Sökresultat:
1727 Uppsatser om Buying decision - Sida 11 av 116
Det blir liksom öststat va! ? Om litteraturstödda titlar, förvärv och förmedling av skönlitteratur på 5 folkbibliotek
The aim of this study is to investigate librarians? opinions about books supported by the government and delivered for free to the main public libraries in every community. The study is also investigating how the governmentally supported books affect the process of buying books for the public libraries and how the librarians think about quality and mediation in the acquisition. The analysis is based upon interviews with six librarians that are responsible for the purchasing at five main libraries in small communities in the South of Sweden. The results from the interviews are discussed and analyzed from the perspective of mediation.
Globalisering - Att möta en ny marknad
Title: Globalization ? Meeting a new market
Author: Anna Nubäck
Supervisor: Anders Nilsson
Institution: School of Management, Blekinge Tekniska Högskola
Course: Master in business administration, 15 credits (FED006)
Purpose: The purpose of this essay is partly to create an understanding of the
decision to establish a branch in Japan and especially to look at if and how
the Swedish company in this study has adjusted its corporate culture to suit
the Japanese market.
Method: Data is collected thru a number of semi constructed interviews. A
first telephone interview was followed by an interview made face to face that
was also followed up by interviews performed over telephone. E-mails have been
used to clear and correct collected data.
I have also studied company reports, closely related literature, articles and
papers on the Internet.
Conclusion: My conclusion is that the company in this study based the decision
to open a branch in Japan on the demand from one big customer and the potential
to grow globally.
Det svenska försvaret : Från förråd till fält
This essay takes the three models from Allison and Zelikow book Essence of decision and applies them on the Swedish defense system. After the cold war the Swedish defense system had to undergo changes to be a more modern defense and be able to defend Sweden against threats. To also be able to cooperate with other countries in peacekeeping operations the Swedish defense had to be reorganized. The solution was to change direction from a defense system that was organized for invasion to instead be a movable defense ready for any challenge in Sweden or abroad. This reorganization will be analyzed according to the three different models..
Emotionsreglering och stämningsläge som faktorer för högt och lågt risktagande i beslutsprocessen
The purpose of this thesis is to investigate the ways in which emotion
regulation and mood affects risk taking when it comes to decision making
competence. Emotion regulation is an essential part of the attachment process,
the development of an autonomous self and functional stress coping systems.
Research indicates that there is a relation between a distorted emotion
regulation and some psychological disorders like depression, PTSD, anxiety
disorders and borderline (or instable emotional personality disorder). There is
a definite need to analyze the relation between emotion regulation and decision
making competence since it is relatively unexplored. A digital questionnaire
was distributed amongst the participants.
Hur används vetenskap och forskning i den politiska debatten? : Idéanalys av debatten kring försäkringsmedicinskt beslutsstöd
How is research and science being used in political debate? An idea analysis of the debate about försäkringsmedicinskt beslutsstöd (decision tool in healthcare security)This is a case study on different types of research use (utilization) The aim of this paper is to examine how the politicians make use of expertise and research in the parliamentary debate surrounding the decision tool in healthcare security (försäkringsmedicinskt beslutsstöd). The aim is also to find out to what extent different types of research use are present in this debate. In this case study the qualitative method of idea analysis is being used on the empirical material. The tool of analysis is based upon the theories of research use by Amara et al.
Sociala Medier som kommunikationskanal för B2B-företag
The purpose of this thesis is to show what advantages and opportunities social media offer for B2B-companies (business-to-business), and how they can be used for marketing communications.We have studied how companies can use social media, for example evolving the organization, developing products/services, staying up-to-date, building relations, creating customer loyalty and engagement, building the company?s identity and image, and affecting the Buying decisions. We have also studied how B2B-companies can choose media channels, set goals, and measure the results.We have carried out interviews, through phone and visits, with four chosen companies that fit our criterias: Swedish B2B-company that is successful in social media.The result of the interviews show that B2B-companies use social media for various purposes, for example networking (to create and build long term relations with other companies) and to improve the company?s image among the end customers. Most of our interviewees reach their end customers (consumers) in first place and customers (companies) in second place, since many B2B-companies do not yet use social media.Half of our respondents mention that social media should not be used for advertising and campaigns (one way communication).
Private Label-tillverkning : Faktorer som ligger till grund för att leverantörer på den svenska marknaden tillverkar private label
Background: In the past 10 years private label has increased significantly in the Swedish grocery market. This is an important strategic event, which is a great challenge to suppliers as it causes stiff competition. To handle this situation an increasing number of suppliers have to make the decision whether to produce private label or not.Purpose: The purpose of this study is to find and analyse factors that influence suppliers in the Swedish grocery market to produce private label. On this basis we intend to confirm or develop existing theories within the field of study.Research method: The study has a qualitative approach where empirical data has been gathered through interviews with suppliers and retailers in the Swedish grocery market.Results: This study has identified factors that underlie suppliers? decision to produce private label.
Beslutsmodell för inköp och lagerhållning av motorer i ett produktionssystem : En fallstudie på Sandvik
AbstractIt is important to choose which spare parts to keep in stock. With the right spareparts in stock the costs for inventory and production loss will decrease. Cavalieri et al. (2008) highlights that the balance between inventory cost and production loss is underestimated. It affects the company and must be considered before decision on purchase.The problem with spare engines is that they are all more or less critical for the production. That can be a reason for why no previous research targeting engines and classification of with engine should be kept in stock has been found.
Same same - but different? - A Comparative Four Case-study of Differences in Modern American Presidents' Personality, Leadership Style and Political Skills, Concerning Management during Crisis
The word crisis is often used in everyday language, but according to political theory it actually refers to a crisis situation within a country where national interests suddenly are at stake demanding that important and complex decisions must be made within certain time constraints. These decisions can in turn lead up to most fatal consequences. USA, being one of the world's superpowers is most certainly involved in crisis situations directly or indirectly, frequently or more seldom. Amounts of people get suddenly involved and even more people can be drawn in by the decisions that are made thereby. Research has shown that the character of a leader affects decision-making.
Gapet mellan företag och konsument : CSR-kommunikation hos klädföretag
Aim of the thesis: The aim of this thesis is to describe and gain a deeper understanding of how companies use communication as a tool to overcome the gap between the company and the consumer. The aim is also to clarify some of the factors contributing to this gap.Method: This thesis has been made from a qualitative approach with quantitative influences. The qualitative primary data collection was gathered through six in-depth interviews with companies in Gothenburg either selling organic and fair-trade produced clothes or marketing towards sustainable consumption. The quantitative part consists of a consumer questionnaire given to 100 women in the inner city of Gothenburg. Frame of references: Related researches within the field of the subject are presented in the beginning of this chapter. Further theories presented are the consumer?s awareness and the consumer´s responsiveness to CSR.
Farmers´ decisions factors : a case study
This study examined the factors influencing dairy farmers´ decisions to invest in automated milking systems (AMS). The problem studied involves uncertainty, information and complexity for dairy farmers in specific decision contexts. The frame of reference in the thesis combines contingency theory and decision theory and is used in a qualitative analysis of a set interview with dairy farmers who have recently bought an AMS and salespersons from Delaval, one of the AMS suppliers.The aim of this study is to develop an understanding of the decision making processes of dairy farmers, and in particular to identify which types of factors influence the outcome of an investment decision in the technological development of a farm.The study uses Thompsons` (1967) theory about the structure that organizations develop to handle the input of information. Thus, interest is focused on how a farm business structure handles information in the AMS decision, investigating the differences in information with Delaval?s "feed first principle" system and Lely?s "free cow traffic" system.The results of the qualitative interviews with the dairy farmers who bought an AMS show that there are three important factors that influence the outcome: employees, suppliers and the owner.
Kampen om Piteå handelshamn 1950 - 1973 : från lokal stadshamn till nationell handelshamn
Survey's purpose is to illustrate why and how the process happened when Piteå relocated its commercial port away from Skuthamn to the new construction on Haraholmen 1950-1973. How decision-makers worked to achieve their goals, how the work changed and what incentives motivated them to act. The results showed that the decision was taken not to retain the existing commercial port in large part due to Skuthamns physics attributes, which made it impossible to ship large deep vessels from there. The reason that the decision about the port took such a long time was due to a local political conflict which was based on interest in the ownership of Haraholmen. The reason for the location of the trading port became Haraholmen had political backgrounds.
Hur paraplyorganisationer fungerar - en fallstudie på ESTOC
Umbrella organizations, organizations that have other organizations as members, are in previous research described as arenas of conflicts with problematic decision-making and contradictory parallel action towards political decision-makers. However, the research within this subject is limited, and therefore the aim of this paper is to add knowledge to how such organizations in fact work. After conducting a case study at the trade association ESTOC this thesis challenge previous statements about umbrella organizations and conclude that there, under certain circumstances, may exist harmony within an umbrella organizations. The main implication, thus, is that we have to readdress umbrella organizations in quite another way to be able to make a more realistic interpretation of collaborations in umbrella organizations..
Rekvisitet påtaglig risk vid betalningssäkring : -ur ett rättssäkerhetsperspektiv
A new type of chartered holiday, fitness holiday, has evolved during the last years and has also been mentioned in different media channels. Despite this, fitness holiday is a relatively new and unexplored phenomenon, which caught our interest to further explore this. The desire to travel on a holiday of this type has also increased. Therefore, a study about this particular phenomenon with focus on the traveler?s motives behind the choice to go has been done.It?s a qualitative study and most part of the data has been collected during a field study to Playitas Resort, Canary Islands.
Romers rätt till politisk delaktighet och inflytande i Sverige : en diskursorienterad policyanalys av artikel 15 i Ramkonventionen
The aim of this essay is to study the decision making process and implementation of the principle of political participation and influence for Roma minority in Sweden. The results regarding the decision making process is structured through a discourse influenced policy analyses. Problem picture and recommended measures in the political documents representing the decision making process are analysed through theories of minority rights and equality. The implementation is seen through, by the author given minority discourse and the work in the roma council and analysed by the same theories already mentioned.The results show that regarding the decision process the aim of art.15 in the framework convention is based on the idea of equality while the Swedish documents relates more to an idea of the right to speak for the group. Regarding recommended measures, the framework convention gives several recommendations on specific measures for political participation while the Swedish documents focuses on the general politics of the state.