Denna uppsats tar sin utgångspunkt i PR-världens anammande av bloggar. För denna studie undersöks bloggar som använts i PR- och marknadsföringssyfte där bloggens verkliga avsändare inte varit känd för majoriteten av bloggens läsare. Två specifika bloggar har valts ut för denna studie, bloggen Black Ascot som syftade till att skapa uppmärksamhet kring Malmö Opera samt bloggen Stefan The Swopper som var en del i en kampanj för Posten. Syftet med uppsatsen är att undersöka och därigenom ge kunskap om hur bloggar används och utformas i PR- och kampanjverksamhet. Därmed är syftet också att undersöka vilka de strategiska tankegångarna bakom de för uppsatsen utvalda bloggarna varit samt hur dessa bloggar kan anses vara förenliga med gängse PR-etik.

The purpose of this master's thesis is to investigate how the students at Chalmers University of Technology at Lindholmen in Gothenburg use libraries in their schoolwork. The empirical material consists of the answers of questionnaires that were handed out to two classes of students, on the second year of their education. To illustrate the topic there are a theoretical frame and examples of earlier studies. The theoretical frame is Limbergs texts that deal with for example information seeking and how important it is in all education. The earlier studies are about student's different ways of using libraries.

The main purpose of this Master?s thesis is to investigate how the transfer from academic studies into professional life is experienced in retrospect by professional librarians. The aim is also to examine in which context the studies in library- and information science in Sweden has been formed. To attain the purpose of the thesis four main questions is being asked: In which context has LIS-studies from the period 1993-2007 been formed? Which competence does the professional librarian consider to be the most fundamental in professional life? Does the professional librarian experience that the knowledge attained from LIS-studies is sufficient for the actual tasks? Which are the differences between tasks at different types of libraries? The study is performed through a questionnaire survey in which 94 professional librarians express their experiences of their LIS-studies in retrospect.

Background: Sweden is a country where vitamin D deficiency seems to be common, partly because of its geographical position, which reduces the availability of UVB radiation, but also that people avoid sunlight due to increased skin cancer risk. Research shows that vitamin D plays an important role in the prevention of many diseases such as cancer as well as autoimmune and neuropsychiatric diseases.Vitamin D is a fat soluble pre-hormone and a collective name for closely related compounds which act as hormones after undergoing a transformation in the body.Humans can utilize vitamin D through diet and produce it in the body by exposing the skin to the sun. Previous observational studies and epidemiological studies have established a hypothesis that there seems to be an association between vitamin D supplementation and reduction of depressive symptoms.Objective: The aim of this study was to investigate if vitamin D supplements may decrease depressive symptoms.Methods: This work is organized as a literature review and article search is made in the database PubMed in January 2012. Keywords used were ?vitamin D and depression? and inclusion criteria were: randomized clinical trials, be conducted on humans, written in English.

This thesis deals with tactics for information seeking in electronic databases. An important aspect is knowledge of the relative value of different subject access points. The method used here is literature studies. Nineteen empirical studies are described and analysed with the purpose to compare the relative value of different subject access points. The studies examined compare the relative value of subject access points in relation to each other or in relation to different scientific disciplines.

The main purpose of this examination paper has been to do a review of recent scientific and evaluated studies performed on children 0-15 years of age, treated with an animal as an assistant to the therapist/professional. The key term is Animal Assisted Therapy (AAT). Our focus has been to describe in what fields these kinds of studies have been performed, what the results are and how effective they have been. As a supplement to our study we have performed 8 short telephone interviews with professionals in the same field of occupation corresponding to the studies we have summarized. Our results concerning the studies show that there has been a positive outcome in the treatment of children and adolescents and AAT.

In this thesis we calculate the Hawking mass numerically for surfaces in Kerr spacetime. The Hawking mass is a useful tool for proving the Penrose inequality and the result does not contradict the inequality. It also does not contradict the assumption that the Hawking mass should be monotonic for surfaces in Kerr spacetime. The Hawking mass is quasi-local and defined by the spin coefficents of Newman and Penrose, so first we give a discussion about quasi-local quantities and then a short description of the Newman-Penrose formalism..

Background: Myocardial infarction is the most common individual disease among people in the west world. In Sweden there are over 50 000 women and men who get myocardial infarction every year and about 40 % of them dies. Exercise training is one part of cardiac rehabilitation and since 1980 Sweden use the guidelines from that time. Aim: The aim was to review exercise-training modalities in cardiac rehabilitation after myocardial infarction and the physiologic- and psychological effects. Method: Facts were obtained by searching through the database PubMed for articles published from 1994 and ten years forward.

Den 19 februari 2004 presenterade IASB IFRS 2. IFRS 2 innebär att företagen skall hantera personaloptioner som en kostnad i resultaträkningen. I författningen regleras ej vilken värderingsmodell som skall användas vid värderingen av optionerna. På grund av detta kan redovisningen påverkas på olika vis beroende på vilken optionsvärderingsmodell som används av bolaget. Uppsatsens syfte är att fastställa vilka effekter olika optionsvärderingsmodeller har på bolagens värdering av personaloptioner och även beskriva vilka antaganden av indata i modellen som görs av bolagen och undersöka om dessa antaganden är teoretiskt korrekta.

The main object of this master thesis is to examine whether domain-analysis could be used toorganize the collections in a library serving interdisciplinary studies, and in that case - howthat could be done. The thesis is based on a case study of a library for Asian studies, which alsoserves as a library specialized in that subject in the Nordic countries. The author has used, i.e.interviews and observations examining who the users of the library are and how these seekinformation. A theory part deals with some earlier studies of information users within arts andsocial sciences, and these are compared to the users of the examined library.The thesis states that one has to look at the different disciplines in which research is done (andcould be done) at the institute to which the library belongs, and that subject terms could beadded to the various documents from the view of those domains..

At Volvo Construction Equipment outside Eskilstuna a wide range of heavy equipment machines are developed that are used by a variety of industries worldwide. For the handling and maintenance of these machines a deep knowledge is often required. Volvo CE and their dealer Swecon offer courses for both drivers and technicians that last for 1-2 weeks. Out on the workplaces however, the knowledge from these courses need to be supplemented with information from the machine?s operator and repair manuals.

Background: Traditional oral health education is seldom enough in order for dental care personnel to motivate their patients to good, long-lasting oral health care habits and there is a need for evaluation of other more efficient methods. One of these methods is motivational interviewing. An overview of its origin, definition, theoretical background and practical methods is given by way of introduction. Aim: The aim of the investigation was to review studies that had used motivational interviewing in order to obtain oral health, focusing on prevention and treatment of gingivitis, periodontitis and dental caries. Method: Systematic review. A search question was run through the databases ASSIA, ERIC, PsycINFO, Social Services Abstracts, Sociological Abstracts and PubMed. The articles were reviewed based on defined inclusion and exclusion criteria. Results: Five publications (based on three studies) met the inclusion criteria.

Den här uppsatsen tar avstamp i en personlig erfarenhet av när representationen på sociala medierorsakat konsekvenser i den fysiska världen. Uppsatsen undersöker, genom en autoetnografiskmetod, processer för normerande tillhörighet inom speciella diskurser. I texten användsmusikgenren Black Metal som exempel för att visa hur normer styr och kontrollerar socialthandlingsutrymme för kvinnor. Begrepp som används för att beskriva dessa processer kommer frånErving Goffman och har kallats för det dramaturgiska perspektivet. Begreppen används vidare iarbetet som verktyg i det gestaltande arbetet där normer för subjektspositioner undersöks iiscensatta fotografier..

How is the fat body constructed in public spaces? This essay deals with the experiances of five participants, being fat in public spaces. The fat body is often constructed as "matter out of place", more or less expected to be invisiable in public spaces. But living with a fat body isnt all about assimilation, wearing black clothes to fit in or staying at home in fear of facing comments of your body. More than being a body constructed as improperiate in public spaces, the participants view can be described as "revolting".

To get an optimal print result with rotogravure on improved newsprint, MF-paper, knowledge aboutwhat adjustment that should be done through the whole production is needed. This degree project investigatesthe reproduction?s effect on the final print result.A test print is done at Quebecor World Nordic Interprint´s regular print unit. The evaluation of theprint shows how important the use of a unit adjusted ICC-profile is for the print quality. A comparisonbetween the two separation methods GCR and UCR shows that Interprint´s present ICC-profile, usingUCR as separation method, gives less missing dots.