Sub Saharan Africa has during the last decade become the world?s fastest urbanizing region. This change is concentrated to a few metropolitan areas one of them being Dar es Salaam, the largest city of Tanzania. Since the 1960s Dar es Salaam has grown from being a relatively small coastal city of approximately 300 000 people to become a bustling urban centre of four million inhabitants. This development has had a major impact on the city structure, which in turn has affected people?s welfare and the surrounding environment. One such consequence is the detrimental loss of urban vegetation and open areas in the city.

The thesis is about integration in the city and how integration can be improved through physical planning. Segregation can result in changing peoples? prerequisites in our society. Opportunities in life become dependent on what area of the city you live in or where you grew up. Integration denotes acceptance for all people, while different cultural and ethnic identities are preserved at the same conditions for everyone.

The thesis is about integration in the city and how integration can be improved through physical planning. Segregation can result in changing peoples? prerequisites in our society. Opportunities in life become dependent on what area of the city you live in or where you grew up. Integration denotes acceptance for all people, while different cultural and ethnic identities are preserved at the same conditions for everyone.

Stockholms stad har i vision city ett antal konkreta utvecklingsmål för stadens utveckling fram till 2030. Bland annat betonas vikten av en större funktionsblandning, fler verksamheter med längre öppettider och en större mängd nattbefolkning i city. Som ett steg i vision citys riktning omvandlas inom kort Swedbanks huvudkontor på Brunkebergstorg till hotell, samtidigt som en renovering av Brunkebergstorg är aktuell.Uppsatsens syfte är att söka svar på hur Stockholms stad genom fysisk planering kan öka antalet besökare över hela dygnet på Brunkebergstorg och därmed öka nattbefolkningen i Stockholms city. Tillvägagångssättet utmärks till största del av litteraturstudier av forskningslitteratur inom stadsplanering, stadsliv och stadshistoria samt intervjuer och en platsanalys av Brunkebergstorg. Resultatet av litteraturstudierna presenteras som strategier vilka kan användas inom stadsplanering för att skapa ett befolkat offentligt rum.

The purpose of this study is to examine in what way a strong corporate culture can have an effect on the ways that individuals perceive their own identity based on different social aspects, thereby meaning the influence of personalities in relation to the environment. In this essay I have used the theory of employer branding in an analysis of the corporate culture at Ikea Barkarby, with the purpose to answer the following questions: How does the relation between the employee and the corporate culture appear from an identity perspective, i.e can an individual?s identity be affected by the influence of a strong corporate culture? If the corporate culture has an influence on the individual?s identity, what rhetorical tools are part of this? How can the surrounding corporate cultures possibly influence the employee?s process of becoming a part of the corporate culture? The method of research that was used in this study is a framing analysis and a semistructured interview method. In the discussion of the influence of social environment on identity I have used the rhetorical term doxa. The material that was examined was an advertisement for employment from the Ikea Barkarby website as well as the response from my interviews of some of the employees.The result of the analysis shows that it is possible for an individual to negotiate with himself about his identity in relation to the actual situation and environment, meaning a possible transformation of the individual?s behavior in different social contexts, in this example the corporate culture at work.

Syftet med vårt examensarbete var att undersöka teorier om platsmarknadsföring i en svensk kommun och även undersöka vilken roll invånarna hade i utvecklandet av kärnvärden, som är grundläggande för platsmarknadsföringen. Vi gjorde en kvalitativ studie där vi intervjuade två respondenter och åtta invånare i den skånska kommunen Östra Göinge för att lokalisera information kring vilka kärnvärden kommunen skulle kunna grunda sin platsmarknadsförnig på. Intervjuerna jämfördes sedan med varandra och även med tidigare teoretiska studier inom platsmarknadsföring för att lokalisera tre kärnvärden som vi kunde använda som bas i en riktig marknadsföringskampanj, närmare bestämt en mässmonter. Studiens resultat visade att invånarna och respondenterna hade mycket lika åsikter kring hur Östra Göinge uppfattades och att en platsmarknadsföringskampanj måste grundas i invånarnas åsikter för att kunna lyckas optimalt..

Bakgrund: Vikten av att attrahera rätt personal är stor då företag söker långsiktiga konkurrensfördelar och stora resurser läggs idag på arbetet med denna viktiga uppgift. För att attrahera potentiella arbetstagare använder sig företag idag framförallt av direkt och riktad information till de individer och formella grupper av individer som bedöms som intressanta. Denna typ av kommunikation kan ses utelämna stora delar av den omgivning som inom socialpsykologin anses ha stor påverkan på individens val och agerande. Syfte: Att söka förståelse för och vidareutveckla teorin kring hur talent attraction kan ske genom att tilltala individen emotionellt, via den sociala omgivningen och genom att se till individens identitetsskapande. Metod: Genom ett expert- och snöbollsurval har 8 experter inom det valda ämnesområdet identifierats och intervjuats.

The purpose of this survey was to map out the health pf some of the 11 and 12 years old children in the city of Umeå, as well as to find out what factors intend to influense the children´s health. A questionnaire was distributed in four 6th grade classes whitin the municipality of Umeå. Two of the schools were located in the city while two were located in near villages. This selection was decided in order to map out diffrences in health related to the children´s home environment. 80 pupils took part of this study.

This study is an investigation of newly arrived young Iraqis and their view on obstacles and opportunities available in a secondary school in Södertälje City. This is also a comparative study between the newly arrived Iraqis schooling in Iraq and in Sweden. We have used theoretical concepts such as culture, ethnicity, refugee, intercultural education, socialization and PTSD. These have helped us to provide distinct guidelines when we analyze newly arrived young Iraqis in Södertälje City. Our approach has been based on qualitative interviews with both students and teachers.

Branding is becoming increasingly important to companies within the B2B-sector and they put a lot of effort and capital to develop and strengthen their brands. One way of working with brands is through ingredient branding. An ingredient brand is an alliance between two brands where the ingredient brand is applied on a host brand and works as an ingredient on the product. The purpose of ingredient branding is to create competiveness, differentiation and to create quality associations. Ingredient brands can be divided into emotional and functional categories.

Many people choose to live in urban environments. Since everyday life in many cities is characterized by a high pace it is important that good recreational areas, with the possibility of recovery, are available to the population.This paper is based on a case study of Växjö city park, which is the area surrounding the lake Växjösjön. The park and the lake are of great importance to the citizens. The lake Växjösjön has for a long time been affected by eutrophication, which has caused major problems as algal blooms and fish mortality. An extensive lake restoration was carried out in the 1990s in order to save the lake.

This is a final thesis for the Master?s Programme in Landscape Architecture at the Faculty of Landscape Planning, Horticulture and Agricultural Science. The subject of the thesis is the outdoor environment of children in Hebron.The thesis aim is to investigate children?s basic needs and desires in their outdoor environment, and how these can be met in the design of a site in Hebron. A starting point for thesis is that children?s environments in the city should not be separated from city life in general, so that children and adults can meet in the city outdoor environment.The ongoing political conflict between Israel and Palestine is presented in the thesis by describing its consequences for the city of Hebron and the lives of its residents, with a particular focus on the everyday lives of Hebron children.

Syfte: Syftet är att skapa en ökad förståelse för hur offentliga verksamheter i mindre kommuner uppfattar och hanterar utmaningarna vid chefsrekrytering samt vad som ligger till grund för hur de hanterar det. Metodik: En tvärsnittsstudie på offentlig sektor i Kalmar Län har använts som forskningsstrategi med en induktiv ansats. Genom en kvalitativ metod med åtta semi-strukturerade intervjuer har vi producerat fram data. Slutsats: Studien har visat att offentliga verksamheter i mindre kommuner upplever ett problem i att finna lämpliga kandidater till chefstjänster, men ser inte det som krisartat. För att hantera rekryteringssvårigheterna utnyttjar offentliga verksamheter i mindre kommuner både operativa och strategiska åtgärderna.

The purpose of this paper has been to shed light on the ways the history represented at the City Museum of Stockholm can be used in education at the Gymnasia level. I have made use of the following set of questions to attain this purpose: 1) How is the City Museum's activity vis-á-vis the gymnasia organized and what is the purpose of this activity? 2) What positive results do the interviewees see in the collaboration between the schools and the Museum? 3) Why did the teachers represented in this paper choose to make use of the Museum in their education? The bulk of the study is based upon three interviews with the First Curator at the City Museum of Stockholm and two teachers, from Viola Gymnasiet and Skogsgårds Gymnasiet respectively. My method is qualitative and interpretative with hermeneutic features.In my interpretation of the source material I have made use of historian Klas-Göran Karlsson's classifications regarding the needs for various forms of history, use of history, users and functions of results. In this way I have been able to establish how the Museum and the teachers represented in the study make use of the history that is represented at the Museum.

PurposeThe purpose of this study is to investigate whether a combination of product placement and traditional advertising can enhance the company's marketing. We perform this study because we believe that the consumers consider traditional marketing in many cases obsolete.TheoryThe study?s theory consists of topics and terms of product placement, traditional marketing, branding and communications. Theories used in this study were the basis to answer the study's research question using empirical data gathered during the study.MethodThe study has a deductive approach with a qualitative focus, therefore, the study is based on existing research, which was later to use for the data extracted from the interviews. The approach is going to show differences and similarities between how it looks in reality versus theory.ConclusionThe results of this study show that product placement can increase the efficiency of traditional marketing.