SummaryThe purpose with this study is to give a view of how employees understand their belonging and role in a temporary work agency and its clients. This study describes the employees´ relation towards the temporary work agency and the client. The study should be interesting for temporary work agencies and those who have considered of working in the temporary work agency business.The agency in this study is Manpower AB and has existed in Skövde for five years and has appreciated 200 employees. The company offers fast, worth its prizes and flexible employment agency solutions no matter if it affects a few persons or more complicated solutions. You can find specialists and generalists within the most fields, for example administration, sales, market, telemarketing, technology, and logistics.

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.

Title: From inspectors to guides: how citizen journalism and participatory cultureaffect the professional identity of Swedish journalists (Swedish title: Från granskaretill guide: om medborgarjournalistikens och deltagarkulturens påverkan på svenskajournalisters professionella identitet).Number of pages: 44 (48 including enclosures).Authors: Towe Bengtsson and Matilda Källén.Tutor: Amelie Hössjer.Course: Media and Communication Studies C.Period: Fall 2011.University: Division of Media and Communication, Department of Informatics andMedia, Uppsala University.Purpose/Aim: The goal of this paper was to answer how citizen journalism andparticipatory journalism as well as an increasing range of information today haveaffected the professional identity and professional lives of journalists. In addition tothis, study how journalists today respond to these changes.Material/Method: The study is based on Deuze?s theories about journalistic ideals,Jenkins? theories about convergence culture, and on theories about professionalizationand de-professionalization based on Nygren, Wiik and Torstendahl?s theories. Thestudy is based on eight interviews with professional journalists, four employedjournalists and four freelance journalists. The results are analysed based on a broadtheoretical framework.Main results: The results of this survey show that the role of the professionaljournalist is extremely complex, with a strong ideological basis that fundamentallyinfluences the journalist's view of the profession and of him- or herself.

The purpose of this phenomenological study was to facilitate increased understanding of immigrant's experience of the meaning of work with focus on how that meaning can change as a part of the acculturation process. Participants (n=13) from eight countries answered an open question. The responses were analysed using Meaning Construction Analysis (MCA)-Minerva and the individual's life-worlds were made visible and discussed. The themes meaning of work, work, unemployment, education, adjustment, immigration, Sweden/country of origin, dreams, possibilities and self appeared as jointly shared important aspects. The results indicate that work is of central importance, and although the individuals share certain experiences, the meaning associated with the themes is of a complex and individual nature..

AbstractThe purpose of this essay is to discover the driving forces in top athletes, concerning training, body image and social positioning. Furthermore the object is to study how important being fit is for social reasons in today?s society. The athletes have been interviewed face-to-face and described their personal drive regarding training, their goals and the significance of the sport. They have also described how they see the image of the ideal body that currently exists within the field of sport and society and how training affects their own body image.

The report is a project in cooperation with the Swedish toy company Playsam. The assignment was to design a new toy to their range of products, a pull along toy in shape of a snail with a mechanical function. The research phase contains studies and analysis of the company, its identity, product range and its customers. The research phase includes all the information needed to complete the project. A number of concepts were presented for evaluation by the company.

In order to increase the independence in everyday life of the elderly population, we have developed a lifting aid for loading in the private car trunk. Independence from outside assistance affects self-esteem in a positive direction and can help increase the quality of life for a large group of individuals. As people age and experience changes in performance, it is important that aids and support is available, particularly to reduce the experience of aging and it?s increasing physical limitations. The aim was to develop a function prototype characterized by simplicity, which facilitates loading of the private cartrunk.The project was conducted at the request of Autoadapt AB, which is one of the leadingactors in car adaptations for individuals with disablilities.

Denna uppsats undersöker hur en utveckling av en medial identitet går till. Vilka faktorer får en medieidentitet att ändra dess mediala bild och framtoning? För att besvara denna fråga studerar jag en artistkarriär som har genomgått stora förändringar, vilka har inneburit att även dess medieidentitet kraftigt förändrat framtoning. Artistkarriären jag har valt att studera närmare är förgrundsfiguren från Latin Kings, Douglas ?Dogge? Leóns.

In focus of this study lie students of an upper secondary school in a multicultural district, where more than 60 % of the students fail to reach the national goals for education. Since this particularly exposed group of students receives little attention during my studies in the Special Educational Teacher Programme, I have felt an ever growing urge to examine this group closer. As a basis for this study stands theories on how children and youths, in particular those of immigrant background, need holistic consistency and continuity in order to be able to build a positive development of identity. The purpose of this study is to explore the possibilities of developing parent cooperation in a multicultural district, through finding out what teachers and parents expect and desire from parent cooperation. I also want to find out how parents and teachers think that a working parent cooperation affects the student.

This report describes the initial work intended for updating the car sharing service Roadmate. Roadmate is one of the services received by the car rental company Hertz First Rent a Car. The goal was to present the client with design- and structure proposals for a car sharing service that includes high usability and at the same time remains aesthetically pleasing.The work is based on an initial study with data collection, mapping the target user group and its needs. Subsequent structural and design proposals for Roadmates company carpooling service are based on the facts surrounding the target group's needs. The result are well developed and tested design sketches with accompanying visual identity and sitemaps that can be the basis for the further work on the development of the service..

This essay examines an excerpt of the wide range of animated films that our children has access to in Sweden today.It takes up questions about what kind of messages the films are delivering, if there are certain patterns that are being followed, differences between the films relating to the cultures where they?re from, but above all, what the hero is about and what kind of shape he or she assumes. The film analyses that are being made are anchored in two theoretical investigations; one about how children are influenced by-, and how they use, the stories that are being told in films to develop their own identity. The other one treats classical and traditional patterns and genres in stories..

Bakgrund: Numera engagerar sig allt fler företag i sociala och miljömässiga frågor då det förekommer ett krav från intressenter om att företag ska ta sådant ansvar. Fler företag involverar verksamheten i aktiviteter som berör Corporate social responsibility (CSR), för att tillfredsställa externa intressenter och uppnå en fördelaktigare position hos verksamhetens intressentgrupper.Problemdiskussion: Det förekommer en uppfattning om att företag enbart involverar verksamheten i frågor kring CSR i syfte att endast främja den egna verksamheten. Forskare menar att CSR aktiviteter inom ett företag kan ha en god inverkan på varumärket medan en del anser att effekten av dessa inte är uppenbara och tydliga.Frågeställning: Hur inkorporerat är CSR i Coops affärsidé och hur implementeras dessa hållbarhetsstrategier på butiksnivå?Syfte: Syftet med studien är att undersöka hur ett företag i Sverige arbetar med Corporate Social Responsibility (CSR). Vidare är syftet att undersöka hur företagets strategier inom CSR stärkt varumärket samt hur har resultatet av deras hållbarhetsstrategier gjort detta.Metod: Denna uppsats har utgått ifrån en kvalitativ ansats för att undersöka företaget Coop, där tillvägagångssättet delvis varit intervjuer med konsumenter och butikschefer samt företagets hållbarhetschef.

Syfte: Kunskapsöversiktens syfte var att sammanfatta kunskapsläget avseende äldres ensamhet. Studiens frågeställningar var: (1) Vilka faktorer bidrar till upplevd ensamhet hos äldre människor? (2) Finns det skillnader i upplevd ensamhet mellan äldre kvinnor och äldre män? Metod: Att genom en selektiv kunskapsöversikt analysera studiens valda primärdokument utifrån studiens valda teman: rollförlust, hälsa och kön. Studiens primärdokument har sökts i databaserna ProQuest (Social Sciences), Diva och SAGE Journals online och består till största delen av kollegialt granskade forskningsstudier, artiklar och rapporter publicerade under åren 1985-2012. Resultaten i studien har tolkats genom två teorier, livsloppsperspektivet och teorin om gerotranscendens.

This essay deals with the paradox of why the immigrants in Sweden, despite their considerable size of 12 % of the population and common interest and living opportunities, haven?t mobilized politically in any significant way. The aim with this essay is to reach a theoretical understanding of why this paradox exist. By the use of a critical case and a theoretical model, based on theories of collective action, the conclusion of this essay is that, despite the fact that the immigrants have a common interest and an organizational structure, the immigrants in Sweden has not mobilized politically in any significant way. The main reason for this is that they have a weak common identity and they don?t have the structural opportunities to act..

The purpose of this study has been to maintain a deeper understanding of how unestablished, professional musicians can get discovered by the music industry by communication, branding and positioning of their brand at social media.We found that fans have a greater impact on unestablished musicians than we previously thought. They have to create an identity for their brand, keep active on social media and engage their fans. Musical artists must maintain an ongoing dialogue to keep their fanbase, preferably with emotions involved. No fans equals minimum attention from the industry. Uniformity and professionalism is also important, because it evokes seriousness.