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2774 Uppsatser om Country Image - Sida 63 av 185
Svenska upplevelser av spice : En kvalitativ studie av upplevelser av spice på ett svenskt internet forum
A film can attract all kinds of emotions and moods of the audience through its audiovisual communications and cinematic expression, in which music plays a significant role in both understanding and interpretation of film content.It is interesting to explore the musical significance and the emotional aspect of the film out of a media and communications perspective and visual communications perspective because it?s a subject that belongs to the communications of scientific discipline as film is a media text which is working both as communicative and as audio-visual medium with its expressive aspects.The purpose of this bachelor?s paper is to increase and deepen the understanding of music's function and significant role in context with its reinforcing sense of visual expression in film. More specifically, it aims to explore the musical value of the expressive aspect of the media text in form of film musical Les Misérables (2012), which has been transmedialised from the novel of the same name, referring to the sound, music and song in relation to the film's visual expression.The research questions are at the core of the essay study: "how is music used to reinforce the cinematic visual expression?" and "how can music signify the narrative and highlight the emotional aspect of the film?" The theoretical framework is based on some of the key scholars assumptions such as Michel Chion (1994) and Claudia Gorbman (1987), who share the same theoretical views that the soundtrack seems powerful when it expresses its participation in a scene?s emotional moods as the music follows the scene?s rhythm, the image?s flow and contributes emotional and musical codes of emotions and expressions. According to Chion sound and image interact together to tell a story where sound enrich the image with expressive and informative values.
Valspurten 2010 i Dagens Nyheter : Politiskt vinklad journalistik på nyhetsplats
This essay speaks about the medial coverage made by the Swedish newspaper Dagens Nyheter. The periods examined are the two weeks before the election day (5 September ? 19 September 2010). The purpose of our study is to find out if the newspaper was neutral and did not write in favour of any political party or political block in the newssection. After the elections in Sweden 2010 there have been discussions about the medias in the country being biased, and claims have been made that the news have been written in favour of a certain political party or a bloc.
Rysslands påverkan på den vitryska demokratiseringsprocessen
This thesis sets out to investigate three questions, first, how the Belarusian democratization process has progressed since the country?s independence in 1991 to the year of 2006. Second, how the relationship between Russia and Belarus has progressed during this time and third, if and how Russia has affected the democratization process. The study has been conducted through qualitative method, mainly using books and articles as sources of information. It has been found that the democratization process in Belarus has evolved in a negative direction ever since the presidential election of 1994.
Saknas länken? - en fallstudie av länken mellan intern och extern varumärkeskommunikation
Sammanfattning Titel The missing link ? en fallstudie av länken mellan intern och extern varumärkeskommunikation Seminariedatum 18 januari 2007 Kurs FEK 591 Magisteruppsats, 10 poäng Författare Anna Lif och Katharina Nilsson Handledare Christer Kedström Fem nyckelord Varumärkeskommunikation, Företagsmärke, Identitet, Image, McDonalds Syfte Syftet med denna uppsats är att, utifrån ett kommunikations- och organisationsperspektiv, studera vad som utgör länken mellan den externa och den interna varumärkeskommunikationen. Ett andra syfte med uppsatsen är att skapa ett teoretiskt ramverk som anses vara användbart vid analys av länken mellan den interna och den externa varumärkeskommunikationen och vilka effekter den har för företaget och dess anställda. Tillvägagångssätt Vi har valt att genomföra en empirisk undersökning i form av en fallstudie. Denna fallstudie har genomförts med hjälp av djupintervjuer av personal inom det valda fallföretaget.
Olika bakgrund, olika ledarskap? : En jämförelse mellan en ledare från Sverige och en ledare från Tyskland
Many organizations strive to be transnational. This means that individuals with different cultural background will work together. Countries around the world have their own culture, which mark the way individual?s think and act. Different values between leaders and their subordinates are often a key factor to misunderstandings and conflicts in transnational organisations.
Flexicurity - En komparativ studie av de danska och svenska systemen
Flexicurity is a union of the English words flexibility and security. The union of the two words to one common term, hints that flexibility and security does not have to be each others counterparts in order to achieve good economical development and employment. Flexicurity, as it is found in Denmark, is described as a three part model composed of active labour market politics, generous financial compensation in the case of unemployment and flexible labour law. The existence of strong collective agreements and three part cooperation is of great importance for the good flow of the Danish model. The same goes for education of different kinds.
Utformning av projektorsystem
Det här examensarbetet på D-nivå har utförts i samarbete men företaget XM reality i Linköping. Företaget jobbar med att ta fram olika system inom området mixed reality, som på svenska översätts till förhöjd verklighet. Syftet med projektet var att utforma två olika handhållna projektorsystem. Produkterna skulle utformas för att passa in i sjukhusmiljö. Båda enheterna har samma funktion men innehåller olika komponenter. Produkterna är anpassade till en ny teknik som företaget har utvecklat.
Utformning av hamnområdet i Arvika : stadsbild och offentliga miljöer
The harbour in Arvika is closed down and the industry that has been established in the area is now beeing wound up. A deepened comprehensive plan for the area is under progress in the municipality. The intentions are for instance that the harbour should be integrated with the city and that Arvika is facing a lake should be more apparent from the city center. The harbour should also contribute to a more attractive city. These intentions have hence been the starting point of my undergraduate theses, which has resulted in a proposal on how to develop the harbour.
During the process I have analysed the city image, how the area is used today and the public places in the city centre.
Forza TV? : debatten kring den medierade valkampanjen i det italienska parlamentsvalet 1994
During the 1994 Italian elections many things were new for the voters. A new election system, new parties emerging where old traditional ones were dying out because of long ongoing corruption scandals that were coming up to the surface. In all this one man, Silvio Berlusconi, a famous Italian businessman, stepped in and with his two allied parties Lega Nord and Alleanza Nazionale he swept away the nation in a never before seen election campaign. Many things have been said about the motifs and the way he prosecuted the election campaign for the Forza Italia. But what I try to see for this thesis is the awereness in the Italian print media from this particular period - how and if the debate about an in just electoral campaign existed in the country from the date Silvio Berlusconi entered ?the playing field? as he called it and up to the days of election..
Dimensioner. Mellan 2D och 3D, en undersökning av yta och innehåll
A project exploring the boundaries between 2D and 3D. What is surface and what is substance? A countinuation of previous projects where I?ve examined the journey from two dimensional paper to three dimensonal objects. This project deals with the journey from three dimensonality back into a flat two dimensional surface, and the question if something can be both 2D and 3D at the same time. I decided not to center the project around a specific item, but rather let the project itself be in focus.
Vad är en framgångsrik kampanj? : En studie av branschens syn på PR- och reklamkampanjers effekter
This qualitative study examines how emergency people are framed in Swedish evening-, and local newspapers during the forest fire in Va?stmanland, Sweden 2014. The study also includes if there is any difference between the framing due to the location of the newspaper. The study is based on qualitative text analysis. The theoretical basis is representation, framing theory, media image, media logic and a few conceptions from crisis communication theory.
Uppfattat eller inte? ? En studie om omprofileringsproblematik vid uppfattningsgap
På en marknad där fler och fler aktörer slåss om konsumenternas uppmärksamhet räcker det inte längre att konkurrera genom ett uppdaterat sortiment och aggressiv prissättning. Den ökade vikten av att förmedla mervärden till kunden har bidragit till att varumärkesbyggande fått ökad betydelse under de senaste åren. Ett varumärke är en tillgång som sänder ut företagets värderingar till kunden som förhoppningsvis tilltalas av den image varumärket förmedlar. En metod för företaget att stärka sitt varumärke är att genomföra en omprofilering, vilket innebär att företaget tillämpar en strategi där de vill ändra sin image och signalera till kunder och andra intressenter att företaget förändrats.Trots att omprofileringens syfte är att ändra kundens uppfattning om varumärket till det bättre innebär en omprofilering svårigheter och det är vanligt att företag som tillämpar strategin misslyckas. En av svårigheterna i att skapa önskad image är komplexiteten i kommunikationen till kunden, det är kundens samlade erfarenheter från varumärket som skapar kundens uppfattning.
Hövdingen och hans äreminne : En idéhistorisk studie av Brantingmonumentet på Norra Bantorget
This subject of interest in this paper is the ideas expressed and formulated in the making andinauguration of the Branting-monument at Norra Bantorget in Stockholm. The initiative for a monument honoring the late Social Democratic leader Hjalmar Brantingwas taken at the Swedish Social Democratic Party Congress in 1928. In 1935 the party board decided to give the task of designing the monument to the much renowned artist Carl Eldh. A national fund-raising campaign for the monument was also initiated. In1942 the model of the monument was completed, but because of the war it was stored in a shelter.
Skogsvård hos privata skogsägare : vilka åtgärder utförs och av vem?
Many participants in the Swedish timber market procure raw material from private forest owners. They often also offer forest services to ensure reforestation after final felling. Selling silviculture services can be a part of creating a long term relationship with the landowner for future timber purchases. The Swedish Forest Agency monitors forest rejuvenation results in the entire country. In the latest survey (2006 - 2008) the proportion of approved regeneration area was 78%.
Stockholms skärgård - ett landmärke för Stockholm : En studie om huruvida Stockholms skärgård har potential att fungera som en primär attraktion för Stockholm
There is a growing trend in the world, where cities compete with each other by building similar attraction to enhance the tourism at the destination. This competition often results in the opposite where the cities lose their authenticity. Stockholm on the other hand does have the possibility to offer its visitors Stockholm?s archipelago, which is a unique natural phenomenon that cannot be replicated. Stockholm is the most popular tourist destination in Sweden.