SammanfattningSeminariedatum: 2009-01-08Lärosäte: Mälardalens Högskola, VästeråsNivå: Kandidatuppsats i Företagsekonomi, 15 hpTitel: ?Mycket snack, lite verkstad ? En studie om varför konsumenten inte köper ekologiska livsmedel?Författare: Helene Kaspersson 850325                 Jennie Spångberg 860813                 Stefan Sjöblom 871231Handledare: Claes JonssonProblemformulering: Varför köper inte konsumenten ekologiska livsmedel?Syfte: Vi har för avsikt att beskriva hur konsumenten påverkas av individuella influenser och gruppinfluenser till att inte köpa ekologiska livsmedel. I en förlängning skall denna uppsats kunna vara till hjälp i processen att öka försäljningen av ekologiska livsmedel.Metod: För att kunna ge en generell bild av beteendet utförs en kvantitativ undersökning i form av en enkätundersökning.Teoretiskt perspektiv: Studien har köpbeslutsprocessen som utgångspunkt med fokus i hur konsumenten påverkas av individuella influenser och gruppinfluenser.Slutsats: Vi har kommit fram till slutsatserna att kunden agerar utifrån ett vanebaserat beteende vid köp av livsmedel. Det finns en stereotyp som symboliserar den ekologiska konsumenten. Kunden påverkas av sin referensgrupp till att inte vilja sticka ut.Nyckelord: Konsumentbeteende, Köpbeslutsprocessen, Influenser, Ekologiska livsmedel.

The aim with this study was to learn about the experiences of field workers and welfare officers in the field of possible self-harm behavior among young people.Our problem was: Do field workers and welfare officers treat young people with deliberate self-harm differently and - How do field workers and welfare officers describe deliberate self- harm?Our study was conducted through qualitative semistructured interviews with twelve interviewee?s.The result of this study shows that there is a difference in how young people with self-harm behavior are being treated - based on their gender.One possible cause for this result could be the old tradition mindset of viewing boys and girls differently ? and thus, treating them differently when they seek help.Our study shows there is a possibility of treating boys and girls differently ? which shows that we made a thought-provoking point.

Syftet med denna studie är att undersöka om det finns ett samband mellan opredicerbara föräldrar och förekomsten av både interna och externa beteendeproblem hos ungdomar. I studien undersöks interna beteendeproblem såsom låg självkänsla och depression samt de externa beteendeproblemen brottslighet och aggression. Studien baseras på 1018 ungdomar i åldrarna 13- 15 år. Studien utgår från en enkätundersökning där fem olika skalor används för att mäta ungdomarnas självkänsla, depression, brottslighet och aggression samt hur konsekventa deras föräldrar är. Resultaten visar i allt väsentligt att de ungdomar som har både interna och externa beteendeproblem är de som rapporterar högst i opredicerbarhet hos sina föräldrar..

The release of green house gases and the environmental impacts humans have on the environment are huge and might cause irreversible changes to our earth. Meat is considered to have large impacts on the environment, especially beef meat and therefore there have lately been considerable discussions on the sustainable level of meat consumption and production. The main goal with this thesis is to study sustainable meat production and meat consumption in the county of Dalarna in Sweden. Indicators for sustainable meat production and meat consumption were developed and applied on three cases. Interviews were carried out with a municipality in the region that represents the consumer and three beef farmers that represents the producers.

AbstractSpotify is currently the largest and fastest growing online music service. They started in 2006 and has since established itself in several European countries. Their financial revenue comes from advertising spots on the client and registered paid subscribers. Together with Spotify, we have come to a certain focus area where Spotify themselves feel that there is potential for improvement. This area of focus concerns the conversion from using Spotify's free "Open" to the payment options Unlimited and Premium.Objective: We will use an innovation process to achieve an innovation grant that will create more attraction to the payment services.

En sammanfattning av uppsatsen på maximalt 8000 tecken..

Artificiella ekosystem är en tillämpning av artificiell intelligens som har funnits länge. Användningsområden för artificiella ekosystem innefattar främst biologiska simulationer men även andra typer av simulationer förekommer. Genom att simulera individuella djur blir den artificiella intelligensens uppgift att styra djurens beslut utifrån dess individuella förutsättningar och kamp för överlevnad. Detta arbete behandlar frågeställningen vilken beslutsalgoritm som är bäst lämpad att för att använda till ett artificiellt ekosystem i ett spel. Två beslutsalgoritmer jämförs, en dynamisk som bygger på maskin inlärning och en statisk som inte är kapabel att lära eller minnas.

The purpose of this paper has been to examine the ways in which professionals describe their work with pregnant drug-addicts. The paper raises the following questions;· How does the deviant behavior, that using drugs during pregnancy can be described as, affect the professionals in their work with pregnant drug-addicts?· How do the professionals experience their own role, and the roles of other professionals?· In what ways do they work in order to reach a favorable result with these clients?The paper is based on qualitative material, gathered through 14 interviews with professionals. By using theories of deviant behavior and attachment-theory between a child and its mother, our intention was to analyze the empirical results.From our interviews we have learned that the professionals consider some factors as more important than others for a favourable result in their work with pregnant drug-addicts. Such factors are for example the significance of a cooperation between different authorities and ethical awareness in meeting with the client..

The purpose of this study is that through a discourse theoretical perspective, analyze young girls 'statements about living with self-injuring by sexual behavior. The aim is to locate the discourses that surround them, visualize how discursive constructions affect these young girls' identity as victims and/or actors in relation to self-injury, the sexual violence and in meetings with the professionals within the health authorities. In addition discourse theory as an analyze method, the authors also use Nils Christie's (2001) theory of the ideal victim and Ingrid Landers (2003) theoretical perspectives on normative femininity. The authors of the study show a diversity of discourses that surround the young girls. All discourses contain normative actor- and victim?s positions that young girls constantly are obliged to relate to, which partially conflict with social constructions of the idea of victim and femininity.

There is currently no activity or behavior meters validated for sows under Swedish conditions where the sows are loose-housed during farrowing and nursing. An activity meter could in particular be used to detect sows that are getting ready for farrowing. Assistive technology in order to register different behaviors would be extremely useful in research and breeding. In this study, a HOBO Pendant G data logger was validated for two different functions. First, the function as a pure activity meter in which the accelerometer's ability to detect an upcoming farrowing was evaluated, and second, the accelerometer's ability to distinguish between the behaviors standing up, sitting down, lying ventrally and lying laterally on the right and left sides was evaluated. The accelerometer was attached to a collar around the sow's neck, and was recording its location every two seconds for six hours a day for ten days on a total of twelve sows.

Relationship Marketing - will banks be able to handle higher consumer mobility in the private market?The purpose of this paper is to gain an understanding of the factors that affect customer loyalty to the bank. Consumer mobility will probably increase as a result of political changes and pressures on the private banking market to become more competitive. This study was carried out using semi-structured interviews and were transcribed and analyzed with the help of models and theories centered on relationship marketing. The theories describe loyalty, the customer lifecycle and relationships between customers and organizations.

Community Supported Agriculture (CSA) is an unconventional model of agriculture expected to contribute to a more sustainable food supply and a sustainable landscape; the development of rural areas; a stronger relationship between producer and consumer and a healthier diet. This study, with a focus on food production and the link between the producer and consumer, describes the origin and current development of CSA in Sweden, including the prerequisites for CSA in a Swedish context. Organizations and entrepreneurs working with CSA and related projects are identified and interviewed. The notion of CSA in Sweden is still in its infancy, but a rapidly growing interest currently can be detected. The fact that the identified CSAs are found in different Swedish regions with variations in degree of urbanization and intensity of agriculture indicates that the prerequisites are there for the concept to grow, both in rural as well as urban areas.

AIM This report studies the Swedish vintage store company Myrorna from a branding perspective.METHOD The study has applied the qualitative method where four personal interviews have taken a fundamental ground. The four respondents are taken from different professionals and from different positions by the reason that the brand would be based on a fair assessment. The study is obtaining data that further was collected from the library of University of Gävle, the articles from Emerladinsight.com and remaining pictures- and text materials is taken from the organization Myrorna. The theoretical material have been adapted on the brand Myrorna and then been used to analyze the empirical part. From the general impression that portrays the brand the researcher leads the discussion.RESULT AND CONCLUSION The result shows that the brand Myrorna in some extent do not fulfill the image the brand in the media mediate, between the illusion and the reality there is an empty space according to the research.

To dress in used clothes is no longer considered as unfashionable. The acceptance of thesecond hand market has increased over the years. Vintage clothing has becomefashionable because you get the opportunity to create your own individual style. Vintagehas been given status. It has become a trend.

Bullying is today a major problem in schools worldwide. Far too many children are forced to undergo bullying day in and day out without anyone seeing or doing something. My purpose with this study is to find out how four F-6 schools in a municipality south of Stockholm are describes their work to get zero tolerance for bullying at their school.My questions are:How does the four F-6 schools' anti-bullying group in a municipality south of Stockholm describes their work to have zero tolerance for bullying?What do the employees in the school anti-bullying groups consider that bullying is?Why do the employees in the school anti-bullying groups think bullying occurs?Who do the employees in the school anti-bullying groups think are bullies or are being bullied?To get my results I have done four interviews with those in charge of the school's anti-bullying group. My theory is based on standards, what is acceptable behavior and normative theory, hypotheses, what is right and wrong as well as desirable or undesirable behavior.