Media affects our views of the world and plays a large part in creation and dissemination of social representations. Through media?s increasing importance, people and organizations need to work harder to stand out among the large amounts of brands that exists today.In 2013, Umea? Energi launched a commercial concept about Dolf and Ja?rven, two characters living in Lill-Grobban, a fictional village outside of Umea?. The aim of this qualitative study is to examine how Umea? Energi uses stereotypes in the commercial concept Dolf and Ja?rven and how this affects the respondents, and in the long run the stereotypification of norrlandians.

The standard model concerning the relationship between perception and motility is linear and one-way. It depicts the flow between the two as moving from sensation to perception to representation to computation, and finally, to motility and action. According to this model, animal being is basically a bundle of reflexes. But what can correctly be considered a bundle of reflexes from a natural science point of view, doesn't necessarily have to be true. This conception does not take into consideration the more complex interactions between motility and perception that constitutes, or generates, animal and human beings.

Denna studie utreder hur reklamfilmsproducenter anpassar sina produktioner för att de ska vara effektiva på en allt mer konkurrensintensiv reklammarknad. Enligt radio- och TV-lagen får svenska TV-kanaler idag sända tolv minuter reklam per timme, samma regler som gäller för till exempel TV3, Kanal 5 och TV6 som sänder från Storbritannien. Studien utgår fra?n en förstudie av den svenska TV-reklammarknaden där det bland annat observerades att den totala reklamtiden, inklusive reklam fo?r kanalens egna program,i ett fall uppgick till hela 26 procent av den totala sändningstiden. För annonsörer och reklaminköpare kan den ökade mängden reklam innebära ett försämrat genomslag och ökade kostnader för att nå ut med sitt budskap till samma mängd mottagare som för några år sedan.

The aim of this study was to quantify the productivity and the costs of different harvesting systems (teams), containing harvesters equipped with accumulating harvester heads and forwarders, in first commercial thinnings were an integrated harvest of pulpwood and energy wood were performed. In the beginning the plan was to study and measure 20 sites before and after harvest. Due to storms during the summer of 2010, complete data could only be obtained from 8 of these 20 sites. Seven of these sites were privately owned and one was owned by UPM, all of the sites had been pre-commercially thinned. The mean stem density before harvest was 2578 stems per ha and the mean stem volume was 0.074 m3solid over bark.On average 1518 stems/ha was harvested.

Gtherm is an innovation company who has an unique air heat exchanger underdevelopment. The purpose of this thesis is to provide data of suitable motors for theheat exchanger and to find suitable motor suppliers.A motor specification was designed. It is an important basis for the search of suitablemotors. A compilation was made of nine motor suppliers and the suitable motorsfrom those. The compilation can be used by GTherm in their choice of suppliers andmotors.The compilation of the demands on the motor and analysis of suppliers indicated thatthere were no standard motors available to GTherms air heat exchanger.

ISO14001:2004 : A Human Ecological Tool?This is a study by means of litterature analysis and personal experience to find out wheather you could call ISO14001:2004 a Human Ecological tool. The ISO14001 is an environmental management system. I'm approaching the issue from a users' perspective and putting my experience of implementing the ISO 9001 at my work to good use. Though my personal experience is limited to the implementation of the ISO 9001, it is quite relevant to the task since the update of 2004 the ISO14001:2004 is brought closer to the ISO 9001 standard in many ways.

Studien handlar om elevers tankar och upplevelser kring elevinflytande på fritidshem. Syftet är att se hur elevers tankar och upplevelser kommer till uttryck i verksamheten. Metoderna som har används i undersökningen är samtalspromenader där elevers tankar och upplevelser ska lyftas fram.Därför har vi valt demokrati och elevinflytande som argumenterande forskning för vår studie. Vårt teoretiska perspektiv är barns perspektiv som används för att se elevernas erfarenheter, uppfattningar och förståelse av sin livsvärld.I studien framgår det att eleverna har inflytande när det gäller vissa saker på fritidshemmet. Eleverna har även en viss förståelse kring begreppet inflytande och fritidslärarna har goda möjligheter att bygga vidare på detta utifrån elevernas perspektiv..

Gestamp HardTech AB, dotterbolag till Gestamp Automoción, har uppfunnit och utvecklat presshärdningstekniken. Gestamp HardTech tillverkar presshärdade delar och system till bilindustrin. Anläggningen ligger i Luleå och har idag ca 530 anställda. Avdelningen för verktygskonstruktion arbetar med en övergång från CAD-systemet I-DEAS/TDM till NX och Teamcenter. Övergången ses som en möjlighet att effektivisera och standardisera hanteringen av standardkomponenter.

This thesis will show you how to build and construct a interactive website with a web shop and a web based administration system. The website is developed for a company called Varett. Varett will use the website to reach out for a larger group of customers and also for promoting new products. I have develop this site mainly using ASP, MS Access and HTML. I have also developed a graphic profile for the company to use at the homepage and at other commercial products.

AimThis paper has come about because of the author's own experience as a project manager at FMV. In various projects, I have wondered if there is a link between the programs and processes that I have to use in my daily work. Are these programs effective for managing projects and follow-up.MethodIn order to examine whether it is efficiently using standard software, I have asked a number of projects manager at FMV to respond to a questionnaire, the method is qualitative.AbstractEfficient project management will require a set of tools for planning, monitoring and evaluating. Often there is a demand for a comprehensive range of enterprise software applications and business solutions combined to one business solution. A relevant question is if it is possible to use standard software, i.e.

I?ve chosen primary to analyze commercial form of advertising by world leading companies; McDonald?s, Coca-Cola and HP due to their implementation of global advertising. The fourth campaign that?s being analyzed is not of commercial type instead it?s characterized as an informative campaign that the ideal organization Amnesty is carring out.  The study has been successful in gathering data that could be presented in correlation with already established theories and then comparing the results. The goal of the research is to create an understanding regarding global advertising as well as the scientific debate that?s going on within the subject.

Nature conservation on certified small private forest owners- a comparison between the two certification systems FSC and PEFC in southern Sweden Today two different certification systems are used in Sweden to certify forest, FSC (Forest Stewardship Council) and PEFC (Pan European Forest Certification). During the last years certification of forests in general and different certification systems have frequently been debated. FSC is a globally widespread system and about 10 million ha out of 23 million ha Swedish forest is FSC-certified. The FSC-standard is mainly used by major forest companies and to some extent also by smaller private forest owners. PEFC is a European system and about 2 million ha Swedish forests is PEFC-certified today.

Denna uppsats behandlar e-fakturering och hur små företag ser på ett framtida användande av e-fakturering när en ny standard är på väg att lanseras. Vi har valt att undersöka huruvida små företag ser några fördelar med att börja använda e-fakturering jämfört med den traditionella pappersexercisen. Den nya standarden svenska bankföreningen i samarbete med de svenska storbankerna utvecklar, är tänkt att underlätta för användarna och företagarna så att dessa skall kunna sänka sina kostnader per faktura samt i ett längre perspektiv förenkla hanteringen.De teorier som presenteras i arbetet beskriver begreppet e-faktura, samt andra begrepp kopplade till detsamma. De använda teorierna, kopplat till frågeställningarna och syftet, utgjorde sedan grunden till de frågor vi skapat för att ställa vid intervjuer med olika småföretagare i Jönköpingsregionen.De intervjuer som genomfördes skedde antingen genom personliga möten med nyckelpersoner ute hos företagen eller genom telefonintervjuer. Frågorna berörde hur företagen ställer sig till e-fakturering, huruvida de ser fördelar och vilka eventuella fördelar de anser viktigast för just dem.

Major changes have occurred in the music industry the last twenty years which can betraced to various reasons like technological and economical problems. Meanwhile, theSwedish songwriters have had incredible success on the international music scene when itcome sto songs with commercial impact. Their success has been very present in the lastfew years and during the writing of this essay, we see no evidence that they shoulddecrease.The purpose of this paper is to analyze and clarify the factors behind the internationalsuccess of Swedish-produced music has had in recent years. We will also show theimportance of the success that characterized the 90?s and how it affects Swedishsongwriters success today. .

Scania CV is one of the world's largest truck manufacturer. It is not only the directproduction of vehicles and methods that are important for Scania but also the servicemarket handling spare parts, repairs and workshops. The department Vehicle ServiceInformation construct standard times through work measurement for particularworks in the workshops. The software application STAM is used in the servicemarket to create and store standard times which then are exported to theworkshops' own systems.The purpose of this master thesis is to analyse and evaluate the internal workmeasurement system that includes standard times and the software STAM. Also,based on external analysis and benchmarking of other systems suggest appropriatefuture development within the area for Scania Vehicle Service Information.In order to perform the investigation, interviews and studies have been doneinternally at the departments that are involved in work measurement as well asexternally at Scania workshops.