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2392 Uppsatser om City Brands Index - Sida 23 av 160

Undersökning av avfallshantering i Stockholms innerstad

According to the European Union waste hierarchy, waste should first of all be minimized. Reuse and material and energy recycling come next. Lastly the waste should be thrown at the refuse tip. In the inner city of Stockholm waste handling can be done in various types of ways. The solutions vary as a result of the type of architecture of the building and its condition.

Där horisontellt möter vertikalt : en studie av hur fasaden och gatan påverkar upplevelsen av stadsrummet

This paper is about the facades and the streets impact on theexperience of the city and how architects can create cities forthe human kind with simple tools that makes a hugh difference forthe experience of urban space.As the cities are growing in a faster rate and as more people moveto the cities, they will also affect more people. The differentstructures that can be found in the cities therefore gets moreimportant and giving design to city structures also gets morecomplex because of our higher demands on urban functions andcontent. It?s difficult to evaluate the ultimate city structuresince all people experience their city in different ways, butarchitects still should be able to create urban spaces thatis suited for the human kind, just as we can create differentbiotopes for flora and fauna. Therefore there must be generalideas of what the human being experience as good or bad and theseshould be guidelines when designing urban space.Since urban space is something that most people experience everyday it doesn´t always have a clear impact on them.

Ikoner för barn : Om användandet av ikoner som skyltning på Stadsbibliotekets barnavdelning

The City Library has a problem getting children interested in reading. Futhermore, there are no clear signs to aid children to navigate themselves to books targeted to their age group. To solve this problem, this thesis aims to design signs that is both illustrative and informative.Of the images that were tested during the research, I would assume that children in such a wide age range requires the simplest level of abstraction from testing the three testing icons, since the second level of abstraction was not interesting enough for the kids. The third, nearphotorealistic level was most liked by the children who were in the city library more often and looked for books themselves..

Transportfo?rpackningar och marknadsfo?ring av frukt och gro?nt inom dagligvaruhandeln : en pilotstudie i Sverige och Tyskland

The logistic business Svenska Retursystem AB was founded by the Swedish retail sector in the year 2000, and their introduction of a grey plastic crate to the supply chain for perishable goods changed the situation for the swedish horticultural sector. The new system revealed several challenges to be tackled by all actors, from the small family firm to the bigger organisations. Whereas the initiative comes from the customer himself, from the horticultural sector ?s point of view, a refusal of the new packing is a hard decision to take. It is however interesting that a comparison between the two systems, shows in favour of the corrugated board boxes, not only concerning environmental aspects but also for economical and ergonomical reasons.

Kristianstad Kommuns destinationsutveckling : Utvecklingen utifrån tre hållbara aspekter

The ongoing construction of Kristianstad is a trade mall in the city center, the City Hall and the railway station neighborhood is rebuilding, new residential projects are planned and "The healthy garden", "Accessibility for everyone" and "ERA-farms" are also current. Kristianstad has always a sustainable way of thinking in the background during the development and they are trying to meet all three perspective of sustainability: economical, ecological and social. The municipality seeks knowledge both by sharing their own and takes part in other municipalities in the development process..

From wheels to walking : exploring an alternative planning approach in Sub-Saharan countries - the case of the Axis in Nairobi, Kenya

Rapid urbanisation is putting strains on both the landscape and the city dwellers and the pressure on planning for sustainable and equitable cities is crucial. As many cities in Sub-Saharan Africa are expanding, city planning has trouble keeping up to meet the needs of the growing amount of urban dwellers. Many cities have also been planned with the cars in focus and the needs and comfort of the pedestrians have been overlooked. The capacity of institutions is limited due to centralized government and bureaucracy, as well as corruption. Planning is erratically implemented and it is difficult to know what will happen.

Centrumhandel i relation till externhandel : - en fallstudie om Strängnäs

In the 90's the establishment of external trade centers had a strong growth in Sweden, primarily in large and medium cities. Gradually took smaller towns by this development. In larger cities with larger and growing customer base than in small towns were not affected by the trade centers heavily, but in the smaller towns where the customer base was smaller, there was a risk that it created a negative competitive relationship between external trade center and trade in the citycenter. In some cases, competition is a positive development for both the citycenter and external trade areas, but in some cases there was a risk that the center became impoverished. In such situation there are theories that the different variety of different types of goods should be at the center and in external trade center could lead to a balanced trade relationship.

Där järnvägen möter staden : Hur bidrar Västlänken till en hållbar stadsutveckling i Haga?

This thesis aims to study the effects of the infrastructure project Västlänken in Gothenburg, a rail tunnel to be built through the city center. The study focuses on the community of Haga where one of the three exits will be constructed and also the surrounding urban environment, to see if the project can be sustainable. Sustainable urban development was selected as the theory, and the term "sustainable" is defined in this study using a number of criteria that two scientists developed. The criteria include economic, ecological and social perspectives on how a place or a geographical area can meet today's needs as well as possible needs in the future. The methods used were semi-structured interviews and content analysis of government documents. Interviews were conducted with various institutions in the city, and companies involved in the planning of the project in Gothenburg.

Art and Design City Helsingfors : En studie av stadsbyggnadsprojektet Arabiastranden

Syftet med denna uppsats har varit att studera på vilket sätt stadsbyggnadsprojektet Arabiastranden i Helsingfors kan ses som ett exempel på en generell trend inom samhällsplaneringen. Denna trend handlar om att använda sig av varumärken och estetiska uttryck i den byggda miljön för att marknadsföra och konkurrera på en global marknad. Uppsatsens fallstudieområde är stadsbyggnadsprojektet och stadsdelen Arabiastranden, som representerar konst, historia och design i Helsingforsregionens ambition att uppnå ett varumärke som en ?Art and Design City?. Metoden är baserad på personliga intervjuer, guidning, föreläsningar, planeringsdokument och litteratur.

Influencer marketings effekt p? varum?rkeslojalitet. En kvantitativ studie om hur influencer marketing p?verkar varum?rkeslojalitet hos Generation Z

Brand loyalty plays a significant role in the success of a business through maintaining and retaining relationships with consumers. Despite companies' extensive use of influencer marketing in order to promote and create brand exposure within Generation Z, there is a lack of sufficient research on influencer marketing?s effect on brand loyalty. Therefore the purpose of this research is to investigate how influencer marketing affects brand loyalty within Generation Z. A quantitative research method was conducted by using a survey, whereby 193 respondents within the age of 18-29 participated.

Medeltid i samtid : Salvestaden en rekonstruktion i mellanlandet

The Middle Ages in contemporary time ? Salve City; a reconstruction in the Between Land is an essay dealing with the reconstruction of medieval Kalmar. The Salve City is a melting pot of such diverse fields as archaeology, pedagogies, reconstruction, historical tourism, regional development policy et cetera. Together, these parts form a space for research and mediation, business and pleasure, a place where commercialism and historical tourism can function alongside with history enthusiasts and entrepreneurs. Both pros and cons of the use of a reconstructed part of medieval Kalmar are debated..

Dagvattenhantering i den täta staden

This thesis adresses the subject of stormwater management and the problematic with stormwatermanagment and landuse in the compact city. The thesis research different solutions in stormwater managment and how to implement them in the context of the compact city. And at the same time preserve and make good recreaational places and keep quality green land per capita. The thesis also analyses risks and problems that could effect the environment with focus on stormwater managment and hov to minimize these problematic factors an create a good environment. In an urban context where the water has a natrual place, and is used as a asset.

Att vara rolig på någon annans bekostnad: varumärkesparodiers effekter på det avsändande varumärket

A challenge faced by marketers is to make their products stand out in today's cluttered marketplace. Recently, a new approach to attract attention has been observed - brands communicating their products by making fun of other brands. This way of parodying a competitor, or even an unrelated brand, is a risky but potentially effective way to increase attention. Brand parodies walk a fine line between being humorous and clever, or coming off as offensive. Furthermore, parodying another trademark poses legal considerations.

City Sound Generator: Processen kring skapandet av ett interaktivt och generativt elektroakustiskt verk

Uppsatsen fokuserar på skapandeprocessen kring prototypen av det interaktiva och generativa elektroakustiska verket City Sound Generator. De konstnärliga beslut som togs under arbetsprocessen kommer att diskuteras i relation till rådande tekniska och konceptuella restriktioner, tidigare forskning samt andra kompositörers verk. Vidare kommer dessa beslutsreflektioner ligga till grund för en diskussion kring huruvida prototypens klingande resultat bör benämnas som musik eller inte..

Storbankernas Sverigefonder - en jämförelse under fem år

I den turbulenta konjunkturen som vi befinner oss i fortsätter fondsparandet att öka i Europa. De svenska fondbolagen försöker anpassa sina produkter till vad de tror deras kunder söker. Majoriteten av dessa kunder känner sig dock tveksamma till alltför exotiska produkter och föredrar därför en aktiefond med inriktning mot Sverige. Storbankerna är de som har den största delen av denna lönsamma kaka. Men det finns även alternativ som har blommat upp de sista åren med en betydligt lägre avgift de sk indexfonderna.

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