swedish community during the first half of the twentieth century and how living with this model was like in the 1960s. During the ?60s the laws and reforms created by the ruling socialistic party, SAP, dominated the Swedish society. Their goal was to build Per Albin Hansson?s vision of a welfare state.
En normativ dröm om en lokal hjälte : En kritisk diskursanalys av "UNICEF Annual Report 2013"
We live in a world where the resources are not equally divided and that is why charity work is needed. The United Nations Children?s Fund, UNICEF, is a global organization that works for children?s human rights around the world. But perhaps even charity work, which´s often glorified in the society, need to be looked at from different directions. Research about intercultural education, globalization and charity shows that even good deeds can end up reproducing the problem that was supposed to be solved in the first place.
Re-Design av Dagens ETC
The project is about making a Re-Design of the Swedish Socialistic Newspaper ?Dagens ETC?. The background to the project is my search for commitment when I work with a specific customer or project and how importantthat commitment are?The project was from the beginning split up to three different phases. The meaning of the first phase where to make a re-design mainly based on a interview with Johan Ehernberg, the chef editor on ETC.The second phase was a design totally made of my own idea and creative view as a Graphic Designer.I had in mind to make the third phase based on the result of the first two phases.During phase one and two I reconsidered and decided to skip the third step and put more effort in to the two first ones.
Somnus Hushåll
A product and design development of a household device which shall dry food waste has beencarried out in collaboration with Smedlund Miljösystem AB.This project has been implemented through several brainstorms and a questionnaire study.A great insight of how it is to work in a project in real work life has this project been givenme. This is a slightly less straight road to a conclusion than in the academic world that I amused to..
Pelletering av tallspån : grundläggande studier
Wood pellets are an upgraded product of residuals from several wood processing industries, for example saw mills and pulp industries. The pellets are produced by pressing the milled and dried sawdust to cylindrical units with a higher density than the initial raw material. Pellets have great benefits compared to the raw material: high energy per volume, good transport and storage properties and homogeneity.
Several parameters collaborate in the whole process, which makes it complex. Wood is a heterogeneous material, chemically and structurally dependent on wood parts, habitat and storage procedures.
CISG eller nationell lag? : En jämförelse mellan artiklarna 4 och 7(2) i CISG
In 2009 transgendered persons were included in the Swedish law against discrimination. Prior to the inclusion a commission made an investigation of the necessity of such change in the law and how it could be designed. This essay focuses on the discourses regarding gender that appear in the law and the report written by the commission. Using theories by Judith Butler and discourse analysis inspired by Norman Fairclough it identifies two main discourses regarding gender: a two gender discourse and a queer discourse. The two discourses meet in the studied material in an antagonistic way, a conflict that is solved by separating the two and making one part of the law focus on gender and one on transgender.
Vidareutveckling av PV/T-receiver för koncentrerat solljus
The rising demand for electricity and heat raises a big challange for the society and engineers. Many products have been introduced to the market to supply more energy to the energy systems. Absolicon AB is a Swedish company that develops and markets a combined heat and power generating product. The product, Absolicon X10, uses a parabolic trough to concentrate the radiation of the sun onto a receiver. The receiveris equipped with mono crystalline solar cells and is cooled by a circulating liquid media.
Narrativ för arenaspel : att skapa ett narrativ till ett ?mutiplayer Online Battle Arena? koncept
In 2011, I and fellow student at Gotland University created a multimedia game. To fit the time constraints a ?vertical slice? was created. This means a small sample of the game is taken which allows the user to understand how the game works, and at the same time, get a visual demonstration of how the game is designed. The goal of the project was to create a narrative for stadium games in which the backstory is told as players interact with their surroundings.
Marknadsföring via sociala medier : Social Media Marketing
The thesis work focuses on marketing and its point of departure centers on mapping the utilization of social media as a form of marketing. The choice of this thesis subject has been deemed by the authors as one of particular interest due to the current popularity of social media in the Internet connected society and their use as marketing tools. Specifically, this thesis sets out to explore how companies exploit social media tools in marketing and how their use affects retail operations and customer relations in an effective and creative way.The report concentrates on qualitative data collection, the interview answers of four respondents, of which, two are considered experts within the field of social media. The choice of suitable respondents was strategic with the goal of covering as large a portion of the social media field as possible; one social media educator that works with companies and one who assists companies with social media applications. The remaining two respondents work in marketing and communications and employ, as part of their job, social media tools such as Facebook and Twitter.
Hästens, Equus caballus, termiska komfort - hur kan djurskyddskontrollanter bedöma hästens välfärd?
This review paper summaries scientific research about horse thermoregulation and the consequences of using a blanket. Horse owners put blankets on their horses to protect them when they are clipped, to protect them from bugs, to keep them clean and so on. This can have consequences for the horse which their owners might be unaware of. I have tried to answer following questions by searching the available scientific literature;
? How can the horse maintain thermoregulation?
? Is there a risk of suffering when horses wear a blanket?
? Is there a risk of suffering when horses do not wear a blanket?
? How can animal inspectors estimate the welfare of horses when they wear or do not wear a blanket?
My result shows that horses who wear a blanket have an increased risk of becoming overheated, develop a chafing, have an increased exposure hazard and have a restrained natural behaviour.