Sökresultat:
1938 Uppsatser om Consumer perspectives - Sida 28 av 130
Guilty until proven? : Nanomaterial i konsumentprodukter som sociovetenskapligt dilemma.
Nano materials can today be found in a wide range of consumer products and the number of new products on the market is expected to inrease. In the shadow of hope for nano materilas potential in various applications, low awareness of its health and environmental risks is hiding. Furthermore, the knowledge about people´s risk perception of nano materials is limited. Parallel to the situation described above, the scholls meet the challenge of incrasing the scientific literacy. To achieve this goal, skills in argumentation in science studies has been emphasized and the concept of socio-scientific issues has been emerged.
M2M - affecting organisations, offerings and relations
Machine-to-machine (M2M) communication is a phase in the digital revolution connecting computing devices with each other bringing along new business opportunities for companies. Although being a fast growing field it has not been researched to any greater extent, particularly not within the academical literature. Consequently, information on how M2M can affect organisations seems strongly needed. This thesis uses three perspectives, derived from already recognised business benefits of M2M, as an aid to select proper theoretical tools to investigate the phenomenon. The purpose of this thesis is to gain knowledge of how an M2M adoption affects a firm?s organisation, customer offerings and customer relations.
Hållbarhetsredovisning- För Vem? : centrala intressenters möjliga påverkan på icke-statliga företags hållbarhetsredovisning
Companies today face more and more demands from society and stakeholders. It is no longer about just satisfying shareholders, sales and making a profit. Consumers are becoming more aware of products effects and the consequences it has on humans, our environment and the generation ahead of us. NGO:s and society request that companies take responsibility and actions toward a more sustainable business. Many investors analyze companies? sustainability regarding social and environmental issues when it comes to choosing a company to invest in.
"Det är inte bara folkvalda politiker som utövar offentlig makt" : En jämförande studie gällande främjande av integration i fem kommuner i Stockholms län
Based on different integration policies, we aim to examine how five municipalities in Stockholm County are working to promote integration at a local level with focus on voter participation and to some extent, representativeness among foreign-born. Statistics provided by SCB shows that foreign-born tends to vote to a lesser extent than those born in Sweden. Further, we aim to examine the implementation of two policy documents established at a national level concerning integration in contrast to policy documents established at a local level in each different municipality. Further, we aim to examine summaries of actions taken in response to the local integration programs, as well as personal interviews. Each municipality will be considered separately, but we thus seek to make a comparative study.
Consumer Perceptions of Store Image: A study of Ikea and Ilva in Sweden and Denmark
Purpose: The aim of this study is to inquire into the congruency of store image perceptions, projected by Ikea and Ilva, and how Danish and Swedish consumers perceive the aforementioned stores? images in their respective domestic market. Also, the aim sets out to evaluate the success of these stores? images on consumers and on transference to host markets. Further, the aim is to discern specific store image attributes captivating Swedish and Danish consumers.
Design & Kreativitet ? och omvärldens orimliga krav
In a time where fast trends and shorter product lifecycles are dominating the clothing industryfashion companies must constantly deliver revolutionary products in order to survive. Theconsumers are more demanding than ever before and collections that used to be released twicea year are almost nothing but a memory lost. Some companies are now releasing theircollections continuously and have abandoned the seasons completely. Media has put attentionon the speed that the fashion industry is moving in now and asks whether we can expect it toimplode?The purpose of the thesis is to establish how the creative process in a company operating onthe Swedish or the Danish clothing market is affected by external factors i.e.
Kreativ reklam attraherar och rekryterar
This paper supports the thesis that creative consumer advertising also can be used as a recruitment tool. By increasing the level of creativity used in their communication, a company can affect the attractiveness of themselves as future employers. The creative advertising influences the brands perceived creativity. It also increases the perceived social, development- and reputational value as well as the future intentions with the brand. By being more creative the brand is also viewed as making more marketing effort, which in turn affects the perceived potential of the brand in a positive way.
Bemötande inom socialtjänsten : En kvalitativ intervjustudie om socialtjänstens bemötande gentemot unga lagöverträdare
Author: Nina Ekberg and Therese LjungTitle - Within the social services approach: A qualitative interview study of the social services attitudes towards young offendersSupervisor: Melker LaboryAssessor: Ulf DruggeThe purpose of this study was to see the social workers attitude towards young offenders and how this can affect the teenagers. The theoretical perspectives have been the theory of street-Level Bureaucracy, social constructivism and Stages of change. The material has been collected through qualitative semi-structured interviews and email-interviews with the social workers. The aim of this study was to examine if the social workers uses their theoretical experiences about their attitudes in their practical work and if their response can raise or reduce the young offenders motivation to change their behaviour. To collect information it was chosen that this study would only concentrate on the social workers opinions.
Fjärde generationen av det mobila nätet : Vad motiverar driftsättningen av 4G
In this paper the topic of 4G is examined. The investigation is conducted with use of a qualitative methodand an inductive approach. The question to be answered is what motivate and justify that 4G is put intooperation from different perspectives. The study is based upon secondary sources, such as literature studies,as well as an empirical data collection from two interview studies. The reusults obtained, which motivateand justify the introduction of 4G technology, is that it is necessary in order to meet future communicationneeds.
Drama inom den obligatoriska skolan
In this paper, I have conducted a study of what perspectives educational drama has in theory and practice. The study aims to show an example of how and out of what perspectives educational drama is a part of the school?s activity at a geographically distinct school, from kindergarten on to primary and secondary school years. The general attitude of the faculty and their arguments for and against drama constitute the major aspects of this study, which has been carried out through qualitative interviews at a school in Skåne. The results were that pre-school focuses on teaching drama to develop communicative abilities amongst the students (art educational perspective) while secondary school seemingly abandoned this approach and focuses more on using it for personal development, increasing empathy and understanding of other people by taking it to a more emotional level in order to affect for example moral values of the students.
I love eco : en fallstudie gällande positioneringsvalets emotionella aspekter och konsumenternas uppfattning
The current estimations in regards to the increase in environmental threats underline the importance of influencing individual behavior towards a more sustainable lifestyle. At the same time current trends show an increasing interest into ecologically produced foods around the world and that the consumption has seen a major rise in the 20th century. It is therefore of great importance that companies show their interest and commitment in order to offer and influence the consumer into choosing the environmentally sustainable alternative. Also, in order to properly reach out to the consumers, it is of outmost importance to map out their attitude towards these types of products. It is equally important, in order to fully realize the potential of successful positioning, to show an understanding for the underlying decision processes that dictates purchase.
Tyskland och skuldfrågan : En historiografisk och komparativ studie av svensk och tysk Förintelsefacklitteratur, 1996-2010
The present study is primarily of historiographical type, but also uses comparative method and qualitative text analysis. It mainly aims to explore how Germany and the issue of guilt have been portrayed in Swedish and German nonfiction literature (excluding teaching materials) during the years 1996-2010, in the context of the Holocaust, but also makes a comparison between these two countries' depictions. Furthermore, it also examines whether it is possible to link the various depictions to specific theories, in this case determinism together with the actor and structural perspectives, as well as to other potential factors such as the authors' personal connections to the Holocaust or the millennium. In addition, overall trends is an aspect which is examined. Despite the fact that the Holocaust has been the subject of extensive research, no study with the same selection as this one has been carried out before.
Markskadefri avverkning - från traktplanering till plantering
This study is made for Södra skog and is concerning how to minimize soil damage from planning to plantation. The purpose of the study is from the respondent?s perspectives; their own ideas and approaches.
What emerged from the interviews is that the communication between the different organization levels can be improved.
It is also important to prevent damage on the soil and to have in mind that the process of planning tracks to plantation continues for a long time and because of that, the soil condition meanwhile will change..
Musik, mening- Svagt t?nkande
This work represents a first attempt to articulate my practice as a composer. Through a phenomenological perspective and with the support of the philosophical concept 'Weak Thought', I approach the idea of music as meaning in itself, beyond language.
My exploration of these ideas is developed through three perspectives: partly through analysis of my own work, partly through a brief presentation of the concept of 'Weak Thought', and lastly through a series of subject-specific reflections..
Kunddriven supportverksamhet
Social media constitutes an increasing part of organizations and businesses today, regardlessif its segment is B2B (Business to business) or B2C (Business to consumer). The use ofsocial media has been self-evident for many companies, especially throughout the B2C area.The study examined attitudes towards Web 2.0 and social media in the B2B-segment, andwhat advantages and disadvantages that might exist with the use of the implementation. Inorder to answer the research question a qualitative case study on the company IFS (Industrialand Financial Systems) was made..