Background: The meeting industry has had undergone a extensive changes due to a number of factors. The globalization has meant that supply increases and congress organizers have more options to choose from. Development in communications, for instance internet, means that meetings can take place without a physical presence. Congress organizers as clients have also changes. Stockholm as position as a leading city to hold congresses in has also changed for the worse, in 2006 Stockholm dropped of the top-10 list.

In recent time, agile methods have been devoted much attention, and the concept is widely used in the IT industry in particular. An increasing number of companies are interested in this way of working. The following report is the result of a study on the ability to create value for customers in business development through the use of agile methods. We ask what the advantages and limitations of agile methods are in the creation of customer value. Grounded Theory and an initial literature review was used to answer this question.

There are a large number of studies on colour and its influence on human feelings, but thereare only a few studies on the association between feelings and colour combinations. Thisstudie investigates the association between colour combinations consisting of three equallysized colours and the feelings they convey. The methodology used in this studie follows theinstructions from the Nippon Colour & Design Research Institute (NCD) in Japan, NCD havestudied consumer psychology towards colour and colour combinations for several decades.This study used semantically differential scales to evaluate existing colour combinations fromNCD to descriptive adjectives and creation of new colour combinations to explore therelationship between colour combinations and conveyed feelings. A total of 69 peopleparticipated in the tests. The main conclusions formed by this study are: (1) the feelingsconnected with the colour combinations differ partly between the Swedish population and theNCD and (2) the Swedish population have similar feeling associations to most colourcombinations, except for trend dependent adjectives such asmodern, cool etc.

Through wing pattern, posture and movement, a harmless moth of the family Brenthia imitates an eight-eyed jumping spider. When an octopus of the species Thaumoctopus mimicus sense danger it can alter its appearance to that of a venomous sea snake. They are both drawing attention to themselves. Nevertheless, and because of this, they are protected. The mechanism is called mimicry.

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

Background: The meeting industry has had undergone a extensive changes due to a number of factors. The globalization has meant that supply increases and congress organizers have more options to choose from. Development in communications, for instance internet, means that meetings can take place without a physical presence. Congress organizers as clients have also changes. Stockholm as position as a leading city to hold congresses in has also changed for the worse, in 2006 Stockholm dropped of the top-10 list.

A rhetorical analysis of the educational interactive film ?Riskprofilen?, produced by the Swedish Civil Contingencies Agency (Swedish: Myndigheten för Samhällsskydd och Beredskap). This essay uses the theories and methods of Procedural Rhetoric, as described by Professor Ian Bogost, and Visual Rhetoric, as described by Professor Brigitte Mral to analyse the interactive and visual component parts of the artefact, and compares them to the intended purposes of the artefact as stated by documents pertaining to its creation, found to be those of educating the public; marketing the agency; and driving traffic to its webpage. The artefact is through analysis found to fulfil the purposes of marketing the Agency and of likely increasing traffic to the website upon which it is hosted. Regarding the primary, educational purpose this analysis finds that the artefact does not teach a user the accident-avoidance strategies it claims to do, but is dependent upon further materials..

Titel: e-Commerce and Relationships ? Customer Relationship Management This bachelor thesis is brought together to analyze the transformation from traditional marketing to Customer Relationship Management. The development in the technology world has made the marketing focus shift from products and their functionality to customers and value creation. Because of the tougher competition that developed from new channels of communication, corporations had to generate new sources of value for their customers in order to establish lasting relationships with them. Therefore we found it interesting to investigate how companies within the e-commerce business handle the transition towards customer relationship management.

Enligt Kirsh (2010) stärker människor sin kognitiva förmåga på ett flertal sätt vid användandet av externa representationer. Inom design används externa representationer ofta i form av skisser, ritningar och modeller. För att undersöka Kirsh teori kring externa representationer i en designkontext genomfördes två workshopar i samband med ett designuppdrag. Syftet var att undersöka hur fysiska externa representationer användes och om tillhandahållet material påverkar skapandet av externa representationer. Resultatet visade att fysiska externa representationer används men att materialet inte nödvändigtvis påverkar skapandet av fysiska externa representationer.

There are different ways of developing a second language. The purpose of this qualitative study is to investigate whether and possibly how music, focused on singing, can improve the development of Swedish as a second language. Through interviews with three vocal teachers, from three different schools in Sweden, and observations of one of the vocal teachers, information about how they work and think about the subject has been collected. The vocal teachers teach groups of second language learners by singing songs made especially for second language learning. The vocal teachers consider singing beneficial in the development of the pronunciation and improvement of the prosody, which affects the students? capacity to sound like a native Swedish speaker.

Title: Brain Gym®? An approach to increase self-knowledge in situations of learning?- A study at the Malmö Academy of Music from a teacher and student perspective. Brain Gym® is a method developed by Paul Dennison in his studies of physiology and aims to eliminate potential blockages during the process of learning. During the influence of stress, as in learning, we do not possess a total access to our perceptive ability. Instead we are limited to our so called dominance profile.

Computational thinking was brought to the forefront in 2006 by Jeannette Wing. Computational thinking is a problem solving method that uses computer science techniques.The thesis is analyzing computational thinking and how it could be applied to graph theory. Characteristics and main fields from computational thinking is being analysed. This analysis is applied to graph theory to see the potential in developing a proposal for how an exercise can look for an introductory course in discrete data types. Only basic knowledge of graphs is required to perform the exercise.

Titel: Att inte följa strömmen ? en studie om differentiering bland musikstreamingtjänsterFörfattare: Riccardo Furrer, Matilda Johansson och My LarssonHandledare: Kaisa LundKurs: Kandidatuppsats 15hp i Företagsekonomi inriktning Marknadsföring, Music & Event Managementprogrammet, Linnéuniversitetet, Höstterminen 2013SyfteSyftet med denna uppsats är att analysera de sätt digitala prenumerationstjänster inom musiksektorn kan differentiera sig på marknaden. Vi vill även undersöka vad det är konsumenten anser vara viktigt i valet av en digital musiktjänst.Vi har också arbetat kring en forskningsfråga:Hur kan företag bakom digitala prenumerationstjänster inom musiksektorn positionera sig på den svenska marknaden?MetodVi har valt att göra en kvalitativ studie som tillslut antog en abduktiv ansats. Kvalitativ metod passade oss bäst då vårt mål var att gå in på djupet i vårt ämne och inte gå på kvantitet i våra empiriska undersökningar.

Many product launches are postponed today, however very little research regarding to customer responses to such events has been carried out. The purpose of this paper is to investigate how people react to a postponed product launch. An experimental study of responses to a postponed launch of a mobile phone, a mineral water and a music album is used to investigate customer reactions. The respondents exposed to the postponed launch showed a higher value of reactance. This reactance affects the attitude, purchase intention and perceived quality of the product in a negative way.

Föreliggande arbete inriktar sig på kommunikation mellan sångare och medmusiker i ensemblesammanhang utifrån det multimodala och designteoretiska perspektivets syn på kommunikation och lärandeförutsättningar. Med hjälp av videoobservationer av min egen kommunikation i en ensemble på högskolenivå har jag analyserat fram vilka olika semiotiska resurser som används samt intentionerna bakom dem. Resultatet visar att kommunikationen ensemblemedlemmarna emellan tillkommer först efter en tid in i lärandeprocessen och att det, för egen del, är sången som verkar som den främsta kommunikatören i det här sammanhanget.  Dynamik, tydlighet och lekfullhet skvallrar om säkerhet eller osäkerhet i form och melodi samt fungerar som en vägledning om var jag befinner mig i lärandeprocessen. I diskussionen tar jag bland annat upp hur den första ensemblelektionen byggs upp i enighet med det multimodala perspektivets syn på bra lärandeförutsättningar samt vad kroppsspråk har för betydelse för kommunikation i ensemblesammanhang. .