The purpose of this study is to compare the contents, editorials and front covers of Sweden?s oldest girl?s magazine Veckorevyn during two different years, in which the magazine had two very different chief editors.In the year 2000, Emma Hamberg got the job as editor-in-chief for Veckorevyn, with a vision of changing the way the magazine represented young females. She wanted to add a more feminist viewpoint to the magazine, since she felt that Veckorevyn didn?t live up to its claim of being ?a girl?s best friend?. Six years later, the famous Swedish fashion editor Ebba von Sydow became editor-in-chief for Veckorevyn, with the intention of making the magazine better, smarter and more fun for young girls.

Objective: To study midwives management, practice and reasoning regarding contraceptive counseling for women who are experiencing "mild" side effects of the pillMethods: Four focus groups, made up of three to five midwives per group, participated in focus group discussions. Qualitative design with the method ?Think-Aloud? has been used to collect data and the material was analyzed using content analysis.Results: The study identified three categories, the first "How midwives practice regarding the side effects of the pill," shows that midwives have a systematic approach when meeting with women who are experiencing side effects of the pill. The next category "Using a holistic and professional approach for women" highlights that the midwives take women's side effects seriously and that midwives respect individual woman?s autonomy.

The purpose of this study was to highlight how women who have been victims of rape are described in discussion forums on the Internet and how the view obtained is affected by victim and gender constructions. By observing several discussion threads on Swedish internet forums, we have been able to explore how discussions and attitudes are made about women who are victims of rape and which characteristics are assigned females. This study analyzes these attitudes from a gender construction theory and a victim construction theory. Through this analysis, we wanted to gain a deeper understanding of attitudes about female rape victims and if the attitudes are rooted in victim and gender constructions. This study shows that women are often assigned responsibility to a rape if she put herself at risk and if she is assigned negative attributes such as promiscuous, as a liar or if she drinks too much alcohol.

The title is a quote from a blog entry written by the Swedish journalist Linus Fremin. For many years Fremin suffered from bulimia and he claims that men for a long time have been excluded from medias coverage of eating disorders.We wanted to try this thesis and decided to do a quantitative study of articles published in two Swedish newspapers, Aftonbladet and Dagens Nyheter, regarding eating disorders during the period 20101129-20121129. We studied 199 articles and counted the occurrence of men and women in the texts.Our study showed that women were represented in a majority of the articles, whereas the men were clearly much more absent. In most of the articles eating disorders were described as a female issue and men were rarely included. It?s difficult to say how the ideal division of men and women in media?s coverage of eating disorders should look like.

The purpose of this essay is to identify how violence against women is understood in the government's policy action plan called Handlingsplan för att bekämpa mäns våld mot kvinnor, hedersrelaterat våld och förtryck samt våld i samkönade relationer. The main issue that the study is based on, is whether there is a feminist gendered understanding that permeates the action plan. To examine this, I have formulated two more specific questions:     - What is considered to be the main problem of men's violence against women?     - What is considered to be the reasons for men's violence against women?    The empirical material of the study consists of the government's action plan. With the help of Carol Bacchis discourse analytical approach "What's the problem approach", important patterns in the material have been detected.

The study aims to reduce energy consumption in apartment buildings where individual metering and charging of heat is applied. The aim is to develop planning and design for individual metering and charging in apartment buildings.The study is based on literature review, interviews and case study that include analysis of existing documents. Interviews were carried out with the property developer and the involved consultants who planned the apartment building Yasuragi. To investigate the differences the condominium association has noted in heat consumption between flats, the debit values of the heat were used to discern which houses that were furthest from the average consumption. On these flats there were temperature measurements and thermal photo shoots made for discriminating behavior and possible construction techniques which could be the explanation for the heat spread.Boverket shows that the consumption of heat can be reduced by 10-20% after insertion of individual metering and charging in an apartment block.

Male violence against women in close relations has in recent years received increased attention, however, only identified as a problem in approximately 40 years. It is now a social problem that is constantly increasing, but the identification of the phenomenon has been possible thanks to the research on the subject. The purpose of this study is to, from a woman's own story, identify psychological processes in connection with the assault. The aim is also to confirm previous research on the phases of the abused go through until decampment and identify possible consequences of violence against women. I also aim to answer the question regarding the assistance of individuals in extreme situations while getting back to society.

- ABSTRACT ?Title: Winners of the Web ( Webbens vinnare)Number of pages: 35 (including enclosures)Author: Lydia KellamTutor: Else NygrenCourse: Media and Communication Studies CPeriod: Fall Semester 2006University: Division of Media and Communication, Department of Information SciencePurpose: The aim of the research paper was to see Internet and the digital techniques impact on marketing communication and consuming behavior on the Web. By understanding the relationship between marketing communication and consumer behavior my intentions were to comprehend how consumer behavior on the web could be understand. The purpose of this paper is to understand how different marketing activities on the Internet are followed by consumption.Material/Method: By using focus group interviews I wanted to study how individuals act on the Internet. How different activities such as communication and participation on the web could lead to consumption on the Internet.

The aim of this bachelor thesis has been to examine and develop our own understanding about how young people in Sweden (16-29 years of age), take part in cultural activities. As librarians it is important to know what kind of activities and interests this particular group has. With Pierre Bourdieu?s theoretical framework towards habitus and capital we are interested to see if there is a connection between one?s cultural use and background, if different access to capital with or within groups has an affect or not. With both statistics and interviews with people within our target, we believe this data has been sufficient enough to conduct a good and valid study.

This study examines the eWOM effect, more specifically: how customer reviews effects consumers. The study is based on a modified version of the Regulatory Focus Theory which describes consumer behavior using consumer consumption goals. The purpose of this study was to examine how positive and negative customer review's influence consumers when analyzing products that are equally characterized by two consumption goals: promotion and prevention goals. The authors combined quantitative (questionnaire) and qualitative (focus groups) research methods with the sample selection for both research methods being based on students of Södertörns University. Results indicate that negative customer reviews have a stronger influence on consumers than positive customer reviews when analyzing products that are equally characterized by the promotion goals and prevention goals.

This study is an intersectional analysis of how women who?ve immigrated to the bilingual municipality of Pajala, experience their current and future work life. The study is based on nine qualitative interviews with women of different class, age and origin. A number of constellations of relationships between these categories emerge in this study. What seems most central is that traditional notions of femininity and masculinity segregate labor vertically and horizontally.

Nature and garden have always had meaning in human's life and succesfully seen as having health giving effects. Health is a state of equilibrium between physical, psychological, social and spiritual well-being. The individual's health is depending of how the society looks and how the individual manages to live her life in it. Stress is one of our time's large public health problems and leads in some cases to burned out syndrome. Stay in nature gives recovery according to theories of environmental psychology.

The integration policy in Sweden shall encourage individuals to support themselves and take part in society. It shall alsocontribute to equal rights and opportunities for women as well as for men. In Borlänge this has resulted in a program ofintroduction for new arrivals from other countries. However, at the unit responsible for economic support, they havediscovered that women with immigrant background more often than men seem to have trouble starting or became to anending of the program, which then especially leads women to a long-term dependence for economic support. The purpose of this study has therefore been to investigate what factors affect immigrant women?s participation in theintroduction, and what significance this participation has for their possibilities to become economically self-supporting,and integrated into Swedish society.

This study explores women?s experiences of the impact of remote work on work-life balance, and the potential consequences of telecommuting from a gender equality perspective. This investigation is contextualized by societal shifts post-pandemic, during which remote work has become increasingly prevalent. This transition raises new questions about the impact of home-based work on individuals? work-life balance, particularly for women who, according to prior studies, carry a greater responsibility for household tasks.

The main aim of this research was to investigate four humour styles, affiliative, self-enhancing, aggressive, and self-defeating humour, and compare these with emotional perception. Forty-eight persons took part in the research, 27 women and 21 men living in the southern part of Sweden. Two humour tests were used: the Humour Scale Questionnaire ? HSQ, with 32 items, and a newly composed video test, assembled after pilot testing from 26 video clips, the Humour Video Questionnaire ? HVQ. To measure perception and interpretation of emotion, the revised version of the ?Reading the Mind in the Eyes? Test was used.