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1938 Uppsatser om Consumer perspectives - Sida 54 av 130
Perenner i Norrbotten - Ja, varför inte? :
In this thesis, I have discussed which (herbacious) perennials that are sold most in
the county of Norrbotten in the upper north of Sweden. Also discussed are the factors
considering overwintering and factors that affect the chances of survival. The reason
to the subject is that I m born and raised in Norrbotten and throughout the years I ve
wondered why so many of the perennial flowerbeds look so similar. The purpose of
the thesis is to give another approach to the composition of the garden by explaining
some of the factors that controls the survival of plants. The information is gathered
partly through interviews with plantshop personnel and partly by a literature study.
The results of the interviews reveal that tradition and hardiness is the major reasons
to the consumer s choice.
Customer delight genom informationsspridning av juridiska kunskaper : En fallstudie av en hemelektronikbutik
Denna kandidatuppsats är skriven i syfte att analysera hur väl företaget ONOFF i Södertälje informerar sina kunder om deras konsumentköprättigheter och hur missnöje vid okunskap kan förebyggas. Uppsatsens problemformulering är därmed hur väl informerar företag sina kunder och hur de kan klara av diskussionen med kunder om deras rättigheter enligt konsumentköplagen.Genom enkätundersökning mättes kundernas kunskaper om konsumentköplagen samtidigt som ONOFFs chef intervjuades för att få information om hur ONOFF informerar sina kunder om deras rättigheter. Dessutom undersöktes informationskällor från ONOFF som broschyrer och deras hemsida.Genom undersökningen har det framkommit att kunder inte alls är speciellt medvetna om vilka rättigheter de har. Personalen utbildas för att kunna informera korrekt men informationskällorna är inte fullständiga och kunder verkar inte angelägna att vilja ta emot juridiska kunskaper. Genom bland annat använda sig av teorier om Word of mouth och Customer delight kan ONOFF eventuellt minska missnöje..
Detonerad Demokrati : Den demokratiska freden i Irak, en möjlighet att börja om
The swedish law against female genital mutilation (FGM) prohibits procedures that removes parts of the female genitalia and thereby makes permanent changes in the body. The problem with the wording of the law is that it may also apply to the western phenomenon cosmetic genital surgery. This paper therefore examines if cosmetic genital surgery should be covered by the swedish law against FGM, by making a critical comparing analysis. The paper begins with comparing FGM with cosmetic genital surgery to prove that there are more similarities than differences between the procedures. By using the theoretical perspectives universalism and postcolonialism, the paper then examines why, particularly in the West, there is a different approach to FGM than to cosmetic genital surgery, regardless of the similarities of the procedures.
Den multifasetterade innovationsprocessen som framgångsfaktor i ett innovativt företag : Ett undersökande case i Serendipityformen
This is a graduation project in Innovation Management, which seeks to enlighten new theories within the major subject ? the multi?faceted innovation process.The reader is hereby invited to an insight in the more complex perspectives of these types of theories than what has previously been explained in simplified ways.We have conducted research on a company within the cleantech market; Cellkraft AB. The company develops and produces fuel cells amongst other products, which have emerged during their research and development in the fuel cell technology. Cellkraft works in a high?tech frontline market where innovation is key.
?Varför tar man för givet att feminismen måste vara sekulär?? : En studie om muslimska feminister i svensk kontext
The purpose of this study is to examine how two Muslim feminists perceive themselves to betreated by the Swedish majority society and within the secular feminist movement. Thesurvey was conducted using qualitative method with a total of two interviews. For the study'stheoretical perspectives, I have used postcolonialism and postcolonial feminism. The result ofthe survey and the analysis show that the informants say that they face an image of Muslimwomen as considered being under oppression. The informants believe that this stereotypicalimage has its origin from the colonial period.
Jakten på talang : En studie i hur employer branding kommuniceras effektivt till studenter
Purpose/Aim: To identify which channels of communication are most effective in conveying consumer brands to students. The main areas of research are social media, brochures , employees, and face-to-face interaction as with job fairs, study visits and lectures.Material/Method: Group interviews, literature, electronic sources, Internet sources.Main results: The results of the study show that employees are seen as the most trustworthy source since they are thought of as the most honest. Social media are seen as the communication channel with the broadest range of information but with the possibility of appearing unproffesional. Brochures were considered to be the least effective communication channel as these are rarely read and when they are, often seem contrived and give an overly rigid impression of the company. Face-to-face communication was considered to be the most effective way to gain a professional connection but was as viewed upon with certain skepsis due to the companies tendencies to at times present a false projection of themselves at events such as job fairs.
Att mötas i mitten. : En studie om romska föräldrars samarbete med sina barns skolor.
That parents should be a part in their children?s education is something that we educationalist wish for the future. Research show that if you have a good relation between parents and school, it can help a student's educational process. In this study I have concentrated on the Swedish minority group Roma. The study is qualitative and based on interviews with Roma.
Barnbibliotekariers förhållningssätt till barns läsning: en jämförande studie mellan Sverige och Litauen
The purpose of this master?s thesis is to investigate children?s librarian?s perspectives on children?s literature and reading of fiction books. This is a comparative study of Swedish and Lithuanian librarians. The main questions to be answered are how children?s librararians at public libraries motivate their selection and purchase of fiction for children and what kind of considerations there are behind the purchases.
Arbetsmiljö och säkerhet på arbetsplatsen
The purpose of this study was to describe and analyze youth community service in the Kalmar municipality. Our focus was on juvenile offenders and predecessor of public authorities. The juvenile offenders in our study have completed youth community service. A qualitative study was undertaken which include seven interviews. Our empirical data were compared and analyzed with previous research data.
Individens upplevelser av arbetslöshet : En kvalitativ studie som behandlar hur arbetslösa upplever och hanterarsin situation och hur dessa upplevelser kan förklaras
That parents should be a part in their children?s education is something that we educationalist wish for the future. Research show that if you have a good relation between parents and school, it can help a student's educational process. In this study I have concentrated on the Swedish minority group Roma. The study is qualitative and based on interviews with Roma.
Interaktion mellan banker och kunder via bankernas Internettjänster
The purpose of this essay is to analyse how and why culture and tradition is created and maintained within a minor student society at a Swedish university by looking at its history. The West Coast Nation student society provided the material which was subsequently analysed and three sociological perspectives were applied in order to give the study a theoretical base. In order to investigate the purpose of the society, durkheimian theories on functionalism were applied. Moreover, Bourdieu?s thoughts on social fields were used as well as Elias? theories on the established and the outsiders.
Corporate Social Responsibility ? ett samtidsfenomen : Uttryck, intryck och avtryck
CSR is a far reaching concept and practice, whose popularity and diffusion has increased rapidly in recent years. Research indicates that CSR has made an evolutionary journey from primarily being characterized by reactiveness to develop into a risk minimizing and proactive competitive advantage and should be looked upon as an answer to heightened societal pressure and awareness. Based on a review regarding different relevant theoretical perspectives, this master thesis discusses CSR as a concept and practical matter in relation to various strategically chosen representatives of a selection of professions.Moreover, the data were collected through in-depth semi structured interviews. The findings show that CSR is a contemporary and highly context dependent phenomenon whose inherent multiplicity brings a distinct aspect of uncertainty to it, in terms of both meaning and practice. And in some parts there is a reluctance to communicate CSR due to a fear of missing out of important aspects.
?Thy sanningen bliwfer ändånäst Gudz hielp alltid ochallena bestående.? : Naturrättsliga influenser i några karolinskakrigares källor kring 1700.
This study aims to describe the influence of natural law on the common concept of justiceamongst Swedish officers around 1700. Through this study I intend to establish that therewere discrepancies and expressions of other norms in 17th and 18th century military culture.Both from natural law but also from Christian belief. A secondary aim is to establish howsuch variances were manifested and how they can be explained.A few theoretical starting-points have been used as a guide in developing the purpose andrelevant questions for this study. I intend to describe the key features of the concept of naturallaw as thoroughly as needed, through relevant legal literature. The next step will be to mapthese outlines against texts from the time, through a qualitative close reading.This study has investigated, at least, seven diaries from the time.
Balanced Scorecard i svenska kommuner
Purpose: The purpose with our study is to accomplish a quantitative research of
all municipalities in Sweden and see why they apply Balanced Scorecard. The
study will also investigate the spread of Balanced Scorecard, even the benefits
and how they use it.
Method: In our study we have chosen a quantitative research. The study has been
accomplished with a questionnaire survey which we sent to all of the Swedish
municipalities. We have also done a literature study to get more knowledge
about relevant theories. Finally we have compiled the questionnaire in Netigate
and Excel, and analysed the result from the questionnaire.
Results: Balanced Scorecard is well-known in the Swedish municipalities and 36
percent of the municipalities use this scorecard in whole or in parts of the
organisation.
Konsumenters attityder kring livsmedel och livsmedelssäkerhet
Konsumenters attityder till livsmedel och olika aspekter av livsmedelssäkerhet undersöktes i en intervjustudie i Upplands län, i vilken olika frågor kring attityder till livsmedel med fokus på livsmedelssäkerhet ingick.
Resultatet visade att det absolut viktigaste för konsumenter när de väljer varor är att livsmedlet smakar gott, då samtliga respondenter uppgav att detta var viktigt. Att konsumenter oroar sig mer för toxiska restsubstanser såsom läkemedelsrester och bekämpningsmedelsrester än för livsmedelsburen smitta framkom, liksom att få uppfattar sitt eget hem som en plats där man kan bli matförgiftad, trots att tidigare studier visat att en stor andel av matförgiftningsfall smittas i sitt hem. Oroande stora andelar av konsumenterna kunde tänka sig att äta olika livsmedel med förhöjd risk att drabbas av matförgiftning såsom otillräckligt upphettad kyckling, och ett flertal enkla men viktiga hygienåtgärder för att undvika korskontaminering uppfattas inte av konsumenterna som viktiga att utföra, vilket kan leda till onödigt många matförgiftningsfall. Djurvälfärd och livsmedelssäkerhet är beroende av varandra och aktuellt arbete visar att svenska konsumenter anser att djurvälfärd är viktigt..