Sökresultat:
1115 Uppsatser om Competitive advantage - Sida 14 av 75
Miljöcertifiering som ett verktyg för hållbart företagande ? En fallstudie av hur ett företags intressenter värderar en BREEAM-certifiering
Nyckelord: Miljöledningssystem, miljöcertifiering, BREEAM, värdeskapande, konkurrensfördelar, legitimitet, organisatoriska förutsättningar, positionering Bakgrund: Idag råder inga tvivel huruvida om företag ska arbeta med hållbarhetsfrågor utan snarare hur. Miljöledning och certifiering är verktyg i hållbarhetsarbetet som tvingar företag att tänka långsiktigt och samverkande. Kjellgren Kaminsky Architecture har målsättningen att miljöcertifiera sig enligt standarden BREEAM. Företaget hoppas kunna öka intresset för dessa frågor i branschen i och med certifieringen. Syfte: Syftet med uppsatsen är att undersöka hur Kjellgren Kaminskys intressenter värdesätter en miljöcertifiering enligt standarden BREEAM.
Varför ska vi spela handboll i skolan? : Lärares syn på handboll i grundskolan
AimThis qualitative study will provide an insight to different teachers view on handball in two elementary schools. Handball is a competitive sport and has been played for over 100 years in different contexts in Sweden. Are there qualities in the sport that belongs in the school´s non-competitive education? How do they justify this sport according to the governing documents Lgr-11 that gives a lot of room for interpretation by the teachers?How do teachers justify handball based on the curriculum?What kind of qualities do the teachers highlight with this sport in the education?Do teachers perceive any differences with the new curriculum?MethodThe method has a qualitative approach. The interviews in this study had a semi structure character.
Varumärkesidentitet och image ? En studie om Lindex och Prada
Competition is keen in the fashion industry of today. Homogenous products and prices aredriving competition and most firms are struggling hard to attract customers. Brands havebecome one of the most important assets for success and are often critical for the choices of theconsumers. A strong brand is often considered as a substantial value in the eyes of the consumerand gives the individual firm a Competitive advantage in the marketplace. To build a strongbrand it takes that the brand identity not is in conflict with the brand image of a firm or a product.Sometimes one of these conflicts exit and sometimes the firms are not even aware of it.In this thesis we study how two firms, Lindex and Prada, perceive their own image and then wecompare how the images of the firms are perceived by the customers.
Kan en H & M och en Zarakund vara samma kund? ? En undersökning i två europeiska städer.
The struggle for the customer has become a priority for the fashion industriesconsidering that it is the customers? willing to shop that guarantees theircontinuous survival on today?s competitive market. To keep the customer happyand satisfied, should be their priority as this leads to an economic advantagesince the customer becomes the companies strongest allay with help of the socalled ?word of mouth? effect. The positive response is then transmitted fromthe customer, acting as a spokes- person for the company.
Vad är nyckeln till kunder? : En studie av Länsförsäkringar Gävleborg Bank och Försäkring
Syfte: Denna uppsats syftar till att göra en undersökning bland Länsförsäkringars kunder, vilket är intressant då försäkringsbranschen säljer en produkt som det inte går att ta på och som kunden betalar för trots att han eller hon troligtvis aldrig kommer att använda produkten och faktiskt helst inte ens vill utnyttja densamma.Syftet med arbetet är att undersöka följande:? Varför stannar Länsförsäkringars befintliga kunder kvar inom företaget?? Varför väljer en person att bli kund hos Länsförsäkringar?? Tycker kunderna att det är viktigt att ha bank, försäkring och liv inom samma bolag?? Tycker kunderna att det är viktigt med en ?egen? personlig kontakt hos sitt bolag?? Vad är det för likheter samt olikheter mellan Länsförsäkringars kunder i Gävle, Bollnäs och Söderhamn?Metod: För att utföra studien har ett flertal olika tillvägagångssätt utnyttjats:1. Litteraturstudie2. Enkätundersökning3. Statistisk bearbetning av enkätsvarenResultat & slutsats: De viktigaste slutsatserna som jag har kommit fram till är följande:? Länsförsäkringars nya kunder värdesätter priset mest medan däremot de befintliga kunderna värdesätter personal och service mest.? Länsförsäkringar måste marknadsföra fördelarna med konceptet bank, försäkring och liv inom samma bolag för att det ska kunna fungera som ett konkurrensmedel.? För att Länsförsäkringar ska lyckas med att införa en ?egen? personlig kontakt måste fördelarna med detta marknadsföras till kunderna.? Några väsentliga skillnader kan inte utläsas mellan orterna Gävle, Bollnäs och Söderhamn.Förslag till fortsatt forskning:? Att genomföra djupintervjuer eller en enkätundersökning bland de kunder som har lämnat Länsförsäkringar för att se varför de lämnade företaget.? Att genomföra ytterligare studier på de 40 procent av de nya kunderna som valde Länsförsäkringar för prisets skull.
Extern- och internrekrytering till ledningsgrupper
Having the right executive group is vital for the success of a company. The complex context, in which the company operates, makes it difficult to create a well functioning and high performing group. This study aims to investigate how the executive group should be composed in terms of externally and internally recruited people, in order to take full advantage of the positive aspects associated with each one. Furthermore, we will discuss why and when a company chooses to recruit people to the executive group either externally or internally..
Foldback System
This project concentrates on musicians who work in a professional music studio.The task of this project was to design a new headphone system called Foldback system.The advantage of this system is that all involved in a music project could influence their ownlistening during the project. With a couple of adjustments should each and everyone get theirown individual listening from their headphone station.This report shows different methods, theories and results that came along in development ofFoldback system. The project has resulted in a finished product that will be in use atStudiomega..
Increasing Services - A Case Study at ABS Regarding the Change Process towards Service Orientation
The main purpose of this master thesis is to identify the issues concerning the transformation process of a product oriented company into a service oriented company, and how these issues can be overcome. We will exemplify this by developing a dewatering pump rental concept for ABS, and identify the drivers and barriers for ABS when implementing the service oriented rental concept in Sweden and Poland. This master thesis is based on the systems perspective. The reason for this is the required holistic perspective, where the system has to be regarded from different points of departure in order to be understood. The theoretical studies include services and change management.
Lågprislivsmedelsbutikernas existens i svensk varudaglighandel : Fallstudier av Netto och Lidl
The Swedish oligopoly system that prevailed within the provision-industry has during the latest years subsided. The competition on the market has increased when new participants were given the opportunity to enter the Swedish market. Today the provision-industry is characterized by different foreign participants. Among these new participants one can find Lidl and Netto, who have entered the market enable to provide the Swedish people with an inexpensive range of products. In pace with the growing rivalry the benefits favor the consumers whom are being given several options to choose between.
En annorlunda undervisningsform i religionsämnet : En studie om Abrahams Barns undervisningsmetod
This article is about Abrahams Children foundation and its teaching method called IE- method. It?s about how a teacher can use the IE- method in the religion lesson. There were some questions in this article that had to be answered and the questions are:- How is the form of the religion classes when a teacher uses the IE- method?- What happens in the class when you study the interaction and the communication?- Does the student?s participation increase when they work with the IE- method?- What are the advantage and the disadvantage with the IE- method?- Can the teacher use the IE- method in other classes?To get to the ?correct? answer I used many methods like, observation in the class, qualitative interview with the teacher (Lisa Andersson) and with four students (Kim, Erik, Amanda, Patrik) and I also used questionnaire.
Förmånsrätt : Har alla borgenärer lika rätt?
By the time the law of preferential right was legislated the purpose of the law was to give all creditors equal rights. The purpose of this master?s thesis is to analyze the law in force and unravel whether the purpose of the law has been fulfilled or not. If a deviation has been made I will decide whether it can be justified.Since 1st of January 2004 the preferential right regarding taxes has been abolished. Since then the claims of the Government do not have any preferential right.
Miljöanpassade lösningar - en studie inom fastighetsbranschen
AbstractTitle: Environmental demand solutions - a study within real-estate business.Problem statement:Today, the society stands before a permanent accelerated environmental threat. Companiesbecome increasingly over the environmental problems and more companies look over theiractivity and how it influences the environment. Historical the environmental issue has been forgotten and it is first during the end of 1990 the environmental issue intensive has been noticed. Earlier the environmental work?s high costs was the cause, but now the companies realized the weight and the importance of imposing focus on environment commitments and sees it, as an investment.
Företagsvärdering : En fallstudie av Betsson AB
The online gambling market has during recent years experienced high growthmostly due to the popularity of online poker. Today other games such as casinoare growing in popularity and more customers are turning to the onlinegambling market instead of the regular gambling market. As with all growthmarkets more and more companies establishes on the online gambling marketeven though high external risk factors such as regulations and nationalbans. Companies such as Betsson connected to the online gambling marketsuch are experiencing high growth which has made them interesting objectsfor investing.This bachelor thesis intends to study Competitive advantages, investigate possibilitiesto keep and increase market share, and use this information combinedwith a financial analysis. The purpose of the thesis is to describe andanalyze the future of Betsson AB from the perspective of an investor.
Kapitalbindning och lönsamhet på 1980- och 2000-talet
This article is about Abrahams Children foundation and its teaching method called IE- method. It?s about how a teacher can use the IE- method in the religion lesson. There were some questions in this article that had to be answered and the questions are:- How is the form of the religion classes when a teacher uses the IE- method?- What happens in the class when you study the interaction and the communication?- Does the student?s participation increase when they work with the IE- method?- What are the advantage and the disadvantage with the IE- method?- Can the teacher use the IE- method in other classes?To get to the ?correct? answer I used many methods like, observation in the class, qualitative interview with the teacher (Lisa Andersson) and with four students (Kim, Erik, Amanda, Patrik) and I also used questionnaire.
Svenska sociala medietjänster : En studie om svenska sociala medietjänsters uppkomst och hur de gynnas av det svenska klimatet
AbstractTitle: Swedish social media services (A study about Swedish social media services birth andhow they benefit from the Swedish climate)Number of pages: 38Author: Robin SchwabeggerTutor: Else NygrenCourse: Media and Communication Science CPeriod: Fall 2009University: Division of Informatics and Media, Uppsala University.Purpose/Aim: To see if the Swedish advantage or interest in developing new social mediaservices and networks has anything to do with our society. With society I mean our culture,attitudes and history. Do people, especially young people, have a more positive attitudetowards the Internet and has the fact that we, as a country, were among the first to use theInternet anything to do with it.Material/Method: Data collected from books, newspapers and articles from several sites onthe internet. I?ll use the information I?ve gathered to try to find an answer to my givenproblems for the paper.