The purpose of this thesis was to examine the relationship between brands and music in TV-commercials. We investigated why companies use music in TV-commercials to affect their brands and how music affects the brand?s image. We also investigated how companies choose music genres for their TV- commercials. A case study based on interviews was conducted with four informants from SAAB, Lowe Brindfors, Riviera and Catt & Co.

Business across the Internet has increased in recent years and most companies that are selling trips have increased their sales online. Many companies that are selling trips strive for customers to receive and experience a personal service online. The meeting between the client and a webpage service system on the Internet should work. Service encounters are an essential part of the contact between customer and company and play a big part in how the first impression is perceived by the customer. To understand how a service encounter works, meeting face to face, companies need to understand how customers perceive that meeting.

This report is focusing upon relining from a client?s point of view. Potential buyers are given a presentation of the different methods available today together with a general briefing describing the process. An important part of this report are the interviews that took place with already established customers. Property owners, managers, pipe cleaners, and project managers whom all been in contact with relining have answered the questions given along with their own thoughts and have also given recommendations of other persons to talk to.

ABSTRACTIn this study, five people were interviewed who are involved in a drug-assisted program for opiate addiction, also called substitution program. The meaning of substitution is that these clients' drug addiction is replaced with substitute preparations, either methadone or Subutex in an orderly manner. The clients of the researcher decided to study the substitution program have all been a heavy opiate addiction for years. Their participation in the replacement program is more than two years, and those who have been around the longest have been in the program for six years, so long as the substitution program has existed in Visby.This is a qualitative study in which interviews are conducted face to face with each individual client, and the interview was unstructured in the sense that no specific issues made in advance. The interviews have been themed, and the researcher has gone through various areas of life around the respondent.

Uppsatsens syfte är att undersöka brukarens erfarenheter av socialtjänstens försörjningsstöd. Författarna undersöker hur brukarna upplever kvaliteten, bemötande, servicen samt informationen från socialarbetaren. En kvalitativ metod användes och intervjuer med brukare utfördes för att få djupgående svar på syftet. Ett totalurval utfördes och alla som sökt försörjningsstöd i oktober månad i Fagersta kommun fick ett brev med en förfrågan om att delta i en intervju. Sex brukare valde att delta, två kvinnor och fyra män i åldrarna 24-40.

This essay examines fans contributions in a transmedia culture. I examine how fans relate and use the fictional worlds in the creations of their own films. The study focusing on the use of graphical elements and character design in some fan films. The examination is done by using two intertextual theories. One of the theory is Lubomir Dolezel theory on transfictional relationships and the other one is Gérad Genette theory on the realtion in transtextuality.

The aim of the study is to investigate how social workers relate to the self-determination in cases that involve people who have dementia. To investigate this we have chosen to build a qualitative study. The study is based on four interviews with social workers in elderly care in Sweden. To analyze our material we chose the concept autonomy, and legal texts from the Social Services Act (SFS 2001: 453) and Parental code (SFS 1949: 381). Our results show that social workers are often forced to deviate from the law and guidelines to ensure the best for the person with dementia.

Schizophrenia can cause symptoms such as auditory hallucinations, delusions, emotional blunting, apathy and lack of motivation. These result in a diminished ability to participate in daily activities and bring the client group into the domain of occupational therapists. The purpose of this literature review is to compile the latest findings in occupational therapy interventions for individuals with schizophrenia. Furthermore guidance regarding the utility of the interventions will be given based on the author?s assessment of the evidence in the 22 articles included.

Every tenth year a financial crisis tend to interfere with an economy. Price bubbles with an accompanying market plunge are therefore not a new phenomenon. Such market disruptions have been causing problems for centuries, as history has a tendency to repeat itself. The intention with this study is to learn more about the bubble phenomenon and increase the knowledge in this area in order to, if possible, prevent such a thing from happening again. The purpose of the essay is to identify factors that significantly affected the development of the so called IT-bubble in Sweden and Finland during the years of 1995-2000.

Denna undersöker hur ungdomars attityder till tobak påverkas av olika typer av exponering. Det finns idag specifika begränsningar och restriktioner för hur marknadsföring av tobak får se ut i Sverige men trots det exponeras vi dagligen på sociala medier, i affärer och liknande, ofta utan vidare medvetenhet. Vi ville genomföra en undersökning över hur ungdomars attityder till tobak skapas och påverkas av sociala, interna och externa påtryckningar. Genom våra två fokusgrupper har vi lyckats samla önskat material och där av kunnat klarlägga flera svar till hur olika typer av exponering påverkar ungdomars attityder till tobak..

This 15 point level essay intends to carry out an ideological critic of the scientific humanism; the main question the essay asks is: do the Humanists practice a rational dialog. In able to find an answer to this question have I developed an analyze scheme that show what the skilful demagogue should avoid, if he have an interest in practicing a rational dialog. The essay shows that, when it comes to debating their most important issues, the Humanist does not practice a rational dialog. The Humanists deny that other forms of humanism than the one they practice exists, according to their beliefs´ humanism must contain an atheistic attitude to the world. When it comes to the Humanists debates concerning religion they accentuate those parts of the bible that they believe is destructive for mankind, these arguments have no rele-vance and are therefore not rational..

Purpose: To analyze and clarify differences between indie and major labels in the use of and attitude towards the Internet as a marketing and distribution channel.Method: In this study, we use mostly qualitative but also quantitative methods. Representatives from four record labels, two indie and two major labels have been interviewed, and we have also examined the companies? activities on the Internet.Conclusions: This study points to a number of differences between indie and major labels. Indie labels are generally more open to business development and innovation. As for marketing, indie labels make use of web services such as Myspace and Facebook to a greater extent than major labels.

Denna studie bygger på huvudfrågan: Har musiken i grundskolan någon påverkan på elevens inställning till musik senare i livet? Under studien har nya infallsvinklar tagit form och lett studien till resultatet: Musiklärarens påverkan. Från en relativt smal syn på musikundervisningen i grundskolan har element som t ex läroplaner och ledarskapsteorier vidgat studiens syn för vad musiklärare i grundskolan har haft för styrmedel genom tiden för de fyra läroplanerna, Lgr 62, Lgr 69, Lgr 80 och Lpo 94. Denna studie kan urskilja att det har skett en progressiv utveckling av varje ny läroplan, och att lärarrollen har utvecklats med denna process. Musikundervisningen i grundskolan har gått från en traditionell till en mer öppen undervisningsform.

The purpose of this study was to examine the mediators' views on their work; mediation by reason of the breach. The starting point was to find out the mediator's approach and attitude in relation to the perpetrator and victim, and the prevailing regulatory framework. After review of the literature, we came to the realization that knowledge of this area was very limited and thus presents an unexplored topic. It emerged from the results that the mediators emphasize the importance of maintaining impartiality and neutrality in the process of mediation and that it is important to create a good relationship with both parties. The methods used by the mediators is not so different much about, but the mediators apply Crime Prevention Council handbook.

AbstractIn the research made on the subject, homework, there are a lot of differences in the opinions regarding the meaning of homework/home assignments in the educational system today. Do they fill a purpose or do they only create social rifts and injustice.For my essay I chose to find out what attitude senior-level teachers have towards homework and what meaning it is considered to have on the students learning ability.My research is based on interviews with six senior-level teachers who all teach different subjects.The results showed that all of the interviewed teachers used some kind of home assignments in their teaching.Ultimately, the conclusion I reached is that the homework should be well prepared and given a lot of thought. The homework should also be interesting and meaningful to the students to promote the learning process..