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1479 Uppsatser om Consumer empowerment - Sida 21 av 99
Fördelning av en medgäldenärs brist : Förhållandet mellan 2 § skuldebrevslagen och 9 § preskriptionslagen
AbstractValue Added Tax, VAT, is a general consumption tax that is added to almost all consumption of goods and services. Despite the extensive work of harmonization of the VAT system relating to electronic services, it can be difficulties in determining the taxable land, something that could affect the internal market in a negative way. The Swedish companyStardollABwas double taxed on certain electronic services that they provided consumers in theUK. The problems that lead to double taxation must be identified to ensure free competition and free movement within the internal market. The principle of neutrality pervades the whole of the EU VAT system which can be derived from principles of the Treaty, establishing the common market, and the introduction of the VAT Directive.
Handla hos oss - så klimatkompenserar vi! : Hur stora välkända företag påverkar sina konsumenters inställning mot deras varumärke med hjälp av grön marknadsföring och CSR.
Title: Shop at us ? and we?ll carbon offset! ? How large and well-known companies affect consumers feelings towards their brand by using green marketing and CSR.Authors: Emilie Jäfvert & Carolin RuthbergAdvisor: Christine TidåsenLevel: Bachelor thesis in Marketing, (15 Swedish credits), Spring 2011Keywords: Green marketing, CSR and branding.Question: How do large and well known companies affect their customer?s view towards their brand by using green marketing and CSR?Purpose: The purpose of this thesis is to investigate how high consumer?s value companies who works with green marketing and CSR, and also to find out how it affects the company brand.Method: We have chosen to do a qualitative research with a deductive approach. We have done five open interviews with companies and ten open interviews with consumers to conduct our research.Theoretical framework: Our theoretical framework includes four different areas; CSR- Corporate Social Responsibility, green marketing, brands and consumers. These sub-chapters include theories that will help the reader get a better understanding of the areas.Empirical studies: We have gathered empirical data by multiple open interviews. Two of the five interviews with the companies were face-to-face, two via email and one over the phone.
På egna ben mot egenvård! Färdigheter tonåringar med kronisk hjärtsjukdom behöver inför övergången till vuxensjukvården.
Bakgrund: Tonåringar med kronisk hjärtsjukdom måste lära sig ta ansvar för sin hälsa och sin egenvård, inför övergången till vuxensjukvården. För att klara detta krävs att tonåringen får kunskap om och förståelse för sin sjukdom och vad den medför. Sjukvården och föräldrarna måste lämna utrymme åt den unga patienten att träna på de färdigheter som behövs, så som delaktighet i beslut, ansvarstagande, självständighet, problemlösning, coping. Med tillräcklig kunskap, erfarenhet och rätt stöd upplever tonåringen en känsla av empowerment. Syfte: Att beskriva resultatet av forskning som utförts om vilka färdigheter en tonåring med kronisk hjärtsjukdom behöver för att klara sin egenvård, vid övergången från barnsjukvård till vuxensjukvård.
Mellan fri vilja och datadriven exploatering: En studie om drivkrafter, medvetenhet, makt och ansvar inom onlinecasinomarknaden
This essay examines the limits of marketing strategies in the online casino industry,
focusing on how data-driven and advanced marketing practices influence consumer
behavior and contribute to problematic gambling consumption. By observing the
online casino industry, the study identifies how companies use sophisticated data
analysis methods and psychological techniques to attract and retain customers,
raising significant ethical and social issues.
The study highlights three key perspectives: the consumer's, the producer's, and the
legislator's. From the consumer's perspective, it explores how various consumer
behaviors, from responsible gambling to problematic overconsumption, are
influenced by marketing and gaming experiences. This includes an analysis of how
cognitive limitations and psychological biases can lead to irrational decisions and an
increased risk of gambling addiction.
From the producer's perspective, it examines how gambling companies use
marketing strategies and technologies to increase profitability and what incentives
they have to take social responsibility according to modern Corporate Social
Responsibility (CSR) principles. It appears that companies do not see CSR as a
business goal beyond the risk of current and future regulatory compliance
requirements and policy changes.
From the legislator's viewpoint, the current regulatory framework for the gambling
industry is discussed, including the changes that occurred in 2019 when the special
monopoly form we had in Sweden was transformed into a license market.
?Jag är väldigt stolt över att säga ifrån när saker och ting inte är som de ska!? : om inflytande för vuxna personer med lindrig utvecklingsstörning på gruppbostad
The aim of our study has been to investigate what kind of space there is to exert influence for adult persons with mild intellectual disabilities who live on group housing. We wanted to investigate what kind of hindrance and possibilities there were to exert influence for people on group housing. Our study has been built on qualitative group discussions with 9 persons with mild intellectual disabilities and 6 care-keepers. We have analysed our discussions on the basis of the theory of empowerment. Our result indicates that there is different kind of factors that affect the possibilities for people with mild intellectual disabilities to increase their influence, and it does not always have to do with the disability how the persons can make their voices heard.
Bemötande av patienter med psykisk ohälsa : - patienters upplevelser
Bakgrund:Psykisk ohälsa är ett ökande folkhälsoproblem. Genom att stärka patienters självkänsla läggs en grund för möte och behandling. Syfte: var att ur patientperspektiv belysa hälso- och sjukvårdens bemötande av patienter med psykisk ohälsa. Metod: Artiklar söktes i PubMed och PsycInfo. En textnära kvalitativ innehållsanalys gjordes.
Russinen ur kakan: - uppföljning av kampanjer i byggvaruhandeln
The Swedish do-it-yourself (DIY) market has expanded in recent years and is today a SEK90 billion market. Competition is fierce, however, and the DIY retail chains compete over market share with extensive marketing campaigns. Advances in computer technology have made it possible to acquire and compile huge quantities of point of sale data. However, due to a lack of economic theories and statistical methods, this data cannot be effectively utilized and the effects of the campaigns are not measured in any detail. In this study a new method was used to examine the effects of marketing campaigns in the DIY consumer market.
Ensamkommande barns integration : en kvalitativ studie av socialarbetares erfarenheter
Syftet med denna studie var att undersöka socialarbetares förståelse av ensamkommande barns integration i det svenska samhället och de tillvägagångssätt olika aktörer, däribland socialarbetare, har när de arbetar med detta. Metoden som vi valde att använda var kvalitativ intervju och för att analysera resultaten använde vi oss av systemteori och empowerment. Resultaten visar att språk, skola och en meningsfull fritid var viktiga delar för barnens integration i samhället. Socialarbetarna i vår studie uppgav att de inte arbetar praktiskt med barnens integration, att det är boendepersonalen/familjehemmet och de gode männen som ansvarar för detta. Viktiga slutsatser i studien var att intresset för de ensamkommande barnen var svagt från samhällets sida och att socialarbetarna ansåg att de dokument som används inte alltid var anpassade för de ensamkommande barnen.
Corporate Social Responsibility - Att stärka ett varumärke
This essay has aimed at exploring how different companies work with CSR. We want to highlight their opinions about the topic, what it means for the companies that work with it and how important it is to apply CSR in a business. The reason why we chose this subject is because of the possibilities that come with working with CSR. We think there are a lot to be done when it comes to corporate social responsibility and we want to be a part of this new type of marketing. The win-win-situation that occurs with CSR is unique and it makes the subject interesting.
Hur ett förebyggande arbete mot hiv bedrivs i Sydafrika : en observationsstudie
Sydafrika är ett land som är svårt drabbat av hiv smitta, drygt 10 procent av landets befolkning är smittade. Största andelen av dessa lever i provinsen KwaZulu-Natal vilken även har valts att utföra studien i. För att minska den hiv epidemi som råder och som leder till en sämre samhällsutveckling är det av högsta prioritet att arbeta förebyggande mot denna spridning. Syftet med studien har därför varit att undersöka hur en livsstil kan förbättras bland skolelever samt hur eleverna kan bli mer delaktiga i det hiv förebyggande arbetet. För att uppnå studiens syfte har en deltagande observation genomförts.
Definierade varumärken : En bildanalytisk studie av Norrlands Guld och Mariestads reklamfilmer
As a consumer often chooses product or service to satisfy the specific needs or desires. However, there is more often than not several brands that manufacture the same product, which means we also have to choose between these brands before we can calm our needs. This choice is usually an active decision. We choose a brand that we are familiar with, or a brand whose identity appeals to us. The brand thus has a major impact on both consumers' decision-making in connection with the purchase, but also for business success.
Erfarna oskulder och arbetande hemmafruar : en studie kring kvinnor i moderniseringsprocesser
This is a theoretical study of changing relations between men and women in the context of modernisation. Ideas derived from a general theoretical discussion will be illustrated by examples from countries that are going through societal changes affecting the lives of men and women; Uganda, Morocco and Mexico. Focus will be on connections between changes in the public sphere and interpersonal relations in the private sphere. One part examines certain effects of women?s increased participation in politics and in the workforce, concluding that these changes may cause conflicts with traditional values and consequently tensions in inter-gender relations.
Mervärdesbeskattning av elektroniska tjänster : Är beskattningen förenlig med neutralitetsprincipen?
AbstractValue Added Tax, VAT, is a general consumption tax that is added to almost all consumption of goods and services. Despite the extensive work of harmonization of the VAT system relating to electronic services, it can be difficulties in determining the taxable land, something that could affect the internal market in a negative way. The Swedish companyStardollABwas double taxed on certain electronic services that they provided consumers in theUK. The problems that lead to double taxation must be identified to ensure free competition and free movement within the internal market. The principle of neutrality pervades the whole of the EU VAT system which can be derived from principles of the Treaty, establishing the common market, and the introduction of the VAT Directive.
Pantsättning och överlåtelse av bostadsrätt : En utredning kring brister, problem och lösningar
One fundamental principle in Swedish contract law is that passive acceptance does not constitute a binding acceptance of an offer. Still, business owners use the consumers unknowing of this, and form offers saying passivity will lead to a binding agreement. Business owners are thus trying to ?negatively bind? the consumer to agreements. There are rules prohibiting this kind of actions in the Swedish marketing law (MFL).In order to find out what constitutes this forbidden kind of agreement-entering according to the Swedish Market Court, an analysis of seven cases settled between 2002-2009 and concerning consumers in these situations, is made.
Varumärkesvärde ur två perspektiv : En gap-analys av försäkringsbranschen
Aim: The purpose of this study is to examine and analyze how insurance companies work to create value and confidence in their brands and then compare whether consumers perceive brands as companies seek.Method: The study is a gap analysis of both qualitative and quantitative in nature containing both interviews with insurance companies and a survey carried out on consumers. The study has been developed by analytical induction.Data: Consists of interviews with representatives from the insurance companies and survey responses from 99 consumers.Conclusion: From the study it can be concluded that the insurance industry is unique in its kind as a difficulty and complexity is obviously applicable to convey an overall impression to the consumer, which in turn will produce a brand value to the company. Creating a high brand value through good marketing where it maintained a good congruence between firms striving and consumer perception, is according to the scientists complicated because the lack of perceived quality affects the the big picture..