Med denna uppsats har vi velat kombinera våra kunskaper inom filmvetenskapen med våra kunskaper i företagsekonomi, då speciellt marknadsföring. Vi delar upp film efter två olika begrepp, high concept och low concept. Kärnan i high concept är att filmen ska vara säljbar och att handlingen ska vara så enkel att den går att beskriva med ett fåtal ord. Användandet av kända skådespelare samt uppföljare som surfar på tidigare succéer är vanliga knep. De storsäljande Hollywoodfilmerna, även kallade Blockbusters, är ofta i detta format.

This thesis was performed at SverigeGrepen AB. SverigeGrepen is a company that hasone product on the market; a manure fork that is designed to be used for mucking inshavings or peat. The aim of this thesis was to develop a new manure fork that isadapted to be used in straw.The development started with a pilot study where experience of mucking wascollected to be able to understand what and why certain characteristics are importantfor the function and use of the manure fork.A basic concept was developed where the main function was fulfilled, which meantthat a separation between dung and straw could be performed in a way that wasbeneficial for the user.The work resulted in four concepts of how a manure fork could be used in the strawthat can be designed and constructed. The conclusion that the work gave was that allconcepts met the main requirements required by a manure fork to use in straw.However, concept four provides a good visual impression, while its benefits areassumed to be important qualities..

Grid codes are becoming more demanding on power generating units due to the factthat the complexity of the power grid is increasing. The penetration of wind powerhas grown over the last years and it is clear that wind farms need to be addressedwith the same type of grid codes as conventional generation units. There is howeveran undeniable difference between the technology in conventional synchronousgeneration units, and the asynchronous generation units in wind farms.This thesis has reviewed the current grid code in Sweden and compared it to the newcode proposed by ENTSO-E, ?the Requirements for Generators?, in the aspect ofwind farms with an installed power of 30 MW or more. The comparison has beencomplemented by an analysis of how wind farms of two different technologies(Doubly fed induction generators and full power converters) can meet therequirements and technical proposals have been given on how to be able to meetcompliance with the new grid codes.The Requirements for Generators contains many non-exhaustive and optionalrequirements, because of this it has been difficult to, at this stage, exactly point outthe technical impact on the grid connection of future wind farms in Sweden.

Researchers claim that stress has become a word of fashion and is now frequently used. They also state that there is no accepted definition that can easily describe the concept. In this essay, I have examined children and stress. The aim of the diploma work is to illustrate stress more closely the stress concept, the underlying reasons that can influence children and how teachers and school staff support children in their stress handling. My three issues are: What is stress? What stressors put children, at home and at school, in a stress situation? How can teachers help children to manage their stress? The diploma work is based on a literature study in order to find out what has been written on the subject in earlier research.

Researchers claim that stress has become a word of fashion and is now frequently used. They also state that there is no accepted definition that can easily describe the concept. In this essay, I have examined children and stress. The aim of the diploma work is to illustrate stress more closely the stress concept, the underlying reasons that can influence children and how teachers and school staff support children in their stress handling. My three issues are: What is stress? What stressors put children, at home and at school, in a stress situation? How can teachers help children to manage their stress? The diploma work is based on a literature study in order to find out what has been written on the subject in earlier research.

Syfte: Syftet med vår uppsats är att ta reda på hur Landstinget Blekinge arbetar med den generationsväxling som pågår och det svaga intresset hos den yngre generationen samt hur det faktiska arbetet med att vara en attraktiv arbetsgivare ser ut, både inom och utanför organisationen, för att undvika en brist på arbetskraft. Vidare vill vi även undersöka om den bild teorier framställer av den nya generationen skiljer sig mot uppfattningen som chefer inom Landstinget Blekinges har. Syftet är också att se hur väl Landstinget Blekinge arbetar med att bli en attraktiv arbetsgivare i jämförelse med SKL:s bild och därmed bidra till ökad medvetenhet kring arbetet med generationsväxlingen samt de utmaningar och svårigheter som kan finnas i samband med den. Metod: Undersökningen är baserad på en kvalitativ, abduktiv metod och semistrukturerade intervjuer med tre personalchefer, en förvaltningschef samt kommunikationsdirektören inom Landstinget Blekinge. Resultat: Våra resultat visar att Landstinget Blekinge har en skriftlig varumärkesstrategi för vad som behöver göras.

Internet and social media have opened up new possibilities for companies and organisations tocommunicate their brand. It only takes a few seconds to communicate the message of a website to theuser. This indicates the importance of having the intended message of the website communicated clearlyin order to give the user a correct impression of the company or the organisation. When it comes to theconcept design of a website, it?s important that all different parts is presented uniformly.

Problem: The authors have, during the process of development of this thesis, tried to create an understanding of how a number of organizations, all working with different approaches around the ?brand Sweden?, perceive the efficiency and benefits of using extended concept around embassies as a tool in their strategic work. The embassies in question have an evolved concept in the sense that they don not only hold a traditional political and legal role. The problem facing us authors was the issue whether theses embassies are efficient arenas to coordinate the forces and resources of the organizations concerned, in the mission to enhance the visibility and awareness of Sweden abroad.Purpose: The purpose is to describe the strategic work with marketing Sweden to be able to look in to whether the evolved concept behind the embassies in question are used as a tool in within the work of the organizations. We wish to research this to be able to evaluate if this arena is perceived as efficient for the organizations concerned.Method: In order to get a background to which one establish and communicate a nations brand the authors have studied literature within the subject.

Within psychodynamic therapy the concept of countertransference is considered as valuable to understand the therapy process. Much of the research has focused on countertransference as dependent to therapy outcome (Hayes, Gelso & Hummel, 2011) and less of the research has been dedicated to trainees view on the concept. The object off this study was to examine how trainees define, identify and use countertransference. The study takes a qualitative approach and phenomenological perception of knowledge. Eight trainees has been interviewed and the interviews has been analysed with thematic analysis.

The implementation of integration policy has in recent times been a major problem for the municipal administrations in Swedish municipalities. The concept of integration is considered to be very diffuse, difficult to apply and implement the following decisions. To understand the concept of integration is the first step, followed by understanding its complexity in an organization.In this study, I focus on studying the implementation of integration policies for integration work with Kalmar Municipality as a case study. I am using Lundquist's implementation theory about understanding, able and willing. The survey consists primarily of interviews but also a certain document to get a perspective on how integration policy has gone into integration work with the hypothesis that it is the understanding that weaknesses of the officials in the implementation of integration policies.

Concept - detail - buildingStockholm International Fairs, new main entrance I studied at the KTH School of Architecture from 1995 to 2000. After completing my studies I wanted to work in an office that had a structural way of thinking and that knew the building process; I therefore chose to work for Rosenberg Architects. I have worked on a number of projects, among them several for the Stockholm International Fairs, from the Rica Talk Hotel and Hall AE, to the new main entrance.In the projects we undertook at the School of Architecture we had to identify and draw details that were central to our concepts. I have here identified some key details that we considered to be essential for the concept in a built project; the new main entrance of the Stockholm International Fairs completed in 2013. The entrance has complex logistics with multiple intersecting flows: exhibitors, employees, journalists, VIPs and others.

During Spring semester 2011, Linda Engstrom and Malin Heder performed ?Golden Ratio?, a thesis which included 22.5 hp. The thesis followed the syllabus for the Degree Project for degree of Bachelor of Science in Innovation and Design Engineering (MSGC12) which was a unit in the Innovation and Design Engineering program within the Faculty of Technology and Science at Karlstad University.The client was Crem International AB, a company located in Åmotfors that develops the design, manufactures and markets coffee machines. The supervisor at the company has been Peter Larsson and supervisor at Karlstad University has been Monica Jakobsson. Examiner for the thesis has been Professor Fredrik Thuvander at the Faculty of Technology and Science at Karlstad University.Crem International AB controls a patent, representing a new technology to streamline and minimize use of energy during the coffee preparation and results in a good coffee quality.

The purpose of this thesis is to look into the knowledge city concept and the preferences and requirements of companies on such a city. Furthermore, suggestions of ideal conditions in a knowledge city are proposed. The thesis has been conducted through a qualitative approach where a deductive procedure has been implemented. In order to examine knowledge cities, Barcelona has sketchily been looked at as an early example of a knowledge city, whereas a more exhaustive observation of Copenhagen was conducted. Since the concept of knowledge cities is a rather new phenomenon, models from several disciplines constitute the theoretical framework.

In Political Science a main theory is that a minimal winning coalition (MWC) will participate in the government. The parties included have to share the power of government. Therefore the winning coalition to be expected is the one including the fewest parties possible.My paper will atempt to examine if this is the main pattern in Swedish municipalities. My experience indicates that the ?Alliance for Sweden? including the four right-wing parties, that for the first time were connected through formal agreements in the elections 2006, formed a partly new and more obvious coalition pattern.

The background for this degree thesis is a need to replace the existing seal used to protect equipment containing secret or sensitive equipment used by Swedish Defence. The target design should satisfy both the need for tamper evidence and reduce Life Cycle Cost. In developing a new design for a seal, additional benefits such as improved logistics support and indication of attack methods such as heat and solvents have been considered.The lack of guiding principles for end users of seals became evident during the interviews. Major concerns for the future are education of users, information about actions if a seal is broken and user liability.The design work was divided into several phases. A feasibility study was performed including investigation of theory of labels, materials and possible technologies.