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2357 Uppsatser om Context Mapping - Sida 43 av 158
Relationsmarknadsföringens roll vid offentlig upphandlingEn fallstudie av ett litet företag i krisberedskapsbranschen
Denna uppsats syftar till att analysera relationsmarknadsföringens roll vid offentlig upphandling. Den kommer även att försöka genomlysa till viken grad en relationsmarknadsföringsstrategi är genomförbar, samt hur detta kan vidareutvecklas för att skapa konkurrensfördelar. För att uppfylla detta syfte har en fallstudie av företaget SWEDE (Swedish Emergency Disaster Equipment), vilket verkar inom ett nischsegment av sjukvårdssektorn, närmare bestämt akutsjukvård/sanering genomförts. Fallstudien har genom en kvalitativ metod med utgångspunkt i grunderna inom modern relationsmarknadsföring undersökt vilka problem, samt möjligheter ett företag på en marknad vilken kontrolleras av Lagen om offentlig upphandling ställs inför.Vidare har andra teorier som stakeholder mapping varit en teoretisk grund för att identifiera viktiga aktörer och deras roll i den offentliga upphandlingsprocessen. De grundprinciper vilka Lagen om offentlig upphandling bygger på har presenterats och diskuterats ur fallföretagets synvinkel för att se hur de kan tänkas begränsa eller möjliggöra en framgångsrik relationsmarknadsföringsstrategi.Utifrån de genomförda intervjuerna, vilka haft för avsikt att skapa en djupare förståelse för det studerade problemområdet, drar jag slutsatsen att fallföretaget strävar efter att använda sig av relationsmarknadsföring i den mån det är möjligt utan att bryta mot Lagen om offentlig upphandling, då detta riskerar att resultera i juridiska påföljder.
Logistiska lösningar för en lönsam byggprocess
This is a study, the purpose of which is to investigate how the construction company Sefab Bygg AB is able to increase its profitability and render a more efficient production process through logistic solutions. The study is made during one of Sefab´s present projects. The project includes sanitary renovation of 650 apartments in the co-operative Opalen in Norrköping.To find out whether changes of logistic routines are profitable or not, it?s necessary to evaluate the total cost of the changes. A total cost analysis is a mapping of all the costs for a particular material, on one hand for the present situation and on the other after the change.
Från internationell programstudent till regional skattebetalare i Kronoberg. : En återspeglingsstudie om ?Det entreprenöriella universitetet? och Linnéuniversitetets samverkan med det regionala näringslivet i kontexten av dess användbarhet i att behål
AbstraktHaving influence over questions that concern us is a part of the society that we live in, where every individual have the right to make her voice heard (Danell, 2006). For many decades, the school has had many different ways to give the students influence. Rönnlund (2013) is giving a historical overview of the history of students influence and enlighten us how the influence has changed over time. The influence from the students is very important and it is the students right to make their voices heard about things that concerns their work environment but also to affect their curriculum. The education in school should be fitted to every individual student (Danell, 2006). According to Aaron Antonovsky (2007) our wellbeing is based on that we all can take part and deicide about the things we are meant to do.
Multimodalitet i klassrummet
The goal and purpose of this essay is to study if and how multimodality is used within a Swedish school in Kalmar. This is accomplished by observing the different modalities inside the classroom and how the use of different modalities affects the teaching. Unstructured observations combined with a material-based thematic presentation leads up to an analysis based on social semiotics and multimodality. The essay shows how the teaching uses lots of modalities: sound, images, movies, speeches and literary text in lots of different ways. These different types of modalities are used in a multimodal context, providing good conditions for learning..
Defragmentering. En fotobok om fragment
How do you reed a book? Do you start at the beginning,or do you begin with the end or maybe in the middle? Inmy exam project I elected to work with a photographicpublication about fragments of pictures combined in differentways, changing the context of the photographs andmaking the reader search for the whole picture, literary.During the project I tried to create a method for foldingwhich would make the pictures communicate differentlydepending on how they where stacked against each other.I wanted to explore new ways to read the photo book, andhow the format could be transformed by folding, to beable to show the pictures in a larger scale. Working withthe material from an earlier project about defragmentation,I wanted to create a book that would correspond tothis and figure out how it would work..
Gör dina egna kartor : undersökning om kartan som metod och kunskapsbyggare
På vilka sätt kan kartor hjälpa oss i dagens samhälle? De flesta av oss har tillgång till en karta med GPS när som helst, i våra telefoner. Behöver vi kartan i vårt dagliga liv på andra sätt än genom denna (ganska) exakta positionering? Det är några av frågorna som ställs i detta examensarbete, där kartan undersöks som metod och byggare av kunskap. I detta arbete har mitt intresse för kartor slagits samman med ett hantverksnära arbetssätt.
Den mottagaranpassade försäkringsbroschyren : En retorisk analys av informationsmaterial om hemförsäkringen
This essay discusses how insurance companies inform policyholders regarding home insurance. What level of support do insurance companies offer policyholders in order to supply them with enough knowledge to make an informed decision? Is information regarding insurance communicated in simple terms, or is it riddled with industry specific terminology?The essays focus is important to examine from a social context; Swedish social process does not select an insurer for an individual who neglects to choose one for their home insurance. Sweden's welfare system does otherwise provide a helping hand for a lack of decision with regard to preschool and school choice..
Att skapa ett program : Richard Berghs Nordisk sommarkväll (1899-1900) genom historien
Nordic Summer Evening is a theoretical painting, today an important icon of Nordic art from the turn of the century. The purpose of this essay is to analyse the painting, and to investigate and identify its declaration of program, and in a wider context, the emergence of a program of the nationalistic art at the turn of the last century. The essay also investigates how the painting has become more popular throughout the century, and why Americans tend to see the painting as an exposé over a quarrel, filled with sexual tension, while Swedes tend to make a point out of the harmony and stillness of the painting..
Design Program for Dessie Campus, Wollo University, Ethiopia
A geographical position and its social, cultural and political context as well as climate
and specific physical characteristics define the scope for a landscape design project.
This has become clearer for us in our master project where we have made a Design
Program for the outdoor environment of Wollo University in Dessie, Ethiopia and
analysed and reflected on the work and process. The aim for the project has been
to design an attractive and functional outdoor environment for the Campus, based
on the inventories and the needs and wishes of clients and users. But, the aim has
also been for us as landscape architect students to gain a greater knowledge about
landscape architecture and the design process by position ourselves outside our usual
context. The method has been open and seeking where the site, literature studies,
dialogues with people and our own experiences from the field study in Ethiopia has
influenced the work.
Wollo University is situated 400 kilometers north of Addis Ababa, in a
mountainous landscape. It faces problems of heavy rainfall during the summer,
soil erosion, a lack of essential facilities, and is still a construction site with empty
spaces in-between buildings and infrastructure.
Statistikens dubbla potential: Frigörelse eller förtryck?
This essay concerns equality statistics as part of a population census. It is a kind ofstatistics that is not in action in Sweden because of data protection law for sensitivedata (Personuppgiftslagen). This kind of an enlarged census is requested frominternational institutions like the UN and the EU as a tool to combat discriminationand to keep track of human rights. In Sweden there is a prohibition against collectingsensitive data regarding for instance sexuality, disability, transgender, ethnicbackground and national minority.The essay examines arguments from minority groups in Sweden, who participated inan enquiry done by the Equality Ombudsman on a government assignment 2011. Theenquiry process was done during 2012 and resulted in the report Statistikens roll iarbetet mot diskriminering (The Role of Statistics in Combating Discrimination).The starting point of the essay is to look at equality statistics with a two foldedpotential: as liberating or oppressive for the counted.
OMSTÄLLNINGSBEREDSKAP - En kartläggning av omställningsberedskap i kommunala förvaltningar i Västra Götalandsregionen
The study focuses on mapping how well prepared the counties in the west region of Sweden is in case of restructuring. The study explores what kind of activities and routines that contributes to prepare the organization for restructuring. The study also aims to investigate the effect of precedent restructuring, and if the counties who experienced restructuring are more prepared than others.The research within the field of restructuring characterizes of an evaluating nature and the focus has been after the restructuring occurred. There have also been a lot of studies of the negative consequences on individual and organizational level. Since downsizing is a frequently used method by management despite its consequences is it important to investigate how organizations can learn and thereby be more prepared for restructuring.
Resan är målet: En kvantitativ studie om kongruenta erbjudandens påverkan på köpintentionen
The technological development and increasing popularity for integrated multichannel solutions constitutes both severe opportunities and challenges for todays' and tomorrows' retailers. On the account of consumers leaving traces when using digital channels and the technological development enabling retailers to use this information to create relevant offers, goal-congruity is relevant to apply in the multichannel shopping context. Based upon previous research on goal congruity and channel integration, our main purpose in this study is to increase the understanding for how congruity in an offer increases the intention to redeem the offer. Several studies focus on and contrast the product characteristics hedonic and utilitarian. However, it has been stated that it is crucial that research also examines the difference in target audience, buying situation and as examined in this study: buying decision process.
Men jag är ändå mer feminist än dig : en intersektionell studie av invandrarkvinnors organisering, aktivism och feminismens gränser
This essay examines how non-swedish feminist activists look upon the conditions of their work, in relation to the broader context of womens activism in Sweden. It focuses on relationships between feminist activists and their organisations, on issues of cooperation and also on activists definitions of the concept of feminism. Activists from two different non-swedish womens organisations, both located in Stockholm, have been interviewed. Consequenses of intersections of race, class and gender connected to womens activism have been analysed. Through an intersectional analysis the authour tries to answer questions regarding the positions of womens organisations, relationsships between them, definitions of feminism and the possibilities of cooperations - to shed a light on the power relations of womens organisations in Sweden..
The Current Emphasis : en diskussion om flödesfilosofi och planering
The current planning philosophy is based on a political utopic modernism founded during the first part of the 20th century. The focus is, in planning a defined area, to maximize the internal efficiency and to create a competitivesociety. During the latter part of the former century globalization changed the context, thus creating the need for a new way of approaching physical planning. This paper shows that the historical and philosophicalmetaphor of flow can be applied to meet the demands in the global city. It also shows how the edge, as where interaction takes place, is an important part of the content that has to be defined.
Utvandringens tid : Kolonialismens variga sår och orientalistiskt begär
This paper is an analysis of the novel Season of Migration to The North by Tayeb Salih. Season of Migration to The North was first published in 1967 and it is the most accomplished among several works in modern Arabic literature.I shall focus on one of the two major characters, Mustafa Said, a young Sudanese student whose brilliant career at school in Sudan and Cairo eventually brings him to England; he has a successful academic career in England as a lecturer at the University of London.One of the major themes of the novel is the confrontation between Mustafa Said and England, which in other terms is described as the confrontation between East and West. The conflict is rooted in colonialism. Mustafa Said?s native country, Sudan, was a British colony when the story takes place.