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1326 Uppsatser om Buying intention - Sida 57 av 89

Introduktion av division för alla - en learning study i åk 3

My curiosity concerning what pupils read and write during leisure time led me to gather information using a quantative method. The study's aim is to investigate which reading and writing habits they have during their time outside school. A comparison was done of pupils at school year level 3 and level 4 in two different schools with the intention of investigating the influence of social background on reading and writing habits. 137 pupils filled in survey forms and thereafter the MYSTAT statistic program was used to process the information. The results point towards that the pupils read story books both more often and for a longer time than any other type of literature and that they read them often or very seldom.

Vägen till den virtuella butiken - en studie om Gina Tricots möjligheter att marknadsföra sig online

Internet når idag över 8 miljoner människor i Sverige och är en naturlig del av vardagen för många. För företag betyder detta en viktig marknadsföringskanal som inte bör underskattas. Genom att kommunicera med målgruppen via plattformer såsom sociala nätverk, bloggar och mikrobloggar kan företag erbjuda mervärde och bygga relationer online. Genom att utnyttja rätt marknadsföringskanal kan onlinemarknadsföring undvika att uppfattas som påträngande för konsumenten och istället inspirera på ett hjälpfullt sätt.Syftet med studien är att med en kartläggning av fast-fashionkonsumenters nätbeteende och attityder fastställa hur modeföretaget Gina Tricot som har flera försäljningskanaler kan öka besöksfrekvensen till den virtuella butiken genom marknadsföring online. Uppsatsen har en kvalitativ ansats med en fallstudiedesign.

?Det beror på hur det är med allt annat runt omkring? upplevelser av den psykosociala arbetsmiljön i kvinnodominerade yrkesgrupper

I en empirisk studie gjordes fyra djupintervjuer angående den psykosociala arbetsmiljön hos kvinnliga undersköterskor och pedagoger. Studien genomfördes på två olika arbetsplatser inom samma organisation. Undersökningen gjordes med syftet att söka en ökad förståelse för medarbetarnas egenupplevda psykosociala arbetsmiljö, och även försöka utröna vilka faktorer som anses påverka och vara viktiga för densamma. En intervjuguide utarbetades, vars intention var att utreda vilka faktorer som informanterna anser särskilt viktig i frågan. Grundstenarna för undersökningen är psykosocial arbetsmiljö och gruppsykologi och i förlängningen även folkhälsa.

"Två hjärnor tillsammans ger mer kunskap än en!" : En kvalitativ studie utifrån fyra lågstadielärares tankar och erfarenheter gällande den muntliga kommunikationen i klassrummet

This study focuses on oral communication in the classroom involving discussion and dialogue amongst pupils, but also between teacher and pupil. The overall aim is to study the choices regarding the group composition and working methods that might occur in four individual teachers? lessons plans with the intention of increasing the pupils? knowledge through oral communication. The main focus is to explore what the teachers think of the choices they make and how they believe these changes affect the pupils. It is also focused on how the teachers perceive their pupils? learning is improved by oral communication and how they incorporate all pupils, especially the pupils who rarely participate in classroom activity.The methods used are qualitative studies using interviews and observations.

Aktiv förvaltning av fonder på Emerging Markets

The main purpose of this Master Thesis has been to evaluate whether active fund management is profitable on Emerging Markets. The material used to examine this consists of 106 actively managed funds, with varying length during the period 1988-2006 and who uses MSCI Emerging Markets (MSCI EM) as benchmark index. The thesis has been written under the supervision of the Asset Management Department of Länsförsäkringar AB (LFAB) and the Department of Production Economics, Linköping Institute of Technology. Apart from the main purpose, the methodology used is also meant to form a template for in-depth or similar studies, preferably by the assigner of this survey, LFAB.The results shows that the median manager underperforms the MSCI EM throughout the whole period, which leads to the conclusion is that active management on Emerging Markets is not profitable. A grouping of the funds based on tracking error still shows that a majority of the managers in all of the groups underperforms against the benchmark.

Identitet, image och profil. En diskursiv studie av Malmö stadsbibliotek

The aim of this master?s thesis is to examine the discourses about Malmö public library that can be identified in several documents published by the library, articles, and various WebPages. Furthermore, our intention is to study the relation between the library?s identity, image and profile. The questions posed in the study are: Which identity discourses are Malmö public library giving expression for? What kind of conflicts between these discourses can we find? How is the identity, image and profile of the library in relation to one another? How does Malmö public library profile and market itself as a non-profit organization? Our theoretical and methodological building ground is in the discourse analytical field, with Enesto Laclau?s and Chantal Mouffe?s theories about discourse and society, as a starting-point.

The Times They Are A-changin' - De sociala mediernas organisatoriska påverkan

Sustainability work is something that is emphasized more and more. Corporate Social Responsibility, CSR, is discussed and the question of how much responsibility companies should really take is frequently in the news. Companies tend to ask themselves how much responsibility they should take. CSR is a common concept of companies environmental and social work and a concept we tend to see here and there in our modern society. CSR includes companies? social responsibilities, both in terms of carbon footprint, working conditions, social responsibility and more.

Ungdomstid, Framtid, Vuxentid : gymnasieungdomars tankar kring utbildning, karriär, vagabonderande och familjebildande

The purpose of this essay was to study how youths think about their youth and future. Our intention was to study in which order of priority today's high school students in Helsingborg ranked family life, education, career and vagabonding. We also investigated what the term adolescence meant to them.Our main questions were how our respondents looked upon their youth and their future. In which way did they give priority to family life, education, career and vagabonding and why did they give these priorities? Which meaning did the respondents lay in the term adolescence?The study was based on interviews with seven young people, studying at a communal high school in Helsingborg.

Traumatiserade flyktingar i socialt arbete

According to the Swedish Red Cross, there are over 40 million people fleeing from war and conflict around the world. Some of these individuals are suffering from a disorder named PTSD (Post Traumatic Disorder Syndrome). This disorder is caused by previous experience incurred by war, conflict and violence. My intention with this study has been to increase the knowledge about refugees in Sweden suffering from PTSD syndrome. I have performed a study based on a project named Exigo.

Humant papillomvirus : Gymnasieelevers kunskaper om och attityder till HPV, HPV-vaccin, kondomanvändning och cellprovtagning

Purpose: To assess awareness and attitudes regarding HPV, HPV-vaccines, use of condom and participation in pap-smear screening among high-school students in Uppsala County. The intention was also to investigate if there were any differences between students at theoretical programmes and vocational programmes.Methods: 608 students from seven high-schools in Uppsala County answered a questionnaire covering demographics, awareness and attitudes regarding HPV, HPV-vaccine, use of condoms and pap-smear tests.Results: A majority of the students had never heard of HPV (86 %, n=521), HPV-vaccine (94 %, n=537) or the link between HPV and cervical cancer (88 %, n=563). Most respondents had a positive attitude towards HPV-vaccine (84 %, n=508), but the biggest obstacle was the high cost (37 %, n=227). The students believed that it was less likely that they would use a condom with a new partner if vaccinated (mean=78, SD=26, p<0.001), or if they or their partner used contraceptive pills (mean=62, SD=32, p<0.001) compared to how likely it was that they would use a condom in general with a new partner. The girls rated the probability that they would participate in a pap-smear screening as relatively low if vaccinated (mean=59 SD=27).

Diagnostikmetoder för ångreglerventil med servomotor

In this bachelor thesis, diagnostic methods for one of Siemens stem inlet control valves have been developed. The work has taken place during ten weeks at Siemens Industrial Turbomachinery AB in Finspång. The company produce steam- and gas turbines and also provides service and maintenance. The purpose with this project has been to develop diagnostic methods that oversee the health of the control valves. By using the developed methods you will know when it?s time for maintenance.

Tillgång till skolbibliotek i glesbygd

This is a two years master?s thesis in Archive, Library and Museum studies, which purpose is to find out what ideas there are about school libraries and to get an idea of how informants interpret the new Education Act, which requires all students to have access to school libraries. Another intention of this paper is to highlight the potential rural-related attitudes of the responents. The study includes the sparsely populated municipality of Krokom and is based on interviews with librarians, the school director, principals and politicians who work there. The theoretical basis for this paper is Loertscher?s model för school libraries and a centerperiphery perspective.

Fallstudie på växtodlingsgård :

This report will point out the income for a scania plant production farm, this has been estimated through a case study. The outcome of this report will later be used to calculate a reasonable leasehold charge. This case study is solitary based upon this particular studied farm, at this very point, and can therefore not be used as a general guide. The reason why this particular scania plant production farm has been selected, is because the author is born and raised at the farm and has the intention to run the farm in the future. The chosen farm for this report is based in the southwest of scania and cover 300 hectare of plant production. The crop rotation consists of autumn wheat, sugar beats, spring wheat, spring barely, winter rape and fallow. The farm owns all machinery required.

Pedagogers tankar om den fria leken

De senaste årens snabba framväxt av fristående skolor i Malmö har skapat intresse för oss att vilja förlägga vår forskning där. Genom vår utbildning till studie- och yrkesvägledare föll det sig naturligt att undersöka studie- och yrkesvägledningens vikt för elever på fristående skolor. Vårt syfte med examensarbetet var att få en inblick i tidigare erfarenheter av studie- och yrkesvägledning hos elever på fristående gymnasium. Vår intention var även att undersöka elevers tankar om studie- och yrkesvägledning i deras nuvarande situation. Vi valde att använda oss av en kvantitativ metod i form av enkäter för att nå så många som möjligt.

Acceptans av e-boken : Studenters uppfattning och användning av e-boken

The ever-evolving information technology gives users more opportunities, but also put higher demands on them. The digital agenda of the state and society clarifies the objectives and effects academic libraries? development. E-books influence the development of organizational, economic, legal and political perspectives. At the University Library in Gävle work is ongoing. The process is controlled by the acquisition policy which makes it clear that e-books should be purchased if possible.

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