Purpose/Aim: The purpose of this paper is to describe how a number of strategically selected employees at the Swedish Institute, with the purpose to promote Sweden in the world, look at the challenges facing Sweden concerning nation branding in the new era of cooperation within the European Union. I examine how these people look upon the work of public diplomacy and nation branding in order to actively participate and influence the EU's common communications platform.Material/Method: The method used in this thesis is qualitative interviews. The reason why I chose this method is because I consider it to be the most appropriate in order to collect information about how these selected employees at the Swedish institute regard the challenges that lay ahead in terms of nation branding within the European Union.Main results: On the basis of the results I have gained by dint of the analysis, it can be concluded that it is of utmost importance to take the societal changes, which are a result both of the worldwide globalization and the EU cooperation, into consideration when designing a future communication strategy for the Swedish Institute. The nation-state continues to play an important role in Sweden, but its importance is declining as the EU cooperation is progressing. The citizens? identity plays a crucial role in designing a nation?s communications strategy, and from the analysis I conclude that we move not from a Swedish to a European identity, but towards a pluralistic union where multiple identities meet under one umbrella; the EU..

Ideonella dechloratans är en av flera isolerade bakteriestammar med förmågan att använda klorat i sin metabolism i anaerob miljö. Detta kan utnyttjas inom exempelvis pappersindustrin där klorat är en miljöfarlig restprodukt efter klordioxidblekning.   Klorat och perklorat har visat sig ha negativa effekter hos både människor, djur och växter vilket ger ett stort behov av mer forskning på förbättrade reningsmetoder. Kan genregleringen av enzymerna som sköter nedbrytningen av klorat, kloratreduktas och kloritdismutas, förbättras genom att exempelvis fungera även i aerob miljö så skulle reningen förbättras samt kostnader dras ner.   Genom att införa promotorregionerna för kloratreduktas och kloritdismutas i en broad-host-range reporterplasmid, pQlacZ-1, så kan dessa testas i flera olika förhållanden och i olika typer av gramnegativa bakterier.   Genom dubbelklyvning av pQlacZ-1 med BamHI och EcoRI så har PCR produkter av Clrp och Cldp från Ideonella dechloratans kunnat ligeras in för att sedan transformeras in i E. coli, XL-1 Blue.    Gelextraktion har visat sig vara den effektivaste reningsmetoden inför ligering men utförligare screening behöver göras på transformanterna för att säkerställa metodens effektivitet..

BackgroundPolitics in some ways has always been about communication and marketing. In Sweden some people believe that communication and meaningful relations with the voters are of no value, instead it is the political content that is of importance. Media evolution has changed the conditions of political marketing; this has meant that the choices of the right communication channels in political marketing have become more important today than ever. Political competition in Sweden has become more even in recent years, this has called for political communication and marketing to be more planed and well thought out. Political parties have therefore begun to spend millions on marketing themselves.

The power consumption has grown rapidlyin the last decade. Fossil fuels and theneed for alternative energy sources aregreat. Ocean waves are a renewable andsustainable source of energy that hasbeen relatively untapped. At UppsalaUniversity research and development havebeen done for several years. Severaltypes of wave energy converters (WEC)have been created.

The paper contains comment, clarification and criticism, even constructive criticism, of some theses that have been put forward by Laurence Bonjour in his In Defense of Pure Reason.It presents a concept of experience that deals with the relation between cognizer and object of experience that has a great similarity to that of Bonjour. Through analysis it is shown that the concept of a priori entails that Bonjour has two concepts of a priori, a narrow and a broad one. The narrow one is, in my own words: According to moderate rationalism a proposition p is a priori justified if and only if you apprehend that p must be true in every possible world. This doesn?t mean that Bonjour doesn?t believe in an epistemological, metaphysical and semantic realm.

This thesis processes the work of developing CPU code and GPU code for Thomas Kaijsers algorithm for calculating the kantorovich distance and the performance between the two is compared. Initially there is a rundown of the algorithm which calculates the kantorovich distance between two images. Thereafter we go through the CPU implementation followed by GPGPU written in CUDA. Then the results are presented. Lastly, an analysis about the results and a discussion with possible improvements is presented for possible future applications..

Hållbarhetsbegreppet har fått allt större betydelse. I bankvärlden, är det inte en fråga om, utan hur ett företag ska arbeta med hållbarhet. För att uppnå hållbarhet är det viktigt att förstå hur en strategi måste genomföras, ständigt utvecklas och kontrolleras, för att resultaten ska följa i enlighetmed de strategiska målen..

The amount of various phosphorus (P) fractions in the sediment and the relationship between the amount of P and sediment particle size were investigated in a constructed wetland southwest of Linköping. Furthermore, the possible correlation between clay content in the sediment and distance from the inlet was investigated. Sediment samples were collected along three transects from the inlet to the outlet, with six samples in each transect. In order to measure the soluble P, an NH4Cl extraction was done. This was also analysed for total soluble P after oxidation with peroxodisulphate.

The main purpose of this analytic study which has a theoretical focus, Is to find out if the two Swedish parties Socialdemokraterna (s) - The Social Democrats - and Folkpartiet (p) - The Liberal Party - has taken position ideologically or strategically to the new sex-degree grading scale. The theory section describes the concepts of ideology and strategy. Despite the talk of the death of the ideologies, this don't need to be the case, they only adjust över time. The second key-point of this essay is strategy, a model based on Frostbergs reasoning illustrates this. A number of problem areas are presented.

The amount of various phosphorus (P) fractions in the sediment and the relationship between the amount of P and sediment particle size were investigated in a constructed wetland southwest of Linköping. Furthermore, the possible correlation between clay content in the sediment and distance from the inlet was investigated. Sediment samples were collected along three transects from the inlet to the outlet, with six samples in each transect. In order to measure the soluble P, an NH4Cl extraction was done. This was also analysed for total soluble P after oxidation with peroxodisulphate.

The purpose of this bachelor thesis is to identify the relationship between color and semiotics and how a person?s opinon, regarding a game character?s different characteristics, can be affected by the use of various colors. Prior to this study people were asked, through an online survey, to write down words that they associated with different colors. The colors were then divided into four different groups depending on whether they had been associated with positive-strong words, positive-weak words, negative-strong words or negative-weak words. In order to further shed light on the effect of colors, the four palettes, consisting of the colors associated with the different words, were then used separately to give color to two characters: a man and a woman.

The explosion of information technology has given users direct access to an ocean of information. Increased availability puts increasing demands on the ability of students and researchers to search for, filter, and structure information. In response, the role of the research library has shifted from being primarily an information resource to being an educational resource with a focus on teaching users what is known as information literacy. This thesis is a study of user-education at the Karolinska Institute Library KIB, the largest medical library in the Nordic countries. KIB has invested significant resources in developing user-education, and has a full-time user-education developer and a formal pedagogical platform for user-education.

Lagstiftning och normgivning kring årsredovisningen, vill skydda intressenter mot felaktig och bristfällig information. Det finns en del i årsredovisningen som inte är lagstadgad, den benämns frivillig information. Omfattning och val av vilken frivillig information som företag väljer att redovisa beror till stor del på vilken redovisningsstrategi som företaget tillämpar.Syftet med uppsatsen är att beskriva och analysera vilken redovisningsstrategi som svenska aktiebolag noterade på Stockholmsbörsen tillämpar, när de redovisar frivillig information i årsredovisningen. Vidare är syftet att undersöka vad som påverkar val och utformning av redovisningsstrategi, vi utreder huruvida anlitad revisionsbyrå är en förklarande variabel, samt om det finns andra aktörer och faktorer som påverkar.Vi har undersökt variablerna; anställda, kreditgivare, aktieägare, andra företag noterade på Stockholmsbörsen, branschkollegor, anlitad revisor och Vd/företagsledning, för att utreda om dessa aktörer och faktorer påverkar valet.Både en kvantitativ och kvalitativ metod har använts för att uppfylla uppsatsens syfte. Genom en enkät, via e-mail, till företagen i vårt urval, har vi undersökt i vilken utsträckning de olika variablerna påverkar samt huruvida det leder till att en viss redovisningsstrategi tillämpas.

The purpose of this thesis was to study Holmen?s possible future ownership, concerning their forestland in Sweden. We have compared the strategy of the present owning of forests with three different alternatives. These three alternatives are: 1) selling all the forestland, 2) establish a new company which owns the forest where Holmen is the major stockholder and finally 3) an alternative were the two northerly regions are sold. We used Holmen?s annual account from the year 2002 as a bare year and made a reconstruction of the annual account in the three different alternatives.

Title:                                  CRM ? A case study of Nordea Private BankingAutors:                               David Johansson & Mikael Westin        Advisor:                             Ulf AagerupLevel:                                 Bachelor thesis in International marketing, (15 ECTS), Spring 2013.Keywords:                         CRM, Relationship marketing, Private BankingQuestion:                           How does Nordea Private Banking work with CRM to get high customer loyalty?Purpose:                            Study and to learn how Nordea Private Banking is working to bring in new customers and keep existing customers loyal. We also want to see if Nordea uses additional strategies that goes beyond the theory and what their customer relationship strategy is.Method:                             The study has a qualitative research method with an inductive approach. Interviews with leading and skilled profiles at Nordea Private Banking has been interviewed to provide answers to our research question.Theoretical framework: The chapter starts with theory about what relationship marketing is and what is driving customer loyalty. Thereafter theory that define CRM and its pros and cons are addressed, and finally the chapter describe the implementation phase.Empirical framework:     In the empirical framework we present the qualitative interviews that were done with employees at Nordea Private Banking.Conclusion:                       The result from this study shows that Nordea Private Banking uses strategies that are common in theory of CRM to gain high customer loyalty and the use of recommendations from satisfied customers is of a much higher significance in Nordea Private Banking?s case than of what the theory is implying.