Sök:

Sökresultat:

1310 Uppsatser om Consumer networks - Sida 31 av 88

Konsumenters beslutsprocess : En kartläggning över vilka faktorer som påverkar en konsument vid val av hotell

Syftet med uppsatsen var att kartlägga vilka faktorer som konsumenter prioriterar när de väljer hotell.De respondenter som besvarade enkätundersökningen var författarnas vänner på community-sajten Facebook. Detta gjorde att urvalet blev snedvridet och den största ålderskategorin var 20-29 år. Vi tycker att detta gjorde studien mer intressant då vi har fått fram tydliga resultat kring vad denna åldersgrupp tycker är viktigt.Respondenterna i åldersgruppen 20-29 år tycker att Plats, Pris och Personer var de tre viktigaste faktorerna som de prioriterade vid val av hotell..

Webb-tv ? en konkurrent eller ett komplement till linjär tv? : En studie av hur SVT och TV4 ser på sin webb-tv

The linear televison have dominated the supply of moving pictures, but this is about to change with the possibility to consume it via the Internet.I n this thesis we have studied how the two Swedish tv-network companies, SVT and TV4 are working with their web TV and if their online services have affected the linear TV. To limit the size of the study we chose two network companies that provide the most popular tv channels and web services in Sweden. To gather data from these two companies we conducted qualitative interviews with people at the networks. We came to the conclusion that SVT and TV4 doesn't find that their web TV services (called SVT Play and TV4 Play) are competing with the linear TV. They rather regard them as assets to broaden their services.

Pamiro

This report describes the work with creating a CMS (Content Manager System). A CMS is a web tool so you easy can publish materials on your web page. With a CM Scan you can without any knowledge of programming web pages create and maintain a web page. This will result in that you and your organisation save time and money. You can also split the responsibility for the webpage in different roles, but still keep the control. We have chosen to create our CMS in a script language called php4 and with the database server MySQL, we have also used JavaScript a lot.

Going Real-Time in no time? : ? en kvantitativ och kvalitativ studie i hur Sveriges största annonsörer använder sociala medier och Real-Time Marketing.

Background: Our daily lives and personal interactions are increasingly featuring social media and social networks in particular. Topics regarding social media, its impact on society at large ? both on corporate as well as individual behavior ? has been the focus of many research papers. Personal use of social networks are regularly being mapped out by researchers aiming at clarifying concepts such as engagement, trust and interactivity, and mapped by companies seeking to maximize return on investment concerning their marketing efforts. The aim of our study is (i) to map how companies and/or organizations operating on the Swedish market use their company?s pages on the social media as a way of communicating with their followers and audience, as well as (ii) identifying whether ?Real-Time Marketing?, in our own definition, is used or not.Methods: The research methods used included both quantitative and qualitative content analysis.

Supply Chain Management och differentiering i dagligvarubranschen : ur de små till medelstora butikernas perspektiv

Bakgrund: Det senaste decenniet har allt fler stormarknader och lågprisbutiker öppnat vilket har lett till att de mindre livsmedelsbutikerna blivit utsatta för större konkurrens. Parallellt med att stormarknaderna tagit marknadsandelar i dagligvarubranschen har även större fokus riktats mot ökat samarbete och informationsdelning i försörjningskedjan, så kallat Supply Chain Management (SCM). Inom dagligvarubranschen har Efficient Consumer Response (ECR) utvecklas ur samma idéer som SCM men med fokus på livsmedel och dess försörjningskedjor. I grund och botten handlar ECR om företagens gemensamma arbete för att integrera verksamheter, minska kostnader samt producera största möjliga nytta för slutkonsumenten. Med tanke på den ökade konkurrensen i dagligvaruhandeln samt det faktum att det finns ont om tidigare forskning om små och medelstora företag (SME:s) relaterat till SCM/ECR, är det intressant att undersöka hur dessa företag påverkas av samarbetet.

Konsumentbeteenden och h?llbarhet. En kvalitativ studie av hur konsumentbeteenden p?verkar h?llbarhetsaspekterna av online f?rs?ljning av kosmetiska produkter, inklusive returer

The ever-growing e-commerce brings many opportunities for society's consumers and businesses. Digitization has strongly contributed to these opportunities and has, among other things, facilitated the search for information and increased the range for the customer. While the opportunities are many, the increased consumption has also brought consequences. The increase in consumption contributes, among other things, to quantities of deliveries and returns as well as increased waste, all of which results in environmental destruction. The issue of sustainability is very topical today and is influenced by almost everything today. In connection with the markets changing, the consumers' behaviors and expectations also change.

Konsumenters adoption av nya innovativa produkter : en studie om användning av funktionsmaterial i vardagskläder

Syftet med den här uppsatsen är att ta reda på vilka faktorer och risker som påverkar köpbeslutet för en konsument gällande en ny innovativ produkt. Uppsatsen kan på så sätt bidra med kunskap och förståelse för företag som vill utveckla den här typen av produkter. Studiens inriktning och syfte togs fram i samarbete med textilföretaget FOV Fabrics. Med utgångspunkt ur syftet och problemet genomfördes en enkätundersökning som kompletterades med semi-strukturerade intervjuer med fyra av enkätrespondenterna. Resultatet av enkätundersökningen analyserades och jämfördes med resultatet av intervjuerna.

Kan hushållen minska koldioxidutsläppen genom säsongsanpassning av sin grönsakskonsumtion? :

Climate change has become an increasingly topical subject. Recently debate on how our food affects the environment has flared. It has been shown that how the food we eat is grown and transported could be one the bigger contributors to the emission of carbon dioxide into the atmosphere. The aim of this study is to see how consumer?s choices of vegetables affect release of carbon dioxide. The results show that emissions of carbon dioxide can be lowered by consuming vegetables that have been grown on open land. Vegetables that have to be grown in heated greenhouses in Sweden should perhaps be exchanged for such that have been grown in unheated greenhouses in southern Europe, even though the transport distance is significant. .

Svårigheterna med försäljning av kläder på Internet

This thesis has enlightened how consumer behavior is when buying clothes via the Internet and the problems and difficulties that could face the companies. This study was conducted through interviews with people that have bought clothes through the Internet, traditional catalogues and real stores. The conclusions showed that the Internet is as suitable as traditional catalogues for buying clothes. Another dimension were put to the aspect of availability to a virtual mall in the design of the catalogues. Finally, it is in the best of the e-business companies interest to study how e-catalogues should be structured and designed for the consumers..

Om vi, dem och mjölken : En analys om "vi-och demkänslan" under konsumentbojkotten mot Arla Foods efter publiceringen av Muhammedkarikatyrerna.

 This paper is about the conflict between the Middle East and the Western world after the Danish newspapers? cartoon publications of the prophet Muhammed in October 2005. The conflict resulted in massive reactions in the Middle East and the Danish-Swedish dairy company Arla Foods, was boycotted during six months in 2006. The aim of this study is to describe how the biggest Swedish daily newspaper,Dagens Nyheter and three Saudiarabic newspapers Al-Hayat, Al-Watan and Shark Al-Awsat described "the Other" during the crisis in the year of 2006. Another aim is to describe how Arla Foods managed the consumer boycott.

Elektroniska signaturer- säker identifiering?

Problem:I dag finns det ett stort behov av säkra identifierings metoder på Internet. Traditionellt sätt är en handskriven namnteckning en form av identifiering och vad som behövs är en elektronisk motsvarighet. Hypotes: "Elektroniska signaturer leder till ökad integritet och säkerhet vid identifiering på Internet" Syfte: Målet och syftet med denna uppsats är att studera och analysera huruvida elektroniska signaturer kommer att bidra till ökad integritet och säkerhet vid identifiering på Internet. Slutsats:Genom att jämföra praktiska erfarenheter (fallstudie) och teoretiska kriterier kunde vi analysera oss fram till att vår hypotes är sann.

Hur hanterar institutioner en miljö med blandade Operativsystem?

The purpose of this thesis is to investigate if there are environments that use some kind of central authentication system within institutions/schools. The hypothesis is that an institution not using a form of central authentication service has more need for maintenance and as such is considered a higher cost for the organization. The gathering of data has been done through interviews with technical personal at Blekinge Tekniska Högskola and Linköpings Universitet. Based on the technical background of the authors, and the system limited to discussing Windows and UNIX operating systems, a discussion and analysis of the systems working today has been done, with emphasize on the hypothesis..

Fallstudie på Andritz - Styrkortets utformning och användning : -

The purpose of this essay is to analyze and understand how producerbrands are able to communicate their brand through today's marketing channels, also how development and changes that occur in the society can affect the producers communication abilities. We have seen a tendency that many retailers have created their own brands that are competing with the producers, this leads to the fact that producers in some cases are having trouble communicating their brand to the end-consumer. The fact that the producers marketing through retailers now is more limited than before, the producers now have to capture the consumers wants and needs through other channels.This essay is based on a qualitative method involving seven interviews. The persons that we've chosen to interview are carefully selected based on their specific knowledge about the subject in question..

Scalable Services over DAB and DVB-T from a Receiver Point of View

TV and radio services have always been distributed over analogue broadcasting networks and been received on a TV -set or a radio receiver. Today this situation is changing due to digitalization and convergence between broadcasting, telecommunications and data communications. Other terminals, such as a PC, can also receive TV and radio services. Digital TV and radio can offer additional services such as e-commerce, electronic program guides and content synchronized to the TV and radio shows. If these services are to be received by several receiving terminals with different properties, the services must be adapted to the terminals.

Framtidsvisioner i sex mellanstora svenska kommuner

Denna uppsats belyser vilka frågor som lyftes fram för några kommuners framtidsarbete, vilka aktörerna var i de policyskapande processerna samt visar varför dessa framtidsvisioner fördes upp på dagordningen på 1990-talet. Metoden för studien är en jämförande, kvalitativ fåfallsstudie av kommunernas framtidsprogram. De utvalda kommunerna är Gävle, Halmstad, Karlskrona, Karlstad, Kristianstad och Luleå. Uppsatsens analysbegrepp är Policy Windows och Policy Networks. Dessa innefattas i en korporativ och elitistisk statsteori.

<- Föregående sida 31 Nästa sida ->