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22055 Uppsatser om Community-Based Social Marketing - Sida 37 av 1471

Dömd på förhand : Upplevelser av stigamtisering vid lungcancer

Lung cancer is a disease which patients experience stigma in society and in care. This is because lung cancer is often seen as a self-inflicted disease. The stigma surrounding lung cancer is due to the strong relationship with smoking and have been shown to have a negative impact on the perceived health. The purpose of this study was to illuminate experiences of stigma for patients with lung cancer. The literature review was based on 11 scientific articles.

Att planera för social hållbarhet i ekobyar :

This essay gives the reader an overview of the different problems and issues a landscape architect might meet, in the process of planning and realizing an eco-village. Its aim is to stimulate new ideas, based on the traditional, present and future working field of landscape architects. The essay does not claim to cover all imaginable aspects of social sustainability within an eco- village, but refers to the presented sources for further in-depth reading. Although the original focus has been on physical planning, the interviewees? words have been of big importance, and to a certain extent changed the constitution of this essay.

Diaspora i varornas rum. En etnografisk studie av tillh?righet, materialitet och social begriplighet i polska matbutiker i Sverige

The study examines how belonging is produced in and through a Polish grocery store inSweden. Rather than approaching the store only as a place of consumption or as a simpleexpression of ethnic community, the study understands it as a relational, material, and sensoryspace where diasporic belonging is created through everyday practices. The analysis focuseson recurring shopping, small talk, customer recognition, language use, smells, tastes, music,rhythms, and seasonal goods. The main argument is that belonging is not fixed or self-evident,but is continuously produced, maintained, and negotiated through material, sensory, and socialpractices. The store functions as a diaspora space where Polish, Swedish, Slavic, and Balkanexperiences intersect in everyday life, while familiar products and routines create bothcontinuity and adaptation across geographical distance.

"Eftersom det är en lagidrott förväntar sig spelarna att någon bestämmer" : En kartläggning av kunskaperna rörande träningsmetodik inom svensk pojkishockey

The purpose of this study was to examine social workers working process in social assistance with focus on the child´s perspective. We were interested in learning about the existence of variations in approach and attitude between two municipalities. Question to be answered about what methods and approaches used by social workers to include the child´s perspective in the process of social assistance. Another question to be answered about what the manner in which social workers took into account the child´s perspective when the families apply for social assistance in relation to the operations and requirement. To fulfill the purpose, qualitative methods were used.

Den åländska hembygdsrättens omgestaltning - Från jordförvärvsskydd till regionalt medborgarskap

This article seeks to re-imagine the Alandish hembygdsrätt to a regional citizenship. Hembygdsrätt is a judicial tool that regulates acquisition of property and voting rights. Its a central part of the autonomy as it constitutes a social-border between Finns and Alanders.However as Åland and Finland became members of the European Union questions arouse concerning the legitimacy of the current statues. The community argued that it could be considered as a breach of the anti-discrimination principle. Therefore Alandish autonomy was recognized as an exception in the joint-accession treaty of Finland and Åland.

Personlig_Bankman - En kvantitativ undersökning om bankers kommunikation på Twitter

Banks and their products are traditionally characterized as high involvement, informational purchases and as such there is a need to shape the market communication to be logical and catering to the need for information that customers are bound to have. With the advent of social media and web 2.0 a company can no longer opt out of the online discourse regarding their company. As social medias are characterized by being an active media, tailored to personal exchanges and opinions, the match with the high involvement approach that banks usually have to employ is not always ideal. We have examined what happens when banks use different degrees of personal message content and sender profiles on Twitter. Our findings suggest that while some strategies generate higher WOM intentions, others may provide a greater level of sender credibility..

Konceptuell utformning av bärande system i höghus

Social housing in Northern Europe and the importance of social and political consideration in planning. Focus of the essay lies on the "burning suburbs" of France, based on literature studies combined with a study visit to Les Minguettes outside of Lyon..

Effektivisering vid behandling av CONTRAM-data i ArcMap

Social housing in Northern Europe and the importance of social and political consideration in planning. Focus of the essay lies on the "burning suburbs" of France, based on literature studies combined with a study visit to Les Minguettes outside of Lyon..

Armeringsmetoder för att uppnå ett effektivt industrialiserat platsbyggande

Social housing in Northern Europe and the importance of social and political consideration in planning. Focus of the essay lies on the "burning suburbs" of France, based on literature studies combined with a study visit to Les Minguettes outside of Lyon..

Blandstad : en studie av dess sociala aspekter

Throughout the history, the theories which have shaped our cities have varied from time to time. We have gone from a city development characterized by spontaneousness, where commerce and people side by side shared the space, into a function-based planning where people and functions are being increasingly separated. Regardless the forms of planning the city design causes implications for those who live there when the physical environment controls were we live, work and meet. In today's society where `sustainability ' has become a watchword the current community planning needs to be questioned so we, in the best possible way, can meet future changes. Searching for new planning strategies is part of this and in this essay the term `mixed-use´ will be investigated and analyzed in terms of its social aspects.

Räddaren i nöden : En studie om inividens upplevelser av socialbidrag

This essay is about persons who have had social assistance and the individual?s experiences of social assistance. The focus is on how the individual develops in a new life situation and if and how they are motivated to get out of it. The essay has an individual perspective where the relation between society and the individual is important. The result is based on four qualitative interviews with a hermeneutic perspective.

E-handel - Vilka faktorer styr konsumentens köp över Internet och då med fokus på hälsokostbranschen?

In today?s IT-community, consumers use the internet in a increasing rate to find information or to purchase products and services. This has led to a growth in the market, but also a greater competition between e-stores and web shops. To separate yourself from the masses has become more important, the question is; what strategy should the IT-salesman use? The meaning of this scientific study is to find and focus on witch the primary factors/aspects are, that controls and is the very foundation for the consumer making a purchase, by using the internet. The purpose is to give companies a clear view of what it is that influence the consumer into buying theirs products, and how this group responds to different strategies and factors.

Kraften hos Word-of-Mouth : En studie om SATS användning av Word-of-Mouth marknadsföring. Kan det stärka ett varumärke?

The purpose of this research is to examine how a ogranization can create Word-of-Mouth and how they can use this type of marketing to make their brand stronger..

Marknadsföring av folkbibliotekens tjänster en studie av ett hemsidesprojekt i Östergötland

In the digital era, new services have entered the public libraries, like seeking information on the Internet, in databases, newspapers online etc. But many citizens do not know that these services exist. The libraries have a democratic responsibility to inform about them. In the county of Östergötland a project started in 2001 where libraries in five small municipalities built websites in which they present all their electronic services available. One of the aims was with the help of different kinds of marketing to reach special groups of people, like adult students, small companies and politicians.

Webbsidans funktion i marknadskommunikationen: Rapport 2: Aktiva företag

Marketing communications have earlier been conducted via traditional channels. Today companies have discovered the possibility of doing much of their marketing communication in cooperation with the web at relatively low cost. This development has led to the ability for small businesses to compete with large companies independent of geographic location. The purpose with this thesis was to examine how small businesses use their website in marketing communications with their customers in the consumer market. In order to reach this purpose we have conducted interviews with five small businesses in different business trade with varying degrees of website usage, located in Piteå and Luleå.

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