Different techniques for precision agriculture have been available during the last decade. Some of them are more widely used than others. The main purpose of this thesis was to investigate the different attitudes to precision agriculture that exists among farmers and advisors in Sweden. Eight advisors and sixteen farmers were asked for their opinion of a number of specific techniques for precision agriculture, such as yield-mapping, precision liming, the Yara Nitrogen Sensor and site-specific fertilization with phosphorous and potassium. They were also asked to describe the way in which the counselling in Swedish agriculture is used and also about it's importance for the adaptation of new techniques. The high costs are mentioned to be one of the most important reasons why precision agriculture hasn't been more widely spread. Several farmers refer to their farms as too small to bear the costs that come with the techniques. The individual interest for technique among the potential users plays an important role.

AbstractThe purpose of the study was to examine if manual signs used as support to spoken and written language can be a god mnemonic for learning of word-pictures. I performed my study as an experiment in which I made a Memory game with word-pictures. I played the game with the children twice. The first time, we played without manual signs and the second time I used sign as a support. I observed the children and noted the words they learned to read with and without the support of manual signs.

Konflikter finns överallt i samhället, inte minst i organisationer och företag. Att beskriva olika ledares sätt att hantera konfliktsituationer i sitt ledarskap var därför intressant. Syftet med studien var att undersöka ledares upplevelser av ledarskap och sätt att hantera konflikter. Undersökningen baserades på 14 intervjuer med ledare som har personalansvar från både privat och offentlig sektor. Studien är könsmässigt balanserad.

The structure of the thesis is based on opportunities to attract businesses to the region, the need of establishments in the region and benchmarking with establishment strategies of other cluster initiatives. The identified opportunities are the local business relationship with ABB, the prerequisites of life quality in the region and the availability of financial support. Further on has a number of opportunities to be developed been identified; diversification of the existing businesses, an expansion of the cooperation with universities and to simplify the contact with local authorities. Challenges that HVV is facing is: creating a more dynamic labor market, secure long-term labor supply, spread the image of the brand HVV and finally putting HVVs geographic scope. Two of the identified needs of establishments are strategically important: to establish a third-party logistician and commercializing systems for distributed generation and energy storage.

The purpose of this thesis is to analyze green marketing and green brand building from a managerial perspective, with the intention to create an implementation guide for companies in the Swedish consumer market.  The essay is based on a qualitative approach with a mixture of inductive and deductive elements. We have interviewed five people with close links to green marketing. We have during the study identified a number of touch points to be particularly important in the process of incorporating green marketing. These findings are presented in full in chapter five. We have found that the framework of green marketing is established during the company?s choice of green strategy.

Marknadsföring är ett viktigt verktyg att använda sig av för att locka konsumenter till att köpa hotellens produkter. Det finns ett antal olika sätt att åstadkomma detta.Syftet med uppsatsen var att undersöka olika marknadsföringssätt som kan vara gynnsamma inom dagens hotellverksamheter.Senare diskuterades det kring bakgrunden och resultatet. Här belystes det att segmentering av marknad är viktigt för att kunna möta olika kundgrupper på bästa sätt. Här framkom även att marknadsföringsmixens olika delar går att koppla till varandra. Ytterligare diskuterades det kring word-of-mouth och att det beror på flera faktorer om gästen ska bli nöjd med hotellet.Gynnsamma marknadsföringssätt som ett hotell kan nyttja är marknadssegmentering, marknadsföring baserad på den förlängda marknadsföringsmixen samt spridning av positiv word-of-mouth, där kundnöjdhet är ett centralt tema..

This essay analyzes three Swedish cartoon artists: Elias Ericson, Lisa Ewald and AmandaCasanellas. The aim is to examine how they construct feminist strategies through their workand how they convey this visually. The issue of whether these Swedish cartoons can be seenas a part of a bigger political platform is central. Through semiotics and post-colonial andqueer feminist theory, some answers to these questions are searched for.The result shows that all three of the artists can be seen in a bigger activist context, even ifthey work in and through different platforms. Casanellas questions the racism in Swedenand how we should prevent it.

This report is an attempt to clarify how religious and non-religious views-of-life [livsåskådningar] are created through the collaboration and opposition of religious and scientific elements/ideas. This with the hope of reaching a fruitful result related to the solution of world-view related conflicts, such as the ones existing between science and religion, on an individual and societal level.This is accomplished with the help of two assertions: (1) Mankind has a need to explain its existence and surroundings. (2) Religion and science has their origins in the same seed and aim to serve the same purpose, or function. Together these two assertions lay the theoretical foundations of this report which implies that all humans have an innate need of sustaining a stable world-view.The result of this report is that a final solution to world-view related conflicts are beyond reach as our mental and physical nature limits us. However there are strategies for minimizing world-view related conflicts effect on society..

The Swedish telecommunication market was prior to the official deregulation 1975 characterized by Telia?s former monopoly position. This thesis studies how the deregulation of the market, and the thereby increasing competition, has affected Telia and how it has influenced Telia?s marketing strategies.The theoretical framework, from which the conclusions will be made, is a combination of the theory about strategic learning behaviours by Slater et al, and Grönroos? theory about a marketing continuum. The empirical work material is the result from two interviews with former key figures at Telia, and a briefing of Telia?s annual report between the years 1993 and 2006.Research findings indicate that Telia has gone from being product oriented with a strong technical focus, to becoming gradually more market oriented with competition orientation but foremost customer orientation as their most distinguished learning behaviours.

Industrialization of construction is by some considered to be a solution to the building industry's problems about the lack of quality, high production costs, low productivity and poor environmental adaptation. Meanwhile, industrialized construction partly earned a bad reputation after the million housing program. As large-scale projects where promoted during this period, it worked very well to use the technique of construction elements. In the mid seventies though, criticism arose which claimed that the aesthetic qualities had been deprived in the corporates effort to make housing production as efficient as possible.Tyréns, Derome and CBBT (centre for building and housing in wood) cooperates in a development project to develop a building system for 4-8-storey buildings, consisting of three platforms: a technology platform, an IT platform and a processing platform. The technology platform consists of flexible, industrially built flat modules of wood and from this platform the subsystem stairwells, is broken out.

The aim of this study is to learn about and demonstrate the process in which Försäkringskassan (The Swedish Social Insurance Agency) customizes texts and the texts linguistics influence on a potential beneficiary. I use three different questions to fulfill the purpose of the study. I examine what the manuals writers of Försäkringskassan use say about the issues of sentence length, addressing the beneficiaries and wording ? three language features that represent different perspectives within plain language research. Furthermore, I examine how decision texts are created and tailored for its beneficiary group and how the language in decisions is perceived by potential beneficiaries.

This masters thesis is a study of the ideas brought forward in the literary magazine 40-tal. The methodology involves the adaptation of a literary sociological perspective where the ideas of the young literary avantgarde in the magazine 40-tal interplays with the established philosophy of the Swedish society during the period 1944-47. The main purpose has been to examine 40-tal as a product of supreme individuality that originates a unique climate of ideas which exceeds the involved collaborators individual writings. I have thereby related my analysis to the Marxist oriented theories of Raymond Williams. This has been done in order to see how the external pressure of the social structure and the market acts together with the internal pressure of keeping up with the times and how this affects the individual authors and the process of creating.

The purchasing of management consulting services has traditionally been characterized by informal and relation based interaction. However, case studies have shown that there is a movement towards more formalized and structured purchasing procedures among buyers of management consulting services. The purpose of this study is to investigate the prevalence and the implications of this professionalization. To investigate to what extent certain mechanisms of professionalization have been implemented on the Swedish market, a survey directed to Sweden?s 500 largest companies was conducted.

In a complex and turbulent world, several companies begin to realize the value of information as a strategic resource and try to find strategies to manage this. This master thesis aims to describe the information management at Axis Communications AB. Axis is a fast growing company and due to this they have not been able to manage the flow of information whitin the company. To find out how the information was managed at this time we made a survey and employee interviews at three Axis business units. By analyzing the surveys and interviews we found several problems.

Arbetet som ambulanspersonal är påfrestande, såväl fysiskt som psykiskt.Att vara fysiskt vältränad är säkerligen en fördel, men kan man varavältränad även på det psykiska planet? Många studier har gjorts omambulanspersonalens copingstrategier, men få har gjorts i Sverige. Studiergjorda utomlands har visat att några av de vanligaste copingstrategierna hosambulanspersonal är socialt stöd, emotionell- och kognitivcoping. Dennastudie har gjorts för att belysa relationen mellan socialt stöd och copingangående arbetsmiljöstressorer hos ambulanspersonal i Mellansverige.Författaren genomförde studien genom intervjuer av fyra kamratstödjareinom ambulansen. Resultatet visade att socialt stöd har en stor betydelse förambulanspersonalen för att lägga upp copingstrategier i hanteringen avarbetsmiljöstressorer.