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384 Uppsatser om Ad effectiveness - Sida 4 av 26

Kontrollerat och okontrollerat språk En litteraturstudie i informationsåtervinning i databaser.

This thesis deals with one of the main questions within information science: The question about controlled and uncontrolled vocabulary and which of the two that are most effective when it comes to retrieve relevant information from electronic databases. The method used here is literature studies. I have described and examined five empirical studies which has been done in purpose to compare the effectiveness in retrieval with controlled and uncontrolled vocabulary, in the way they are used in retrieval of information in databases. The studies I have examined have also used recall and precision as a value to measure the effectiveness of retrieval. The studies which I have chosen is also limited to deal only with studies that have been done in bibliographic databases.

Kvalitetsstyrning i grundskolan : Hur relaterar skolor till begreppet kund, måluppfyllelse och kvalitet? En studie av tio grundskolors kvalitetsredovisningar.

Since the nineties the words customer, effectiveness and quality have become part of everyday school life. Municipalities? makes regular customer surveys to measure both independent schools as municipal schools ' quality. A common method for customer research and background studies is that parents and students are asked to respond to simple Web-based surveys. Customer satisfaction and/or customer dissatisfaction options are presented in tabular form, based on the percentage that expresses a particular position within a query.

Två år av sorg Anhörigas livsberättelser om sin sorgeprocess

The study is based on a new approach on how Swedish healthcare is supposed to be controlled and organized. There is a renowned administration problem within Swedish healthcare, which seems to be an obstacle to exploit the resources to the fullest. The latest venture within the healthcare system is patient involvement, where the patients become co-producers of their own care, which aims to both improve and make healthcare more efficient. A few wards in Sweden have implemented this new approach whereupon the study intends to discuss the effectiveness and efficiency in some of these.The study is restricted to three wards, whereof two of these are inpatient wards and the other one is an outpatient ward, within the medical clinic in Jönköping County Council, which has implemented the patient involvement approach in their daily work. The methodology for this study is qualitative in its nature where a time study of personnel time allocation and supplementary interviews with managing nurses on the wards have been conducted.

Dynamiken hos ett EU-system för handel med gröna elcertifikat

In electricity markets evolving towards liberalisation and internationalisation, green certificates are seen as an important tool to promote production of renewable energy. In a green certificate market producers sell certificates received per unit of electricity generated from renewable energy. Trade in renewability is thereby decoupled from the the physical electricity trade. Tradable green certificates in combination with renewables obligation are implemented or planned in several EU member states. Integration at EU leveland the creation of a common certificate market seem like a possible next step.

Effektiva Institutioner eller Symboliska Samarbeten? En jämförande analys av effektiviteten hos Helcom och Medelhavsregimen

The aim of this thesis is to examine the institutional effectiveness of the environmental institutions Helcom and the Mediterranean regime, by using Haas, Levy and Keohane's "the three Cs"; governmental concern, contractual environment, political and administrative capacity. The method used is a comparative analysis.This study takes into consideration the specific structural and economic factors that are prevailing in each region where the environmental regime operates. This study also takes into account the influence of the European Union as a factor that affects the environmental progress.By focusing the study on the line of conduct concerning hazardous substances by respectively regime this study shows that the institutional effectiveness is fulfilled in neither Helcom nor the Mediterranean Regime, although Helcom has been more successful. The lack of state capacity is the most restraining factor for both developing countries and countries in the transition towards being developed, to achieve a good environmental status of the sea. This study also shows that the European Union sometimes has a greater impact on the environmental progress in states, rather than the environmental regime in countries that were/are aspiring members, thus showing the ineffectiveness of the regime..

Legitimitet och nekande tvångsmakt i Operation Desert Storm

When are aerial bombing strategies effective in coercing target states? According to the recent research debate there is a consensus that denial strategies may be an effective instrument for coercing states to change their politics. This study is based on Belkin?s theory which argues that the effectiveness of denial strategies may depend in part on the domestic legitimacy of the target states? regimes. From a political standpoint, aerial denial effectiveness can be considered more likely to coerce when political leaders of target states lack domestic legitimacy rather than when they are legitimate.   The purpose of this study is to contribute an explanation of a condition where denial strategies are more likely to succeed.

Barnanpassade söktjänster på Internet

The purpose of this study is to investigate childrens possibilities to retrieve information by searching in searching engines designed for children. Two such search engines are examined: Yahooligans and Kids Click, both of which index pages in English only. I have compared Yahooligans with its equivalence for adults; Yahoo, by evaluating the retrieval effectiveness. Some functions in Kids Click and in Yahooligan are investigated. Seven class room studies are described in the prior research chapter.

Söktjänster för akademiskt bruk. En jämförande undersökning mellan Google, Google Scholar och Scirus.

This paper is a comparing study of the retrieval effectiveness of the search engines Google, Google Scholar and Scirus. The aim is to find out how good they are at retrieving relevant academic material in the research-field of Library and Information science. The thirty search questions where based on actual information needs collected from exams within the field of Library and Information Science. This method was used to prevent that none of the search engines were given an advantage because of construction of the information needs. The first twenty retrieved documents on the retrieval lists are examined for academic content and relevance.

European Food Safety Authority - En studie av legitimitet i en europeisk expertmyndighet

This essay analyses the European Food Safety Authority's (EFSA) legitimacy. Theories on input- and output legitimacy are used in the examination. After analysing stakeholder representation, forum for deliberation, transparency, independence, and information sharing, input legitimacy in EFSA is assessed to be high. Output legitimacy was examined through the authority's outcome effectiveness, which was divided into compliance and effectiveness. Since food safety is an immense area, two important parts were chosen for the analysis of output legitimacy; transmissible/bovine spongiform encephalopathy (TSE/BSE) and genetically modified organisms (GMO).

Globala och lokala sökmotorer: en utvärdering av Google, MSNSearch och Svesök

The purpose of this thesis is to evaluate three search engines with regard to retrieval effectiveness of information specific to Swedish users. Coverage and the precision in result descriptions are also examined. The three selected search engines are Google, MSN Search and Svesök. 30 queries were tested against the search engines and the first 20 result descriptions and results were judged for relevancy. Relevancy was judged by a binary scale.

Effektivitet - en studie mellan kommun och företag

Denna intervjubaserade uppsats undersöker skillnader och likheter av denpersonliga uppfattningen av begreppet effektivitet bland ett mindre antal personerinom en vinstdrivande organisation och en icke vinstdrivande organisation..

Söktjänster för akademiskt bruk: En utvärdering av Google och Argos med frågor från en akademisk ämnesdisciplin

The purpose of this MSc thesis is to examine the retrieval effectiveness of two Web search engines with queries from the academic discipline of Classical Studies. The two search engines are chosen to represent two different types Google as a broad general search engine and Argos as a specialised search engine for the subject of Classical Studies. The search engines are compared for precision among the first twenty results returned for thirty queries. In order to avoid bias in the study, the queries are based on real users' information needs. Due to the subjective character of the concept of relevance, the study is performed with five different experiments with five different definitions of relevance.

STRESS COPING OCH COPINGEFFEKTIVITET BLAND SVENSKA POJKLANDSSLAGSSPELARE INOM FOTBOLL

The aim of this study was to study how Swedish youth national football players handle stressful events in sports. A longitudinal questionnaire diary was constructed from a revised version of Nicholls and Polmans (2007) design with the intention of recording in-sport and psychosocial stress, choice of coping strategy and coping effectiveness. The participants were 59 Swedish youth national football players born 1992 observed during a four day national training camp held by the Swedish Football Association. Data were drawn from a quantifying analyzing method. The main result showed that the most common stressors reported were, physical injury or pain, experiencing teammates or opponents to perform better and feeling generally insecure during training camp.

Att placera konsumenter i fack. En studie i kategoriserande direktmarknadsföring.

This thesis examines the extent to which segmentation and categorization in the context of direct marketing is an efficient way for a company to enhance its marketing effectiveness. The thesis is built on social identity and categorization theory, and tested by using statistical analysis. The conclusion is that segmentation and categorization is indeed an effective way of conducting marketing campaigns..

Kompensatoriska strategier för ordmobiliseringssvårigheter vid Alzheimers sjukdom : En fallstudie med enspråkiga och flerspråkiga personer

Sweden is getting an aging population and with this comes an increase in neurodegenerative diseases such as Alzheimer?s disease (AD). Bilingualism is also on the rise and this may result in an increase of bilingual people suffering from AD. Due to the linguistic deterioration associated with the illness people with AD, bilingual and monolingual, will be an increasing patient group with speech and language pathologists (SLPs). Word retrieval difficulty is an early symptom of the disease and several strategies to compensate for this have been observed (e.g.

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