This essay examines how three big Swedish newspapers depicts e-sports and computer gaming and how the depiction change during 2000-2013. The study will also examine whether e-sports is being portrayed as competitive sport. The purpose is to investigate which attitudes that can be identified towards computer gaming and its culture in major newspapers such as Aftonbladet, Dagens Nyheter and Svenska Dagbladet and how these attitudes eventually changed over time. The sources that will be used in both the quantitative and qualitative analysis are based on web articles, mainly because the paper editions does not provide much, if any, information about computer gaming and e-sports and also because of the convenience of being able to quickly find articles to study. Results indicate that computer gaming is being depicted in a clear negative fashion during 2000-2006, and that the depiction of e-sports is somewhat positive but not as glorifying as for the years 2007-2013. During this period, there is a apparent tendency of e-sports being introduced to readers who are unfamiliar with the gaming culture. As for the attitudes towards computer gaming, the depiction is still somewhat negative, mainly because the debate about computer games and violence was revived because of several acts of violence in shape of school massacres and mass murder.

Bakgrund: Med ökad konkurrens och då nya marknader som e-handeln växer sig starkare blir det allt viktigare för företag inom modebranschen att arbeta för att stärka varumärket och sina kundrelationer. Den fysiska butiken är en viktig del inom den externa marknadsföringen då företaget kan kommunicera varumärket genom interaktion med kunden. Butikspersonalen bör ses som en av företagets mest betydelsefulla resurser som marknadsförare då de har störst kundkontakt. Därför bör företag satsa på intern kommunikation för att marknadsföra varumärket till personalen.Syfte: Syftet med denna uppsats är att beskriva och analysera hur företag kan använda intern kommunikation för att utveckla och motivera sin butikspersonal till att agera som varumärkesambassadörer.Metod: Undersökningen består av en fallstudie av ett företag som använder sig av konceptbutiker för att marknadsföra sitt varumärke. Studien består av kvalitativ karaktär genom intervju med distriktschef, kvantitativ data i form av enkätundersökning med personalen, samt granskning av företagets årsredovisning.

The aim of this study has been to analyze how society is constructed in the workbook Möte med människor från andra kulturer, a popular material within the ?cultural competency? industry. The analysis has largely been carried out from the perspective of a pedagogy against oppression as it has been outlined by Kevin Kumashiro. I have found that the material combines discursive movements, which in complex and hybrid ways deconstruct, decenter, recenter and reproduce stereotypes and norms, through its normative language and pedagogy. A language constructing culture as cleanly demarcated, static and homogenous.

This Master?s thesis explores and describes the beliefs, values and norms in a selection of five Swedish municipal cultural policy documents approved 2005-2007. The comprehensive question is: Which ideological traits characterize cultural policy in the chosen municipalities as communicated in their respective cultural policy vision document? The method used is ideology analysis. Ideal types based on a model by Dorte Skot-Hansen are used as a conceptual framework, illustrating three different rationalities in relation to cultural policy: the humanistic, the sociological and the market oriented.

Företag och organisationer arbetar mycket med att förstärka sin position på marknaden, att leva upp till sin image och stärka sin identitet. En viktig del i arbetet handlar om att bygga ett starkt varumärke utifrån verksamhetens kärnvärden som når ut till kunderna. Det gäller att vara tydlig i sin kommunikation. Ofta kan man se en röd tråd genom ett företags grafiska profil, hur lokalerna är utformade och hur man marknadsför sig. Att inomhusmiljön speglar företagets profil och värden är lika vanligt som att ha en tydlig grafisk profil och en logotype på sitt visitkort.

This study deals with sustainability reporting in three governmental and three non-governmental Swedish companies in different industries. With increasing demands from the society regarding company?s CSR - Corporate social responsibility, the perspective of accounting gets broader and covers even non-financial information to meet not only the owners? demands but also others stakeholders' requirements. Sustainability has become an important tool for creating company?s business value and a positive sustainable external image.

Syftet med denna studie är att beskriva och förklara vad börsnoterade företag redovisar som socialt ansvar. Fokus i denna uppsats är att granska vad företag själva lägger störst vikt vid i sitt frivilliga arbete i upprättandet av en hållbarhetsredovisning och vilket socialt ansvar de anser sig ta..

Several studies have shown that the Swedish labour market for different reasons is characterized by ethnical discrimination and that people who have another cultural background than Swedish are being excluded. Most studies done within this area have been focused on why it is harder for immigrants to enter the labour market and identifying the contributing mechanisms for this phenomenon. Instead the aim of this study was to see how the immigrants view their own cultural identity and background and how they perceive that their cultural competences are being valued when they apply for a job. To examine this, the following problematic was used: How does a person who has been brought up with both the Swedish culture and another culture look at using this as a cultural competence when they apply for a job. Two different theories were then applied to analyze the problematic, Erving Goffman´s theory about Stigma and Norbert Elias theory about the Established and the Outsiders.

The aim with this independent degree project of master thesis is to find what the user opinions of the intranet in a county council is. The paper seeks how the question about how the culture in the organisation was affected by the use of the intranet. An important part is to explore the expectations and acceptance of the intranet and get a picture of which functions and services support day-to-day work with good quality. One goal is to find out how the intranet users feel that the communication, information and usability can be developed.The focus group interview is a qualitative method that has been applied for gathering data from the respondents, who participate in the investigation from the county council. The used method is unstructured focus groups containing the three dominating categories of staff in the county council.

Avsikten med studien är att undersöka relationen mellan valberedning, ägare och styrelse samt utifrån detta studera vilken roll valberedningen har, enligt den Svenska Koden.Vi har utgått ifrån en deduktiv ansats, där vi både har genomfört en kvantitativ och en kvalitativ undersökning. Den kvalitativa studien baseras på djupintervjuer av ledamöter i svenska börsnoterade företag, medan den kvantitativa undersökningen resulterar i en statistisk undersökning, som utgår från bolagsstyrningsrapporter i årsredovisningar från 2006.I det teoretiska perspektivet tas den Svenska Koden för bolagsstyrning upp som utgångspunkt och kompletteras med Aktiebolagsslagen (ABL), agentteorin, intressentmodellen, coporate governance, CSR-modellen samt ett genusperspektiv.I empirin redovisas respondenternas yttranden samt den statistiska undersökningen.Vi har med hjälp av empiri och analys kommit fram till ett antal slutsatser; valberedningen har endast en uppgift, vilken är att ta fram förslag om nya ledamöter till styrelsen. Förslagen ska leda till att styrelsen får en så bra sammansättning som möjligt. Valberedningen har till viss del ökat förtroendet för bolagen, genom att processen blivit tydligare samt mer transparant. Vår undersökning visar att nästan samtliga företag som är noterade på Stockholmsbörsens LargeCap-lista, använder sig av en valberedning, vilket vi ser som ett bra tecken.

Social media is a relatively new phenomenon that has had a huge impact in the way we communicate in recent years. Today it is used daily by almost everyone and has become a billion dollar industry where corporate existence is increasing by every day. But there is not entirely safe to work with social media since customers and visitors can make comments and investigate what others are writing about the brand and form their own opinion. The purpose of this study is to explain the potential advantages and disadvantages for organizations in vulnerable industries with a focus on insurance companies who works with Facebook. The paper takes its starting point in the convergence culture that explains a cultural shift where consumers are encouraged to search for new information and combine content from different media.

In the last years people has become more aware of issues regarding corporate social responsibility. This has led to a more thorough control of big multinational companies, which are often held account of violating social, ethical and environmental values. The term most often used for this is corporate social responsibility (CSR). H&M is a Swedish multinational company and the concept of H&M is fashion to a low price. The material most often used in producing clothes is cotton.

The purpose of this study is to investigate whether an increasing amount of elderly immigrants will set new demands upon the public eldercare. The focus is on the officials whithin the public care of elderly in Västra Götaland district, and their experiences. A second purpose of this study is to add the experiences of the officials to former research treating the topic of elderly immigrants and their experiences of the public eldercare in Sweden.The survey has been carried out through interviewing all together seven officials working within the public care of elder in varying districts of Västra Götaland. The interviews have later been summoned under four different themes such as, ?Culture, customs and tradition?, ?Interaction and communication?, ?Information? and ?The future of the public eldercare?.The study indicates that our result based on the interviews, is in several references corresponding to former research on the topic.

Syftet med den här studien är att undersöka hur lean fungerar inom banksektorn och mer specifikt inom Skandinaviska Enskilda Banken (SEB) som vi valt att studera ingående..

Studiens huvudsakliga slutsats är att majoriteten av studenterna på Handelshögskolan i Göteborg inte prioriterar socialt ansvarstagande hos en framtida arbetsgivare. Socialt ansvar anses vara den minst viktiga faktorn då endast 18 procent avrespondenterna markerade socialt ansvarstagande som en av de fem viktigaste faktorerna hos en framtida arbetsgivare.