The competition amongst companies is getting tougher and the economic markets are getting even bigger with new products and businesses. One way for companies to differentiate themselves from the competitors is through packaging design. If the merchandise is to send a reliable and solid message to consumers, the attributes of the packaging must be consistent and uniform. If the different attributes are not coherent, the message loses credibility towards the consumer. Through the sent messages, the pack signals the products? expected quality and price.This paper includes two studies, in which the main objective is to discover and build understanding about Swedish consumers? perception of a product?s price depending on the pack?s design.

The high debt levels experienced in European Countries have lead to academic interest in the deficit bias -the tendency for governments to run budget deficits and accumulate debt. In part one of this thesis a surveyof the economic literature on the origins and solutions to the deficit bias are conducted. The proposedinstitutional solution to the deficit bias in the form of Fiscal Policy Councils (FPC) are outlined and existingEuropean FPCs presented. Based on the works of Calmfors and Wren-Lewis (2011) the EuropeanCommission (EC) is defined as an FPC. Based on this survey, two hypothesis are formulated: (1) theforecasts of future macro-economic events and fiscal performance will differ between the national FPCs andthe national government.

The purpose of this study is to investigate what kind of idea a group of students in third grade, who attends a school in the Stockholm area, have on group work in school and how they think it affects their learning.The study is based on two questions:What opinion do the students have about group work?What opinion do the students have about how group work affects their learning?The method I have used to retrieve information has been to interview six different students, where the interviews were both individually and in groups. I started by interviewing students individually and then had a group interview. The idea with the group interview was to end it all with a brief discussion about the thoughts that came up during the individual interviews. I chose a selection of six students, four girls and two boys which they all were at the age of 9 and go to the same school.The socio-cultural and structural perspectives, is those theoretical perspectives that my study is based on.

In today´s forestry, assessments of needs for thinning are based on basal area measurements. This is an indirect measurement. The approach and the developed assessment tables are based on an assumed production forest, which implies that management proposals in stands that deviate from the basic model may be misleading. Since Walter Bitterlich in 1948 launched the idea of the relascope, several modifications have been developed for different purposes. In common is that all are based on a certain angle measurement principle.

Purpose: The aim of this study is to inquire into the congruency of store image perceptions, projected by Ikea and Ilva, and how Danish and Swedish consumers perceive the aforementioned stores? images in their respective domestic market. Also, the aim sets out to evaluate the success of these stores? images on consumers and on transference to host markets. Further, the aim is to discern specific store image attributes captivating Swedish and Danish consumers.

AbstractThe intention of our study is to examine how the view of homeless people and their life situation looks according to a selection of persons, which in their work get into contact with homeless people. The study is based on a qualitative method that includes interviews.The result of the study is based on interviews with eight persons working in the social services, volunteer organisations, the police and a security organisation. The majority of the persons that have been interviewed are normalising homeless people; they do not look upon them as different. At the same time they have the opinion that homeless people live a tougher life and that they have to fight more for their living than other people. The persons that we have interviewed share the view that homeless people live under a constant pressure of finding a place to sleep.

Several studies has identified the locker room experience as a potential deterrent for participation in physical education. Both psychological and physical issues arise due to several factors. Psychological issues include different kinds of verbal and physical violations, comparisons between pupils, feeling of vulnerability along with a stressful schedule. The physical environment can contribute to negative experience for pupils in terms of filthy premises and cold showers. These factors may contribute to higher absentee rates in physical education.

With background in the acknowledgement of the current period of major change in the characteristics of traditional Swedish foreign policy, considering the membership in the European Union, as well as the new contextual scenarios that Sweden has been situated in after the end of the cold war, this thesis aims at scrutinizing the Swedish Foreign Policy from 1991 to 2010. The purpose of the thesis is further to localize continuity and change in the ideas which Sweden has explicitly stated in its foreign policy. Based on the theory of institutionalism, the thesis also aims to bring forward plausible explanations built on the main empirical findings. This has been done by identifying different types of goals and means within realism and liberalism as well as categorizing each theory within three ideal types.The chosen research method has been a qualitative text analysis with focus on an ideational analysis. The material on which the descriptive analysis is based upon is constituted by the annual statements of government policy in parliamentary debates on foreign affairs.The results of the thesis show that the ideas that are related to solidarity, consensus and active foreign policy are constant through the period of examination.

The purpose of this study is to investigate the managers? perspective on leadership in relation to the motivation of the employees by an example of a manning and recruitment agencies. This is implemented by framing of two questions; What kind of leadership can be identified by middle managers to motivate their employees? Which motivation factors are relevant to employees based on the perspective of the managers? To answer the question and identify leadership strategies and motivational factors and the relationship in between, we have conducted eight interviews with persons who hold a middle management position. Through a qualitative investigation we have been able to go into depth and had access to these managers reflections, thoughts and experiences.

This study is based on a statistical analysis of fundamental key ratios on the Stockholm Stock Exchange during the period 2004-2012. In total 35 financial ratios of 90 companies were tested, ultimately five ratios remained within the 5% significance level. These ratios were ROA, P/B, Total Yield, EV/EBIT and Operating Margin. A custom made investment model was created based on the purpose to achieve a risk-adjusted excess return. The results in general did not show any significant difference in return between the model's portfolio and index.

Abstrakt Fredrik Höglund och Lotta Wemmert Lundin (2010) Samtalets förutsättning och funktion mellan specialpedagog och rektor (The condition and function of the conversation between special pedagogue and headmaster) Skolutveckling och ledarskap, Malmö högskola Syftet med denna studie har varit att ta reda på vilken förutsättning och funktion samtalet mellan specialpedagog och rektor har. Detta har vi gjort genom att använda tre delfrågor; vad samtalar specialpedagog och rektor om? När uppfattar specialpedagog/rektor att samtalen varit bra? Samt vad efterfrågar specialpedagog/rektor för att göra samtalet bättre? Undersökningen var utpräglat kvalitativ och vi använde oss av intervjuer med såväl specialpedagoger som rektorer. Inom ramen för detta tar vi upp en fenomenologisk metodteori vilken framförallt får fungera som organiserande princip. Från början var vår avsikt inte att belysa specialpedagogens yrkesroll utan enbart ha fokus på samtalet och dess innehåll.

The main aim of this study was to investigate and compare different methods for the extraction of forest fuel from environments close to an archipelago. The study was based on relevant literature and published reports as well as personal communications. Forestry has traditionally been characterized by intense efforts to rationalize and mechanize the cutting technique used for timber and pulpwood. In line with the increasing importance of forestry, more concentrated efforts can be expected in the area of techniques and methods, especially for the above-mentioned product lines. In Sweden, forestry is of major importance and the Swedish economy and standard of living have mainly been created based on the revenues generated from it. Thus, it is vital that Swedish forests are harvested in an efficient and responsible manner. The demand for biofuel is growing and today accounts for 15% of total Swedish energy production, a share that will probably increase. This study is based on three research questions, which are described under the heading of Aim. The results reveal that the most profitable method for handling forest fuel is the traditional one, which is also the most commonly used method in southern Sweden, namely the stockpiling of logs in a clearing by means of forwarders followed by splintering at the place from where they will be distributed. Today, the high cost of barge transport required for the extraction of forest fuel in an archipelago environment renders such operations unprofitable.

The purpose of this thesis is to study how some librarians working at a public library experience problems that can occur at the reference interview, slightly focusing on communication difficulties. Therefore I interviewed three librarians working at the reference desk on a daily basis. I chose to limit the study to public libraries and to the south of Sweden. My main question is: what difficulties can a librarian encounter during a reference interview and what can he/she do to treat these? In support of my main question I have three subordinated questions:What reasons can there be to a librarian not understanding a user?s information need?What methods are useful for a librarian to enhance the condition of the reference interview? What attitudes and qualities can be of use for the librarian at a difficult reference interview?For the collection of empirical data I chose to use semi-structured interviews.

The aim of this study was to describe how the best interest of the child can be constructed in investigations concerning permission for international adopt, where adequate parenthood is investigated. Qualitative research interviews were used as method. Seven investigators from six different sections of the city of Stockholm were interviewed. The information was analysed on the basis of a sociological approach to law and social constructionism.The result showed that adequate parenthood is a condition in the interest of the child. Adequate parenthood is specified as the parent?s qualities and possibility to care for an adopted child.

The purpose of this degree project is to obtain a greater understanding of how the support for abused immigrant women is designed and if these measures respond to the women?s own wishes and needs. I also want to investigate the possible advantages and disadvantages, there are under the social ser­vi­ces and voluntary organizations (NGOs) and women themselves when it comes to spe­cific sup­port measures for immigrant women. On which basis have these support measures been designed and what experience or research starting points are based on? To what extent do they answer to women?s needs according to the staff, and to the women's own view?The study is based on qualitative data consisting of five interviews and one case report of an abused woman.