Marketing in a business-to-business environment differs from its counterpart in the business-to-consumer market. Where the latter focuses on customer satisfaction, the former is all about value. This value creates loyalty between seller and buyer. Creating loyalty is becoming more and more important in the media planning industry as fierce competition reduces profit margins. Value is created through selling what a client wants at an acceptable price.

Background: The Swedish life-insurance business has been extensively criticised lately due to broken promises to customers as well as due to scandals that some companies within the business have been involved in. The companies within the Swedish life-insurance business find themselves in a so- called crisis of confidence, something that is created in and by media. A company that finds itself in a crisis of confidence somehow have to manage the situation and crises of confidence can also result in different kinds of changes. Purpose: The aim of this thesis is to explore and analyse how individual life- insurance companies manage crises of confidence. As a consequence, the aim is also to investigate in what way crises of confidence are initiators to change.

Background: The Swedish life-insurance business has been extensively criticised lately due to broken promises to customers as well as due to scandals that some companies within the business have been involved in. The companies within the Swedish life-insurance business find themselves in a so- called crisis of confidence, something that is created in and by media. A company that finds itself in a crisis of confidence somehow have to manage the situation and crises of confidence can also result in different kinds of changes. Purpose: The aim of this thesis is to explore and analyse how individual life- insurance companies manage crises of confidence. As a consequence, the aim is also to investigate in what way crises of confidence are initiators to change.

Syftet med denna uppsats var att genomföra en processanalys av order- och faktureringsprocessen och identifiera eventuella kvalitetsbrister i processens ledtid..

Det finns inget som specifikt kan benämnas som antroposofisk landskapsarkitektur. Dock bidrar den antroposofiska helhetssynen till en omsorg om landskapet och en förkärlek att tydligare visualisera samband. Man menar att människan måste ta ett högre moraliskt ansvar för sin omvärld och tänka i kretslopp istället för avfall. Samtidigt finns inom antroposofin en ständig medvetenhet om de estetiska aspekterna på såväl detaljnivå som i det övergripande landskapet. Läran grundades av österrikaren Rudolf Steiner i början av 1900-talet, mycket av hans tankar var vidareutvecklingar av Johann Wolfgang von Goethes filosofier.

När företag ska implementera ERP-system är det viktigt att företaget ser till att få kvalitet på implementeringen. Ett ERP-system är ett informationssystem som ska hantera alla funktioner inom ett företag på ett integrerat sätt. För att få kvalitet på implementeringen krävs att budgeten hålls, att implementeringen blir klar i tid, att processerna i företaget optimeras, att kraven tillfredsställs och att integreringen med andra system klaras av på ett bra sätt.Examensarbetet har undersökt om Business Blueprints kan vara en hjälp för företag när det gäller att säkra kvaliteten på implementeringar av ERP-system. Business Blueprints är en modell som guidar företag genom hela systemutvecklingen. Undersökningen har genomförts med hjälp av intervjuer och en litteraturstudie.Resultatet av undersökningen som detta arbete omfattar kan sammanfattas med att Business Blueprints är en hjälp för företag när det gäller att kvalitetssäkra implementering av ERP-system..

This Master Thesis is a part of PlymoVent?s business to customer plot, with the aim to investigate how the consumers receive the services that PlymoVent provides. With regard to PlymoVent's business strategy and reference theory, the demands of how to receive and monitor a supply chain for a better customer satisfaction where targeted. The findings refer to poor customer satisfaction due to obscure procedures in problem resolution and discrepancy handling, and vague transportation accuracy..

Today´s debate in farming is being focused on tourism, outdoor life and hobbies in the rural areas. This is of interest also for the general public as a way of counteracting the depopulation of the rural areas. Within the last years, the farming has become more technically advanced and hence efficient. This has led to increased production volumes and wider selection of products with lower margins for the farmer as a consequence. When the profitability is reduced, the farmer is faced with the choice of either increasing efficiency or diversification of the business.

Through millennia, humans have shaped the European landscapes. Agriculture, hunting andforestry have influenced virtually every ecosystem on the continent and formed what we todaythink of as the cultural landscape; a mosaic pattern of cropland, fields, pasture and forests. Thepast two centuries, globalization, industrialization and urbanization have come to pose a threatto the existence of these landscapes. European farmlands are now being abandoned at analarming rate, and the associated loss of landscape preservation, biodiversity and ecosystemservices is a concern to the scientific community and public alike.This thesis studies if the implementation of the relatively new conservation strategy rewilding(recreating self-sustaining ecosystems and reintroducing keystone species) can be a part of thesolution to preserve cultural landscapes and biodiversity in Sweden. Through interviewssupplemented with studies of published works, expertise from different fields has beencompiled to provide an overall picture of the capacity of rewildings as conservation method.

This paper constitutes graduate work at the landscape architecture program at the Department of Urban and Rural Development at the Swedish University of Agricultural Sciences, Uppsala. The main purpose of this paper is to create a project from an idea to reality. The place for the project is the environment of Icehotel in Jukkasjärvi in the north of Sweden. Icehotel is a unique hotel concept and each winter a hotel, a church and a bar is built at the area of only ice and snow, and each spring it all melts down and returns to the Torne river. During the project a plan for the environment, in ice and snow, will be made and then a part of it will be built in January 2010. The purpose is to improve the outdoor environment with landscape architecture to enhance the experience of Icehotel and create an exciting entrance to the area.

Effects of climate change, urbanization and global homogenization are resulted in the degradation of land and losses of natural habitats. Ecological design integrates nature into urban environment by respecting natural ecological principles and processes and creating resilient urban biotopes which also can be used by local urban communities. The aim of the thesis is to answer the research questions: How ecological design principles can be applied for re-design of Toledo Riverfront (with requirements of the design competition)? and What is the ecological design in landscape architecture? I participated in the USA design competition with the aim to create a vision and redesign of Toledo Riverfront in Ohio State, USA. The site is located in the south point of Lake Erie. As a result of a long industrial activity, riverfront of Toledo had been transformed into inaccessible and abandoned brownfields. In my proposal I applied ecological design principles on three scales: the city of Toledo by reinforcing of ecological connection and creating green corridors along the river; the intermediate scale by suggesting public parks along the river front and on the fine level by proposing detailed design including remediation of the site and use of dredged material.

As we travel more and more by train it becomes increasingly important that the time we spend traveling, is of great quality. This has been the foundation of this master thesis and has shaped the outcome of it. The traveling experience, that is, the experience of the landscape that flashes by outside the train window, is an important aspect in railway planning and an aspect that should be taken into greater consideration. The purpose of this master thesis has been to examine how to compose or improve the travel experience for an already planned high speed railway and how the travel experience can be combined with other aspects, which have claims on the landscape. This thesis is based on a literature study and a case study of Ostlänken. The work describes Ostlänken, a planned high speed railway in Sweden between Järna and Linköping, with top speeds at 300-320 kilometers per hour.

Purpose: The purpose is to research different co-operations between venue owners and WISPs, when WLAN is deployed in a public space. The aim is to establish viable business models for the interaction between the two vital actors in the public WLAN industry. In this work, the advantages and disadvantages of revenue and cost sharing will be defined, along with technical and commercial issues that need to be resolved. Methodology: A number of case studies of the current situation have been conducted in the most attractive venues for WLAN, airports. As the public WLAN market had most widespread adoption and is most mature in the USA, case airports were chosen both there and in Scandinavia.

The aim of this thesis is to develop a new business model for district heating and cooling firms which can contribute to a stabilization of the Swedish national energy system. The business model is developed for a district heating and cooling firm and is exemplified with Fortum Heat. The theoretical investigation around the topic creates a rigid base for following qualitative empirical studies. Osterwalder?s canvas for business model generation is used together with a Casual Loop Diagram to identify a number of business opportunities which stabilizes the national energy system.

Uppsats för avläggande av filosofie kandidatexamen iKulturvård, Landskapsvårdens hantverk, 15 hp, 2013.