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14030 Uppsatser om Consumer social responsibility - Sida 54 av 936

Varje ord är viktigt! En kvalitativ studie av socialsekreterares syn på utsatta barn.

The purpose is to examine social workers view of vulnerable children and their needs. We are also interested to know how social workers think and discuss concerning the help these children are given. Our main questions in our study are; How do social workers define vulnerable children? Which needs do vulnerable children have according to social workers? Which opportunities and difficulties might there be in the decision making when trying to help these children? Which public authorities do social workers cooperate with? Which opportunities and difficulties do social workers find in the cooperation?This study is based upon interviews with ten social workers in the social childcare division in different municipalities in Skåne region, Sweden. Our results are explained and analyzed with a qualitative approach through different aspects of power- and Human Service Organization theories.

Potatisen ur ett handelsperspektiv :

ABSTRACT The potato has had an important role in the Swedish dietary customs for quite some time. However, during the last forty years, consumption has decreased from 87 kg/year and person to 46 kg/year and person. Other products such as pasta, rice and bulgur are competing with the potato. Many of the competitors have been developed and refined while the potato has not changed much. The potato is still a bulk product while competing products have been differentiated. Stakeholders within the potato market has realized that something has to be done and today there are a number of organizations and networks that all actively work to preserve the Swedish agriculture and specifically the potato as a product. The purpose with this essay is to examine how store managers in the Swedish grocery stores view the handling of the potato in the store, the quality and packaging, marketing and future consumption.

A?r det egentligen inte bara ett slo?seri med tid och pengar? : En kvalitativ studie i anva?ndandet av sociala medier som kommunikationsverktyg 

Social media has become an important marketing and communication tool worldwide, mostly through the largest social platforms Facebook and Twitter. With two-way communication via Internet companies has gotten the opportunity to interact and communicate directly with their customers. Facebook has been the focus point through the study because it has shown to be the most efficient and frequently used platform for communication. Our study aimed to confirm how communication via social media actually looks like. To be able to reach the best results, we have conducted the study from a phenomenological approach, which means; usage of qualitative semi-structured interviews to reflect the respondents experience on the phenomenon social media as a communication tool. Social media has shown to be a great way of communicating externally for companies who are willing to spend time engaging in the platform.

Hur långt kan man gå? : En kvalitativ studie om fyra pedagogers syn på elevinflytandes omfattning och förutsättningar

Student influence is a well debated subject and all Swedish teachers should let the students influence their education. According to research the student influence is generally low and something that varies from school to school. The school policy documents do not clarify how much impact the students get to have on their education and the impact is therefore something that every individual teacher decides. These individual differences are the reason of this study.This is a qualitative study about four teachers work and thoughts focusing on the subject of school democracy and student influence in the school environment. The study is based on qualitative interviews in order to highlight four different teacher?s thoughts.

Socialtjänstens roll i arbetet med brottsoffer : En studie ur socialsekreterares perspektiv

The purpose of this essay is to explore the social services work with crime victims in Sweden, according to Chapter 5, § 11 of the Social Services Act. The study examined how social workers define the victim and assessing and prioritizing victims' needs. It has also been central to study how social workers interpret and understand the regulation of social services responsible for crime victims.Qualitative interviews with 18 social workers is the basis for the study. The analysis of the social services work with victims based in the above-mentioned interviews. The interviews analyzed using the sociology of law theory.

Medkämpe i arbetarklassens stora befrielsekamp : Föreställningar om klass, kön och skötsamhet i tidningen Arbetets Kvinnor 1927-1931

This is a study of the trade union journal for female blue collar women in Sweden, Arbetets Kvinnor, between 1927 and 1931. The purpose is to examine how a female trade union activist's constructs collective identity by those notions of social class, sex, and moral values that are articulated in the journal. The main theoretical basis is Alberto Melucci's analysis where he argues that a collective identity in social movements is made in an interaction between individuals, where the action possibilities and limits are defined. Another purpose is how the female blue collar worker's resistance and/or adaption to the male hegemonic trade union and the bourgeoisie hegemonic society are presented. The essay shows how the collective identity is made of both historical and contemporary images of the working class women as workers and trade union activists.

Från TV-TV till Social-TV : En studie av strategier för Webb-TV och Sociala Medier

This study explores how online television works and how it is integrated with social media such as Facebook, Twitter and blogs. Through three qualitative interviews with representants from different fields of work regarding online television, we have concluded how online television is being used in Sweden today and concludes with examples of what the future of online television could look like. Representatives from the following companies have been interviewed: SBS Media Group Sweden, Strix Television and Mediamätning i Skandinavien. The use of social media for marketing of online television is a fact for the companies in this study. However, the result of the study shows that theres room for development in the integration between online television and social media.

En jämförelse av Sveriges och Storbritanniens producentansvar för förpackningar :

The purpose of the thesis is to compare Sweden's and Great Britain's total costs for their systems regulating producer responsibility for waste packages. Producer resonsibility is a strategy implying that producers are responsible for their waste also after its use. Sweden and Great Britain introduced different systems systems after an EU directive was adopted in 1994 (94/62/EC), and they have resulted in entirely different recycling levels in the two countries. In the Swedish system, responsibility has been delegated to the industry who are responsible for reaching the determined goals. The economic instrument used is a fee, set and managed by the industry. The British system is more centrilised, and the economic instrument used to finance recycling of waste is a system based on transferable permits. The thesis compares the four different alternatives: delegated and centralised methods, and fees and transferable permits analytically.

Glava glasbruk : En undersökning av föroreningar i mark- och vatten samt ansvaret för dessa enligt miljöbalken

The Swedish industrial society has left several areas with contaminated soil and water which today is of danger for the environment and human health. One of these areas with contaminated soil and water is the region where the former Glava glassworks operated during 1859 to 1939. The main object in this study has been to study the responsibility for the contaminations according to the Environmental Code. The method used is a qualitative content analysis of relevant literature to answer the following questions:What types of contaminations can be found in the area of Glava glasswork and what health issues can these cause?What kind of activity has been conducted in the area that have caused the contaminations in soil and water?According to law, what are the responsibilities for the contaminations in soil and water at Glava glassworks?The contamination in the region has been confirmed to originate from the glasswork due to the environmental engineering survey made in the area in 2009.

Att mötas på webben : Hur sociala medier påverkar B2B relationen

The purpose of this study is to investigate how social media can affect and influence the B2B-relationship. Social media is now a widespread and accepted tool for communication in many B2C-companies; therefore we find it interesting to examine how social media can find its place in the communication mix of B2B-companies. We are also aiming to distinguish standards in how social media is practiced and discussed in the context of the B2B-market. We have applied a qualitative method for this study and we have interviewed seven respondents, which are experts in social media or working with market communication at B2B-companies in Sweden. During our study we have identified several comparable attributes within the B2B market and their opinions about how social media should be approach and adopt in the communication mix of the company..

Socialarbetares genusmedvetenhet i bedömningar av behov och insatser : En kvalitativ vinjettstudie

The aim of this essay was to study if social workers have a gender awareness in the social work they perform and if it appears in the assessment of needs and intervention. A qualitative vignette study with four social workers who handle adult- and addictive clients have been performed. Gender theory is used to interpret the empirical results. The results of the study show that social workers doesn´t see any differences in the clients situation, or make any different assessment of needs depending on if the client is a man or a woman. Social workers also propose the same interventions to men and women.

Jag syr mina egna gröna kläder : Svenska konsumenters förtroende för företags miljömarknadsföring

Corporate Social Responsibility (CSR) eller, företags samhällsansvar har blivit ett viktigt marknadsföringsverktyg för att locka kunder och att vara konkurrenskraftig på marknaden. För att detta skall lyckas krävs det att kunderna tror på och visar förtroende för företagens kommunikation. Diverse skandaler har dock uppdagats när företag har ertappats att överdriva vad de gör, i synnerhet inom miljöaspekten. Greenwash är ett relativt nytt fenomen där företag antingen försöker att dölja sin negativa påverkan på miljön eller överdriver sina positiva aktiviteter för en hållbar framtid. På grund av detta har kunders förtroende för företag som marknadsför sitt ansvar försämrats över tid och kan avskräcka företag att fortsätta arbeta med CSR.Syftet med uppsatsen är att ta reda på hur svenska konsumenters förtroende ser ut för företags CSR-marknadsföring inom detaljhandeln och vilka faktorer som kan öka förtroendet enligt kunderna själva.

Supra-National Origin Marking Schemes

Abstract The growth of supra-national organizations, such as the European Union, has been a recent trend in today?s global environment, which has challenged traditional marketing concepts and product cues. One such cue that is significantly challenged is the 'origin cue'. An origin cue is conceived to be a socially constructed notion that consumers use to discern where goods come from and to accordingly evaluate products with. The origin cue is often predominantly materialized in the public sphere by a 'made in' labelling scheme.

Corporate Social Responsibility inom banksektorn : En fallstudie av Nordeas CSR-strategier

AbstractTitle: Corporate Social Responsibility within the banking-sector ? A case study of the CSR-strategies of Nordea.Seminar date: 130108State University: Mälardalen University ? Västerås Institution: School of Sustainable Development of Society and TechnologyLevel: Bachelor Thesis in Business Administration ? FÖA300Authors: Samir Ghaddab, Josefine Jonsson, Sam LindforsExaminor: Cecilia Lindh Thillenius Supervisor: Magnus LinderströmPages: 35 Attachments: 1 Key words: CSR, bank, sustainability, communication, awarenessResearch questions:- What is the nature of CSR-related work in Nordea, and how do they practice CSR? - How can Nordea raise awareness about CSR among employees and other stakeholders?Purpose: The purpose with this thesis was to get an increased understanding about how Nordea interprets CSR and how they work with CSR. Finally with relevant theories in mind, this thesis presents suggestions on possible changes and opportunities within Nordea?s CSR-activities and how they can co-operate with NGO?s like CSR Sweden.Methodology: A qualitative study with deductive methods. A case study has been done with semi-structured interviews at a company and a nonprofit organization.Conclusion: The reality in which Nordea operates conforms to the theories presented in the thesis when we look at the driving forces behind working with CSR and the demands on the company that stakeholders have.

Klarspråk i hållbarhetsrapporter : En kvalitativ undersökning av kommersiella företags användning av klarspråk i en svensk kontext

Syftet med studien är att genom textanalys undersöka om svenska kommersiella företag använder riktlinjer för klarspråk i sina hållbarhetsrapporter. Vidare undersöks om riktlinjerna, som är utvecklade för myndighetsspråk, även är lämpliga att tillämpa på hållbarhetsrapporter. Analysmodellen för textanalysen består av Språkrådets klarspråkstest. Hållbarhetsrapporter är ett sätt för företag att visa att och hur de arbetar med Corporate social responsibility/ansvarsfullt företagande, och de slumpmässigt utvalda företagen blev Atrium Ljungberg, Getinge och NCC. Genom textanalysen drogs slutsatserna att svenska, stora företag i hög grad arbetar med klarspråk och att det vore lämpligt med ett speciellt klarspråkstest för hållbarhetsrapporter..

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