Kriget är ingenting annat än en utvidgad tvekamp, en våldsakt för att påtvinga motståndaren vår vilja.Målet är att göra motståndaren värnlös. Om motståndaren skall uppfylla vår vilja, måste vi försätta honom i ett läge, som är ogynnsammare än det offer vi kräver av honom. Varje förändring i läget, som kan åstadkommas genom fortsatta krigshandlingar måste alltså leda till något än ogynnsammare. Med denna sanning tar många teorier och doktriner sina avstamp. För att lyckas med att försätta vår motståndare i ett ogynnsamt läge gäller det att föra striden och att göra det snabbare än motståndaren.

In this thesis, high quality adverts are examined from the perspective of the advertisement contest Guldägget. The study discusses award-winning advertisement, both in terms of content and design, according to Guldägget?s jury members, industry experts and various theorists. Semiotics is used to analyse Guldägget?s winning adverts.

Hospitals have a set perception as an unpleasant and frighteningatmosphere.The examination-rooms of today within the children?shospitals are often bare and needs embellishment and decoration tocreate a satisfying setting. The decoration might have the function asa divertion from pain and anxiety.According to my experience the decorations of today consists mainlyof Winnie the Pooh figures, a clown or a hockey poster, never anythinglinked to the body and it?s functions.Spina, Thorax & Femur is a project that focuses on the visual identityand possibility to a deeper understanding and playfulness around thebody perception within the nursing environment.A visit at the hospital could be part of a creative knowledgeacquisition. The project result are two boards of glass-enamelledsteel.

Stroke is one of the most common diseases in Sweden and the third most common cause of death (National guidelines concerning stroke, 2000). Dysphagia is a common problem for stroke patients with almost 50 percent of patients suffering from severe swallowing dysfunction (Axelsson, Asplund, Norberg & Eriksson, 1989). The purpose of this study was to investigate how stroke patients with dysphagia experience their swallowing disorders. The method used was a qualitative literature study. An analysis of content was carried out using ideas and inspiration from Graneheim and Lundman (2003).

Incentive programs are one of the most important strategies that a corporation has in order to achieve its major policies and goals. The purpose of this paper is to identify these goals and their function, so that we later can analyze the incentive system?s effectiveness. The paper?s focus is on Max Hamburgarerestauranger AB?s incentive system, that is directed to the managers of all of its restaurants.We had interviews with the CEO, as well as the head of the Economics Department of Max H.

In this essay I employ memory theories to examine Absalom, Absalom! by William Faulkner. How are the memories depicted and how do they function in the novel? What are the characters ?allowed? to remember? Scholars that have written about William Faulkners usage of memories and narrative time in his novels, often claim that they together represent and create a sense of determinism and/or fatalism. Even though I agreed with that opinion, regarding time and memory in a lot of Faulkners novels, I wondered if these features in the text might not represent/mean something more, beyond that. One scholar have expressed the view that William Faulkners characters resemble blind marionettes of Destiny. I instead claim that the characters themselves, via their individual memories and temporal relations, create an internal determinism, connected with cultural memory, norms and traditions. I try to examine both the individual memories, as depicted in the novel, and the novel in its entirety, using different memory theories and narratology. .

The aim of this essay is to investigate how national and international guidelines relate to library services to prisoners in Sweden and to further illuminate this through a comparison with some examples from a few European countries. The essay examines what rights to library services Swedish prisoners are given in law, what national and international guidelines say, what demands are placed on the librarian in the form of education and suitability, what economical resources exist to realise library services to prisoners, what measures are taken to provide for language minorities, and how the security aspect is handled when it comes to computers and information technologies. The information has been obtained through interviews as well as through studies of books, articles and conference proceedings. The essay includes a small case study of how library services are provided for prisoners in Haparanda. Findings point to a gap between the goals that are presented in national and international guidelines and how the library services to prisoners function in reality..

The aim of this thesis is to study what conceptions of literature that are present in the teacher magazine Svenskläraren between the years 1985 and 2012. In other words: what is the underlying view on literature's value as a teaching aid and why should we study it in school? I relate my analysis to previous research about the use of fiction in education. A critical methodology has been used to study the material. In my results I distinguish three conceptions of literature that are present in Svenskläraren.

This report deal with grades and evaluation in intermediary school, which grading systemshas been and is used in intermediary school and their benefits and disadvantages. The purposewith this report is to find out how the different grading systems has functioned since thebeginning of the Swedish intermediary school to present day and speculate what the futurewill show considering the changes the Swedish school in general is facing. My main result isthat the literature and the teachers, both retired and active, share the same view regarding thepros and cons with grading. When it comes to the matter of in which class should initiate, allthe approached teachers has different opinions. The procedure which I used to get my resultsincludes a literature analysis about grading and evaluation, covering both printed andelectronic sources, where I have compared the views of the different scholars.

The purpose of this BA-thesis was to study how three daily Swedish newspapers use a specific type of exemplars, which are recognized by a number of attributes. A photograph of the person that is interviewed always illustrates this type of exemplars and at least two persons are asked the same question.    The three newspapers that have been compared in this study each represent one of the major types of Swedish newspapers: morning press, tabloids and local press. By using a quantitative content analysis, one month was examined in all three newspapers in the year of 1997 and 2007.  Two of the theories that have been central in the thesis are Colin Sparks model of tabloidization, which demonstrates the process of tabloidization and McQuail?s description of commercialization.

The research on Ingmar Bergman is comprehensive, however, there is one aspect of his artistry that has been regrettably neglected ? his use of music. Music always played a huge part in Bergman?s life, and it was also a great source of inspiration. The music was a structural component in the creating process and he often referred to his films as pieces of music and his actors as musical instruments.

Personer med kognitiva nedsättningar tillhör en av de största grupperna av funktionsnedsatta personer. Premium Comai är ett hjälpmedel för att hjälpa personer med kognitiva nedsättningar att bli mer självständiga i deras vardag. Denna målgrupp har framförallt svårigheter med de exekutiva funktionerna så till exempel att minnas saker de ska genomföra eller att uppfatta hur lång tid aktiviteter tar. Denna studie undersöker hur användandet av en digital kalender som hjälpmedel för personer med kognitiva nedsättningar ser ut och hur användare av upplever hjälpmedlet, om de upplever att det hjälper dem planera sin tid och att komma ihåg. För att undersöka detta intervjuades användare av Premium Comai, där intervjutekniken var semistrukturerade intervjuer.

Computational techniques have transformed the journalistic approach. Journalists now have the opportunity to integrate user-statistics from the news website with their work. Singer (2011) argues that journalists seem particularly afraid of items, which they perceive as trivial or otherwise unsavory, will prove popular - potentially creating management pressures to produce more of those stories. She describes this practice as ??traffic whoring??.

During the last decade the conditions for the music industry have been changed significantly. With the dropping sales of physical phonograms and the increasing illegal file sharing, the record labels have been forced to adapt and thus seek alternative sources of income next to the traditional sales of phonograms. Our purpose was to investigate how smaller Swedish record labels adapt themselves to the changing environment within the music industry and which new alternative sources of income they can use to finance their music production. To do this we used a deductive approach where we started by researching theories we thought were relevant to the subject, which we then used to get valuable information out of our informants.From our empirical investigations it appears that the independent record labels are rather positive about the future and that they will be able to survive, even though they will have to change their ways of working to a large extent. Our results show that the record labels as we know then will disappear.

The purpose of this thesis is to construct a marketing model to be used both theoretically and practically when working with marketing in Swedish public libraries. This objective is achieved by first making a literature review of the written works on the marketing of libraries, and then studying the marketing activities at the public library in Bollebygd, Sweden. The theory is based on the marketing mix model the 7 ps, which serves as a framework for the presentation of the empirical result and the analysis. One of the questions posed in the beginning of the paper is how the library has worked with marketing over the past ten years. Through a combination of methods observation, textual studies and interviews the marketing activities employed at Bollebygds library are noted.