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2921 Uppsatser om Corporate identity - Sida 7 av 195

- Jag är den jag var då - det är förutsättningarna som har förändrats? - en postkolonial feministisk studie utav invandrarkvinnors berättelser om identitetskonstruktion och förändring

Postcolonial feminist theory says that ones identity is constructed by severalfactor, not only gender but even culture, ethnicity and class imbedded in the socialcontext. This paper examines what happens to women's identities if the socialcontext changes. Does an identity shift occur? By interviewing five women fromBosnia-Herzegovina I try to understand the affects migration has on women?sidentity. Postcolonial feminist theory says that our identities are constantlychanging, as their constructing factors.

Mellanförskap - svenskhet, ursprung och invandrarskap

The aim for this study was to examine betweenship as a phenomenon by focusing on identity. There is not very much research done on betweenship. I have used a qualitative phenomenological approach, based on four qualitative interviews. The four interviewees were all experiencing betweenship. To analyze their stories I used two theoretical frameworks; identity and affinity groups.

Den Digitala Identiteten : En kvalitativ studie om identitetskonstruktion på internet

The purpose of this paper is to increase knowledge and understanding of how an identity is constructed on the internet and if it is different from the everyday identity. To analyze this, I have studied the theories of how identity is constructed in everyday life and then applied this on the empirical data that I have collected. In this study, I have chosen to pursue a qualitative approach using semi-structured interviews to gather the empirical data. In the study, six informants participated and all of them has an active social life both on and off the internet. The results that I have found in this study shows that an identity online is constructed in a similar way as it does in real life, however, some limitations that exist in everyday life do not exist online.

Kriminalitet sätter mannen på prov ? En studie av identitetsskapande i romanen Snabba Cash.

The aim of this Master?s thesis is to examine how representations of identity construction are performed through the characters in the novel Snabba Cash by author Jens Lapidus. I examine what means the characters are using, and how the identity construction processes are related to the idea of modern society. For a theoretical background I use sociologist Anthony Giddens? theories regarding modernity and self-identity, to study general identity construction.

When 2 become 1 : En studie kring betydelsen av samarbeten mellan artister och företag

The aim of this study is to create understanding of why companies should collaborate with artists and how artists and businesses build strong partnerships. We also want to understand the development of relations between the music industry and companies, together with the problems, possibilities and implications it has for both artists and Corporate identity and brand. The music industry has been changing rapidly during the digital revolution and new problems and opportunities have emerged which the music industry can choose to either embrace or renounce. This study is made with a qualitative approach based on interviews with relevant individuals from the music industry. We have carefully chosen these individuals to counterpart different segments of the music industry and to execute our purpose from various perspectives.

Seniorer och identitet på Facebook : En studie om seniorers uppfattning och skapande av identitet på Facebook

The aim of our study was to increase understanding of older people?s views on social media?s and identity by asking the question: How do seniors perceive identity on Facebook? Based on a qualitative approach with written interviews conducted by e-mail, we contacted respondents who had and used a Facebook account. In our study we used categories, such as seniors, identity, Facebook and networking to be able to answer our research question. The result of this study is shown as a description of nine respondent?s testimony regarding identity on Facebook.

Identitetssökandet hos unga flickor i 2010 års barn- och ungdomslitteratur

My ambition with his exam is to study how young girls are being depicted in swedish novels of 2010. I have analyzed how the identity and the search for identity are produced in these books. To be able to make my analysis of these books I have used Maria Nikolajeva?s book Barnbokens byggklossar. From wich I have worked out a few questions that I have used my analysis in the portrayal of these girls.

Internt varumärkesarbete i tjänsteföretag : En studie om det interna varumärkesarbetet i fastighetsmäklarföretag utifrån ett ledningsperspektiv

Syfte: Syftet med denna studie är att skapa förståelse för hur ledningen i tjänsteföretag praktiskt arbetar med att internt kommunicera företagets kärnvärden, vision och företagskultur med hela organisationen.Metod: Empirisk data har samlats in genom intervjuer och studien omfattas därför av kvalitativ ansats. Semistrukturerade intervjuer har genomförts med respondenter på fyra olika fastighetsmäklarföretag. Datainsamlingen har sedan analyserats genom en abduktiv analysmetod med inspiration från A well grounded theory.Resultat & slutsats: Resultaten i denna studie visar att det främst handlar om att få alla i organisationen att leva företagets identitet i vardagen. För att lyckas med det använder sig företagen av olika kommunikationskanaler, utbildningar och inspiration, så som föreläsningar och tävlingar. Viktigt är också att ledningen uppträder föredömligt och att budskapen i varumärket genomsyras i alla företagets aktiviteter.Förslag till fortsatt forskning: Vi föreslår att framtida studier kan riktas mot tjänsteföretags uppföljning av dess interna varumärkesarbete.

Euron, mer än siffror på ett papper? En studie av Eurokrisens påverkan på relationen mellan europeisk identitet och inställningen till euron

This bachelor thesis aim to explore in what way the Euro crisis have affected the reciprocal relationship between European identity and the attitudes towards the euro, and how it differs between the members in the Eurozone and members that have not yet introduced the euro. This thesis is grounded in a theoretical view that the euro is a symbol through which European identity is created, but also that European identity is a factor for the attitudes towards the euro as a single currency. By statistical analysis of empirical data collected through the Eurobarometer, I discover that there is a difference between how the relationship between the European identity and the attitudes towards the euro changes during the Euro crisis. Members without the euro seems to be more affected than members with the euro, as the correlation between European identity and attitudes towards the euro weakens for members without the euro, which do not seem to be the case in member countries within the Eurozone..

Vem finns med på framtidståget? -En studie av Karlskronas kollektiva identitet, såsom den upplevs av stadens befolkning, jämfört med hur den framställs av stadens makthavare

The first purpose of this thesis is to investigate if, how, and why the perceived collective identity in the town of Karlskrona has changed. Collective identities can due to their socially constructed nature change rapidly in light of new collective experiences. The reason for suspecting such a change in Karlskrona is the immense impact that the change in the global economy, according to Saskia Sassen, has on cities. By interviewing politicians and media representatives from Karlskrona the perceived identity is drawn. The second purpose of this thesis will then be to test if the identity as it is perceived by Karlskronas habitants differ from the one that town officials present through city marketing.

"Sour Milk" Corporate Branding under Surrogate Boycotts - the case of Arla Foods in the Muhammad Crisis

Surrogate boycotts are highly threatening for corporations in terms of both economical cost and image damage. All corporations are due to our globalized environment and increased stakeholder fragmentation gradually more risking to become victims of surrogate boycotts, which of nature is hard if not impossible to predict and prevent. Corporations are generally recommended to build clear and strong corporate identities, which should be reflected in their most important stakeholders, as this will secure minimum damage on the corporate image. Even a surrogate boycott situation can have positive effects on corporations, especially in terms of image, as such situation increases the brand involvement and thereby make it possible for corporations to connect with important stakeholders on an emotional level. .

Att arbeta i ett tvärprofessionellt team : Hur ett ökat samarbete med olika yrkesgrupper har påverkathemtjänstpersonalens yrkesidentitet

A multi professional team use different professional skills to a specific target. The people in the team complement each other to achieve the best performance possible. Professional identity is a mix between the professional and personal identity. Social identities, like professional identity, is a product of social categorization and social comparison. The purpose of this study was to examine how increased cooperation in cross-disciplinary teams has affected the professional identity of home care staff.

Karin Park. En grafisk identitet

The project Karin Park is an identity investigative project, to createa new interesting graphic profile for the ar tist Karin Park. Her newsound has taken her to a new kind of genre, where some standardsexists. The project creates a unique identity with logotype, ar tworkand package design. The graphic profile is created able to be appliedin different contexts..

"Inte som alla andra" : En kvalitativ studie om en grupp vuxna med Asperger syndrom

Normal children acquire the necessary social habits without being consciously aware of this, they learn instinctively. (Author?s translation from Swedish to English) (Asperger & Frith, 1998, s. 21) This essay is about people who do not learn to socialize, the social habits, instinctively but through conscious learning. We have interviewed three adults with the diagnosis of Asperger syndrome with the aim to let them tell us about what it means to have a neuropsychiatric disability.

Bolagsstyrning och tillgänglighet : Hur funkar det?

AbstractThe OMX Nordic Exchange Stockholm requires all large companies to apply the Swedish Code ofCorporate Governance. A revised code will be applied from July 2008. The purpose of this paper is toidentify the accessibility of information on corporate governance and in particular how the compliance,concerning the Swedish Code of Corporate Governance in the perspective of an internet active generalpublic.This paper is a complete census of the companies at the OMX Nordic Exchange Stockholm whocomplies with the code. Each company website has been visited and a comparison between the sectorsat the OMX Exchange Stockholm has been performed.Results: 96% of the companies present the members of the nomination committee. 94% presents thenomination committees proposal of the company board members, though only 33% of the companies inthe Energy sector.

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