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5045 Uppsatser om Communication object and external communication - Sida 56 av 337

Organisationsstruktur och internkommunikation efter en omorganisation : En fallstudie om Karlstads universitet

This is a case study which investigated the perceived consequences of the organizational change that was implemented in January 2013 at Karlstad University. The study aimed to explore the experiences of the employees concerning the changes in organizational structure and internal communication. This was done through a set of eight individual standardized qualitative interviews with members from different departments. A lot of effort and thought was given to the ethical implications and to create a comfortable and open climate during the actual interviews to ensure that the respondents felt free to speak openly and honestly about their personal opinions and experiences.It is evident that the overall vision was ambitious; aiming to create a more effective organization through cutting off excessive administrative personnel and streamlining decision paths. However according to the opinions of the respondents it was clear that the result was far from the desired goal.

Skapa webbdesign för en kommunikationsbyrå

JG Communication som är en av Sveriges störta kommunikationsbyråer kom till en insikt att företagets webbplats inte listas tillräckligt högt upp när användare gör sökningar på relevanta sökord genom Googles sökmotor. Detta resulterar i få unika besökare varje vecka vilket i slutändan också gör att det etableras låg kundkontakt genom webbplatsen. Företaget tyckte att åtgärder behövde vidtas för att försöka komma till rätta med detta problem. Ett projekt startades upp för att uppdatera, sökmotorsoptimera och för att försöka få en mera leads genom sin externa webbplats. Min roll i detta projekt har varit att skapa design och layout för webbsidor till JG Communication.

Den oretuscherade sanningen - En oretuscherad modells påverkan på konsumenters CSR-uppfattning, attityder och köpintention

Within the subject of retouching there is an ongoing debate about whether fashion retailers should retouch their ads or not. There has been a large amount of criticism to the communication of stereotyped beauty ideals that is used by companies in their marketing. The stereotyped ideals also contribute to negative psychological effects among people. As a response to the criticism, or as a way to differentiate one-self from competitors, retailers are starting to use unretouched models in their advertising. How this affects the consumer's perception of CSR along with the attitudes and behaviors is still unknown.

Du måste prata noga! : om ett barns kommunikativa svårigheter

My essay is written from a basis of one of my own experiences were a child is perceived by us pedagogues as lonely and introverted, as well as having trouble socialising because of, what we can see, difficulties making himself understood verbally. I want to highlight how I as a pedagogue can respond to and strengthen children who are outside but still with the group, in a certain sense. I want to reflect on how we can deepen our understanding of these children and how we can facilitate for children who do not follow the norms of society when it comes to communication. I will analyse and draw conclusions with the help of theorists such as Jean Piaget and Lev Vygotskij and interpretations of these, but also look at it from a sociopsychological perspective as the interactions between people and environments play a large and distinctive role in preschool. The purpose of this essay is to enlighten how different we can see and experience situations in preschool.

Ökad flexibilitet i Anybus X-gateway med hjälp av Lua

HMS Networks AB develops, produces and sells communication technology for industrial automation. The product handles communication between a variety of protocols. The product treated in this project is an Anybus X-gateway Modbus-TCP Master/Client and this module is currently configured from a web-based interface. In doing so, the flexibility for handling protocols is limited to what the company chooses to add to the interface. Therefore the company had a request that the flexibility should be extended using a script language.

Personligt Varumärke och Ledarskap : En kvalitativ studie om hur företagsledare använder sig av personligt varumärke i sitt ledarskap

The meaning of being someone and standing for something is getting more important today in the Swedish business market. Our thesis has a qualitative approach that aims to study the usage of personal branding in the upper-management of Swedish organizations. Theories collected from literature and articles include marketing branding, personal branding and leadership. Our main target is to identify components that obtain usage of personal branding which are, attributes and strengths, communication, values, and vision and mission. The empirical data is gathered from six personal interviews with managers.

Katastrofberedskap : En samverkans- och kommunikationsfråga för kulturarvet

The aim of this masters thesis, based on discourse analysis and organization theory, is to study how individuals in different Swedish cultural organizations- and agencys are working with disaster preparedness.The purpose of this is to examine whether organizational structures affect different persons work, cooperation and practical application concerning disaster preparedness in collaboration with both external and internal organizations.The research shows that disaster preparedness are affected by priority issues as well as financial resources causing consequences for future work concerning this kind of issues.Another problem which is also examined and discussed in this thesis are the problematic approach to personal initiative which today is the leading operation for the organizations to deal with disaster preparedness instead of creating professional titles for the persons handles these complex issues..

Om kommunalt beslutsfattande kopplat till bostadspolitik. En jämförande studie av två Socialdemokratiskt styrda kommuner.

Current technology offers many possibilities for remotecommunication. Nevertheless, people with cognitive and communicativedisabilities have limited access to common communication technology like textmessaging via a mobile phone. This study is part of the project Text messagingwith picture symbols - a possibility for AAC users and people with cognitiveimpairments. Semi structured interviews were used to investigate three menand four women?s experiences of using Windows mobiles with adaptedfunctions for text messaging.

Lund och medborgarna En studie över Lunds kommuns arbete med delaktighet och demokrati

At the moment, democracy enhancing projects can be seen everywhere on the municipal level. The purpose of this thesis is to explain how the city of Lund takes on this challenge, why they have chosen to carry out citizen councils and if these are a good way to intensify democracy and open communication channels between citizens, the administration and the elected officials.The theoretical framework consists of seven arguments for gaining citizen influence on policy, and as a counterweight three critical arguments that opponents of participatory democracy often use are added.After a survey over both the Swedish national trends in municipal renewal and the last years work in Lund, the analysis goes on showing that most of the arguments point to the disadvantage of the citizen councils. Even though legitimacy possibly is enhanced by the project, there are probably better ways to open up for more communication and intensify democracy in the local community..

Att marknadsföra politik i Sverige : En fallstudie av tre svenska politiska partiers marknadsföringsstrategi gentemot yngre väljare

BackgroundPolitics in some ways has always been about communication and marketing. In Sweden some people believe that communication and meaningful relations with the voters are of no value, instead it is the political content that is of importance. Media evolution has changed the conditions of political marketing; this has meant that the choices of the right communication channels in political marketing have become more important today than ever. Political competition in Sweden has become more even in recent years, this has called for political communication and marketing to be more planed and well thought out. Political parties have therefore begun to spend millions on marketing themselves.

Identitetsskapande på Instagram : En observationsstudie om visuell självpresentation från ett genusperspektiv

  The use of social media has increased in recent years and has become a part of everyday life.  Through  the  use  of  social  media  grows  new  opportunities   for  constructing  ones identity, this enables individuals  to selective self-presentation.  The social media trend has gone from largely consisting of a linguistic communication  to become directed towards a more visual form of communication,  this encourages individuals to be more visual in their self-presentation.  This study aims to create an understanding  of how individuals  present their  identity  through  visual  self-presentation,  more  precisely  via  Instagram.  Previous research  has  shown  differences  between  men's  and  women's  use  of  social  media.

Juridiska processer som marknadsföringsinstrument: En fallstudie kring utformningen av massmedial kommunikation i två EG-rättsprocesser

In public relations and marketing, lawsuits traditionally connote crisis. The purpose of this study is to explore the design and critical considerations concerning risks and opportunities when companies voluntarily initiate lawsuits with the partial aim to get publicity in the mass media. In the following paper, the communicative aspects of two such Swedish cases in the European Court of Justice are studied?a large corporation challenging the Swedish monopoly on gambling and a small company challenging the government on their restrictions for individuals to import alcoholic beverages. The case studies have been conducted through interviews, analysis of legal acts and press articles.

Kackel, kvitter eller pip - uttryckssätten i twitterskogen är många. En kvantitativ studie om olika strategiers potential på Twitter.

Internet and social networks have become important features in today?s society. We spend numerous hours on browsing and communicating through these platforms. This development has also led to a shift of power from businesses to consumers. Today?s consumers have more control of if, when and what messages they are exposed to.

Intranät som verktyg för organisationskommunikation: En fallstudie på Nordea

The aim of this Master Thesis is to examine how the national intranet at Nordea serves the organisation as a channel of information and communication. The intranets of today, have partially or completely come to replace other channels of information within larger organisations, and the intranet has become an increasingly important issue to the communicational process of organisations. To address the problem stated, qualitative interviews was accomplished with several employees at a department at Nordea. The achieved result reflects how the intranet supports variable everyday end-user situations. The result shows an intranet that is sparsely used in comparison to other channels of communication such as colleagues.

En för alla - Alla för en? : Krissamverkan och intern informationssamordning mellan nätverkande myndigheter

The purpose of this thesis is to study the context that affects crisis communication through an organizational perspective. It also tries to identify factors of success and difficulties when it comes to coordinating information between governmental organizations during a crisis. Carried out as a case study of the Swedish governmental network Krissamverkan Kronoberg, the method used are source analysis and qualitative interviews with members from different organizations in the network. The results have been analyzed through Organization theory, Network theory and theory in Crisis Communication. The context that effects governmental organizations ability to cooperate during a society crisis is characterized by knowledge, understanding, utility and willingness. In addition to this a successful coordination of information should be based on resources, competence and continuity. The main problems when it comes to cooperating and coordinating during a crisis situation lies in what we would like to call organizational egoism, existential uncertainty and defensive behavior. .

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