The aim of this master?s thesis is to examine the discourses about Malmö public library that can be identified in several documents published by the library, articles, and various WebPages. Furthermore, our intention is to study the relation between the library?s identity, image and profile. The questions posed in the study are: Which identity discourses are Malmö public library giving expression for? What kind of conflicts between these discourses can we find? How is the identity, image and profile of the library in relation to one another? How does Malmö public library profile and market itself as a non-profit organization? Our theoretical and methodological building ground is in the discourse analytical field, with Enesto Laclau?s and Chantal Mouffe?s theories about discourse and society, as a starting-point.

During the financial crisis voices were raised towards the regulatory framework IAS 39 recognition and measurement of financial instruments and pointed out that it was inadequate. The complexity of the framework contributed to the fact that it was difficult to apply. IASB accelerated the modeling of the new to be regulatory framework IFRS 9. In this study we will focus on the reliability of accounting information, which is an important aspect from the stakeholder?s point of view, for example, to be able to make the best decisions the accounting information should be proper.

Uppsatsens syfte avser att beskriva hur ACB Laminat, ur ledningens perspektiv, arbetar med lönsamhetsstyrning. Vidare ska eventuella brister i detta tillvägagångssätt belysas och analyseras, för att förslag till tänkbara åtgärder ska presenteras för företaget.För att nå uppsatsens syfte har en fallstudiebaserad kvalitativ studie använts. En tydlig avgränsning av vad som ingår i undersökningen och vad som ligger utanför finns då uppsatsen enbart avsåg att undersöka ledningens syn på hur företaget arbetar med lönsamhetsstyrning. En kvalitativ ansats har använts för att genom en djupgående intervju belysa en helhet och med hjälp av mina egna tolkningar finna en förståelse i det undersökta.En beskrivning på hur företaget, enligt ledningen arbetar med lönsamhetsstyrning har presenteras. Vidare har undersökningen resulterat i att brister i företagets arbetssätt funnits och förslag till hur de kan avhjälpas har presenterats.

This is an essay concerning the differences between boys? and girls? way of learning and how this difference influences the teaching in the technology subject. The method is divided in two. The first part is based on a survey over literature about teaching girls and boys in the technology subject. The second part is based on interviews with three male teachers in the same subject.

This essay highlights the Swedish retail companies? engagement in ethics and environment issues as a part of the business concept. The Customer is today more aware about what is going on in the world than ever before. Two of the main reasons are the Internet and the globalization. In relation to the customer being more aware about the situation in the world today, the demand for products which have been produced in consideration of ethical and environmental values has increased.

This thesis work is performed on VSM Group Ltd in Huskvarna that produces sewing machines under the trademarks Pfaff and Husqvarna Viking. On these sewing machines is an application that helps the user to thread the needle. The aim with the work has been to study today's applications on VSM and their competitors' sewing machines in order to since developing a new Needle-threader that divides itself from all the ones used today. The objective with the work has been an entire new concept with an operational prototype.As a base the competitor analysis was used where today's applications was studied in order to identify positive and negative aspects of these. This led to a number off ?concept families? where different variants off the same ideas were collected and evaluated.

In recent time Hemnet has faced an intensified criticism because of the latest introduction of ad-fees, and not least because of the take-over regarding Swedbank Fastighetsbyrån and Svensk Fastighetsförmedling. There is a growing concern amongst real estate agents about the development for which the Swedish real estate advertising market is taking. Many of the competitors on the market that have previously experienced difficulties in establishing on the market now see their opportunity to make use of the situation that has emerged regarding Hemnet. By offering better and more lucrative terms they could potentially bring in enough real estate agencies to pose a real threat on the advertising market.Hemnet is part-owned by four organizations, Fastighetsbyrån, Svensk Fastighetsförmedling, Mäklarsamfundet and Fastighetsmäklarförbundet. All of which have a 25 percent share in Hemnet.

2. SUMMARY A small garden exposed to a harsh coastal climate can be difficult to design. Limitations in space and in plant varieties increase the needs of an in-depth knowledge to achieve wanted goals. In this degree project the challenge has been to create a functional and position adapted garden for a very small beach house lot in Mölle, a little harbour village at the south coast of Kullaberg. ?Villa Malm?, is situated directly on the bedrock in a close settlement where the gardens, in most cases are very small and exposed to strong salty winds.

Syfte: Syftet med denna uppsats är att analysera varumärkeshanteringen i olika ideella organisationer i Sverige. Metod: I denna uppsats har författarna använts sig av kvalitativa metoder samt utgått från en abduktiv ansats. De primära data är fem intervjuer med fem ideella organisationer i Sverige som arbetar för olika ändamål. Dessa intervjuer har valts utifrån ett bekvämlighetsurval. Resultat och slutsatser: Av resultatet framgår det att de ideella organisationerna arbetar med sitt varumärke beroende på vilka resurser de har, vilken storlek organisationen har och vilka ändamål de arbetar för. Författarna av studien anser att varumärkeshantering inte är ett högt prioriterat område för samtliga ideella organisationer eftersom de behöver lägga sina resurser på rätt företeelse, vilket är deras ändamål. Om organisationerna skulle lägga mycket tid på varumärkeshantering och marknadsföring skulle detta leda till att allmänheten blir skeptiska och börja undra om organisationerna använder pengarna på rätt sätt.

The aim writing this essay is to understand and to explain difficulties with communications during sign language interpreting at the Video Relay Service (VRS). Another aim is also to identify the necessery conditions for communications at the VRS and to investigate why difficulties may arise in lack of these necessary conditions. The questions of this essay are: Which are the vital important difficulties in communication at the VRS and why do these difficulties arise?To answer these questions, four sign language interpreters working with the VRS, have been interviewed. These interviews constitute the empirical data of the essay.

Colours have been proven to have both a great physical and psychological impact on human beings. This essay investigates the rebranding of 37 Health Care Centers, located in Norrbotten, Sweden, and how 10 interviewees have experienced the new choice of colour on the logotypes of these Health Care Centers.The theoretical framework used in this research process, consists of theories related to rebranding, the communication process, encoding/decoding and Goethe?s Theory of Colours.To gather information about how the 10 inhabitants have experienced the new choice of colour, a semistructured form of interview was used. In addition to these interviews, three people employed by Norrbotten County Council (NLL) were interviewed, to get to know more about the rebranding process and the message behind the chosen colours of the logotype.Results show that the inhabitants had an overall positive reaction to the new colour choices, but that younger target groups lacked information about the new logotype and the rebranding.Due to these results, recommendations were made that NLL should expand the quantity of media channels to reach these younger target groups, and thereby be able to attract more patients to their Health Care Centers. NLL would also profit from investigating the inhabitants experiences related to the new colour choices themselves, but in a larger scale, to achieve greater knowledge of how to proceed with colour choices in the future..

El objetivo de este trabajo es analizar los contenidos culturales de algunos libros de enseñanza del español, como lengua extranjera, publicados en Suecia.Estos libros de textos fueron analizados basándose en la información cultural y centrándose en los aspectos interculturales que estos pudieran presentar. Para analizar la información cultural los datos han sido divididos en datos concernientes a España y América Latina, respectivamente. Para abordar la interculturalidad se ha tenido como base principal la contrastividad cultural.Este trabajo llega a la conclusión que dos de los libros estudiados presentan de una buena forma la contrastividad cultural, sin embargo, su falta de variedad en la temática cultural y su falta de acercamiento a una discusión sobre los estereotipos, hacen que los libros, finalmente, nos entreguen una visión incompleta de la perspectiva intercultural.Palabras claves: enseñanza del español, cultura, la perspectiva intercultural, contrastividad cultural..

he purpose of this master thesis is to learn more about the ancient Alexandrian Library. The method used in this thesis is methodology of history, especially a critical attitude when it comes to evaluating the ancient texts. I put forward three questions to which I desire to find answers. First: What do the sources from Antiquity tell about the Alexandrian library? Second: How do modern writers of books on the subject use these sources? Thirdly: I look into the possible historical and cultural reasons that the first of the Ptolemaic kings could have had for establishing the Mouseion and the Library of Alexandria.

The purpose of this study was to compare naturally regenerated Scots pine (Pinus sylvestris (L.)) against seeded Scots pine in terms of benefits and differences. An inventory was performed at a number of different sites, 4 ? 6 years after soil scarification and data on the number of new established plants, their height growth as well as ground-line diameter was collected. Information about site conditions such as altitude, quarter exposure and frost risk was also collected. A review of previous studies was conducted in addition to the field study.

Title:Product abandonment ? A comparative study of five ABB-units Level:Master thesis in Business administration, spring 2011.Purpose:The purpose of this paper is to through a comparative analysis examine how different companies, within the same group, works with product abandonment and what factors influence the process.Problem:How important is situational and product specific factors in a product abandonment process in which the organizational factors are constant?Method:This study is based on primary as well as secondary data where interviews represent the primary data. Interviews, following the same interview guide, were made with five companies within the same group.Result:The results from the empirical studies presented in the text below recurring themes derived from the framework.Conclusions:Our conclusions are that the importance of product specific factors is of significant matters in a product abandonment process, even when organizational factors are constant. We base that on that although the companies are within the same group, under the same strategic direction and constructed according to the same organizational structure the product abandonment process is different for the respective companies.Keywords:Product abandonment, product deletion, product elimination, weak products, ABB .