With the help of image analysis and scent theory, we have made an analysis that explains how the perfume smells in advertising. There are many different factors that play a role in our perception of smell by image. We have found that using the connotations we can get a sense of the scent. What helps us along the way, the colors, the women and the environment. From this one different conclusions are mad and we create a scent sensation..

The purpose with the report is to show that it is possible to design a class-D amplifier, using a programmable FPGA mounted on a developing card from Xess and a H-bridge. The FPGA was programmed in VHDL which is the language the software from Xilinx use to implement a logical function into the FPGA The logical function corresponds to a modeling of the music signal and the modeling can be described as a comparator which compare the music signal with a triangle wave and as a out signal produce a pulse width modulated (PWM) signal. The report is also a review and evaluating of two different modulating technologies, AD- modeling and BD-modeling. A detailed part about how the H-bridge was designed and how it works. The result of this project is a working audio amplifier to a significant lower price than the products in todays market..

This essay examines the visual art of Helena Blomqvist with theory of performativity from Judith Butler among others, with a focus on the potential of visual art to question and dislocate norms. It consists of an analysis of three works of art from three aspects: the work of art, the viewer and the situation, and eventuates in an analysis of how the works relate to representation and norms. The construction of the works is related to Butler's theory of identity construction..

Det här arbetet syftar till att genom design av en telefonapplikation undersöka hur ljud kan förstärkas av den omgivande miljön. Arbetet visar på hur miljöförstärkt ljud skiljer sig från ljudförstärkt miljö samt vilka begränsningar det innebär att använda en vanlig smartphone som plattform. Ett långsiktigt mål är att genom en produkt som låter oetablerade ljudproducenter distribuera sina alster i den offentliga miljön främja fri kultur och kreativitet.Arbetet har följt principen för RtD (research through design), där designprocessen utgör det fall som studeras och dokumentationen av den utgör den bas av data som analyseras och leder till slutsatser kring ämnet.Designprocessen i detta arbete innebär en mindre omfattande användarstudie i enkätform för att identifiera målgrupp, krav och mål. Följd av en andra studie där en prototyp framtagen med grund i resultaten från användarstudien utvärderas av deltagare genom observation, intervju och reaktionskort. De största utmaningarna för designen grundar sig i att ta fram en applikation som inte stör upplevelsen, men samtidigt kan instruera användaren i hur man använder applikationen. Utifrån arbetet dras slutsatsen att användarinstruktioner, såväl visuella som auditiva, löper större risk att störa upplevelsen i miljöförstärkt ljud än i ljudförstärkt miljö. Vidare konstateras att den största bristen i en lösning som bygger på standardutrustning i jämförelse med en lösning som nyttjar dedikerad utrustning utgörs av begränsningar när det kommer till att ange riktning med hjälp av ljudets rumslighet..

The standard model concerning the relationship between perception and motility is linear and one-way. It depicts the flow between the two as moving from sensation to perception to representation to computation, and finally, to motility and action. According to this model, animal being is basically a bundle of reflexes. But what can correctly be considered a bundle of reflexes from a natural science point of view, doesn't necessarily have to be true. This conception does not take into consideration the more complex interactions between motility and perception that constitutes, or generates, animal and human beings.

In this thesis I'm trying to examine the meaning potential of visual elements and layout in a Swedish newspaper front page and the same newspaper's website's start page, drawing on theories about multimodality and social semiotics developed mainly by Theo van Leeuwen and Gunther Kress. The study is focusing on Swedish newspaper Aftonbladet and the website aftonbladet.se and compares these three different days. In this thesis I also try to examine what the newspaper communicate about its identity through the different visual components. My conclusion is that visual elements and layout have a great importance regarding what a newspaper communicate about how the news articles should be read, but what can be said about a company's identity mostly depend on the genre the newspaper belongs to and how well the reader knows that particular genre..

I maj 2009 släpptes den första betaversionen av Visual Studio Team System 2010. Den innehåller en rad intressanta nyheter och funktioner som kan underlätta utvecklingsarbetet och höja den interna kvaliteten.Kvalitetsbegreppet inom mjukvaruutveckling kan delas upp i två delar: extern och intern kvalitet. Med extern kvalitet menas det som kunden ser, till exempel att rätt funktionalitet utvecklas och att den levereras i tid. Intern kvalitet handlar om processer inom företaget och det som kunden ofta inte ser eller är medveten om.Nyheter i Visual Studio 2010 har utvärderats i fokusgrupper tillsammans med rutinerade utvecklare på Medius. Den agila arbetsprocessen har utvärderats utifrån observationer, informella intervjuer samt den teoretiska referensram som ställts upp.Utvärderingarna har resulterat i ett antal riktlinjer för hur Medius kan förbättra sin interna kvalitetsprocess.

The Swedish population is today exposed to more ads than ever. The number of advertising channels is growing, as well as the number of companies and their advertising expenses. As the products are becoming more alike, the harder it gets for the companies to convince the consumers their product is better than their competitors?. In order to succeed they need to understand what they communicate to the consumers through their different marketing activities, and how that affects the consumers? view of the brand and the product.

The aim with this study was to gain knowledge about how parents who are visual impaired experience and manage the meeting with the world around them. To have children and to be visual impaired creates a complex situation. There is not only the problem how to manage the parenting in technical terms. The disability is also filled with stigma because it diverges from the norms of society. There is not only demands from society about how the parent should behave, the parent also create demands of themselves.

Context: In cooperation with ICA, we chose to investigate how much the auditory and visual stimuli in combination affects consumer behavior in grocery store. There are few studies in the area, which gives good practical and theoretical implications.Research question: How much influenced consumers' purchasing, movement and inspection behavior during exposure to auditory and visual stimuli in the fruit and vegetable department of a grocery store?Purpose: The purpose of this paper is to describe and analyze how much the auditory and visual stimuli affect consumer behavior in the grocery store. We do this through a quantitative experiment of our partner?s fruit and vegetable section, where we observe customer behavior in stores.

Navigating to different locations isn?t always easy. Imagine then how it is for people with a visual impairment to walk across the street or to get from one point to another. The Swedish Association of the Visually Impaired (SRF) has pointed out that today's society is not sufficiently accessible to people with visual impairment and there are improvements that need to get done. Technology is something that has evolved a lot this last decade and occurs today almost everywhere in our environment.In some areas, technology has facilitated people's daily life very much and we have therefore chosen to examine whether a combination of several technical functions integrated into the fictive artifact called Eyenavster can facilitate outdoor orientation and increase the accessibility for people with a visual impairment.Qualitative data collection methods have been used in this study by six interviews to answer our question.

We are always surrounded by space, not just only in a room with four walls, but also when we are outdoors.Constantly we move in a flow of space that changes whenever we move. Unaware we are affectedby this threedimensional surrounding of ours, and it reacts with our perception. Many times, we chooseto translate it into something two-dimensional, for example when we take a photo, recording a movie orframing a view with a window. It helps us to catch a moment, a piece of reality and restore it in our ownway. In this project I?ve chosen to explore this process, to interpret and create my own theories about thistranslation from space to a two-dimensional surface.

The use of spread spectrum signals has increased dramatically in military applications. Finding methods for detecting and positioning of these signals have become interesting research areas for signal intelligence purposes. One method is to measure the time difference of arrival (TDOA) that occurs when two receivers are synchronous and spatially separated. Based on the TDOA-technique an audio-demonstrator has been developed and implemented. This report describes the theory for how sound received in microphones can be used to extract information about the transmitter?s position from the measured time difference.

Syftet med detta examensarbete var att underso?ka MEMS och elektretmikrofoner fo?r att finna vilken typ som la?mpar sig ba?st fo?r fo?retaget Comfort Audio AB och deras ho?rselhja?lpmedelsprodukter. Uto?ver detta underso?ktes mo?jligheter att kontrollera upptagningskarakteristik med hja?lp av en teknik vid namn end-fire.Resultaten har erha?llits genom att underso?ka ett antal elektroakustiska egenskaper hos olika mikrofoner, som sedan har ja?mfo?rts med respektive tillverkares tekniska specifikationer. Upptagningskarakteristiken har underso?kts genom konstruktion av en mikrofonuppsa?ttning da?r den summerade signalen underso?kts.

Detta projekt drevs på uppdrag av Optikbutiken som behövde en tjänst där mankunde betala sin order med hjälp av kreditkort på deras aktuella hemsida. Det härprojektet gick ut på att integrera DIBS vilket är ett betalsystem för kreditkort.Utvecklingen skedde i Visual Studio miljö. De krav som ställdes upp för det härprojektet blev uppfyllda..