Title: Experiences of Banner advertisement on a specialized homepage Author: Marcus Westerberg Supervisor: Marie Hemming Department: Department of Business Administration, IEM Course: Bachelor thesis in Business Administration, FEC 007 Purpose: Create a understanding for how the users on Internet pages experience the occurrence and the shape of the banners. Method: Methods used are quantitative and qualitative, and the facts and figures are based on a pop up inquiry and some telephoneinterviews. I elected pop up inquiry and telephoneinterview as my data collection. My inquiry had a high grade of standardization and the interviews had a low grade of standardization. Result: On the basis of the question of issue I have drawn the conclusion that the users feels that it is important with information in all advertising. It is also important for the users to create a value around the product. The users do not have the time to figure out the message behind advertising, the want simple and massive information about the product/service.

In recent years, customer profitability has become a focal point of academic discussions on business performance. However, researchers remain divided as to how evaluation of customers ought to be conducted, resulting in uncertainty of how accounting systems should be adapted to prevailing conditions. This paper aims to investigate the application of customer accounting techniques and the role they play in the organisational and commercial context in which they take place. In a case study of Billerud, a Swedish company providing materials and services for packaging solutions, the interplay between customer accounting techniques and customer relationship characteristics has been examined through the application of a theoretical framework developed by Lind and Strömsten. Particular emphasis has been put on deviations from the prescribed pattern of the framework.

Idag skapas och lagras enorma mängder data, samtidigt som endast en liten del av datan analyseras och används. Big data är ett begrepp som cirkulerat i flera år, men på senare år har det fått allt större innebörd. Allt fler företag börjar få upp ögonen för big data, samtidigt som få verkligen vet hur det ska användas. Vissa frågar sig till och med: finns det någon affärsnytta? Med fokus på detaljhandelsbranschen undersöker vi huruvida det finns en affärsnytta med big data, och framförallt vilka utmaningar och möjligheter som finns kopplade till det.

Sun Microsystems chose its own Open Source path by not following competitors in their commitment toGNU/Linux. Sun instead created its own Open Source project from the source of Solaris under the name ofOpenSolaris. The business model of OpenSolaris belongs to the new and more commercially viable OpenSource, referred to as OSSg2. This survey was based on articles on the adoption of Open Source in organizationsand István Orci?s publication Kritiska IT-System.

Gender balance within the business administration field at university level is an area that has gained increased attention in the last decade. As gender balance contributes positively to the scientific and educational achievements within all disciplines, many studies have tried to understand the decision-making processes of students when selecting a business specialisation. However, little attention has been devoted to the finance discipline although there is a remaining gender imbalance within the field at higher-level economic studies. This thesis was performed as a qualitative case study and is based on interviews with second-year bachelor students facing their choice of specialisation at the Stockholm School of Economics. Through an application of the Theory of Reasoned Action (TRA), this study aims to examine factors that influence female business students' intentions to choose a specialisation.

To meet the needs and demands of the costumer, accurate information about how much is available in stock is necessary. When the information in the system does not match the physical inventory, inventory inaccuracy occurs. Inventory inaccuracy is common among companies and may contribute to increased labor cost, excess inventory, production disruptions, waste of time, late deliveries, poor service and lost customers.The purpose of this study is to identify contributing factors to inventory inaccuracy for business with outdoor storage. The study also aims to investigate how efficiency factors can reduce the inventory inaccuracy for business with outdoor storage.A case study was conducted to answer the purpose. A company in the steel industry was chosen to examine inventory inaccuracy on business with outdoor storage.

This paper is an assessment of whether the Nordic countries constitute an optimum currency area (OCA) or not. Hodrick Prescott-­?filtered data of real Gross Domestic Product (GDP) and rate of employment are used to investigate the similarity of business cycles between the target countries through a series of correlation analysis with Sweden as the base reference country and also by using a linear regression model. Additionally there is an evaluation of trade volume and labour mobility between the countries. Our results indicate that Iceland had the least similar business cycles within the Nordic countries and that the area should therefore possibly comprise Denmark, Finland, Norway and Sweden. .

In May 2005 the Swedish cinema chain Astoria Cinemas is founded and in July two years later the company goes bankrupt. In this thesis Astoria Cinemas is used as an example to illustrate the conditions for a culture-producing company in a commercial market. The purpose of the thesis is to discuss the strategies for cultural production that has been used by the actors involved in the Swedish cinema market, and also to discuss the structural environment on that market. It is a qualitative study based on interviews and documentation. A few conclusions are possible to draw from the empirical material, one is that Astoria Cinemas? management did not agree on the company?s business strategy and therefore might have acted strategically inconsistent.

BakgrundMöten har funnits i alla tider och är inget nytt fenomen. Dock har det skett en utveckling för mötesindustrin och innebörden av ett möte kan sägas ha förändrats. Mötesindustrin fann vi intressant att studera då möten förekommer inom alla typer av branscher och på olika nivåer.Syfte och forskningsfrågaUppsatsen syftar till att klaragöra marknadsutvecklingen för mötesindustrin samt att belysa hur aktörerna förhåller sig till denna utveckling samt behandlar även en kommande utveckling. Den forskningsfråga som ligger till grund för uppsatsen är:-          På vilka sätt influerar marknadsutvecklingen aktörerna inom mötesindustrin? MetodEn kvalitativ forskningsansats har använts då vi ämnar analysera och tolka respondenternas svar.

The aim of this study was to examine if biological early maturing girls and girls that percieved that boys treated them as older than they actually where drank more alcohol, were more delinquent, had more romantic relationships and sexual intercourse. Our data was collected from seven schools in Sweden. Significant relationships where found between early maturation and all four dependent variables. Significant relationships could also bee seen between how girls perceived that boys treated them and alcohol use, romantic relationships and sexual intercourse. For two of our dependent measures we found week interaction effects, for girls biological maturation and there perception of how boys treated them according to there age.

In Economic Geography, there has been a strong interest of how different forms of proximity impacts businesses. In addition, there is also a strong interest in business agglomeration, as a result businesses cluster together through physical proximity, networks and knowledge. In the development sector, there is a strong interest on how to best support the creations and growth of small enterprises.This essay emphasises on the business cluster formations in Katutura, a suburb to Windhoek the capital city of Namibia. It oversees the impacts of different types of cluster formations and their effects on the businesses. In addition, this essay will identify the main clusters in Katutura and state what makes them unique from each other and what is a common cluster feature.

Organisationers intresse fo?r att kunna utvinna information ur data och da?rigenom erha?lla konkurrensfo?rdelar har o?kat under senare a?r. En strategi som mottagit mycket uppma?rksamhet a?r Business Intelligence (BI). Det har emellertid visat sig att fa? organisationer upplever de fo?rva?ntade fo?rdelar som BI a?r ta?nkt att leverera.

Fiscal policy and its consequences have attracted much attention on both academic and societal level, in Sweden and elsewhere. However, the dependence between fiscal policy on municipality level and business cycles has only recently sparked a debate among Swedish economists. Studies point out that a law which came to force in 2000, balanskravet, may have caused municipalities to lower expenditures, alternatively raising taxes, during recessions. This thesis examines how the level of municipality taxes depends on business cycle fluctuations and the impact that balanskravet has had on this correlation. We employ econometric regressions, with annual data covering the period 1980-2014, to enable an analysis of the dependence between taxes and business cycles, both before and after the introduction of balanskravet.

Background: It has been shown that EDI can yield positive effects within companies. Which effects are possible for a company to direct assign to the introduction of EDI and is it possible to estimate the total effect.Purpose: The purpose of this study is to estimate and analyze the effects of using EDI in electronic business. We also want to contribute with a model for measure and estimate the effects of EDI.Accomplishment: We have studied literature concering EDI and realized a preliminary studie in form of interviews with experts to establish deeper knowledge of EDI. We have also tried to estimate the effects obtained in companies in three different businesses, power, government and transport industry.Result: To obtain as good effects as possible it is important that the co- oporation is built on trust and engagement. Before implementing the EDI-system a thorough overhaul of the processes in the company should be done, involving both the top managers and the staff.

How do we match our education with the needs of the construction line of business and the requirementsof the Swedish National Agency for education? Is there something that we have to change?In this study I have asked our former students about their opinion of our education and I have also asked them to give me their view on what a good teacher is like. I have been able to benefit a lot from their answers in my efforts to be that good teacher. This survey took place at Facebook.The answers showed that we carry on a piece of solid workmanship. But you can always improve, try harder.