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5722 Uppsatser om Consumer and branch experience - Sida 32 av 382

ARBETSLEDARROLLEN - UR ARBETSLEDARNAS PERSPEKTIV

This bachelor thesis is intended to point out differences within the supervisors? role and contribute in making the role more attractive. At present the information about how the supervisors? perspective varies on the supervisors? role and the introduction to it depending on work experience and education is unknown. Further it was investigated why the supervisors? role is seen as an entrance to the building industry and how to develop the role to encourage the supervisors to stay longer within it.In the collection of data we have been interviewing supervisors and studying literature.

VFU- en väg in i arbetslivet? : En kvalitativ studie som behandlar arbetsgivares värderingar av erfarenheter från verksamhetsförlagd utbildning.

The purpose of this study is to investigate whether the employability of newly graduated social workers is affected by the Supervised Practical Work Experience performed during the educational program. Four main questions were developed in order to establish an educated and concise theory: Does the newly graduated social worker?s choice of a specific Supervised Practical Work Experience affect their employability? Does the structure of the Supervised Practical Work Experience affect newly graduated social worker?s employability? What specific skills do employers within social work consider important for their organization? Is there a difference in how the representatives of various organizations within social work answer the aforementioned questions? The study was conducted through six qualitative semi-structured interviews. The people being interviewed work either as employers or recruiters in organizations from different areas within social work. Theories concerning organization and symbolic interactions were used during the analysis of the results.

Produktplacering : ett sätt att kommunicera varumärkesidentitet?

Background: The consumers of today have the possibility to choose from a wide range of products and services. Consequently, the ability to differentiate the products is essential for the brand owners. If a brand owner does not manage to differentiate its product, it can be difficult to make the consumers realise the benefits of the product and convince them to buy it. One way to differentiate the product is to create a distinguished brand identity. However, it is not enough to create a strong brand identity, the brand owner must also be capable of communicating the brand identity successfully.

Sjuksköterskans dilemma inom psykiatrisk slutenvård - En balansgång mellan gott och ont : Sjuksköterskors erfarenheter av att lindra patienters lidande orsakat av tvångsåtgärder

Title: The nurse's dilemma in psychiatric inpatient care - a balancing act between good and evil Objective: To describe the nurse's experience of relieving patient suffering caused by coercive measures on a closed psychiatric ward . Frame of reference : The results are discussed in light of Eriksson´s theory of suffering and caring relationships Method: A qualitative analysis based on focus group discussions Results: The analysis resulted in six categories, to protect the patient , to involve the patient , not to lose control , to remain , to justify compulsion , and to be touched . The results showed that nurses had the experience of being able to relieve the suffering of patients caused by coercive measures. It was also found that the nurses had a tendency to justify coercive measures , the more experience they had of performing these . Conclusion: The results describe that nurses have the experience and knowledge of how to relieve patients' suffering caused by coercion but also their experiences of performing these .

CSR och B2B, olja och vatten? : En undersökning av CSR som konkurrensfördel inom Business-to-Businessmarknaden

The aim of this thesis is to examine how secondary teachers in the subject of history are using the textbook in their teaching. Four questions are being dealt with in this thesis. What importance is being placed on the use of history textbooks by the secondary teachers? What priorities do the secondary teachers have? How do they deal with student interests? And what is the importance of the secondary teachers? work experience? I have interviewed four secondary teachers with different work experience to complete this thesis. A Dictaphone has been used in all the interviews. Research has shown that textbooks now have a central role in teaching and the lack of alternative materials and reduction of teaching hours has made it difficult to replace. The main conclusions of the thesis are that the history textbook has a dual role depending on the teacher you ask, and that the history book is used differently by the teachers.

Personalnedskärningar och aktiepriser : En eventstudie av sambandet mellan personalnedskärningar och aktiepriser under perioden 2008-2012

Purpose: The purpose of this thesis is to investigate whether abnormal stock returns could be identified as a result of a layoff announcement during weak economy.Method: An event study methodology.Theory: Efficient market hypothesis, signal theory.Empirical results: Quantitative data from observations of stock prices in thirty two companies listed on the Nasdaq OMX Stockholm, in the period 2008 -2012.Conclusion: The results indicate that the market reaction was negative because there were negative abnormal returns on the Stockholm Stock Exchange during the period 2008-2012 in connection with the layoff announcements. The market reaction was milder when staff reductions were carried out as a result of a restructuring and stronger when staff reductions were carried out as part of a cost reduction program.The layoff announcements elicited different market reactions depending on the company's industry affiliation. The most negative reaction was in the Healthcare industry. Negative abnormal returns were lower in industries Industrials, Consumer Services and Consumer Goods. There were no abnormal returns for shares of companies in the industry Financials.

En fallstudie av Södertörns högskolas intranät Kurswebben

We have made a qualitative study of what the students at Södertörns högskola use Södertörns högskola?s intranet Kurswebben for and how they experience the use of it. For this purpose we have made a qualitative interview examination with six students. The empirical material has been analysed according to our own analytic model which is based on existing usability theories and consists of the tree parts content, function and design.Our conclusion is that the students use Kurswebben mainly to keep themselves updated, download teaching material and schedules. According to our study, the students most of the time experience their use of Kurswebben as simple, but sometimes have a reluctance to visit it.

Kvinnors erfarenhet av postoperativ smärta och smärtlindring efter kejsarsnitt

Background: Many women experience high levels of pain after caesarean birth. Adequate postoperative pain treatment is important for the mother to be able to breastfeed, take care of the infant and experience a positive birth. Objective: The overall aim is to study women?s experience of postoperative pain and pain relief after caesarean birth. Method: A quantitative retrospective survey.

Chefers identitet och identitetsskapande: en studie av chefer i offentlig verksamhet

The aim of this study was to gain a comprehension of managers experience of their identity and their construction of identity in the work sphere. 14 semi-structured interviews were performed with managers in the public sector. The interviews were analyzed from a hermeneutic approach. The results showed that the managers´ experience of their identity and their construction of identity were full of nuances and was characterized by a being and a becoming. The managers had several social identities at their disposal, which were brought to the fore due to the situation.

The rescindment of cash management in the Swedish bank industry : a study of how to maintain the customer satisfaction while reducing the overall service offer

Sweden is going through big changes within the bank sector. Increasing card usage, decrease of cash acceptance in the society, an attempt to reduce money laundering, and a possible increase in profitability has lead to the rescindment of cash management among three of the four major banks. This has lead to a big debate in the society, a lot of frustration from customers, and a drop in customer satisfaction for every bank that started the process of removing cash management. The purpose of this study is to find out how the banks could keep their customer satisfaction when removing cash management. When doing the study, the rescindment of cash was a deduction of a part of the service, compared to the normal adding or starting of a service. The study was done through a focus group that was the base of a questionnaire that got answered by 125 respondents.

Språkstimulans i formell och informell lek

The outset of this thesis is to raise questions on how we design for the mobile context and the capabilities of smartphones. Not only the presentation but also the use of input and interaction between a service and a user.This work evolves around sign up forms and answers the question: How does the sign up process affect the holistic perspective of a digital service regarding usability and user experience? This thesis consists of a case studies, and design experiments conducted on Twitter, Instagram and Randos sign up processes to explore if and how the usability, and the user experience could be affected and im- proved.This concluded some important aspects to be considered when designing sign up forms for a digital service.The usability, and the user experience is not only affected by user interaction, and the choice of input method but it?s also affected by which data the service is requesting, and more important; if that data is motivated to request by the service..

Sensory studies of an energy dense drink for elderly people

The average length of life is increasing in the western world, hence the older population is growing. A common health problem among the elderly is malnutrition. Malnutrition causes decreased body strength and is associated with an amplified risk of infections, depression, fractures and increased mortality. The health care system is therefore faced with the challenge to prevent malnutrition among the growing population of elderly. This could be done by providing nutritious foods developed to meet the specific needs of elderly. The overall objective of this project was to test a healthy energy dense drink based on oats targeted for the elderly consumers as a strategy to prevent malnutrition among elderly.

"Någonstans måste man ju dra en gräns, ska man leva eller hålla på och jobba ihjäl sig" : Arbetsgruppens normer och balans mellan arbete och privatliv

This essay studies how advertisements in various anti-smoking campaigns can influence and persuade by using anti-logos as counter-arguments to the tobacco industry's logos. In contrast to tobacco advertising arguments such as freedom (logos), pleasure (pathos) and trademark (ethos) the anti-smoking campaigns create anti-logos arguments with various connotations such as repulsive pictures and sexual implications to influence groups of people not to start smoking or to quit smoking.Advertisement of tobacco does not exist nowadays due to legal restrictions in the western world; however several decades of myths created in the consumer consciousness still exist. Thus one can speak of a tobacco advertising ideology that exists and the various anti-smoking campaigns trying to change that ideology.The purpose of anti-smoking campaigns is to conduct a kategoria of myth that tobacco advertisement has created over the years. Anti smoking organizations do this by creating a new ideology to affect consumer?s attitude toward smoking and the tobacco myth with an anti-myth.

Kvinnodominerade och mansdominerade yrken - En studie utifrån icke traditionella yrkesval

In this thesis I am going to study how women experience working in a male-dominated occupation and how men experience working in a female-dominated occupation. I have chosen a qualitative method, interviewing four women and four men. By using this method I have gained a deeper understanding of what it is like having a non-traditional occupation. In the background I have looked into the unequal distribution of power between the sexes as well as the entrance of women on the labour-market, where the law of equality has had a major impact on the strive towards a more equal distribution according to sex. The theoretical part includes different theories where gender is focused, both when it comes to the biological differences as well as the segregation of sexes that prevails in society and here socialization heavily influences the choice of a vocation.

Patienters beskrivning av att vårdas på isoleringsrum -en litteraturstudie

Background: Every day patient´s get isolated in hospitals as a consequense of infection control purposes. Physical isolation can result in lack of human contact and a new unknown environment for the patient. Those two factors can easily cause stress within the patient and create anxiety for the future. Aim: The aim of the study was to describe patient´s experience of being nursed in an isolation room. Method: The method that was used was a literature research, where earlier research findings were read and put together.

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