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436 Uppsatser om Campaign. recruitment - Sida 20 av 30

Friskvård : Ett sätt att förebygga ohälsa

During the autumn of 2007 I carried out an investigation within the bank and finance Sector. The aim of the investigation was to see how informal aspects could be understood in relation to equality within Bank AB? The main question was: Which are the obstacles and opportunities for equality within Bank AB? To answer the main question I asked the following questions to the material: Are there any gender related different within the organization? How are men and women represented within the internal magazine? Which are the conceptions related to sex/gender within the organization? The investigation is based on a survey, the internal magazine was investigated and finally interviews took place. Throughout the investigation I used organization theory in a gender perspective. With the gender organization theory I examined concepts as structures, leadership, symbolism and changes associated with equality.

Behovsanalys av vad som efterfrågas vid rekrytering av ekonomer : Arbetsgivarnas investering i humankapital

Problem:      Vad anser arbetsgivare om vikten av att investera i humankapital genom att anställa välutbildad personal?Vilka kunskaper har rekryterare om ekonomiutbildningarnas innehåll och examensnivåer? Syfte:            Syftet med denna uppsats är att utreda arbetsgivarnas policy vad gäller investering i humankapital vid anställning, examensnivåns betydelse vid anställning till ekonomitjänster samt rekryterarnas kunskaper om ekonomiutbildningarnas innehåll. Metod:          En kvalitativ studie som bygger på sekundärdata genomfördes med fem personer som rekryterar ekonomer inom olika branscher. Dessa personer ansågs kunna bidra med relevant information för att besvara studiens syfte. Primärdata sammanställdes vilket sedan ledde till analys och studiens slutsats. Slutsats:        Högskoleutbildning är grundkravet för att få ett arbete som ekonom men examensnivån har en mindre betydelse. Personlighet och erfarenhet är viktigare och det som premieras är prestationer och ansvarstagande.

Produktplacering : ett sätt att kommunicera varumärkesidentitet?

Background: The consumers of today have the possibility to choose from a wide range of products and services. Consequently, the ability to differentiate the products is essential for the brand owners. If a brand owner does not manage to differentiate its product, it can be difficult to make the consumers realise the benefits of the product and convince them to buy it. One way to differentiate the product is to create a distinguished brand identity. However, it is not enough to create a strong brand identity, the brand owner must also be capable of communicating the brand identity successfully.

Energieffektivisering i flerbostadshus : En analys av ägarformens påverkan på arbetsprocessoch resultat

In Sweden the residential and commercial sector is a major user of energy, why the Swedish government has set a specific goal to half the energy usage in buildings by 2050, compared to 1995. The Swedish Energy Agency has therefore started the campaign ?Halvera Mera? to encourage demonstration projects that will show how to renovate in an energy efficient way, and in doing so prove that it is possible to reduce a building?s energy usage by half and still make a profit. These projects are intended to serve as good examples and give inspiration to residential owners to perform energy efficient renovations. To make sure that these projects serve their purpose, it is important to know what will inspire and what will impede a residential owner to invest in energy efficiency improvements.

Direktdemokrati och representativ demokrati : En jämförande analys mellan två demokratimodeller och en definierad idealtyp

The essay?s main focus has been to investigate and analyze the political actions behind the 2015?s grade compromise; an agreement to introduce grades from the fourth year in primary school. Through a game-theory analysis, mainly based in Leif Lewin?s and Jörgen Herman's research on rationality in politics, this study examined the grade debate  during a fifteen year period. The primary task has thereby been to explain the grade compromise through game-theory.

När ett vallöfte blir verklighet : Analys av DN:s rapportering om fastighetsskatten innan och efter valet 2006

   Did the mass media report in a different way about the real estate tax before the Swedish national election 2006 than they did after the election? If there were differences, what could be the cause?This study aims to answer these questions by using a quantitative analysis of articles about the real estate tax published in the Dagens Nyheter (DN), the biggest morning daily. The summer before the election, the ?Alliance?, (the non-socialist coalition, launched an election promise to abolish the real estate tax. Instead they planned to introduce a low community charge.The Alliance won the election and formed a government to implement their election promise. The analysis was made on all the published articles in DN that covered the real estate tax issue. In total there were 43 such articles. These where all published between the launch of the campaign promise until the electionday and a month before the proposal was launched 19/9 2007, until the proposal was implemented in 2008. The study results in three interesting conclusions.

Vi vill ocks? vara med! : en kvalitativ teoripro?vande intervjustudie om politiskt deltagande bland personer med fysiska funktionsnedsa?ttningar

This thesis studied which factors affect political participation among people with physical disabilities in Sweden.? The aim of the study was to test how Civic Voluntarism Model should explain the low political participation among people with physical disabilities in Sweden, through deep interviews.? Following research questions has been studied in the thesis:? How can the Civic Voluntarism Model, based on the time, communicative skills and economic resources, explain the low political participation of people with physical disabilities in Sweden??Which other factors, linked to accessibility, discrimination and legislation, are needed to further explain and understand the barriers to political engagement and participation for people with physical disabilities?? Results about treatment, clearer legislation, economic possibilities and inclusion was central. It became important to considered that where is differences in which capabilities where are to political participation. The CVM could partly explain the low political participation among people with physical disabilities. It needs to be complete with external factors; accessibility, discrimination and legalization, to make more inclusive explanations.? .

PR-olitik: En fenomenografisk studie av konstruktionen av kunskap och kompetens i gränslandet mellan politik och näringsliv

The Swedish Public Relation industry has gone through a rapid growth in the recent decade. A peculiar, although perhaps not unexpected, development is that former politicians and politically employed individuals to a larger extent have been the subject of recruitment effort from the industry. Simultaneously there has been a public debate concerning the influence on Public Relations and Lobbying over the political agenda. The purpose of this thesis is to widen and deepen the discussion concerning Public Relations consultants. It centers on the individual consultants and takes their competence as the point of departure.

Logistikens operativa betydelse under Koreakriget, 1950-1953

This essay looks in to the logistics operational significance during the Korean war,1950-1953. The purpose is to give an orientation about how the logistical functioninfluenced the events during the Korean war. Aiming on the investigation anddescription of the logistical organisation and it?s consistency on operations. To achievethe purpose the author searched the answer to two main questions during the analyse ofthe different texts.

Vilka egenskaper önskas hos en ledare - skillnade och likheter i organisationerna Försvarsmakten och Sony Ericsson

Uppsatsens huvudsakliga syfte är att undersöka hur två olika organisationer skiljer och liknar varandra i önskan om ledarskapsegenskaper, detta utifrån de tre olika arenorna rekrytering, utbildning och ledarskap. I denna rapport kommer vi att studera organisationerna Försvarsmakten samt Sony Ericsson, där Försvarsmakten kommer representerar en strukturerad organisation och Sony Ericsson en projektorganisation. Med hjälp av intervjuer både på Försvarsmakten i Halmstad och Sony Ericsson i Lund har vi fått svar på frågor kring rekrytering, utbildning och ledarskap. Det som gör jämförelsen intressant är skillnaden i organisationsformerna på de två olika företagen Försvarsmakten samt Sony Ericsson. Vi har efter granskning av data fått fram att de båda organisationerna strävar efter liknande egenskaper med på skilda sätt. På grund av organisationernas olika strukturer och organisatoriska uppbyggnad går man olika vägar för att hitta en ledare men i slutändan kan man se att processerna liknar varandra.

Du kommer väl ihåg hur det var att gå i skolan : En visuell retorikanalys av fem av Friends antimobbningsfilmer

Title: ?Du kommer väl ihåg hur det var att gå i skolan?? ? En visuell retorikanalys av fem av Friends antimobbningsfilmerNumber of pages: 75Authors: Radhika Bhasin and Christoffer OrreTutor: Marinette Fogde and Gudrun WeinerCourse: Communication, Advanced CoursePeriod: Spring 2007University: Division of Media and Communication, Department of Humanistic Science, Örebro UniversityPurpose/Aim: The purpose with this essay is to examine in what ways the Swedish organisation Friends advertising films against bullying rhetorically and visual rhetorically intend to convince their audience of their message.Material/Method: We have been studying five of Friends advertising films against bullying. The five films were chosen because they all originated from the same campaign against bullying amongst schoolchildren. The methods used were partly rhetoric analysis and partly visual rhetoric analysis.Main results: The conclusion we can draw from this study is that Friends anti-bullying films uses several rhetoric methods, both classic and visual, to convince their audience. Occurrence of pathos (emotions) arguments as convincing method was most commonly used, followed by ethos (sender trust) and only a few logos (fact) arguments.

INTERNATIONELL KOMPETENS I SVENSKA KONCERNSTYRELSER: ? ett begrepp och dess diskursiva sammanhang

The purpose of the thesis is to map the meaning of ?international competence? in Swedish company boards of directors. The study is divided in a qualitative part and a quantitative part. The qualitative study consists of a discourse analysis where variation in interpretative repertoires are identified to enhance the understanding of the nature of reasoning related to the meaning and importance of the issue at stake. The discourse analysis is conducted on an empirical material from 27 interviews with decision makers in recruitment processes to Swedish company boards of directors.

Partipolitiskt deltagande : En kvalitativ studie om selektiva och kollektiva incitament för ett partipolitiskt deltagande

The purpose of this study is to analyze how university students, who are not members of a political party, experiencing existing selective and collective incentives for involvement in a political party. Furthermore, the study will highlight incentives which could help the political parties to increase their membership. The study is based on seven interviews and the respondents were selected after conducting a survey of students? political involvement. The interviews were analyzed through the theory of selective and collective incentives. The study shows that the incentives, both selective and collective, for involvement in a political party in general are weak and that the costs in terms of time, money and education are seen as too high.

Småföretags värde av studenters examinationsarbeten

Purpose:To concretize the various factors on students' theses that are perceived valuable and can contribute to corporate profitability. In our investigation, we want to strengthen the understanding of a "win-win-situation" of cooperation between students and businesses.Methodology:In this study, we have chosen a qualitative approach in which five personal interviews with various organizations that are active in a knowledge intensive industry. A semi-structured questionnaire was used in our interviews.Theory:Our theoretical framework has two broad areas. Introductory chapter is based on theories of research development in Sweden with theories that emphasize the value of collaboration and knowledge. The second chapter deals with a theoretical outlook on value and how this can be applied in marketing.Conclusion:The study shows a diversity of values within three broad categories.

Arkivens dag : En bildande erfarenhet eller marknadsföring?

Archives Day is celebrated in Sweden on the second Saturday of November every year since 1998. The aim of this study is to examine how and why Archives Day is celebrated at five archives in the Stockholm region.My empirical material consists mainly of semi-structured interviews with archivists at five archival institutions in the Stockholm region. I have chosen to only interview archivists and not any visitors due to the time con-straints and the scope of the thesis. I have also examined how the goals stated in a government report are carried out in the work with Archives Day.The theoretical framework of the investigation is gathered from educational theory as well as archival theo-ry. For the educational approach I have used John Dewey?s theory of what makes an experience educational to examine whether Archives Day is an educational experience or not.

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