The purpose of this thesis was to illuminate how companies work with their brand identity and particularly how it is applied in their positioning. The empirical data has been collected through interviews with two companies in Sweden working with brand identity as a stated strategy. The study shows that companies discover, develop and build their brand identity based on their core identity and core values. The core value can be strengthened through customer satisfaction surveys. In order to develop the brand identity in companies, management has to be aware of their brand person- ality, as an essentiality for survival.

Kombinerat bostadshus, kontor samt kommersiella lokaler längs Hornsbruksgatan, Södermalm. Den bärande, stadstypologiska idén är att möta respektive typologier från Hornsbruksgatan och Högalidsparken. På så vis bildas ett gång-/butiksstråk på södra sidan av byggnaden samt ett parkstråk mot norr. Arkitektoniskt vill byggnaden lyfta fram en ärlig och massiv materialitet, samt en rumslig rörelse som kretsar kring denna. Sturkturellt är bjälklagen förskjutna ett halvplan mellan de bärande väggarna, så att denna rumsliga rörelse även sker vertikalt inom lägenheterna..

Two elementary schools are now being built in Gråbo (in the municipality of Lerum),Röselidsskolan and Ljungviksskolan, which are both designed with solar thermalcollectors for the schools domestic water heating. During the summer while thelargest amount of solar heat can be generated, the activity hence the domestic wateruse in the schools are heavily reduced. Both schools are connected to the local districtheating system which makes it possible to use the solar collectors to deliver heat tothe district heating.The purpose of this thesis is to evaluate the two systems mentioned above and todetermine which system is more suitable to apply on a school. The building whichconditions were used for this evaluation is Röselidsskolan.A solar heating plant of each system type was dimensioned from the expected andknown conditions of the building. The purpose with the dimensioning was to makethe solar plants replace the ordinary energy source as much as possible.

AbstractThe aim of this essay is to understand the view of man as a creature in the Norse culture by studying rituals and ritual actions in conjunction with homicide. The material on which the study is based is called the Icelandic sagas, which are important source of information to the Norse culture. To achieve the purpose, I used a qualitative content analysis and qualitative narrative analysis along with ritual theories based on Roy A Rappaport among others. The questions are for instance:- What ritual actions occur in connection with the homicide, according to the Icelandic sagas? - What are the differences in how individuals are treated in passages where the ritual actions in relation to homicide and homicide cases investigated and why?The results show four different types of ritual acts in relation to homicide.

The title of the final thesis is Filmic landscapes ? film as representation, tool and practice in landscape architecture. The aim of the final thesis is to investigate how film as a medium can be used to describe, interpret and manipulate the understanding of a place and its design. What kind of aspects of landscape architecture can film as a medium in a design-process emphasize or create? How can filming, as a self-standing act, contribute to the understanding of the landscape and a landscape-related design-process? The thesis is divided into two parts, one theoretical part that consists of an essay, and one practical part that consists of a 11minute long filmic reflection of the ?Glass-houses?in Kosta, Sweden, created by the Swedish designer and architect Bruno Mathsson.

Syftet med denna uppsats var att ta reda på statusen av elevernas självförtroende under idrottslektionen I skolan samt om självförtroendet kan förbättras via olika övningar. Detta gjordes genom en enkätundersökning med elever i åldrarna 16-19 under lektioner i Idrott & Hälsa. Efter detta genomfördes olika övningar med eleverna och några veckor senare genomfördes samma enkätundersökning för att se om det fanns några skillnader eller inte. Resultaten av undersökningen blev överlag svårtolkade, men det fanns några intressanta och överraskande resultat också, som det faktum att pojkarna var mer oroade över sitt utseende än flickorna..

Sometimes relatives have taken me on one side and told me they cannot bear it any more:"Isn't there something you can do to end it all?"More often requests for euthanasia have come from those who are ill. I remember visiting a man with lung cancer. He asked his wife to leave the room. As she closed the door he leaned over and grabbed my arm.

The purpose of this Master?s thesis is to study how well the online catalogue of The Music Library of Sweden works when ordinary users are searching for sheet music. The issues studied are: Why do the users fail to find the sheet music they are looking for? Do the users take advantage of the possibilities that the classification codes of the SAB system offer? If not, why?The source material of the study is 144 comments from a user questionnaire about the online catalogue and, in addition, the search log for one day (513 queries). The comments were sorted into seven groups depending on the type of information need, for example searches for certain instrumentation or genres and problems with spelling.

Förändring i kompetens och samband mellan olika skattningsinstrument bedömdes hos blivande telefonrådgivare under en längre utbildning i Motiverande Samtal (MI). Fjorton personer med blandad bakgrund och erfarenhet inom hälso- och sjukvård utbildades för att arbeta på Alkohollinjen. De blivande rådgivarna erhöll sammanlagt åtta dagars MI-utbildning fördelade över nio månader. Olika skattningar gjordes för att följa rådgivarnas MI-kompetens. Fem samtal med fiktiva klienter (skådespelare) spelades in under utbildningens gång och kodades av oberoende kodare med Motivational Interviewing Treatment Integrity code (MITI).

Destilleri, saluhall och destilleri.Arkitketurskolans verksamhet ska flytta och uppgiften var att rita om nuvarande arkitekturskolan till Kontor, bostäder och offentliga/kommersiella verksamheter i gatauplan. Målet med projektet har varit att öppna upp den befintliga bygganden och få in en mer offentlig, öppen verksamhet i gatuplan. Byggnaden rymmer efter ombyggnad en saluhall som tar upp största delen av gatuplanet. Gatuplanets utfackningsväggar byts ut mot glaspartier som öppnar upp fasaden runt om hela kvarteret. Saluhallen verkar tillsammans med ett eget destilleri för brännvinstillverkning och ett bageri för knäckebrödstillverkning. På kvarterets innergård och tak finns åkermark där det odlas råg som förädlas på plats till brännvin och knäckebröd..

Det här är ett projekt som undersöker ett nytt sätt för bostäder att utformas. Hyresägenheter med fler rum, där kontraktet kan delas upp mellan de boende. Samtidigt värnas arkitektoniska kvalitéer, som burspråk i varje rum. För att minimera de uppvärmda allmänna ytorna i byggnaden går trapphuset och hissen utomhus, och binder samman lägenheterna med en slags loftbalkong. Varje våningsplan får sålunda en mötesplats där grannar kan socialisera.

Two elementary schools are now being built in Gråbo (in the municipality of Lerum),Röselidsskolan and Ljungviksskolan, which are both designed with solar thermalcollectors for the schools domestic water heating. During the summer while thelargest amount of solar heat can be generated, the activity hence the domestic wateruse in the schools are heavily reduced. Both schools are connected to the local districtheating system which makes it possible to use the solar collectors to deliver heat tothe district heating.The purpose of this thesis is to evaluate the two systems mentioned above and todetermine which system is more suitable to apply on a school. The building whichconditions were used for this evaluation is Röselidsskolan.A solar heating plant of each system type was dimensioned from the expected andknown conditions of the building. The purpose with the dimensioning was to makethe solar plants replace the ordinary energy source as much as possible.

Two elementary schools are now being built in Gråbo (in the municipality of Lerum),Röselidsskolan and Ljungviksskolan, which are both designed with solar thermalcollectors for the schools domestic water heating. During the summer while thelargest amount of solar heat can be generated, the activity hence the domestic wateruse in the schools are heavily reduced. Both schools are connected to the local districtheating system which makes it possible to use the solar collectors to deliver heat tothe district heating.The purpose of this thesis is to evaluate the two systems mentioned above and todetermine which system is more suitable to apply on a school. The building whichconditions were used for this evaluation is Röselidsskolan.A solar heating plant of each system type was dimensioned from the expected andknown conditions of the building. The purpose with the dimensioning was to makethe solar plants replace the ordinary energy source as much as possible.

Immersion is a construct that measures how deeply engrossed a user is with any mediated situation. In the field of game design, immersion is a significant aspect of what makes a game enticing, and as such it is of pivotal importance to create and maintain it to keep the player's mind off the real world while inside the confines of a game framework. According to the GameFlow theory, it is one of seven key tenets of evaluating and implementing a successful game design. Yet, certain multiplayer online games are designed in a fashion that in some cases seem to break immersion, where the player is frequently put out of action, sometimes for minutes on end. In this study, using online questionnaires, we discover that players, despite claims otherwise, seem to be in several ways affected negatively by this breaking of immersion.

This report has a dual focus. The first goal was to increase the knowledge of how the use of electricity in a residential building is distributed. Electricity in residential buildings is used for lighting in common areas, elevators, pumps and many other appliances. The electricity used for these different parts is to a great extent unknown. A few studies have been carried out and the result of these is referred to in this report.By means of measurements and approximations the use of electricity for various appliances became known.