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870 Uppsatser om Commercial speech - Sida 55 av 58

Spårelement i Sveriges jordbruksmark : flöden, trender och fältbalanser

Field balances based on supply and removal of trace elements from the topsoil have been calculatedfor farms specialized in crop, dairy and pig production in Sweden. Today's field balances have beencompared with the field balances of 1990 in order to examine if, and then how, the situation haschanged. Studied trace elements are arsenic (As), cadmium (Cd), chromium (Cr), copper (Cu),mercury (Hg), manganese (Mn), nickel (Ni), lead (Pb) and zinc (Zn).The balance calculations show that the stores of Cu and Zn are depleted with an average rate of -15% and -6 % over a 100-years period on crop farms when only commercial fertilizers are being used.The concentrations of Hg and Pb tend to increase in the topsoil on crop farms with more than 3 % forHg and with 2 % for Pb in 100 years. There is today balance between supply and removal of the traceelements As, Cd, Cr, Mn and Ni. In the south of Sweden, on crop farms with sugar beets in the croprotation, one can see a decrease in the concentration of Cd in the top soil by -6 % over a period of100 years.

Balanserade styrkort i primärvården i landstinget i Östergötland : en analys av styrkort och processer

SummaryBackground: Management control is important for all kinds of activities, both in trade and industry and in the public sector since you must economize on scarce resources. There are nevertheless many different views on management control, which have changed with the times. With regard to the public sector in Sweden, the management control systems have changed radically the last half century, especially from the 1980s, due to depressions and increased focus on effectiveness. New approaches have been taken by many municipalities and county councils, both in Sweden and internationally, where the former management control systems have been abandoned in favour of result control, target costing, and activity-based-costing, for example. Another new approach has been the Balanced Scorecard, which was introduced by Kaplan & Norton in a pioneering article in 1992.The Balanced scorecard is a multidimensional tool, originally intended to be used in trade and industry, but with regard to its nature, it has been adopted even by many non-commercial organizations, especially in Sweden.

Storytelling i reklamfilm; Etnografisk innehållsanalys av Ikeas reklamfilm.

Forskning visar att företag idag bör engagera människor emotionellt snarare än rationellt för att förmedla budskap. Storytelling är ett effektfullt verktyg med fördelen att kunna engagera människor på en emotionell nivå samt att det kan nyttjas inom flera användningsområden. För att genomslagskraften ska bli så stor som möjligt måste företagen ha kontroll över vad det är för budskap som sänds ut. Diskussioner förs dock gällande att dagens företag inte anses ha den rätta kunskapen om storytelling samt att det saknas dokumenterad teori om ämnet. Detta gör att fler studier inom området är av betydelse för storytellingens framtida utveckling.

Alla vill beta men ingen vill bränna : skogshistoria inom Särna-Idre besparingsskog i nordvästra Dalarna

In this work I have tried to reconstruct the forest history within Särna-Idre forest common in northern Dalarna from the 19th century until present time. The Särna-Idre region has been an extensively used landscape for a long time. Pollen which indicates grazing has been found in samples orginating from the 10th century. Early travellers from the 18th and 19th centuries seem to have been passing trough a "used" landscape. Burned forests on naked ground are described as common. Also large areas are mentioned as undisturbed with lots of large trees, snags and dead wood.

Optimerad hygienisering vid kompostering av avloppsslam

The aim of this study was to in laboratory experiments investigate how addition of urea, ECOX and structural materials can optimize sanitization during composting of sewage sludge. Today we strive for a sustainable society and the importance of closing the nutrient loop increases. It has therefore become even more important to safely reuse plant nutrients from human excreta to agricultural land. Partly because it increases the sustainability of society as the world's supply of many nutrients are finite, partly because it promotes human health, both by reducing disease transmission and by increasing Agricultural production. An untapped resource such as sewage sludge that is rich in nutrients and humus-forming materials could replace parts of the commercial fertilizers used in Sweden today. owever, sewage sludge contains undesirable substances such as heavy metals and drug residues, and pathogenic microorganisms.

Kommersiell akvaponik. Vad hindrar och m?jligg?r en etablering i Sverige?

Akvaponik beskrivs som en innovation som kan fr?mja h?llbar livsmedelsproduktion, samtidigt som dess implementering ?nnu inte har n?tt kommersiell framg?ng. Tidigare forskning identifierar flera hinder f?r en etablering av systemet i olika delar av v?rlden, men situationen i Sverige ?r mestadels outforskad. Denna studie unders?ker vad som hindrar kommersiell akvaponik i Sverige utifr?n ekonomiska, regelm?ssiga, sociala och milj?m?ssiga aspekter, samt hur dessa hinder kan motverkas.

Hårdgörning av Asp

Hårdgörning av trä syftar till att göra materialet hårdare. Detta går att åstadkomma genom komprimering, det komprimerade materialet tenderar dock att återgå mot sin ursprungsform då materialet utsätts för fukt om ingen låsning sker. Låsningen kan ske mekaniskt i en treskiktskonstruktion som motverkar träets fuktrörelser. Dessa skivor har dock visat sig vara instabila och tidigare försök har uppvisat deformationer i form av kupning. Denna undersökning syftar till att utreda förutsättningarna för att använda komprimerad asp samt att ta fram underlag för framtagning av en kommersiell produkt.Praktiska tester har genomförts för att studera hårdhet, återfjädring och densitet hos det komprimerade virket.

Fodrets inverkan på resultatet vid undersökning av förekomst av ockult blod i avföringen hos hund :

Hemoplus® (Sarstedt, Nümbrecht, Tyskland) is a guaiac-based fecal occult blood test developed for human medicine. Guaiac-based tests make use of the pseudoperoxidase activity of hemoglobin so the test is not specific for human hemoglobin and can therefore be used in veterinary medicine. Peroxidase-containing foods such as meat (hemoglobin and myoglobin) can cause false-positive results of the test. To ensure that a positive result is not caused by diet, it has been suggested that canine patients should be fed a meatless diet for a few days prior to fecal occult blood testing. The aim of this study was to evaluate the effect of commercial dog food on guaiac-based tests. In this study fecal samples from healthy dogs were analyzed with Hemoplus®.

Och nu blir det reklamfilm : En kvalitativ innehållsanalys av de sju svenska politiska reklamfilmerna inför EU-valet 2009

Och nu blir det reklamfilm - En kvalitativ innehållsanalys av de sju svenska politiska reklamfilmerna inför EU-valet 2009Seminar date: 2010-01-14Department: Media- and Communication scienceReport category: Degree project undergraduate levelAuthors: Johan Heikensten and Elin LarssonAdvisor: Kristoffer HoltPurpose: When TV4 for the first time offered advertising time to the Swedish political parties for the upcoming election of the European Parliament in 2009, a huge debate broke loose in the media. Regardless of opinions on the matter, we find it safe to say that political television commercials will have a great influence on future election campaigns in Sweden. Hence, we find it of great interest and importance to examine these seven commercials in order to look for tendencies, strategies and trends within the material. Theories: The theory chapter includes Communication, Political communication, Videostyle, Commercial strategies, Rhetoric and Semiotics. Methodology: The survey is based upon two qualitative analyses, a rhetorical analysis and a semiotic analysis.

Fastighetsmäklarlagens tillämpningsområde : En analys av kommersiell fastighetsförmedling med utgångpunkt i Svea hovrätts mål nr B 4377-14

I skrivande stund föreligger viss oklarhet vad gäller fastighetmäklarlagens (2011:666) tillämpningsområde. I ett avgörande från Svea hovrätt[1] har problematiken kring huruvida fastighetsmäklarlagens bestämmelser är tillämpliga på kommersiella fastighetsförmedlingar konkretiserats. Frågeställningen har varit föremål för diskussion i motiven till fastighetsmäklarlagen, och efter hovrättens avgörande gett upphov till livlig debatt. Lagutskottet har i förarbetena till lagen framhållit att det inte kan betraktas såsom rimligt att man, i samband med en fastighetsförmedling vid en inkråmsaffär, ska vara tvungen att anlita både en företags- och en fastighetsmäklare eller att valet av överlåtelseform[2] ska tillmätas någon betydelse. Regeringen var av samma åsikt som Lagutskottet, men påpekade att det i praktiken ändå oftast anlitas advokater vid förmedlingar av denna typ.

Vindskador vid stickväg i 1:a och 2:a gallring i Boxholm, Östergötland : i stormen Pers fotspår

Wind damages next to strip roads in 1st and 2nd thinning in Boxholm, Östergötland Anneli Fransson, SLU, inst f sydsvensk skogsvetenskap, Examensarbete no 108 Wind damage is something we are all familiar with since the storms Gudrun (2005) and Per (2007). Research about strip roads and wind damage is very limited. It is commonly known that the trees next to the strip roads more often fall whit heavy winds, and the purpose of this thesis was to verify this statement. Data was collected from first- and second thinnings at Boxholms Skogar AB, Östergötland. In first thinnings data was collected from both spruce and pine stands and second thinnings only data from spruce stands was collected.

Fastställande av referensintervall för fibrinogen i plasma hos friska föl :

Establishing a reference interval for plasma fibrinogen in foals Fibrinogen concentrations were analysed in EDTA preserved blood plasma samples from 34 thoroughbred foals born in 2001 and 2002 at one stud farm. The foals were between 0 and 240 days old at the time of the sampling, and there were 19 fillies and 12 stallions in the group. The foals were examined for clinical symptoms of disease and their body temperature was measured before blood was sampled from the jugular vein. From totally 156 blood samples, 31 were selected as originating from clinically healthy foals, and used to determine a reference range for thoroughbred foals. Samples originating from foals showing clinical symptoms of disease or an abnormal body temperature at the time of sampling, were classified as coming from unhealthy animals.

Kreativa marknadsföringskomponenter

Syfte: Mänskligheten strävar alltid efter att utvecklas och kreativitet är en central del i processen då världen ständigt blir mer komplex. Forskning inom området kreativitet är således en nödvändighet för ett modernt och framåtsträvande samhälle. Likaså inom marknadsföring ges kreativitet utrymme då marknaden idag är hårt konkurrensutsatt och utsatt för ett överflöd av marknadsföring. Det är därför av stor vikt att differentiera sig från mängden för att bli uppmärksammad och kreativitet är en betydelsefull del i att göra marknadsföring synlig. Syftet med studien är att söka förståelse kring vilka kreativa marknadsföringskomponenter som bidrar till uppmärksamhet samt hur de påverkar graden av uppmärksamhet.

Inverkan av försvagningar på bärförmåga för stålbalkar med långa spännvidder : En jämförelse mellan Eurokod och BKR

The purpose of this thesis is to investigate the degree of influence of holes in the web of steel beams with long spanson weakening of their bearing capacity. Making holes in the web of the beam generally reduces the bearing capacity of the beam. However, it might be necessary seen from both an architectural perspective as well as from a building services perspective by creating an opportunity for building installations.The objective of this thesis is to examine how much an I-beam can be weakened without sacrificing safety and functionality. The investigation has been done by using Finite Element Method through commercial software.The regulation for structural design of building structures in Sweden used to be specified in the document known as BKR. But this was replaced by the European norm Eurocode back in May 2011.

Miljöredovisning, i användarens intresse? : en studie av tre skogsbolag

Since the Bruntlandreport was published 1987, companies have shown their environmental commitment through an environmental account. Companies started these accounts because their rivals started having them and today most large companies have a environmental account or sustainable development report. The information given by the companies have been seen as slanted, and others see it only as a part of the image production for the companies. There have been several investigations of the stakeholders of environmental reports and it is not clear who is the primary stakeholder, in other words who actually reads them. All different stakeholders have different views of what an environmental account should encompass.

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