Background: The business market today is characterized by tough competition amongst the competitors to capture consumers? interest and money. One marketing tool companies can use to achieve this is the company?s image. The customer buys not only a product, but also the image that the company or the product is associated with.

The purpose of this thesis is to investigate the ways in which emotion regulation and mood affects risk taking when it comes to decision making competence. Emotion regulation is an essential part of the attachment process, the development of an autonomous self and functional stress coping systems. Research indicates that there is a relation between a distorted emotion regulation and some psychological disorders like depression, PTSD, anxiety disorders and borderline (or instable emotional personality disorder). There is a definite need to analyze the relation between emotion regulation and decision making competence since it is relatively unexplored. A digital questionnaire was distributed amongst the participants.

Den här fallstudien fokuserar på fyra personer som får hjälp av socialtjänsten och som upplever att de har psykisk ohälsa. Terapisessionerna varierade, beroende på problematik, mellan 12-16 gånger och terapeuten, Anna Sonrei, har fått medgivande av samtliga deltagare att genomföra studien och visa kommande material. Frågeställningen har varit hur patienten upplever den kognitiva och beteendeteapeutiska behandlingen, om patienterna enligt självskattningsformulären Becks Anxiety Inventory (BAI) och Becks Depression Inventory (BDI/BDI-II) visar skillnad i hur de mår samt om patienterna upplever att terapin har någon påverkan i deras liv framöver. Resultatet visade att patienterna överlag upplevde terapin som positiv, att de fått en personlig kontakt med terapeuten, att de fått klarhet i sina problem och kan förstå sig själva bättre. Självskattningen (BAI, BDI/BDI-II) visade, med varierat resultat, en förbättring hos alla patienter och de tror även att terapin har en påverkan i deras liv framöver.

This master thesis concerns the relation between law and the theory of the conceptual metaphor which has developed within cognitive linguistics. Although its main focus is abstract thinking, it also covers a wide range of aspects within cognitive linguistics, such as the prototype theory and radial categories. In order to address this relation, three questions will be dealt with. Firstly, does the theory of the conceptual metaphor have relevance to interpretation of legal rules and contracts? Secondly, can the same theory explain why a legal rule or a contractual term has been interpreted outside of its most given area of application? Thirdly, when an interpretation is not predictable from a legal viewpoint, can such an explanation answer to that fact? Answering the first question will require a descriptive analysis of the conceptual metaphor and cognitive linguistics.

The aim of the study was to describe how women and men with diagnosed heart disease experience their health-related quality of life and what differences there is between genders in their quality of life and also describe problems after receiving the diagnosis. The study also aimed to describe rehabilitation of patients with heart disease. The study was a descriptive literature study based on scientific articles. It emerged that both women and men with heart disease experienced lower quality of life compared to normative data. There was a significant difference between women and men both one year and three years after receiving the diagnosis heart disease, which showed that women experienced lower quality of life than men.

Vissa sjukdomar för konsekvenser med sig utöver den somatiska bördan. Hepatit C är en av dessa. Detta virus påverkar den drabbades liv på ett sätt som står över den patologiska beskrivningen. Varje år anmäls 2000 fall av hepatit C i Sverige. Syftet med denna litteraturstudie var att få kunskap om omfattningen av psykosociala problem hos hepatit C-smittade.

The purpose of this study is to examine the experiences of five students searching for information in the context of writing a bachelor thesis. The main questions regard what strategies they use whilst searching for information, their relevance judgements and their feelings. The method used is the qualitative interview. The students were doing their third term in psychology. All the students were interviewed twice while working on the thesis.

The main aim of the study was to examine the importance of organizational climate for affective job-related wellbeing. A further aim was to investigate potential differences in employee level in the experience of organizational climate and wellbeing. Another purpose was to see if there was agreement in the view of the organizational climate among the employees. Questionnaires were collected from 44 employees at a chain store. Results showed that Integration, Involvement, Supervisory Support, Training, Welfare, Innovation and Flexibility, Goal Clarity, Efficiency, Effort, Performance Feedback, Pressure to Produce and Quality had a great influence on Enthusiasm but only Pressure to Produce and Welfare correlated with Anxiety.

Studien har syftat till att undersöka samband mellan samsjuklig psykologisk problematik och katastroftänkande hos ungdomar utifrån ett transdiagnostiskt perspektiv. Katastroftänkandets roll för förändring av social ångest och depressiva symtom undersöktes utifrån en studie av internetbaserad KBT-behandling mot social fobi (N=18).  Resultatet indikerar att ungdomar med hög initial nivå av katastroftänkande har större reduktion av depressiva symtom än ungdomar med låg nivå av katastroftänkande. Detta talar för att hänsyn bör tas till grad av katastroftänkande vid utformning av behandling för personer med social fobi, särskilt vid samsjuklighet med depression. Kopplingen mellan katastroftänkande och samsjuklighet undersöktes utifrån en tvärsnittsstudie av gymnasieungdomar (N=713).  Resultatet visar på en koppling mellan katastroftänkande och social rädsla, sömnproblematik och nedstämdhet..

Background:Approximately 300 children get a malign cancer diagnosis every year in Sweden, 80 % of them survive. Parents of the children who have a cancer diagnosis experienced that they didn't have mental health, nurses care of parents are to keep a mental health so they can handle their parent role. Nurses should meet families through their life-world because caring should be done with dignity and integrity.Aim:The aim of this study was to describe how parents experience the daily life with a child who has a cancer diagnosis.Method:The method used in this study was a literature study based on autobiography, which means analysis of autobiographies. Four books were analyzed.Results:Four categories emerged from the analysis of the autobiographies, experience of powerless, desire of a regular, experience of anxiety and fear, to experience joy and have hope.Conclusion:This study shows how life changes when a child in the family gets a cancer diagnosis and how it affected the parents. The study points out the importants to create a great relationship between the nurses and the family so they can have a good care..

Ovissheten är en del i det Clausewitz benämner som krigets atmosfär, populär kallat krigets dimma. Det finns de som hävdar att ovisshet är något som kan avhjälpas med bättre sensorer samtidigt som det finns de som hävdar att ovissheten genomsyrar alla militära operationer. I det här arbetet skall ovissheten i ett specifikt fall belysas i syfte att möjiggöra en diskussion om hur ovissheten kan te sig i militära operationer.  Arbetet sker genom en fallstudie av delar av den japanska invasionen av Malaysia 1941. Undersökningen bygger på en kvalitativ studie av två officerares olika syn på samma händelser.  Fokus ligger vid att belysa ovisshet i deras föreställningar före och under invasionen.Studien resulterade i att ovissheten konkretiserades och indelades i de olika former som observerades under arbetet. Ovissheten visar sig vara ett vitt begrepp med många ursprung och olika påverkan.  Avslutningsvis förs en diskussion rörande hur ovissheten kan hanteras för att om möjligt lindra de negativa effekter som ovissheten annars kan föra med sig. .

Conditions for Swedish forestry are expected to change in the future due to the climate. Among other things, increased production is expected in a warmer climate, mainly because of a longer growing season. With the changing climate risk of damage by such as insects, fungi and storms are expected to increase. Hence, it is of highest importance for private forest owners to spread these risks in the way they cultivate their forest. In this study a qualitative method was used to examine ten private forest owners with forest properties within Kronoberg county, Sweden in their attitudes and actions to prepare in terms of climate change and if they have been affected by the climate change debate in their forest decisions.

The aim of this study was to investigate preschool teacher?s perceptions about the curriculum goal concerning simple chemical processes. The result was based on narratives received by a qualitative study and semi-structured interviews of six preschool teachers. The results of the study showed that preschool teachers perceive that they actually are working in a relatively small scale with simple chemical processes and they do not really know what simple chemical processes are, and do not feel very familiar with the subject. Water, dough, mud, paint and baking were the most common activities that were used when working towards the curricular goal. However, it was never explained to the children that it was simple chemical processes they were working with during the activities, neither was it discussed among colleagues because of the uncertainty about the concept.

Depression- och ångestsymtom, som kan beskrivas som en del av emotionell ohälsa, är ett frekvent och växande problem inom den svenska ungdomspopulationen. Både en hög komorbiditet samt könsskillnader i ohälsa kan observeras. Samband mellan emotionsreglering och ohälsa har under senare år erhållit ett brett empiriskt stöd. Denna longitudinella studie syftade till att undersöka emotionsreglerings roll som mediator i utvecklandet av emotionell ohälsa över tid samt om det eventuella sambandet modereras av kön. Analyser visade att emotionsreglerings-strategierna kognitiv emotionsreglering och beteendemässigt undvikande medierade sambandet.

Den sociala ångesten många känner i olika situationer kan leda till undvikande, isolering och ibland även kompliceras av depressiva symtom och/eller alkoholanvändning. Huruvida ett samband mellan dessa problem kan visa sig i 16-17 årsåldern undersöktes genom en enkät om nedstämdhet, alkoholanvändning och social ångest. Resultatet visade att nedstämdhet hade en inverkan på grad av social ångest hos båda könen. Dock var tjejer i högre grad än killar mer nedstämda. Tjejer som drack mindre uppvisade en högre grad av social ångest.