It has become increasingly common for a city or region to use sporting and media events to promote themselves. But what is behind these events? What kind of organisation is necessary to plan and run them? In the summer of 2009 the internationally known Volvo Ocean Race will arrive in Stockholm. The race is eight months long and will be hosted in Stockholm for almost the whole of June. The City of Stockholm is behind the event and Stockholm?s marinas will be responsible for making sure that everything runs smoothly and on schedule.

The aim of the thesis was to provide further understanding on how Swedish consumers use the Internet as an information source in their purchase decision process. The subject was investigated from different perspectives: gender, product type and information type. The authors used a quantitative approach, and a survey (n=120) was conducted. It was concluded that men and women are equally influenced by traditional word-of-mouth, but more men than women search for product information online and they are more likely to let their purchase decision to be influenced by it. Women tend more to trust commercial sources.

SammanfattningSeminariedatum: 2009-01-08Lärosäte: Mälardalens Högskola, VästeråsNivå: Kandidatuppsats i Företagsekonomi, 15 hpTitel: ?Mycket snack, lite verkstad ? En studie om varför konsumenten inte köper ekologiska livsmedel?Författare: Helene Kaspersson 850325                 Jennie Spångberg 860813                 Stefan Sjöblom 871231Handledare: Claes JonssonProblemformulering: Varför köper inte konsumenten ekologiska livsmedel?Syfte: Vi har för avsikt att beskriva hur konsumenten påverkas av individuella influenser och gruppinfluenser till att inte köpa ekologiska livsmedel. I en förlängning skall denna uppsats kunna vara till hjälp i processen att öka försäljningen av ekologiska livsmedel.Metod: För att kunna ge en generell bild av beteendet utförs en kvantitativ undersökning i form av en enkätundersökning.Teoretiskt perspektiv: Studien har köpbeslutsprocessen som utgångspunkt med fokus i hur konsumenten påverkas av individuella influenser och gruppinfluenser.Slutsats: Vi har kommit fram till slutsatserna att kunden agerar utifrån ett vanebaserat beteende vid köp av livsmedel. Det finns en stereotyp som symboliserar den ekologiska konsumenten. Kunden påverkas av sin referensgrupp till att inte vilja sticka ut.Nyckelord: Konsumentbeteende, Köpbeslutsprocessen, Influenser, Ekologiska livsmedel.

The situation that one can discern on the Swedish real estate market is that while there are several offices vacant, the need for apartments is high ? the vacancy rate for apartments is non-existent. According to the rebuilding of Skatteskrapan one will realise that the project requires a lot of money, even though it promotes the residential situation. The real estate owner experiences a risk in rebuilding real estates ? whether it will generate good yield or not.

Rapporten inleds med en beskrivning av WM-datas Network Management struktur och Reporting Management behov. Därefter följer en beskrivning av de två analys tekniker Datamining och On Line Analytical Processing (OLAP) vilka är de mest använda databasbaserade tekniker. Verktyget Tivoli Decision Support (TDS) är ett stödssystem som ska underlätta för beslutsfattare inom organisationen. TDS baseras på OLAP ? tekniken och rapporten visar avslutningsvis de möjligheter som verktyget ger avseende WM-datas Reporting Management..

Children?s participation in their planning in health and social services is important. To make children?s needs more considered they need to be involved in the cision-making processes. Children have the ability to reflect.

When the Tsunami occurred on Boxing Day 2004 it caused a major stress upon the governmental agencies in not only the affected areas but also in states that had a large number of citizens in the affected area. The governmental agencies were not prepared for the demands from the citizenry in these countries to deal with rescue and crisis management in areas situated halfway around the globe. This thesis main purpose is to research what the causal mechanisms of Sweden?s and Finland?s crisis management were through the method of process tracing. Taking its theoretical stance in Allison?s & Zelikow?s three models of decision making, the thesis compares the course of events of the first two critical days in Sweden and Finland to establish what mistakes were made during this critical period.

The situation that one can discern on the Swedish real estate market is that while there are several offices vacant, the need for apartments is high ? the vacancy rate for apartments is non-existent. According to the rebuilding of Skatteskrapan one will realise that the project requires a lot of money, even though it promotes the residential situation. The real estate owner experiences a risk in rebuilding real estates ? whether it will generate good yield or not.

Title: Shop at us ? and we?ll carbon offset! ? How large and well-known companies affect consumers feelings towards their brand by using green marketing and CSR.Authors: Emilie Jäfvert & Carolin RuthbergAdvisor: Christine TidåsenLevel: Bachelor thesis in Marketing, (15 Swedish credits), Spring 2011Keywords: Green marketing, CSR and branding.Question: How do large and well known companies affect their customer?s view towards their brand by using green marketing and CSR?Purpose: The purpose of this thesis is to investigate how high consumer?s value companies who works with green marketing and CSR, and also to find out how it affects the company brand.Method: We have chosen to do a qualitative research with a deductive approach. We have done five open interviews with companies and ten open interviews with consumers to conduct our research.Theoretical framework: Our theoretical framework includes four different areas; CSR- Corporate Social Responsibility, green marketing, brands and consumers. These sub-chapters include theories that will help the reader get a better understanding of the areas.Empirical studies: We have gathered empirical data by multiple open interviews. Two of the five interviews with the companies were face-to-face, two via email and one over the phone.

För företag som verkar på den dynamiska och konkurrenskraftiga modemarknaden är den storautmaningen att skapa en hållbar konkurrensfördel för att på ett lönsamt sätt vinna kampen omkunden. Ett viktigt verktyg är en effektiv och flexibel inköpsprocess. Utformningen avinköpsprocessen avgör förmågan att möta den krävande modekundens efterfrågan. Vår studie avseratt undersöka hur inköpsprocessen bör organiseras hos en produktutvecklande modedetaljist för attvara effektiv och kunna möta marknadens förändringar. För att påvisa ämnets praktiska relevans ochförtydliga problematiken används ett fallföretag där kvalitativa empiriska undersökningar har utförts.En inköpsprocess består av olika aktiviteter som tillsammans påverkar processens utfall.

The implementation problem refers to the situation when political decisions are not implemented as intended by the decision makers. In this thesis I examine how one part of the new school reform GY11 has been implemented in Social Science in high school in Sweden. The part that interests me is entrepreneurial learning. Using implementation theory, and the actor properties understand, can and will, as described by Lennart Lundquist, I have interviewed five high school Social Science teachers in Malmö and Lund. The result was that they all understood the concept of entrepreneurial learning.

There is an irregularity in the interregional migration in Sweden. An increasing proportion ofthe population is drawn to the metropolitan areas, which creates problems for the smallermunicipalities and towns when their population declines. At the same time, our whole societyis faced with a great challenge: we need to redirect towards a sustainable development, wherethe environmental issues are discussed and dealt with to secure that all present and futuregenerations are given equal opportunities to live a good life.The aim of this study is to, focusing mainly on the environmental dimension of thesustainability concept, examine the attractivity of housing with sustainability claims. Toanswer this, three research questions were used:? Was the migration motive to reduce their environmental impact a part of the decision tomove, among migrants who had moved to housing with sustainability claims?? If the motive was a part of the decision, how much impact did it have compared to othermigration motives?? Which factors in housing aiming at sustainability are considered important by peopleliving in housing with sustainability claims?The research questions have been answered using quantitative data, gained in the form of selfadministeredquestionnaires which were distributed in four different residential areas withsustainability claims in the county of Västra Götaland, Sweden.

Evaluating and choosing suppliers based on price alone, has traditionally been the dominant strategy for supplier selection within the purchasing function. With the origin of the Total Cost of Ownership (TCO)-concept in the early 1990s, a new philosophy dawned that promoted the importance of knowing the effects of supplier performance on the buying firm?s internal costs. Since then, scholars have been arguing the case of TCO as a viable model for making purchasing decisions and conducting supplier evaluation. Still, after two decades little is known about its penetration and impact on the practices of buying corporations, leaving the questions of which costs are included in the purchasing organisations? decisions unanswered, and even more importantly why certain costs are considered and others not.

Uppsatsen tar sin utgångspunkt i antagandet att det svenska luftvärnet under 2000- talet har haft en begränsad utveckling och att truppslaget inte har följt den internationella trenden med mer högpresterande system. Syftet med uppsatsen är att försöka förklara vad som har drivit det svenska luftvärnets utveckling och vilka faktorer som lett till att luftvärnet idag ser ut som det gör.Graham Allison klassiska verk Essence of Decision har utgjort den teoretiska referensramen som legat till grund för undersökningen. Luftvärnets utveckling har studerats utifrån perspektiven om Rationellt beslutsfattande och Maktutövat beslutsfattande.Resultatet av undersökningen visar att Allisons teorier är gynnsamma för att studera drivkrafter och förklara luftvärnets utveckling. Det maktutövade beslutsfattandet kan till stor del klargöra utvecklingen men har visat sig sakna fullständig förklaringskraft. Perspektivet kan därför med fördel nyttjas för att ge en alternativ bild av utvecklingen men inte ensamt förklara drivkrafterna bakom.

In October 2009, a new decision was made concerning the administration of predators which resulted in a new wolf policy in Sweden. This meant that the wolf population now should be limited to 210 individuals by harvest. The new policy also recognized that the public acceptance of this species must increase and the genetic status improved. In the 17th of December a decision was taken by the Swedish parliament that it should become legal to hunt wolves in Sweden. The wolf hunt resulted in debate on a large scale amongst people, some thought of it as a good decision while others thought it was wrong.